social media literacy for culture & learning presentation fall cue 2014
DESCRIPTION
Slides from Fall CUE 2014 Presentation regarding Social Media Literacy in Schools focused on School Culture & Learning for Teachers, Administrators, etc.TRANSCRIPT
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Social Media Redesign School Culture & Learning
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twitter: @mwniehoff e-mail: [email protected]
cell: (559) 287-4078 blog: changingislearning.blogspot.com
facebook: facebook.com/michael.w.niehoff website: michaelniehoff.com
Michael W. Niehoff Systems & Leadership Coach, FCOE
Former Principal Minarets HS Google Certified Teacher
Past CUE/CVCUE Site Leader of the Year Past Region IX ACSA Secondary Principal of the Year
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Social Media The New Literacy
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Higher Education27 percent of respondents said they had Googled prospective students, and 26 percent had looked up applicants on Facebook.
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35 percent said they found something that negatively impacted an applicant's chances of acceptance.
Higher Education
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37 percent of employers said they used social media to screen applicants, and over 65 percent checked out applicants' Facebook profiles.
Professional World
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According to a recent study, 1 in 10 job seekers h a v e l o s t a j o b opportunity because of their social media profile.
Professional World
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In the U.S. alone, the total was 8 percent among those 16 to 24 years old and 5 percent for those 25 to 34 years old.
Professional World
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training?
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– E l e c t ro n i c C o m m u n i c a t i o n s : A d a p t i n g p re s e n t a t i o n m a t e r i a l s f o r w e b - b a s e d , videoconference, and teleconference formats; ta i lor ing the agenda and content for a
geographically diverse audience; using social media effectively.
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training?
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ONE’S PLN
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YOUR PERSONAL
BRAND
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ART
MUSIC
PHOTOGRAPHY
PERFORMANCE
WRITING
BUSINESS
PUBLISHING
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SOCIAL MEDIA & THE
CULTURE OF LEARNING
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News Feed Right?
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Event Promotion
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Curriculum.. live feeds from the classroom
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Opportunities
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Student Recognition
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Awards....
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Your Living Yearbook
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Staff Recognition
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Motivational, Inspirational
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Professional Issues
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Sharing Student Work
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Sharing Staff Work
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Social Emotional Health
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Cultural/Diversity Ed.
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Field Trips, Real World
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Alumni Connections
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INSTRUCTIONAL USES
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should you be friends with and/or
connected with students on social media?
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Lessons...• For example... Create a
hashtag ...
• #FrenchRevolution
• Takes users straight to “your own space” on Twitter..this is like having an on-line class
• Instantly becomes an on-line threaded discussion that outlasts the shelf life of that class that day
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Surveys and Opinions without talking to you
• Instant results by favorites and retweets to your lessons, events and projects
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Create a trend, tailored just for you/your classes.
• Gives users the ability to create movement of influence on a particular event, person, era
• Competition between classes
• Twitterpics
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Relationships w/students
• 140 characters does not seem like a great deal until you see them in their own twitter world.
• Reciprocity
• Accountability
• What is really important
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THE FOLLOWING...• Those who follow
• Those who have followers
• Why?
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Social Media Recogntion
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could you give select studentsadmin. rights to your school’s social media?
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twitter: @mwniehoff e-mail: [email protected]
cell: (559) 287-4078 blog: changingislearning.blogspot.com
facebook: facebook.com/michael.w.niehoff website: michaelniehoff.com
Social Media A New Literacy
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