Tips And Techniques

Social Media – Tips#1

Use Fewer Social Sites

Concentrating your marketing efforts to a few of the better producing sites is more effective than spreading yourself too thin over many of the social sites. The time it takes to successfully participate in social media is substantial so you need to build a strong presence on the sites that deliver rather than trying to dominate them all.

Top 6 Social Media SitesFacebook.com/SocialSEOResourceTwitter.com/RahulSEO

Linkedin.com/in/RahulGuptaSEOPinterest.com/RahulDigital

Plus.google.com/u/0/+RahulGuptaaYouTube.com/user/AlexTonel

Social Media – Tips#2

Get customers to your Social Media pages

Your first challenge is to get your customer to notice you. Start by inserting Facebook and Twitter links on your blog or website. Also include links on all marketing materials you send out, from business cards to flyers to email blasts and spend some time seeking out second- and third-degree friends and suggesting that they "like" or "follow" you.

Social Media – Tips#3

Avoid automation. Automating your social media efforts can save you a ton of time, but it presents far too many risks to make it a viable option for your small business.

Social Media – Tips#4

Respond to everything. Respond to every comment whether they're positive or negative - be sure to respond. Remember, potential customers are going to be viewing your pages and deciding whether or not they want to be associated with you.

Social Media – Tips#5

Make your posts more relevantWhen people first started using the social sites they were posting things like "Going for event today with friends. Wish me luck!" The social sites have grown and changed. You need to start posting more relevant information. Make it about your readers and followers, not about you. Post solutions, inspiration, and interesting facts that can be useful and helpful.

Social Media – Tips#6

Social Media in 2014Social media marketing is expected to reach new and unequaled heights in 2014. Don't let your business be left behind. Become active with social media. Really get involved. Make new connections and post relevant visual items. Make it about your followers and clients.

Social Media – Tips#6Google Plus

Google+ will be more important to your business. By being on Google+, you will be able to take full advantage of Google Authorship.

Google Authorship is a way to link content you create with a Google+ profile, which provides benefits such as your headshot image appearing next to your content in Google’s search results.

Google Authorship- Example

Social Media Techniques

What is a Facebook Page?Pages are for businesses, organizations and brands to share their stories and

connect with people. Like timelines, even you can customize Pages by adding apps, posting stories, hosting events and more.

Engage and grow your audience by posting regularly. People who like your

Page and their friends can get updates in News Feed.

Social Media Techniques

Facebook Page Example for VolvoSince joining Facebook in 2009 Volvo have achieved nearly  737,977, likes.

Social Media Techniques

How to increase Facebook likes for your page

Know your audienceUnderstand the type of content your fans like

There are lot of different types of post types, but the primary categories are:

LinksPhotosVideosText or Content posts

Post Frequently and consistentlyProvide ValueBy sharing page between friends By Promoting Page (Paid)

Social Media Techniques

Social Media Techniques

www.facebook.com/mylucknow

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Facebook.com/SocialSEOResource

Linkedin.com/in/RahulGuptaSEO

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Plus.Google.com/+RahulGuptaa

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Twitter.com/RahulSEO

YouTube.com/user/AlexTonel