Open Social Media: Free and Open Education

What’s new in social mediaand

What does this mean for you?Week of April 22nd, 2013

Sherry NourainiFounder/PresidentCaptive Touch

Open Social Media: Free and Open Education

Google

• Check out this amazing customer journey interactive tool provided by Think Google:

http://www.google.com/think/tools/customer-journey-to-online-purchase.html

• The impact of each marketing channel for various industries is shown in the tool

• See screen shot in the next slide

Open Social Media: Free and Open Education

Google

Open Social Media: Free and Open Education

LinkedIn

• LinkedIn Contacts• A mobile App that serves as a mini CRM• Allows you to enter your contacts• Monitor your recent conversations• Keep track of your recent meetings and notes• Will role out to a few, then to everyone• Go here to learn more http://contacts.linkedin.com

Open Social Media: Free and Open Education

TweetDeck Mobile

•Twitter will be discontinuing TweetDeck mobile apps

• The date set is May 7th 2013

• Desk top TweetDeck continues to exist

• Users mostly use the Twitter Mobile app on the go

Open Social Media: Free and Open Education

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