social media presentation template
TRANSCRIPT
Check profileseveral times a day
874M peopleused Twitter’s mobile app
45% upby the year before
Smartphone usehas reached critical
mass in the US
Photois the most engages post
3M connectwith smartphoneand check their profileseveral times a day
Twitter: hot hashtags
#fashion #model #girl #sport #fitnessmodel #abs
#fitspot #running #workout #fit #healthy #food
#eatclean #motivation #gym #bodybuilding #strong
12.869 12.054 10.009 9.092
Twitter data
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Twitter campaign review
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Lorem ipsum dolor sit amet.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Check profileseveral times a day
874M peopleused Twitter’s mobile app
45% upby the year before
Smartphone usehas reached critical
mass in the US
Photois the most engages post
3M connectwith smartphoneand check their profileseveral times a day
Instagram: hot trends #1
874M usersInstagram is the largest source of social traffic.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras malesuada turpis eget elit ullamcorper suscipit. Donec vulputate arcu sit amet purus ultrices, et ultricies quam dapibus. Duis consequat vel tortor suscipit posuere. Aenean suscipit quam leo. In tristique nulla dui. Vivamus nec diam lectus. Phasellus ut erat fermentum, iaculis augue non, laoreet tellus. Praesent et leo consequat nunc lacinia interdum. Phasellus fermentum metus nec urna interdum, eget tincidunt ex ornare. Proin nulla urna, bibendum non pharetra id, sodales pretium mi.
Instagram: hot hashtags
#fashion #model #girl #sport #fitnessmodel #abs
#fitspot #running #workout #fit #healthy #food
#eatclean #motivation #gym #bodybuilding #strong
Instagram data
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Instagram campaign review
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Lorem ipsum dolor sit amet.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Check profileseveral times a day
874M peopleused Twitter’s mobile app
45% upby the year before
Smartphone usehas reached critical
mass in the US
Photois the most engages post
3M connectwith smartphoneand check their profileseveral times a day
0
20
40
60
80
100
1
2
3
January February March Aprill May June July August September October
1 Lorem ipsum dolor sit amet. 2 Consectetur adipiscing elit. 3 Lorem ipsum dolor sit amet.
Pinterest campaign review
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Lorem ipsum dolor sit amet.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Check profileseveral times a day
874M peopleused Twitter’s mobile app
45% upby the year before
Smartphone usehas reached critical
mass in the US
Videois the most engages post
3M connectwith smartphoneand check their profileseveral times a day
Facebook data
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January February March Aprill May June July August September
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Facebook campaign review
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Lorem ipsum dolor sit amet.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Lorem ipsum dolor sit amet.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In dapibus commodo magna eu ultrices. Aenean non velit pellentesque, egestas nisi vel, egestas nibh.
Social media mobile apps
-14%+29%Twitter Facebook
Lorem ipsum dolor sit amet, ocnsect adipiscing elit. Cras malesuada turpis
eget elitllamcorper suscipit.Donec vulputate arcu sit amet purusultrices, et eultricies quam dapibus.Duis consequat el rtor suscipit ere.Aenean suscipit quam leo in tiqudi.
Lorem ipsum dolor sit amet, ocnsect adipiscing elit. Cras malesuada turpis
eget elitllamcorper suscipit.Donec vulputate arcu sit amet purusultrices, et eultricies quam dapibus.Duis consequat el rtor suscipit ere.Aenean suscipit quam leo in tiqudi.
Social media mobile apps
+60%-38%Pinterest Instagram
Lorem ipsum dolor sit amet, ocnsect adipiscing elit. Cras malesuada turpis
eget elitllamcorper suscipit.Donec vulputate arcu sit amet purusultrices, et eultricies quam dapibus.Duis consequat el rtor suscipit ere.Aenean suscipit quam leo in tiqudi.
Lorem ipsum dolor sit amet, ocnsect adipiscing elit. Cras malesuada turpis
eget elitllamcorper suscipit.Donec vulputate arcu sit amet purusultrices, et eultricies quam dapibus.Duis consequat el rtor suscipit ere.Aenean suscipit quam leo in tiqudi.
Social media
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More facts about video content
100HOURS
of video uploaded every minute
+40%Digital video ad spend
2014 to $5,72B
2/3Mobile data trafic will be video by
2016
Goals
INCREASE BUILD
traffic to the even website by 15% trough social posts
growth of all social media channels by 10%
registrations by 10% from 2012
engagement from attendees during the evento more than 50% social participation
awarness around the convention and ISAE’s brand by promoting
the even hashtag #ISAE2013
Metrics
Acquisition Engagement Reach
Use website analytics to show referrals from social to event site
Track shortened links posted through social
Track growth in all social channels throughout campaign
Social referralsTrack likes, shares and retweets
Track impressions
Site visits for event and registration page
Track hashtag and mentions before and during event
Track total reach through Facebook and Twitter
Target influences
Session speakers Large associations /CEOs and marketing
professionals
Event sponsors (company sponsors)
Bloomington businesses
1 2 3 4
Campaign timeline 2
15,07 Nam in dapibus mi, eu ultricuse purus
10,06 Cras egestas, lectus id laoreet porttitor, mi enim congue, nec maximus magna ante non nulla.
15,05 Sed rutrum rutrum odio, in maximus lorem mattis a. Duis dapibus ut metus non bibendum.
10,04 Donec pulvinar fringilla iaculis. Nullam a dolor ut nisl ornare vulputate.
15,03 Nam scelerisque sodales est, semper tincidunt neque pellentesque id. Praesent scelerisque tortor sed ligula.
10,02 Quisque sed suscipit diam. Vestibulum vitae risus vel lacus tempor iaculis.
15.08 Nam in dapibus mi, eu ultricuse purus
10,09 Cras egestas, lectus id laoreet porttitor, mi enim congue, nec maximus magna ante non nulla.
15.10 Sed rutrum rutrum odio, in maximus lorem mattis a. Duis dapibus ut metus non bibendum.
10.11 Donec pulvinar fringilla iaculis. Nullam a dolor ut nisl ornare vulputate.
15,12 Nam scelerisque sodales est, semper tincidunt neque pellentesque id. Praesent scelerisque tortor sed ligula.
10,01 Quisque sed suscipit diam. Vestibulum vitae risus vel lacus tempor iaculis.
Campaign timeline 3
15.04
5.03
10.02
1.01
Nam in dapibus mi, eu ultricies purus
Cras egestas, lectus id laoreet porttitor, mi enim congue,nec maximus magna ante non nulla.
Cras egestas, lectus id laoreet porttitor, mi enim congue,nec maximus magna ante non nulla.
Cras egestas, lectus id laoreet porttitor, mi enim congue,nec maximus magna ante non nulla.
2015
15.04
5.03
10.02
1.01
Nam in dapibus mi, eu ultricies purus
Cras egestas, lectus id laoreet porttitor, mi enim congue,nec maximus magna ante non nulla.
Cras egestas, lectus id laoreet porttitor, mi enim congue,nec maximus magna ante non nulla.
Cras egestas, lectus id laoreet porttitor, mi enim congue,nec maximus magna ante non nulla.
2016
Social media data
78% 45% 90% 65%
Lorem ipsum dolor amet, consectetur adipisci elit.
Market: 2M Value: 34,6K
Lorem ipsum dolor amet, consectetur adipisci elit.
Market: 1,5M Value: 34,6K
Lorem ipsum dolor amet, consectetur adipisci elit.
Market: 2M Value: 34,6K
Lorem ipsum dolor amet, consectetur adipisci elit.
Market: 2M Value: 34,6K
Social media: sentiment
70%
Positive
Market: 2M Value: 34,6K
50%
Positive
Market: 2M Value: 34,6K
20%
Negative
Market: 2M Value: 34,6K
Engagement
78%Lorem ipsum dolor amet, adipisci elit. Sed blandit
tristique mets, vel volutpat quam condimentum ut.
Lorem ipsum dolor amet, adipisci elit. Sed blandit tristique mets, vel volutpat quam condimentum ut.
78%
0K
1K
2K
3K
4K
1 2 3 4 5 6 7 8 9 100K
1K
2K
3K
4K
1 2 3 4 5 6 7 8 9 10
Social media data
8%
11%
8%
23%
35%
15%
15%
10%
9%
28%
30%
8%
12%
8%
8%
21%
33%
18%
2%
11%
14%
36%
35%
2%
13-17 18-24 25-34 35-44 45-54 55+
Engagement 2
15% 40%Lorem ipsum dolor sit amet, adipiscing elit. Sed blandit tristique metus, vel volutpat quam condimentum ut.
Lorem ipsum dolor sit amet, adipiscing elit. Sed blandit tristique metus, vel volutpat quam condimentum ut.
Lorem ipsum dolor sit amet, consectetur adiping elit. In dapibus commodo magna eu ultrices. Aenean non velit pelntesque, es nisi.
Lorem ipsum dolor sit amet, consectetur adiping elit. In dapibus commodo magna eu ultrices. Aenean non velit pelntesque, es nisi.
1K
2K
3K
4K
1 2 3 4
1K
2K
3K
4K
1 2 3 4
Categories engaged in on social media
78%
45%
Entertainment
Clothing / fashion
Travel & leisure
Finance / banking
Food / beverage
Cosmetics
Audio streaming
Dating
30%
30%
30%
30%
30%
30%
Service - summary
Twitter Facebook TOTAL
Enquiries 1 082 2 089 4 071
Resolved enquiries 789 1693 2482
Escalated enquiries 293 396 689
Response time 0:23:00 0:54:00 0:38:50
Deflected contacts 54 104 158
Estimated savings AU$270 AU$520 AU$790
Sentiment 45% 25% 30% 35% 15% 50% 45% 25% 30%
Females in Social Media
AGE LOCATION INCOMEShe is between 18 - 34 She likely lives
in Washington DCHer incom is less than$50K per year
0 - 17 20%
18 - 34 65%
35 - 49 8%
50 - 64 5%
65 - x 2%
20%New York
20%New York
20%New York
20%New York
70% 15%
8% 7%
under $50K $50K - $75K
$75K - $100K $100K +
Males in Social Media
AGE LOCATION INCOMEHe is between 18 - 34 He likely lives
in Washington DCHis incom is less than$50K per year
0 - 17 20%
18 - 34 65%
35 - 49 8%
50 - 64 5%
65 - x 2%
20%New York
20%New York
20%New York
20%New York
70% 15%
8% 7%
under $50K $50K - $75K
$75K - $100K $100K +
Social Media involvement
10% 40% 20% 30%
North America10% 40% 20% 30%
Europe
10% 40% 20% 30%
Asia
10% 40% 20% 30%
Australia10% 40% 20% 30%
Africa
10% 40% 20% 30%
South America78% 45%
90% 65%
Social Media involvement
Pellentesque cliquet ori ac dolor porttitor et fria sapien gravida.
78% 45%
90% 65%
10% 40% 20% 30%
Germany
10% 40% 20% 30%
England
z10% 40% 20% 30%
EuropeFusce egestas lobortis neque,a pretium est tempor eu est at.Vivamus augue est, imperdietet blandit at, dapibus ac sapien.Donec pulvinar sapien vel nunc.
Social Media bar chart
25
50
75
100
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ContactVisit UsCompany Str. 15090210 City
[email protected]@company.com
Call Us+49 5847 56 90+49 8739 03 30
ContactVisit UsCompany Str. 15090210 City
[email protected]@company.com
Call Us+49 5847 56 90+49 8739 03 30