solar decathlon europe / 10action: towards ......u2.- ingeniería u3.- industrialización u4.-...
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SOLAR DECATHLON EUROPE / 10ACTION: TOWARDS ENERGY EFFICIENT BUILDINGS
VITORIA - JUNIO 2012
SOLAR DECATHLON EUROPE / 10ACTION: TOWARDS ENERGY EFFICIENT BUILDINGS
.- BACKGROUND SDE – 10ACTION
.- SOLAR DECATHLON EUROPE 2010
.- 10ACTION PROJECT
.- SOLAR DECATHLON EUROPE 2012
.- CONCLUSIONS
INTRODUCTION: EUROPEAN - UPM COMMITMENT
INTRODUCTION: EUROPEAN - UPM COMMITMENT
¿A DÓNDE VAMOS?
INTRODUCTION: EUROPEAN - UPM COMMITMENT
INTRODUCTION: EUROPEAN - UPM COMMITMENT
DESARROLLO SOSTENIBLE: “El desarrollo que satisface las necesidades presentes, sin comprometer la capacidad de las futuras generaciones de satisfacer las suyas”
CONCEPTO DE DESARROLLO SOSTENBILE (RÍO 1992)
PILARES DEL DESARROLLO SOSTENIBLE (JOHANESBURG 2002)
La edificación es responsable del 40% del consumo de materias primas, del 40% de la energía consumida, y, directa o indirectamente, de un alto porcentaje de los residuos generados durante la construcción, y de importantes consumos de agua y de productos químicos
INTRODUCTION: EUROPEAN - UPM COMMITMENT
20/20/20 OBJECTIVES
PRIORITIES
GENERATION OF KNOWLEDGE AND TRANSFER
PUBLIC AWARENESS
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.- 2002 – ENERGY EFFICIENCY IN BUILDINGS
.- 2009 – USE OF RENEWABLE ENERGY
.- 2010 – BUILDINGS NET ZERO EMISSIONS
.- 2011 – NEW DIRECTIVE ENERGY EFFICIENCY
EVALUATION TOOLS : VERDE, BREEAM, LEED, …
ENERGY CERTIFICATION - GREEN RATING, PASSIVHAUS
UPM COMMITMENT
As part of the UPM Commitment, and highly supported by the Spanish government , UPM has participated in three editions of the SOLARDECATHLON COMPETITION.
UPM Magic Box, 2005 UPM Casa Solar, 2007 UPM Casa Black&White ,2009
INTRODUCTION: EUROPEAN - UPM COMMITMENT
The SOLAR DECATHLON Competition is organized by the U.S. Department of Energy for universities from all over USA to design and build a self-sufficient home, grid-connected, using solar energy as the only energy source, and equipped with technologies that permit maximum energy efficiency.
BACKGROUND SDE – 10ACTION : SOLAR DECATHLON
The final phase of the U.S. Solar Decathlon consists of assembling the houses on the National Mall in Washington D.C., where the “Solar Village” is located. The houses are open to the public, while undergoing the ten contests which is why the competition is named Decathlon, to demonstrate their self-sufficiency and energy efficiency.
BACKGROUND SDE – 10ACTION : SOLAR DECATHLON
SOLAR DECATHLON
SOLAR DECATHLON EUROPE COMPETITION
Madrid, 2010-2012
SOLAR DECATHLON
OBJECTIVES OF THE SOLAR DECATHLON EUROPE
1. TO GENERATE knowledge on the industrialization and sustainability of the houses, bringing about suitable scientific benefits as well as the dissemination of the knowledge, and transfer to professionals, and industry
SOLAR DECATHLON EUROPE: PROJECT MANAGEMENT:
OBJECTIVES OF THE SOLAR DECATHLON EUROPE
2. TO TAKE ADVENTAGE OF SOCIAL INTEREST AND HIGH MEDIA IMPACT TOMAKE students, professionals, and the general public aware of environmental and sustainability issues, especially in the responsible use of energy and natural resources, promoting the use of the renewable energies, improving energy efficiency,…
SOLAR DECATHLON EUROPE: PROJECT MANAGEMENT:
OBJECTIVES OF THE SOLAR DECATHLON EUROPE
3. TO PROMOTE THE BEST LEGACY OF SOLAR DECATHLON EUROPE developing activities to take adventage of this body of knowledge for near future: Books with experience description, technologies, learned lessons, Virtual Lecture Room, 40 research prototypes, Scale models exhibitions, awareness games, research network, … and transfer of these experience for SOLAR DECATHLON Comunity, SOLAR DECATHLON FRANCE 2014,…
SOLAR DECATHLON EUROPE: PROJECT MANAGEMENT:
SITUACIÓN ENERGÉTICA MUNDIAL
APUESTA ESTRATÉGICA DE LA UPM-TISE: SENSIBILIZACIÓN
SOLAR DECATHLON EUROPE 2010
PLAN DE ACTIVIDADES Y COMUNICACIÓN CON MÁS DE 75 ACTIVIDADES DESARROLLADAS
SOLAR DECATHLON EUROPE 2010
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3
1
6
7
84
5
10
11
9
13
14
12
16
17
15
Arts et Métiers Paris Tech
Team BerlinBergische Universität Wuppertal
CEU Valencia
ENS d’Architecture de Grenoble
Stuttgart University of Applied Sciences
Aalto University Team
Instituto de Arquitectura Avanzada de Cataluña
Tongji UniversityUniversity of Applied Sciences Rosenheim
Tianjin University
Virginia Polytechnic Institute & State University Universidad de Sevilla
Universidad de Valladolid
University of Florida
Universidad Politécnica de Cataluña
Nottingham University
SOLAR DECATHLON EUROPE 2010
FINAL BALANCE:
FINAL BALANCE:
MORE THAN 192.000 VISITORS DURING THE COMPETITION
SOLAR DECATHLON EUROPE 2010
268.813 Visits to the WEB SITE since January 2010
102.528 Visits during competitión week June 7th to 27th -
2010
157 Countries of origin of visitors to the Villa Solar
SOLAR DECATHLON EUROPE 2010
2.000 Media Hits in Spain
5.000 Media Hits in the world
400 Millions of people reached
SOLAR DECATHLON EUROPE 2010
INSTITUTIONAL VISITS TO SOLAR VILLAGE
SOLAR DECATHLON EUROPE 2010
SOLAR DECATHLON EUROPE
� Spain
� Germany
� Netherlands
� France
� England
� Norway
� Denmark
� Romania
� Hungary
� Egypt
� Italy
� Portugal
� China
� Japan
� Brasil
SOLAR DECATHLON EUROPE 2012
200Architecture
220Energy
240Comfort
160Social Economic
180Strategic
SCHEDULED COMPETITIONSOLAR DECATHLON EUROPE 2012
THU,20
FRI,14 SAT,15 SUN,16
FRI,21 SAT,22 SUN,23TUE,18 WED,19MON,1710 am
4pm
8pm
FRI,28 SAT,29 SUN,30TUE,25 WED,26 THU,27MON,24
Villa Solar is open to public
Villa & Houses are open to public
Professional Public
Groups
VISITSVIP opening ceremony
10pm
10 am
4pm
8pm10pm
10 am
4pm
8pm10pm
General Public
General Public
General Public
SOLAR DECATHLON EUROPE 2012
SOLAR DECATHLON EUROPE 2012
SOLAR DECATHLON EUROPE 2012
SOLAR DECATHLON EUROPE 2012
SOLAR VILLAGE WITH SMART GRID AND ELECTRIC CARS
SOLAR DECATHLON EUROPE 2012
PUBLIC AWARENESS
IDAE’S PLACE.- GENERAL AWARENESS ABOUT SAVING ENERGY.- GENERAL PANELS WITH SHORT MESSAGES.- WHAT CAN WE DO?
MINISTRY OF PUBLIC WORKS ‘ PLACE / UPM’S PLACE.- SUSTAINABLE DEVELOPMENT.- ENERGY EFFICIENCY IN CITIES, BUILDINGS, CONSTRUCTION, APPLIANCES.- RETROFITTING AND ENERGY IMPROVEMENT
ELECTRIC CAR PLACE
RENEWABLES AND CLEAN ENERGY TECHNOLOGIES: SHOWCASE FOR ENERGY SOURCES AND TECHNOLOGIES: SOLAR (PV PANELS, THERMAL SOLAR), WIND, GEOTHERMAL, CELL FUEL,…
SOLAR DECATHLON EUROPE 2012
PROFESSIONAL AND PUBLIC AWARENESS
SMART CENTER (SDE10 PROTOTYPE) ABOUT ENERGY EFFICIENCY IMPROVEMENT
SHOWCASE FOR ENERGY MANAGEMENT IN FOUR LEVELS:
.- NATIONAL – EUROPEAN GRID - GENERATION PLANTS
.- UTILITY GRID – DISTRIBUTED URBAN GENERATION
.- SMART CITIES – SOLAR VILLAGE – ELECTRICAL CARS
.- DEMAND MANAGEMENT IN HOUSES: SDE2010 PROTOTYPESOLAR HOUSES
SOLAR DECATHLON EUROPE 2012
U.S. SOLAR DECATHLON 2011
SOLAR DECATHLON EUROPE 2012
ACTIVIDADES INFANTILESN1.- “Drawing competition”N2.- Juegos educativos N3.- Columpios N4.- Cuadernillo infantilN5.- Pasaporte solarN6.- Talleres Mad Science N7.- Talleres COAM
ACTIVIDADES PÚBLICO GENERALG1.- Cocinas Solares G2.- Maratón fotográficoG3.- Visitas guiadasG4.- Visitas de las casas SDEG5.- Exposiciones 10ACTION
ACTIVIDADES ADOLESCENTESA1.- “Design Competition” : A2.- “Photo Competition A3.- Cuadernillo adolescentesA4.- Juego de Ciudades
CONFERENCIASPROFESIONALESP1.- IECAP2.- COAMP3.- SMART CITY CENTREP4.- KOMMERLINGP5.- ANERRP6.- CECODHASP7.- PASSIVHAUSP8.- SUPSI
ACTIVIDADES UNIVERSITARIOSMesas redondas con jurados SDE:U1.- ArquitecturaU2.- IngenieríaU3.- IndustrializaciónU4.- ComunicaciónU5.- SostenibilidadU6.- Eficiencia Energética
Redes Sociales
Hastag: #sde2012 / #sdeurope
blog.sdeurope.org
Se han conseguido pasar de 2.184 Fans a un total de 6.606 Fans
Hemos pasado de una media de 50 personas hablando de la competición en Facebook hasta llegar a 2.301 personas hablando de la competición
Nuestro alcance en las redes sociales ha pasado de rondar las 1.700 visualizaciones a tener más de 22.665
Web Page
268.813 visits in previous months, and during Competition 2010coming from 157 different countries
Social networks
+6.600 Fans on Facebook
+1.200 Followers on Twitter
Virtual Lecture Room
http://vimeo.com/sdeurope/videos
http://www.flickr.com/photos/sdeurope
http://www.sdeurope.org/
SOLAR DECATHLON EUROPE: COMMUNICATION PLAN
SOLAR DECATHLON EUROPE IN FIGURES
2.380.000 GOOGLE hits7.810 Videos156.000 Images59.700 results in BLOGS2.810 results in DEBATE FORUMS255 Videos on VIMEO291 Videos on YOU TUBE
SOLAR DECATHLON EUROPE: COMMUNICATION PLAN
SOLAR DECATHLON EUROPE 2012
SOLAR DECATHLON EUROPE: COMMUNICATION AREA
CONCLUSIONES:
.- MAGNÍFICA OPORTUNIDAD PARA :. GENERAR CONOCIMIENTO. SENSIBILIZAR A LA SOCIEDAD
.- ALTA VISIBILIDAD Y PRESTIGIO NACIONAL E INTERNACIONAL PARA ESPAÑA
.- ALTA SINERGIA SDE – 10 ACTION
.- PROYECTO PLURIDISCIPLINAR; FAVORECE LA COHESIÓN Y COLABORACIÓN ENTRE ESCUELAS, UNIVERSIDADES, EMPRESAS, INVESTIGACIÓN,…
.- POSIBLIDAD DE LIDERAR LA INICIATIVA EN EUROPA
CONCLUSIONES:
.- MAGNÍFICA OPORTUNIDAD PARA :. GENERAR CONOCIMIENTO. SENSIBILIZAR A LA SOCIEDAD
.- ALTA VISIBILIDAD Y PRESTIGIO NACIONAL E INTERNACIONAL PARA ESPAÑA
.- ALTA SINERGIA SDE – 10 ACTION
.- PROYECTO PLURIDISCIPLINAR; FAVORECE LA COHESIÓN Y COLABORACIÓN ENTRE ESCUELAS, UNIVERSIDADES, EMPRESAS, INVESTIGACIÓN,…
.- POSIBLIDAD DE LIDERAR LA INICIATIVA EN EUROPA
.- ¡¡Tú eres parte de la solución!!
CONCLUSIONES:
.- MAGNÍFICA OPORTUNIDAD PARA :. GENERAR CONOCIMIENTO. SENSIBILIZAR A LA SOCIEDAD
.- ALTA VISIBILIDAD Y PRESTIGIO NACIONAL E INTERNACIONAL PARA ESPAÑA
.- ALTA SINERGIA SDE – 10 ACTION
.- PROYECTO PLURIDISCIPLINAR; FAVORECE LA COHESIÓN Y COLABORACIÓN ENTRE ESCUELAS, UNIVERSIDADES, EMPRESAS, INVESTIGACIÓN,…
.- POSIBLIDAD DE LIDERAR LA INICIATIVA EN EUROPA
.- ¡¡Tú eres parte de la solución!!
… Contamos contigo!!!
THANK YOUGracias,