sorry, not sorry€¦ · sorry, not sorry: kick the career‐crippling habit of reflexive...

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2019 NACE Experience Conference July 14‐17, 2019 www.nace.net #NACEEXP19 SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises [email protected] www.janetzaretsky.com 1 2

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Page 1: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

SORRY, NOT SORRY:KICK THE CAREER‐CRIPPLING HABIT OF 

REFLEXIVE APOLOGIZING

Janet Zaretsky

The BS‐to‐Brilliance Master Coach

Empowered Women [email protected] www.janetzaretsky.com

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Page 2: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

Agenda

In today’s session, we will discuss:

How to take back our power, be our brilliant selves.

AND

Break out of the Apology Trap

Learning Objectives

During this session, attendees will learn to:1. Discover the 5 Automatic Apologizing and

Minimizing Habits that cripple your career

2. Take powerful action in the face of the fear of conflict or ‘not being liked’ reaction

3. Create an alternative language that has you own your power and magnify your brilliance

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Page 3: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

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Page 4: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

REFLEXIVE OVER-APOLOGIZING COSTS YOU

Microsoft Study:

8 seconds to get someone’s attention.

Apologize, be apologetic= lose your opportunity to be heard

Studies show that over‐apologizers = you are weak, submissive, easy to pass over, ignore or manipulate

• Being an influencer

• Having your voice heard

• Money/salary/fees

• Relationships

• Getting what you want

• Respect, including respecting yourself

• Reputation

• Satisfaction and fulfillment

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Page 5: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

Brain response to perceived threat

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Page 6: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

APOLOGETIC WAYS OF BEING & SAYINGS WHICH UNDERMINE CONFIDENCE

Instead: Say what you want to say, with no apology

Speak up without concern for backlash

Honor yourself as valuable

Know you are important and matter

Be direct and know you can 

deal with any conversation

• Just

• If you don’t mind

• Well, it is just my opinion

• This may not be right, but

• Can I say something here?

• Body language

• Vocal tone

• Lilt at the end of statement turns a 

statement into a question

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Page 7: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

I’m not sure, but, if you don’t mind…

I AM CONFIDENT THAT…

Do you think it would be possible to….

I SUGGEST THAT WE DO…

I actually think this might be right…

HERE IS THE WAY TO APPROACH THIS…

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Page 8: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

Keys to:

Owning Your Power 

Magnifying Your Brilliance

Being the Powerhouse You Really Are

Give up Reflexive Apologizing and 

Apologetic Ways of Being and 

Be Brilliant Boldly You!

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Page 9: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

QUICK TIPS FOR BEING BOLD: 

I’M CONFIDENT & I’M NOT SORRY TIPS

&UNAPOLOGETIC POWERHOUSE MANIFESTO

Q&AContinue the conversation!

Follow @NACENational, use hashtag #NACEEXP19

www.nace.net

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Page 10: SORRY, NOT SORRY€¦ · SORRY, NOT SORRY: KICK THE CAREER‐CRIPPLING HABIT OF REFLEXIVE APOLOGIZING Janet Zaretsky The BS‐to‐Brilliance Master Coach Empowered Women Enterprises

2019 NACE Experience Conference July 14‐17, 2019

www.nace.net #NACEEXP19

Thank you for attending!

Please complete the session survey,

we greatly value your feedback.

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