sparta companyoverviewfeb13

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Company Overview January 2013 “When You Need to Know”

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Page 1: Sparta companyoverviewfeb13

Company OverviewJanuary 2013

“When You Need to Know”

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We are a one-stop online source for multiple types of vehicle history reports, including Motorcycles, Autos, and RV's. Our products include Cyclechex.com, an online provider of motorcycle history reports; RVchecks.com, an online product offering RV history reports; and CarVINreport.com, an online source for automotive history reports. Additionally, we also offer Specialty Mobile Apps.com, a provider of affordable customized mobile phone apps for retail powersports, automotive, marine and RV dealers throughout the United States.

Who We Are…

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Cyclechex is the Industry’s most trusted provider of motorcycle history information, relied on by thousands of consumers and dealerships each year. Using the unique 17-character vehicle identification number (VIN) found on motorcycle frames and title documents, we generate a detailed Motorcycle History Report on used motorcycles.

Cyclechex Motorcycle History Reports provide information that can impact a consumer's decision about a motorcycle and its value. A Cyclechex Report may include:

• Theft Records• Odometer Disclosures• Salvaged or Rebuilt Titles• Flood Damage• Manufacturer Specifications & Standard Features• Multi State Searches• Recall Data

Unlike many other History Reporting Companies, Cyclechex DOES NOT purchase out-dated, stale, or unreliable databases. Keeping our information the most accurate, timely, and credible.

We receive information from thousands of public and private sources including Departments of Motor Vehicles (DMVs) in the United States, insurance companies, junk and salvage yards.

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Webpage Launch

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The progress that CarFax and Autocheck (Experian) have made in the auto industry have paved the way for Cyclechex to dominate the motorcycle segment

Economic conditions have forced consumers to more strongly consider a pre-owned motorcycle purchase versus a new unit

Dealers will feel more comfortable taking trade-in units from consumers if they know the vehicle is “clean”. They can transfer that comfort-level to the consumer by providing the unit’s history (“Peace-of-Mind Close”)

Dealers and Strategic Partners can close more sales and earn revenue by participating in our “Affiliate Program”

Cyclechex is way ahead of the curve in providing this product to the motorcycle industry

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RVchecks Recreational Vehicle History Reports 

Our second product, RV History Reports (RVchecks.com), contains important and valuable information about any reported damage, salvage, and other relevant data concerning a particular pre-owned RV. This critical information is available to any interested party by entering a seventeen digit Vehicle Identification Number (“VIN”) at our website. Our system is able to extract information from multiple data sources, including, but not limited to, government agencies throughout the United States. RVchecks.com is committed to delivering up-to-date, accurate information to consumers, RV dealers, lenders, insurers, and other interested parties, and we offer a "no-hassle" 100% money-back guarantee.

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CarVINreports

CarVINreport.com is an online provider of Automobile History Reports and a third product offered by Specialty Reports Inc., The CarVINreport Car History Report (CarVINreport.com) contains extremely valuable information for consumers, dealers, insurers, auction houses, and lenders, about whether a specific pre-owned automobile has a Salvage or Rebuilt Title status, sustained Flood Damage, the last recorded odometer reading, the manufacturer's original equipment, OEM recall data, and more. For consumers looking to buy a pre-owned automobile or a retail automobile dealer considering a trade-in or the purchase of other used automobiles, a CarVINreport Car History Report can be invaluable. And for those dealers who want to provide a higher level of confidence to a potential buyer about the true condition of the automobile being considered for purchase, the CarVINreport Car History Report is an outstanding sales support tool.

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Specialty Mobile Apps

 

Specialty Mobile Apps is a mobile application or computer software program (“app”) designed to help the user to perform singular or multiple related tasks on a handheld device such as a smart phone. The Specialty Mobile Apps software platform developed for motorcycle, RV, marine and auto dealers provides a mobile framework from which they can easily create interactive, customized mobile applications for their vertical market. The product provides an online platform so that dealers may easily customize their app and manage its content. Additionally, it allows SRI and our software development team to manage licenses and retrieve reporting information.

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The basic features of the Specialty Mobile Apps are:

Content Management System (CMS)

The content management system (CMS) is provided as a website that allows Dealers to upload images to their app, change text content, change colors, organize the order of tabs, and publish updates to their application.

Mobile client framework

The mobile client framework is software that is installed on the individual mobile devices through the Apple App Store, Android Market Place, and other such distribution channels.

Dealer (Customer) contact information

The Dealer presents the user with a registration screen on startup to collect information such as first-name, last-name, email address, and telephone number to be able to push individual notification messages and other interactive communication.

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Multiple Location Support

Dealers will pay subscription fees multiplied by the number of store locations that they wish to include in their app. Using the client customization portal the Dealer will be able to add locations to their application.

Hours of Operation

Each location is capable of having different time groups for hours of operation. For example, the given store may have the parts department open during one time, and the sales department open during another set of hours. This information is entered by the Dealer in the CMS and then displayed to the end user.

Vehicle History Reports

Dealer will be able to allow users to request and retrieve vehicle history reports. User will also be able to use QR (Quick Response, a two-dimensional bar code) codes to scan in VIN numbers.

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Existing Partners

NADAguidesNADAguides is well known for their publishing of the bright yellow and blue printed guidebooks that have been in production since 1933. The company has become the largest publisher of vehicle pricing and information for new and used cars, classic cars, motorcycles, ATVs, boats, personal watercraft, snowmobiles, RVs and manufactured homes.

Kelley Blue Book

Kelley Blue Book quickly became the nation's number-one-selling automotive book, often making the USA Today best-seller list. It features 15 years of used car values on more than 10,000 models of cars, trucks and vans and is available in bookstores, auto supply stores and other locations. 

DMV. OrgDMV.org is a privately owned organization that simplifies government-related info across all states.

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Targeted Strategic Partners

With more than 97 million active users globally, eBay is the world's largest online marketplace, where practically anyone can buy and sell practically anything. Founded in 1995, eBay connects a diverse and passionate community of individual buyers and sellers, as well as small businesses. Their collective impact on e-commerce is staggering: In 2010, the total worth of goods sold on eBay was $62 billion -- $2,000 every second.

Cycle Trader is an industry-leading source for selling pre-owned motorcycles and other vehicles (recreational vehicles, boats, and powersports). They currently have over 150,000 vehicles for sale on their on-line site.

www.cycletrader.com

Craigslist serves over twenty billion page views per month, putting it in 45th place overall among web sites worldwide and 9th place overall among web sites in the United States (per Alexa.com on March 19, 2012), with over 59.5 million unique monthly visitors in the United States alone (per Compete.com on March 19, 2012). With over fifty million new classified advertisements each month, Craigslist is the leading classifieds service in any medium.

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Targeted Strategic Partners

National Powersport Auctions is the number one provider of auction and remarketing services in the powersports industry.  Created over 20 years ago by founders from the industry, NPA serves lenders and dealers throughout the nation with a complete range of auction-related services. 

Manheim, the largest provider of vehicle remarketing services, began hosting Manheim Specialty auctions to meet the growing needs of customers looking for used vehicles other than the traditional automobile. Today, Manheim offers customers access to 122 locations around the globe, with 15 dedicated to selling Specialty units including Boats, RVs, Motorcycles and PowerSports vehicles.

ADESA offers powersports at several specialty auctions throughout the U.S., Canada and Mexico. You’ll find wholesale inventory consisting of motorcycles, ATVs and other light recreational and utility vehicles from top consignors such as Harley-Davidson Financial Services.

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Potential Partners

About CARFAXCARFAX started with a vision - to be the leading source of vehicle history information for buyers and sellers of used cars. Today, CARFAX has the most comprehensive vehicle history database available in North America. Carfax.com is one of the top five websites that consumers turn to for vehicle information, and receives millions of visitors each month. In addition, thousands of auto dealers nationwide subscribe to Carfaxonline.com.

About AutoCheckAutoCheck is Experian's leading vehicle history reporting service and an indispensable part of the used car shopping process. AutoCheck reports include the industry's first and only vehicle history score, empowering consumers with the confidence and information they need to more easily and quickly understand what a vehicle history report really says about a specific used vehicle's history.

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OEM Penetration

Vehicle History Report

“We offer a detailed vehicle history report for every vehicle we sell—so you don't have to worry about major problems like accidents, fires or hidden titles. CARFAX, the most trusted name in vehicle history reports, is the preferred supplier of GM Certified Used Vehicle history reports.”

• 12 mo. / 12,000 mile bumper-to-bumper warranty• 100,000 mile / 5 year powertrain limited warranty• 117-point inspection• Vehicle history report• 3-Day / 150 mile satisfaction guarantee

Cyclechex Certified Pre-Owned Motorcycle Program

The motorcycle industry tends to follow the business models of the auto manufacturers. Every major auto OEM has a certified pre-owned program. To date, one does not exist within the motorcycle segment. Our goal is to have a Cyclechex history report be a part of the certified, pre-owned package.

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Revenue Opportunities

Consumer• Direct purchase from the Cyclechex website (low cost & high return)

Dealer• Dealer purchases a “block” of history reports • Pricing incentives to purchase a larger quantity of reports

Strategic Alliances• Auction Houses

- High volume opportunity with thousands of motorcycles being auctioned each month - Multiple inquiries on the same unit increases revenue and lowers operating costs

• Financial Institutions (Banks, Credit Unions, Regional & National Lenders, Floorplan Companies)

- A motorcycle history report will protect them from financing a motorcycle that has been “totaled” or “salvaged” without their knowledge

- They can require a vehicle history report be run on any pre-owned unit they finance. This reduces their risk in the transaction and could potentially be a revenue source for them

• Third-Party Providers (Insurance, Extended Service, GAP, Service Agreements)

- Cyclechex will earn “click fees” from these providers for any transactions generated from our website

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Management Team

Anthony L. Havens – Chairman, CEO - PresidentMr. Havens is involved in all aspects of SRI’s operations, including, providing strategic direction, developing and implementing sales and marketing strategies. From 2004 to present, Mr. Havens, has been a Co-Founder, Chairman, CEO and President of Sparta Commercial Services, Inc., the parent company of Specialty Reports, Inc. Mr. Havens has over 20 years of experience in finance and investment banking.

Anthony W. Adler – Director, Secretary, and EVP - Principal Financial Officer

Mr. Adler is responsible for all SRI’s operations as they relate to his secretarial and financial responsibilities. Mr. Adler has over 30 years experience in executive and senior management positions with investment banking, banking, and consumer distribution businesses.

Jeffrey P. Dobish – Director and EVP - MarketingMr. Dobish is a Co-Founder, Technical Developer, and Marketing Director for Specialty Reports, Inc. Mr. Dobish was previously the National Sales Manager for More Than Rewards, Inc. Mr. Dobish has over 20 years experience in sales management, training and retail dealership operations.

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Contact Information

Specialty Reports, Inc.specialtyreportsinc.com

370 Lexington Avenue, Suite 1901New York, NY 100187

Contact: Anthony L. Havens, CEO212-239-2666, ext. 204