speaking in public agricultural communication and leadership

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Speaking in Public Speaking in Public Agricultural Agricultural Communication and Communication and Leadership Leadership

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Types of Speeches Demonstrative Demonstrative –a demonstration of how to do something Narrative Narrative –read a story Persuasive/Inspirational Persuasive/Inspirational –Persuade the listener to do something

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Page 1: Speaking in Public Agricultural Communication and Leadership

Speaking in PublicSpeaking in PublicAgricultural Communication Agricultural Communication

and Leadership and Leadership

Page 2: Speaking in Public Agricultural Communication and Leadership

America’s Top 10 FearsAmerica’s Top 10 Fears

© Copyright 2009 Globe Newspaper Company.© Copyright 2009 Globe Newspaper Company.

10. Water 10. Water (swimming/Drowning)(swimming/Drowning)

9. Storms9. Storms

8. Public transportation 8. Public transportation (airplane/train/bus (airplane/train/bus crashes)crashes)

7. Crowds7. Crowds

6. Tunnels and bridges6. Tunnels and bridges

5. Spiders5. Spiders

4. Heights4. Heights

3. Confined spaces3. Confined spaces

2. Snakes2. Snakes

1. Public speaking1. Public speaking

Page 3: Speaking in Public Agricultural Communication and Leadership

Types of SpeechesTypes of Speeches DemonstrativeDemonstrative

– a demonstration of how to do somethinga demonstration of how to do something

NarrativeNarrative– read a storyread a story

Persuasive/InspirationalPersuasive/Inspirational– Persuade the listener to do somethingPersuade the listener to do something

Page 4: Speaking in Public Agricultural Communication and Leadership

Types of SpeechesTypes of Speeches Informative/InstructionalInformative/Instructional

– Information to the listenerInformation to the listener

Entertain/ImpressEntertain/Impress– Guest speech at a Guest speech at a

banquet/convention/eventbanquet/convention/event

Page 5: Speaking in Public Agricultural Communication and Leadership

Formats of SpeechesFormats of Speeches PreparedPrepared

– plenty of time to write and practice the plenty of time to write and practice the speechspeech

ExtemporaneousExtemporaneous– Speeches prepared in a short time with Speeches prepared in a short time with

little/no time for practicelittle/no time for practice ImpromptuImpromptu

– No time to prepare or practiceNo time to prepare or practice

Page 6: Speaking in Public Agricultural Communication and Leadership

Parts of the SpeechParts of the Speech IntroductionIntroduction

– Develop an interestDevelop an interest– Gain attentionGain attention– Personal storyPersonal story– Statistic, joke, quote, incident, etc.Statistic, joke, quote, incident, etc.– Make your thesis statementMake your thesis statement

Page 7: Speaking in Public Agricultural Communication and Leadership

Part of the SpeechPart of the Speech BodyBody

– Make your caseMake your case– Past-present-futurePast-present-future

ConclusionConclusion– Tie it all togetherTie it all together– Refer to something in the introductionRefer to something in the introduction– Close by repeating the thesis statementClose by repeating the thesis statement

Page 8: Speaking in Public Agricultural Communication and Leadership

Parts of the SpeechParts of the Speech 1-2-3 Process1-2-3 Process

– Tell them what you’re going to tell themTell them what you’re going to tell them– Tell themTell them– Tell them what you’ve told themTell them what you’ve told them

Page 9: Speaking in Public Agricultural Communication and Leadership

An Effective PresentationAn Effective Presentation Don’t read the speechDon’t read the speech

– Teleprompter?Teleprompter?– Practice _____ timesPractice _____ times

Know your roomKnow your room– Where’s the podium?Where’s the podium?– Microphone, crowd, indoor/outdoorMicrophone, crowd, indoor/outdoor

When in doubt, use a personal storyWhen in doubt, use a personal story

Page 10: Speaking in Public Agricultural Communication and Leadership

An Effective PresentationAn Effective Presentation Don’t apologizeDon’t apologize

– DON’T … “I’m not really very good at DON’T … “I’m not really very good at this …”this …”

Take every opportunity to speakTake every opportunity to speak– Nerves are always there…experience Nerves are always there…experience

helps control themhelps control them

Page 11: Speaking in Public Agricultural Communication and Leadership

An Effective PresentationAn Effective Presentation RehearsingRehearsing

– Read the speech to yourself as you learn Read the speech to yourself as you learn itit

– MemorizeMemorize– Practice by yourselfPractice by yourself– Practice in front of a friendPractice in front of a friend– VisualizeVisualize– Final DeliveryFinal Delivery

Page 12: Speaking in Public Agricultural Communication and Leadership

Rules of ThumbRules of Thumb

Eye ContactEye Contact Great speeches address wants and Great speeches address wants and

needsneeds Great speakers address the audienceGreat speakers address the audience

– DO NOT read your speechDO NOT read your speech Look em’ in the eyesLook em’ in the eyes

– Or … on the foreheadOr … on the forehead

Page 13: Speaking in Public Agricultural Communication and Leadership

Rules of ThumbRules of Thumb

Hand & Body MovementsHand & Body Movements Effective hand & arm movements!Effective hand & arm movements! Avoid:Avoid:

– Dancing,Dancing,– Wobbling,Wobbling,– Aimless walkingAimless walking

Use your feet to your advantageUse your feet to your advantage Lean into the audience for effectLean into the audience for effect

Page 14: Speaking in Public Agricultural Communication and Leadership

Rules of ThumbRules of Thumb

VoiceVoice Sometimes a whisper is louder than a Sometimes a whisper is louder than a

hollerholler Be careful … volume makes us Be careful … volume makes us

screechscreech Who loves a monotone?Who loves a monotone? News Casters & Mutterers News Casters & Mutterers

Page 15: Speaking in Public Agricultural Communication and Leadership

Rules of ThumbRules of ThumbPacePace

We ALL speak too fast in publicWe ALL speak too fast in publicWe ALL speak too fast in publicWe ALL speak too fast in publicWe ALL speak too fast in publicWe ALL speak too fast in public Force yourself to slow downForce yourself to slow down

– Try singing the wordsTry singing the words– Try enunciating the last consonant in each Try enunciating the last consonant in each

wordword

Page 16: Speaking in Public Agricultural Communication and Leadership

FFA Public SpeakingFFA Public SpeakingFFA Creed SpeakingFFA Creed Speaking

– Speaking for Greenhand FFA membersSpeaking for Greenhand FFA members– The speech is already writtenThe speech is already written– Speakers are judged on presentation and Speakers are judged on presentation and

questionsquestions

FFA Prepared Public SpeakingFFA Prepared Public Speaking– 6-8 minute speech on an agricultural subject6-8 minute speech on an agricultural subject

Page 17: Speaking in Public Agricultural Communication and Leadership

FFA Public SpeakingFFA Public SpeakingFFA Extemporaneous Public SpeakingFFA Extemporaneous Public Speaking

– Speakers draw a topicSpeakers draw a topic Agriscience & TechnologyAgriscience & Technology Agrimarketing & International Agricultural RelationsAgrimarketing & International Agricultural Relations Food & Fiber SystemsFood & Fiber Systems Urban AgricultureUrban Agriculture

– 30 minutes to prepare a 4-6 minute speech30 minutes to prepare a 4-6 minute speech 5 minutes of questions5 minutes of questions

– Speakers may use a watchSpeakers may use a watch– Reference materials:Reference materials:

5 items of printed material5 items of printed material Notebooks/folders may contain no more than 100 pagesNotebooks/folders may contain no more than 100 pages

Page 18: Speaking in Public Agricultural Communication and Leadership

Preparing APA Manuscripts for Preparing APA Manuscripts for FFA EventsFFA Events

The FFA Prepared Public Speaking CDE The FFA Prepared Public Speaking CDE ManuscriptManuscript

Double-spaced typewritten copies on 8½” x 11” Double-spaced typewritten copies on 8½” x 11” whitewhite paper paper

The manuscript must contain 1” margins with a The manuscript must contain 1” margins with a staple in the upper left cornerstaple in the upper left corner

A cover page that gives …A cover page that gives … Speech TitleSpeech TitleParticipant’s NameParticipant’s Name State State

Date Date (Note the Running head)(Note the Running head)

Page 19: Speaking in Public Agricultural Communication and Leadership

Preparing APA Manuscripts for Preparing APA Manuscripts for FFA EventsFFA Events

The FFA Prepared Public Speaking CDE The FFA Prepared Public Speaking CDE ManuscriptManuscript

A bibliography MUST be included as part of the A bibliography MUST be included as part of the public speaker’s manuscript and direct quotes public speaker’s manuscript and direct quotes from any source of information must be from any source of information must be marked in “quotes” on the manuscript and be marked in “quotes” on the manuscript and be identified in the bibliography.identified in the bibliography.

Failure to do so will Failure to do so will automatically automatically disqualifydisqualifya participant.a participant.

Page 20: Speaking in Public Agricultural Communication and Leadership

Preparing APA Manuscripts for Preparing APA Manuscripts for FFA EventsFFA EventsThe BibliographyThe Bibliography

• NotNot a Reference or a Reference orWorks Cited PageWorks Cited Page

• Follow APA StyleFollow APA Style