spmg talks exclusively with toushonta hogan of scentsational soaps

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Smith Publishing & Media Group Talks Exclusively to of Toushonta Hogan has always been creative, but life demanded that she be practical….that is until one day a gift of handmade soap from a friend changed her life. This moment opened her mind to possibilities…and Scentsational Soaps was born. CLICK HERE TO VIEW COMMERCIAL VIDEO Today Scensational Soaps brings you an array of products made with only the best ingredients, with NO water, NO preservatives, NO mineral oil, and NO animal testing. A&A: Thank you for taking the time to talk with Authors & Artists Magazine about you and your business “Scentsational Soaps. A&A: First, what a beautiful name you have Toushonta. Who named you? What does your name mean? Thank you. I was named by my father who named me after Toussaint-L'Ouverture; the leader of the Haitian Revolution. My father added the last syllable to complete the name. A&A: What were you like as a child? Were you creative? If so, in what ways? As a child, I was very creative. I enjoyed drawing and making handmade cards. A&A: Who closely identified with your creativity in your family? My mom, she is very creative and loves crafts. She always said using her hands while being creative gives her “peace.”

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SPMG: The products are true to their name - SCENTSATIONAL! The Lemongrass/Patchouli Body Souffle has made my skin delectably silky! Thanks girl!

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Page 1: SPMG Talks Exclusively with Toushonta Hogan of Scentsational Soaps

Smith Publishing &

Media Group Talks

Exclusively to

of

Toushonta Hogan has always been creative, but life demanded that

she be practical….that is until one day a gift of handmade soap

from a friend changed her life. This moment opened her mind to

possibilities…and Scentsational Soaps was born. CLICK HERE TO VIEW COMMERCIAL VIDEO

Today Scensational Soaps brings you an array of products made with only the best ingredients, with NO water,

NO preservatives, NO mineral oil, and NO animal testing.

A&A: Thank you for taking the time to talk with Authors & Artists Magazine about you and your business “Scentsational Soaps”.

A&A: First, what a beautiful

name you have – Toushonta.

Who named you? What does

your name mean? Thank you. I was named by my father who named me

after Toussaint-L'Ouverture; the leader of the Haitian

Revolution. My father added the last syllable to

complete the name.

A&A: What were you like as a child? Were you creative? If so, in what ways?

As a child, I was very creative. I enjoyed drawing and making handmade cards.

A&A: Who closely identified with your creativity in your family?

My mom, she is very creative and loves crafts. She always said using her hands while being creative gives her

“peace.”

Page 2: SPMG Talks Exclusively with Toushonta Hogan of Scentsational Soaps

A&A: We understand you attended Cal State Dominguez Hills – Go Toros! Tell us

about your experiences there? Yes, I did. I loved Cal State Dominguez Hills. My experience

there was very gratifying. I received my Business

Administration Degree with an emphasis in Human Resources

in 2007. I met some wonderful people there as well as teachers,

whom I still stay in contact with today.

A&A: What were your plans after graduation?

My plan after graduation was to get a job and contribute to the

household. I went on several interviews with the intention that I

would work at either Sony Pictures or Neutrogena in their

Human Resources Department. However, after not receiving a

phone call from either company, I knew that I had to take

control of my future and create a job. I immediately asked God

what my purpose was, and before I knew it, within a month after completing college, he had revealed to me my

talent and purpose that had always been within me!

A&A: We heard you started Scentsational Soaps after receiving a bar of handmade

soap from a friend. Tell us about this?

Yes, my girlfriend has very sensitive skin and she would travel

very far to purchase her soap from a Farmers Market. One

day she brought back a bar of soap for me. As I was taking a

shower, I was so fascinated with the color, the smell and the

quality of the soap that I was excited to start making my own.

A&A: I would say your inability

to find a job was divine

intervention! How did you come

to the decision to start this

business?

After seeing the bar of soap that my girlfriend gave me and

noticing that I could not find a job, I began teaching myself

how to make soap with my kids. After making several bars of

soap and testing the market with close friends and colleagues, I

noticed that I had created a business. I would stay up for long

hours researching and educating myself about the different

products, ingredients, packaging, etc. to make the right

selection to incorporate in my line.

“I knew I had to take control of my future and create a job. – Toushonta Hogan

Page 3: SPMG Talks Exclusively with Toushonta Hogan of Scentsational Soaps

A&A: How much support or opposition did you experience? When I first started my business, I believe that the only opposition that I

had experienced was trying to establish my identity in the market. Being

that there’s lots of competition in the health &beauty industry, I had to

position myself with the right target audience. As far as support, my

husband, mother, best friend and my marketing manager have all played

an instrumental part of my life since Scentsational Soaps inception.

A&A: Despite the challenges of

starting a business, what has made you

persevere to the level of success you’ve

currently experienced?

Despite the challenges of starting a business, what has made me

persevere to the level of success that I’m currently experiencing has

everything to do with my kids. I have both a girl and a boy who actively

help me (mommy) with the business. I work hard for my children because

I want them to be exposed to what “life” has to offer. The world is full of

opportunities!

A&A: You started with handmade, natural soaps and

have expanded to other products. Tell us about them. Yes, originally we started with glycerin soap and later expanded to the

cold process way of making soap. The cold process way of making soap

is a tedious but joyous process to make the best natural soap. With different soap oils to choose from, it makes

customizing a soap for various types of skin, exciting! Our product line consist of soy

candles, bath salts, body butters, lip balms, salt glows, massage oils, bath teas and bath

melts. Recently, we just added our massage candles.

A&A: You have an “Awareness” Soap. Tell us about this product.

Our “ Awareness” Soap was made in recognition of my mom who is a two time Breast

Cancer Survivor. I wanted to show others how to turn a bad situation into a blessing for

others. Each time we sell a soap, a percentage of the proceeds goes to a non-profit

organization helping individuals fight against cancer; A Daughters Heart.

A&A: What is the philosophy of your company?

Our philosophy is that nature has already provided us with the resources to develop and

sustain healthy living. Through careful research and investigation while exercising moral

discipline our company can discover, develop and distribute such a product at an affordable price. It is only with

this directive that we can truly promote better living.

Page 4: SPMG Talks Exclusively with Toushonta Hogan of Scentsational Soaps

A&A: You offer individuals an opportunity to

become a consultant. How does this program work?

Yes, we do. For a small fee, an individual can become a consultant and

earn up to 50% with our program. Within a few days of signing our

agreement, they’ll receive the necessary tools to start selling

immediately online, face to face, or through private parties.

A&A: You also have a line of products for men. Tell

us about the products and the response from men

that have used them?

When we started developing our business, we wanted to incorporate a

men’s line that would allow men to look, feel and smell “attractive.” We

offer body butters, salt glows, and soap. The responses from the men have

been amazing. Most only wear our product without cologne as our products

are scented especially for the “manly” man.

A&A: Your products are available in

some stores. How did this distribution

angle come into play?

The distribution angle came into play when we wanted to appear on the shelves of spas, salons, etc. To test the

market, we first started on a consignment basis and later transitioned those stores into wholesale accounts.

A&A: Where do you see your business in 10

years?

In 10 years, I see my business as an international brand working

in an auto pilot mode.

A&A: What advice would you give other

individuals passionate about starting their own

business?

The advice that I would give others who are passionate about starting their own business would be three words “

Believe In Yourself.” Too many times, myself included, we find fault in ourselves. We have the ability to do

anything imaginable if we believe. I encourage other entrepreneurs to do just that “BELIEVE” and soar “HIGH.”

A&A: Lastly, what do you know for sure? What I know for sure is that staying positive and being persistent

DEFINITELY pays off. Don’t give up! Even when it looks dim, it’s a must that you continue and carry on!

For more information on Toushonta Hogan and Scentsational Soaps, visit www.scentsationalsoaps.biz .