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Sponsor opportunities guide February 3–7, 2020 Seattle, WA Microsoft Ready Seattle

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Page 1: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: [email protected]

Sponsor opportunitiesguideFebruary 3–7, 2020 Seattle, WA

Microsoft Ready Seattle

Page 2: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Learn, connect, enable digital transformation

Microsoft Ready Seattle is where over 5,000 Microsoft technical field professionals come together to connect, learn and collaborate to accelerate the digital transformation and success of our customers.

At Microsoft Ready Seattle, attendees form valuable connections with fellow technical team members and subject matter experts, gathering insight and knowledge that can help them drive customer success.

As a sponsor, Microsoft Ready Seattle allows you to engage with the Microsoft technical workforce as well as offers an opportunity to integrate your solution within the Microsoft partnership network.

Microsoft Ready Seattle

Page 3: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

4%US36% 24%

WesternEurope

4%Central andEastern Europe

4%

APAC

3%Greater China

6%UK

3%Australia

4%Japan

5%Latam

Canada

5%MEA 2%

India5,700 50% 50%Expected attendees1

+800Sessions

Attendee roles2

Attendee geography1

1 Estimated data 2 2019 data

Technical sales and customer success roles

Support and technical delivery, support engineering and relationship management

Event objectives

1 2 3 4

Enable deeply technical roles to envision, design and build digital transformationsolutions with customers and partners

Inspire, celebrate and motivate our global field organization

Connect and collaborate with colleagues and teams from around the world

Create opportunities that enable meaningful connections between Partner Sponsors/Exhibitors and Ready attendees

Presentations Open hacks Workshops Technical labs

Reaching Microsoft technical professionals

Microsoft Ready Seattle

Page 4: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Presence DigitalMeetingsAccess ContentDedicated exhibit and networking space included within The Hub, the epicenter of the event, designed to create a platform for technical demonstrations and strategic conversations.

Highlight you brand and messaging in interactive ways throughout the attendee experience.

Dedicated and sharedtechnical learning environments tofoster conversation andattendee engagement.

Enabling you to maximize your engagement with the audience.

Share your insight and knowledge with attendees through strategically designed technical sessions.

1 532 4

Sponsorship thatdelivers on your goals

Microsoft Ready Seattle

Page 5: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Dedicated space to engage attendees

Understanding the uniqueness of your business, your expo experience is designed to provide a strategic platform for interaction with attendees.

Whether your priority is networking, meetings, product demos or technical talks, there are multiple ways to configure your space.

At Microsoft Ready Seattle you can create a totally custom experience or tailor a turnkey package to your specific business objectives.

10’ x 20’ Silver Inline turnkey booth

20’ x 20’ Platinum Premier Island Plus turnkey booth 10’ x 20’ Gold Premier Island turnkey booth

10’ x 10’ Exhibitor Inline turnkey booth

PresenceMicrosoft Ready Seattle

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Page 6: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Booth staff pass benefits

Booth staff passes ensure you can build the onsite team to effectively support your overall event presence. Holders of booth staff passes have access to The Hub, exhibitor meals and selected networking functions.

AccessMicrosoft Ready Seattle

Page 7: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Face to face connections

Personal connections are more important today, in a digitally crowded world, than ever before.

For technical audiences, we provide opportunities to not just talk about technology, but opportunities that allow for chalk talks, coding, hacking, shoulder-to-shoulder learning and hardcore capability development.

MeetingsMicrosoft Ready Seattle

Page 8: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Tell your story as part of the Microsoft narrative and attendee journey

Carefully designed content inclusions create an environment for peer to peer knowledge sharing.

Attendees curate their own learning path by selecting themes, content and session types aligned to their learning needs, and you can help shape this experience.

Multiple session formats span event agendas, all designed to provide valuable insights and learning opportunities.

ContentMicrosoft Ready Seattle

Page 9: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Extending your brand and highlighting your partnership

Beyond an engaging expo experience, we understand the importance of sharing your message, highlighting your brand and keeping you in the forefront of attendees’ hearts and minds throughout their event journey.

Connect with your technical audience at Microsoft Ready Seattle and take advantage of the multiple digital platforms built into the sponsorship packages available to you.

From celebrating your event participation through social media shout-outs, to sharing your expertise and onsite focus with attendees through website and app inclusions; there are a variety of digital opportunities to be activated within each package, as well as additional custom opportunities you can add to your experience.

DigitalMicrosoft Ready Seattle

Page 10: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Sponsor opportunity detailsMicrosoft Ready Seattle

* Invitation only *Platinum$125,000

Gold$55,000

Silver$36,000

Exhibitor$18,000

Pres

ence

Partner Solution Zone turnkey booth – includes printed graphics, basic carpeting, basic electrical service and internet connectivity

20'x20'Premier Island Plus

10'x20'Premier Island

10'x20'Inline Turnkey

10'x10'Inline Turnkey

Featured partner for a Solution Area within the Microsoft showcase, integrated story telling and demo, subject to approval by Microsoft Yes – – –

Lead retrieval solution provided Yes (2) Yes (1) Yes (1) Yes (1)

Acce

ss

Sponsor booth staff passes – provides access to The Hub, exhibitor meals (please note, does not provide access to Microsoft Ready Seattle Corenote or breakout sessions)

10 6 4 2

Access to programmed evening technical networking events Yes Yes Yes Yes

Access to close-proximity hotel accommodations at the negotiated, preferred Microsoft rate at or near the Microsoft Ready venue (hotel rooms to be paid for by Sponsor, limited availability and subject to published hotel cut-off dates)

Yes Yes Yes Yes

Mee

tings

& C

onte

nt

Dedicated technical breakout session co-created with Microsoft (level 300-400), based on partners case(s), content subject to Microsoft approval and published content deadlines

Yes – – –

Ability to host a Tech MeetUp – moderator and abstract listed in Session Schedule, attendees can view and add directly to their Ready schedule Yes (2) Yes (1) – –

(continued on next page)

Page 11: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

* Invitation only *Platinum$125,000

Gold$55,000

Silver$36,000

Exhibitor$18,000

Mee

tings

& C

onte

nt 20-minute technical session (level 300-400) presented in the Ready Studio, located in The Hub. Content subject to Microsoft approval and published content deadlines

Yes (1) Yes (1) Option to purchase –

Dig

ital

Full screen message in rotation in key attendee "FYI" slides throughout the venue Yes – – –

Inclusion in attendee welcome email and Yammer post (subject to contract sign up date) Yes Yes – –

Company logo and company description (150 words) in Microsoft Ready digital media (app and website) Yes Yes Yes Yes

Listing in the Microsoft Ready networking tool allowing attendees to request and set up meetings with partners Yes Yes Yes Yes

Ons

ite

Sponsor acknowledgement during main keynote pre-show reel Yes(single slide)

Yes (tier-level slide) – –

Sponsor thank you signage in high traffic areas Yes Yes Yes –

(continued)

Sponsor opportunity detailsMicrosoft Ready Seattle

Page 12: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Engage with your audience

Our catalog of marketing enhancements operates alongside the main strategic sponsorship opportunities and it is designed to support your specific business outcomes.

From boardroom spaces to wellness activities, to dedicated theater sessions, digital experiences and exciting food and beverage opportunities; in the next pages you will discover a set of engagement opportunities that will add value to your experience at Microsoft Ready Seattle.

To learn more please contact us at: [email protected]

Engagement opportunitiesMicrosoft Ready Seattle

Page 13: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

LoungesWork away.Sponsor one of the highly sought after workstation lounges placed in high traffic areas throughout the WSCC, TCC, Hyatt and the Sheraton.Multiple opportunities available. Price from US$18,000

Meeting roomsRock your meetings.Book a dedicated space to network and close deals. Meeting rooms are located throughout the venue.Limited opportunities available.Price from US$16,000

Theatre sessionShare your knowledge.Connect and share your expertise direct with attendees through a level 300 - 400 theatre session delivered in the Ready Studio.Limited opportunities available. Contact [email protected] for details

Engagement opportunities

Page 14: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Venue brandingStay top of mind with attendees. Tell your story in multiple locations throughout the venue including window clings, door clings and escalator branding. Opportunities available in the WSCC, TCC, Hyatt and Sheraton. Multiple opportunities available.Price from US$12,000

BannersHighlight your brand by placing your message front and center on one or more banner opportunities, seen as attendees navigate through the venue for the duration of the event.Multiple opportunities available.Price from US$20,000

Food and beverage in boothDelight attendees with a speciality food and beverage offering direct form your booth. Opportunities include: refreshing smoothie bar, pop-corn cart or cookie offering, the always popular espresso cart and speciality designed reception opportunities. Multiple opportunities available.Price from US$5,500

Engagement opportunities

Page 15: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Mobile appStay connected.Send your message direct to the audience via the Mobile app. Multiple opportunities exist including the interstitial ad, banner ads and push notifications.Multiple opportunities available. Price from US$18,000

LanyardsBe on everybody.Grab the opportunity of being the brand that everybody is wearing at the event. Your logo will be included on all attendee and Speaker/Expert lanyards co-branded with Microsoft logos.One (1) opportunity available.Contact [email protected] for details

Custom opportunitiesCreate your own experience.Interested in a unique and custom created open hack or instructor led lab opportunity? Contact [email protected] to discuss the possibilities!

Engagement opportunities

Page 16: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3–7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

Sales launch

Booth selection

Booth graphics and configurations due

Engagement opportunity sales close

Hotel reservation deadline

Sponsor “Know Before You Go” webinar

Mid

Nov

Dec

Jan

Jan

Jan

Mid

Early

Mid

Late2020

Key datesMicrosoft Ready Seattle

Page 17: Sponsor opportunities guide...1 Microsoft Ready Seattle - February 3–7 2020 To learn more or sign up today, contact: sponsor@microsoft.com Sponsor opportunities guide ... 2 Microsoft

To learn more or sign up today, contact: [email protected] Microsoft Ready Seattle - February 3-7 2020

Details > Demographics > Packages and Pricing > Engagement opportunities > Key dates >

We are ready for you!

Join us at Microsoft Ready Seattle and grab the opportunity to connect with Microsoft technical professionals.

To learn more or to talk to us about your objectives, contact us at [email protected] or visit us at www.microsoft.com/sponsor

Copyright © 2019 Microsoft Inc. All rights reserved. This document is for informational purposes only. Microsoft makes no warranties, express or implied, with respect to the information presented here.

Microsoft Ready Seattle

Your success is our goal