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9TH FORCE SUPPORT SQUADRON BEALE AIR FORCE BASE SPONSORSHIP & ADVERTISING OPPORTUNITIES 2020

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Page 1: SPONSORSHIP ADVERTISING OPPORTUNITIES · RW or Recce Town USA, maintains a high state of readiness in its reconnaissance, intelligence. and support forces. The 9th RW is composed

9TH FORCE SUPPORT SQUADRONBEALE AIR FORCE BASE

SPONSORSHIP& ADVERTISINGOPPORTUNITIES

2020

Page 2: SPONSORSHIP ADVERTISING OPPORTUNITIES · RW or Recce Town USA, maintains a high state of readiness in its reconnaissance, intelligence. and support forces. The 9th RW is composed

Beale Air Force BaseThe 9th Reconnaisance Wing, known as the 9th RW or Recce Town USA, maintains a high state of readiness in its reconnaissance, intelligence. and support forces. The 9th RW is composed of more than 4,500 personnel in four major groups at Beale Air Force Base. At any given moment, day or night, 24 hours a day, 365 days a year, there is probably a U-2 aircraft from the 9th RW flying an operational mission somewhere in the world.

9th Force Support SquadronThe 9th FSS continues to provide support to the 9th RW by orchestrating military and civilian personnel programs, recreation and leisure activities, base education and force development, family support and youth services. This unit is uniquely posed to provide our future civilian and military leaders with key information to support the mission at home or around the globe, while also supporting their family members back home.

Reach Your Military MarketThe military is a large and diverse consumer group that is often overlooked. Military families have at least one source of stable income, with an average pay of $33,927 (enlisted) and $87,194 (officer). Military members are some of the most loyal customers, and bring their spending habits with them from base to base, supporting the brands and businesses that support them.

By becoming a sponsor for a FSS event, you can feel good knowing that you are not only reaching a very important and profitable market, but you are helping to provide quality of life programs for the entire Beale AFB Community.

BealeFSS.com 530-634-5407 [email protected] Beale9FSS @beale9fss2

WHO WE ARE

WHY SHOULD I INVEST?

OVER 10,000POTENTIAL CUSTOMERS

AS OF SEPT 2019

WITH A $627MECONOMIC IMPACT ON THE SURROUNDING COMMUNITY

Page 3: SPONSORSHIP ADVERTISING OPPORTUNITIES · RW or Recce Town USA, maintains a high state of readiness in its reconnaissance, intelligence. and support forces. The 9th RW is composed

Activity Level SponsorshipHone in on your target market by selecting one of our activities to better build relationships with your future clientele, while enjoying a built in advertising campaign.

Annual Sponsorship packages can enjoy experiential marketing upgrades, as well as an option to upgrade to Air Show Sponsorship. Contact [email protected] for single event sponsorship and custom packages.

BealeFSS.com 530-634-5407 [email protected] Beale9FSS @beale9fss3

2020 SPONSORSHIP PACKAGES

* UPGRADE TO AIR SHOW SPONSORSHIP INVOLVES DISCOUNTED UPCHARGE.

BENEFITS ANNUAL SEMI-ANNUAL QUARTERLY

COMPANY PROVIDED ADVERTISEMENT AT FACILITY

12 MONTHS 6 MONTHS 3 MONTHS

COMPANY LOGO ON EVENT PAGE OF BEALEFSS.COM DURING MONTH

OF EVENT4 MONTHS TOTAL 2 MONTHS TOTAL 1 MONTH TOTAL

PA THANK YOUS AT EVENT 3x PER EVENT 2x PER EVENT 1x PER EVENTLOGO ON 9 FSS PROMO MATERIALS

FOR EVENTX X X

10X10 EXHIBIT SPACE AT ACTIVITY LEVEL EVENT (PAGE 4-5 )

TWICE ONCE ONCE

10X10 EXHIBIT SPACE AT BASEWIDE EVENT (PAGE 6)

TWICE ONCE

LOGO ON EVENT WELCOME SIGN X X

OPPORTUNITY TO SPEAK AT EVENT XSOCIAL MEDIA MENTIONS AND TAGS

DURING PROMOTIONX

O P T I O N T O U P G R A D E T O A I R S H O W S P O N S O R S H I P *TOTAL VALUE $4,230 $2,700 $1,100

TOTAL COST $3,000 $1,250 $600

Page 4: SPONSORSHIP ADVERTISING OPPORTUNITIES · RW or Recce Town USA, maintains a high state of readiness in its reconnaissance, intelligence. and support forces. The 9th RW is composed

BealeFSS.com 530-634-5407 [email protected] Beale9FSS @beale9fss4

Community Center | 250-500 patrons per dayThe hub of Recce Town, the Community Center hosts monthly events, including the annual Easter Egg Hunt, International Bazaar, and Princess Tea Party. Newly renovated, the “CAC” is reopening with updated meeting rooms, ballroom, and video gaming equipment for single airmen.

Main & Lakehouse Pools | 150+ patrons per dayIf you are looking for a popular piece of real estate for advertising, look no further! The Main & Lakehouse Pools are open April through September, with an official event of the Fourth of July Pool party (300+ attendees in 2019) at the Lakehouse Pool, along with Flicks and Floats. The Pools are also popular locations for squadron events.

Auto Hobby Shop | 45-70 patrons per eventOne of the last remaining Auto Hobby Shops in the Air Force! Airmen can either receive low-cost auto repair or rent a lift for DIY repairs. The Auto Hobby Shop hosts quarterly All-Nighter events where the lift fees are free, allowing airmen to complete long projects.

Youth Programs| 700+ patrons per day The Child Development Center is the daycare on base for children of airmen ages 0-4, where the Youth Center provides after school and summer care to the school aged children of Recce Town. These activities also host many great events, including Day for Kids, the Father Daughter Dance, Mother Son Laser Tag, Spaghetti Art Auction, and Dr. Seuss Week.

Hub Zemke Library | 150 patrons per dayThe newly renovated Hub Zemke is a reading oasis for airmen and families on base. Hosting monthly programs such as Blackout Poetry, Cupid Quest, and Shark Week, the Library is famous for their annual Summer Reading Program.

Harris Fitness Center | 450+ patrons per dayThe one place guaranteed to see every airmen on base at least once a quarter! The Fitness Center hosts 5ks, body building competitions, 3 point Basketball Contests, and Health Promotions Day.. Whether your business is health focused or you simply want to reach the largest cross section on base, the Harris Fitness Center does it all.

FSS ACTIVITIES

Page 5: SPONSORSHIP ADVERTISING OPPORTUNITIES · RW or Recce Town USA, maintains a high state of readiness in its reconnaissance, intelligence. and support forces. The 9th RW is composed

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Not sure which activity is best for your marketing goals? Want to sponsor multiple activities?

Contact us today for custom packages!

Beale hosts a program called “Friends of Beale,” which allows private citizens within the community to purchase a membership to certain facilities on base. These facilities, listed below, allow you as a business to reach not only the military market, but military friendly private citizens and leaders within the community.

Aero Club | 10 patrons per dayThe Aero Club offers current and future pilots the chance to rent a plane, learn to fly and receive their pilot’s license, or maintain their curent license, all while experiencing the thrill of flight. Friends of Beale can purchase membership and receive 24/7 access to the

club and the runway.

Beale Lanes Bowling Center | 400+ patrons per dayManaged by the 2019 USBC General Manager of the Year, Will Huepfner, Beale Lanes provides cost effective entertainment for airmen and their families, especially on holidays. Events include Christmas Day Bowling, Monte Carlo Bowling, and Monster Mash Bowling nights.

Coyote Run Golf Course| 50+ patrons per dayAnother activity open to both airmen and Friends of Beale, the Coyote Run Golf Course is under new management and looking to make golf accessible to the families of Beale. Proposed future events include Glow Golf, Family Scrambles, and Lunch and Nine specials for single airmen. Participation has included up to 50 people per tournament.

Rod and Gun Club| 25+ patrons per dayOpen Wednesday through Sunday, the Rod and Gun Club offers a anglers, archers, and marksmen to gather over skeet shooting, target practice, archery, and fishing. Target not only the military market, but also Friends of Beale who share the same interests. Events include Night Shoots, Holiday themed Shoots, and Fishing Tournaments.

FSS ACTIVITIES PLUS

BealeFSS.com 530-634-5407 [email protected] Beale9FSS @beale9fss

Page 6: SPONSORSHIP ADVERTISING OPPORTUNITIES · RW or Recce Town USA, maintains a high state of readiness in its reconnaissance, intelligence. and support forces. The 9th RW is composed

6

2020 LARGE EVENTS

BealeFSS.com 530-634-5407 [email protected] Beale9FSS @beale9fss

2020 Beale Air & Space Expo | 85k Attendees, May 8th, 9th, & 10th. **Upgrade fee to sponsorRecce Town welcomes the USAF Thunderbirds on Mother’s Day weekend, May 9th & 10th, 2020. Beale anticipates over 85,000 attendees for our biennial Air Show. **Contact for upgrade fee.

Fall Festival | 2,000 Attendees, October TBAOur most popular annual event, we help welcome incoming airmen to Beale while celebrating the best Fall has to offer!

Winter Festival | 800 Attendees, December TBAMake the “Nice List” this year by helping the 9th Reconnaissance Wing host a celebration of winter for the families at Beale.

Page 7: SPONSORSHIP ADVERTISING OPPORTUNITIES · RW or Recce Town USA, maintains a high state of readiness in its reconnaissance, intelligence. and support forces. The 9th RW is composed

7

ADVERTISING RATESRECCE MAGAZINEPrinted monthly, the Recce Magazine has a circulation of over 2,000 copies at 15 facilities.

500 people and counting are also signed up to have a copy mailed to their residence.

FULL PAGE1 issue - $300

12 issues - $2880(save 20%)

HALF PAGE1 issue - $150

12 Issues - $1440(save 20%)

FORMAT SPECSHalf Page: 5.5” tall x 4.25” wideFull page: 5.5” tall x 8.5” wide

DIGITAL DISPLAYS1 MONTH: $100

6 MONTHS: $540(SAVE 10%)

12 MONTHS: $960(SAVE 20%)

Digital ads are displayed on LCD screens in five of our FSS facilities and 16 score-keeping screens at Beale Lanes Bowling Center.

POSTERS & BANNERS1 MONTH: $150

6 MONTHS: $810(SAVE 10%)

12 MONTHS: $1440(SAVE 20%)

22” x 28” Poster Displays and 24”x72” Banner Displays are available in six high-traffic locations, including Beale Lanes Bowling Center, Harris Fitness Center and Omni Family Gym, Youth Center, Child Development Center, and Coyote Run Golf Course.

WEBSITE BANNERSMALL:

$50/MONTH

LARGE WITH LINK:$90/MONTH

Our website, bealefss.com, receives an average of over 15,000 visits a month. Your ad would be on the homepage and/ or event pages on our website.

Looking for unique advertising options? Call today to inquire about car placement, Auto Hobby Shop bays, and more!

FORMAT SPECS:JPEG File,

1280px W x 720px H, 72 DPI

FORMAT SPECS:POSTER: PDF File,

22”H x 28”W, 300 DPI

BANNER: PDF File, 24”H x 72”W, 300 DPI

FORMAT SPECS:SMALL: 280px W x 180px H,

72 DPI

LARGE: 280px W x 360px H, 72 DPI, with active link

Page 8: SPONSORSHIP ADVERTISING OPPORTUNITIES · RW or Recce Town USA, maintains a high state of readiness in its reconnaissance, intelligence. and support forces. The 9th RW is composed

“THIS IS A SOLICITATION FOR COMMERCIAL SPONSORSHIP BY A NONAPPROPRIATED F U N D I N S T R U M E N TA L I T Y O F T H E U N I T E D S TAT E S G O V E R N M E N T. I T D O E S N O T OBLIGATE APPROPRIATED FUNDS OR THE NON APPROPRAITED FUNDS OF THE GOVERNMENT.”

6249 C STREET, BLDG 2440BEALE AFB, CA95903

GET INVOLVED WITH BEALE

TODAY!

SAMANTHA SWANSONCOMMERCIAL SPONSORSHIP COORDINATORPHONE: 530-634-5407 EMAIL: [email protected]