sponsorship packet eye for change 2015 (2)

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  • 8/9/2019 Sponsorship Packet Eye for Change 2015 (2)

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    DREAM

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    EYE FOR CHANGEENGAGING YOUTH ENTREPRENEURS FOR CHANGE

    2015 SPONSORSHIP PACKET

    About EYE for ChangeEngaging Youth Entrepreneurs for

    Change is a youth led 501(c) (3) not for profitorganization dedicated to empowering youthto transform their lives and communities

    through entrepreneurial skill building.

    HistoryIn 2005 as graduation loomed, Natasha

    Muhammad, Founder of EYE for Change, stillhad no idea what she wanted to do upongraduation. Throughout undergrad, shevolunteered at local high schools teachingkids entrepreneurship. This experiencesparked her idea to create her own businessto continue teaching young peopleentrepreneurship. #EYECON, the annualyouth entrepreneurship conference, was the

    perfect way to engage the youth inentrepreneurial skill building, something thatwas not being taught in the classrooms.

    "I tried to come up with something thatwould be fun and at the same timeeducational for kids, and the first thing that

    popped into my head was a field trip! Whatcould be better than a field trip to a collegecampus where kids could see what thecampus life was like and learn aboutentrepreneurship!"

    In partnership with the EntrepreneurialDevelopment and Assistance Center (EDAC)at Morgan State University, #EYECON isembarking on its tenth year. #EYECON hasbecome a staple among the Baltimore andsurrounding communities, providing youthwith much needed exposure and skill buildingto start their own businesses.

    MissionEmpower and prepare youth to become

    competitive in a global economy throughentrepreneurial skill building.

    Quick Facts

    Founded 2007

    Structure 501c3

    Funds Awarded to Youth $35k

    Average # Youth Served p/yr. 567

    Gabrielle, owner of Jewelz of Jordan, sellsher handmade jewelry at #EYECON.

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    WORKSHOPS

    Money TreesHere students compete in a mini

    business plan competition and put theirideas to the test. Students gather theirfriends to form their company,compose a mini business plan andpitch their ideas to investors. The teamswith the best pitch and business planwill win cash prizes.

    Round of APP-LAUSEStudents love to play games. Whetherits Candy Crush or Minecraft. Herestudents are challenged to be thecreators of apps and the audience willgive a Round of APP-LAUSE forparticipants that build the next mobileapplication. In this workshop, studentslearn how to create, build, publish andsell apps.

    Overview

    ObjectiveThe objective of #EYECON is to

    encourage youth to pursue

    entrepreneurship as career option andemploy anentrepreneurial

    attitude to excel andremain competitive inthe workforce.#EYECON is a playon the word icon

    and EYE conference. Youth will bechallenged to be the image andsymbol of excellence inentrepreneurship. We will infuse

    Science, Technology, Engineering, andMathematics (STEM) withentrepreneurship.

    The innovative workforce of thefuture will require our young people todemonstrate skill and expertise when

    pursing careers in STEM andentrepreneurship. Our aim is to makesure youth understand the importanceof STEM and pursue entrepreneurialendeavors in the field.

    This year marks the ten yearanniversary of #EYECON.

    Workshops#EYECON features eight one hour

    workshops. All workshops run

    simultaneously. Students can choosethree workshops to attend during theconference. Our workshops focus on

    starting a business, making smartdecisions with money and developingleadership skills.

    MarketplaceAt the marketplace, hundreds of

    students will have the opportunity tointeract with various vendors and real

    youth entrepreneurs. This allowsstudents the opportunity to network,ask questions and be inspired by theirpeers who have already started theirown venture. Vendors and exhibitors

    will display their products and servicesfor the duration of the conference.*View the entire #EYECON agenda atwww.eyeforchange.org

    LuncheonThe luncheon is the culminating

    segment of the conference. Allparticipants will gather in the main

    ballroom for delicious food, talentshowcase of local student artists, prizesand giveaways. The winners of the

    Money Trees workshop will beannounced at this time too.

    #EYECONThe Premier Youth Entrepreneurship Conference

    Thursday, May 7, 2015 8:30am - 2:00pm

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    The Facts

    The MostEntrepreneurial of All

    Text MessagesOur audience spends more time withelectronics than with people; one inthree teens sends more than 100 textmessages a day, or 3,000 texts a

    month.

    Graduation61% of high school students wouldrather be an entrepreneur instead ofan employee when they graduatecollege.

    Building My OwnDue to high youth unemployment rates

    60% of African-Americans and 59%of Latino respondents say they aremost likely to work for themselves laterin life.

    $23M StrongThis group birthed between 1994 and

    2010 represent 25% of the USpopulation

    $43B Spending PowerThey spend more money on food anddrinks than anything else, and theirfavorite eatery is Starbucks. Nike istheir top clothing brand, followed byForever 21, American Eagle, and PoloRalph Lauren.

    The Build My OwnGeneration

    EYE for Change speaks to urbanmiddle and high school students. Thesestudents are the purveyors of technologyand music, fashion and lifestyle on a levelthat defies logic. They have spent theirentire lives with the world wide web. Their

    lives are played out on the internet withthe likes of Twitter, Instagram, Vine, Kik,Snapchat and Tumblr. They hang out in

    the mall at retail shops and are at theforefront of all the trends.

    Our youth are highly connected, asmany of this generation have had lifelonguse of communications and mediatechnologies such as the World WideWeb, instant messaging, text messaging,MP3 players, mobile phones and

    YouTube. High school students arepowerful consumers and are connected to

    whats new. They are the voices of theneighborhood, the world and the earliestadopters of new products.

    Generation Build My Own preferstexting, according to The Marketing Spot.In fact, this generation receives more than3,000 texts on a monthly basis. Mobilevideo is also important to this generation,with teens in our demographic watchingtwice as many videos on mobile devices

    as any other group.

    Seek and Ye Shall FindThis generation is adept at locating

    information. This is also a generation thatknows how to handle things on their own.More than three-quarters would like toconvert their hobbies into full-time jobs.Almost as many, even though they are stillin school, want to be entrepreneurs in thefuture.

    The idea that anyone can beanything motivates our young people to

    explore non-traditional career paths,particularly in entrepreneurship and start-up businesses. They grew up in an era ofeasy social networking, and they havewitnessed people who made names forthemselves seemingly out of nowhere.They have seen people make YouTubevideos that propel them to fame (JustinBieber, Michelle Phan), apps that gainmillions of hits through social media

    (Flappy Bird, Snapchat), and trending

    hashtag campaigns that create tides ofchange in across the world (Ferguson2014, Hands Up, Dont Shoot and I CantBreathe)

    What is their greatest strength is alsotheir greatest weakness; their ability toconnect via technology threatens tosupersede their ability to appreciate real-world experiences.

    OUR AUDIENCE

    http://pewresearch.org/pubs/1572/teens-cell-phones-text-messageshttp://pewresearch.org/pubs/1572/teens-cell-phones-text-messageshttp://pewresearch.org/pubs/1572/teens-cell-phones-text-messageshttp://pewresearch.org/pubs/1572/teens-cell-phones-text-messages
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    DemographicsHeres a snapshot of the Build My Own

    Gender HouseholdIncome

    Ethnicity Age

    generation.

    53%Male

    $41kMedian

    90%AfricanAmerican

    10 -13Middle School

    47%Female

    $24kAverage

    4%Caucasian

    14 - 18High School

    5%Hispanic/Latino

    1%Asian

    Schools Represented

    Public Charter

    Baltimore City College High

    Baltimore Leadership for

    Young WomenBDJ STEM Academy

    Brooklyn Park MiddleCalvert Hall College

    Carver HighCity College High

    Community College of BaltimoreCrofton Middle

    Digital Harbor HighEdgewood High

    ElevE Baltimore

    Featherbed Lane ElementaryForest Park High

    Glen Burnie High

    Glenmar ElementaryHamilton Elem./ MiddleKenwood High

    City Springs

    NACA II HighNew Era Academy

    Grades 5 - 12

    Mergenthaler High

    Newtown HighMilford Mill High

    Northwestern HighNorthwood Elementary

    Old Court Middle

    Patterson HighPowhatan Elementary

    Regional F. Lewis HighRoland Park Elem/Middle

    Sankofa Homeschool CollectiveSudbrook Middle Magnet

    The Money School/

    Chasing the Dream Summer Camp

    The SEED School of MarylandTowson High

    Trinity LutheranUnseldsPatterson HighWEB DuBois High

    Western HighWindsor Mill HighAnd many, many more!

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    Likes & Comments

    Participants share theirthoughts on #EYECON

    95%of participants said the conferencetaught me things on entrepreneurship,money, and leadership that Im notlearning in school and/or at home.

    First place winner Crate showsoff his product, exclusive Nikeshoes sold through hiswebsite.

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    featured in all event public relations announcements to the press & media. receive verbal recognition and/or have the ability to speak at event.

    logo will be featured in all event advertisements and promotional marketing.

    logo will be featured in prominent position on event landing page,with hyperlink to website. access to onsite booth/exhibit table. featured in all email marketing and social media publicity for event.

    Sponsorship includes advertisement in event program and logo displayed on all event signage.*This package can be customized to fit the specific needs of the sponsor.

    $10kPlatinum Title Sponsor

    N

    umb

    ers

    Sponsorship Levels

    Winners of the business plan competition,Abba School Supplies, Crate and TransTang, pose for picture. A total of $5,000was awarded to start their business.

    Silver Sponsor$5k

    Bronze Sponsor

    $2k

    Gold Sponsor

    $8k receive verbal recognition for your contribution from one of the speakers at the event. logo will be featured in all event advertisements and promotional marketing. logo will be featured in prominent position on event landing page, with hyperlink to website. have onsite booth/exhibit table. featured in all email marketing and social media publicity for event. featured in event program and logo displayed on all event signage.

    logo will be featured in all event advertisements and promotional marketing.

    logo will be featured in on event landing page, with hyperlink to website.

    have onsite booth/exhibit table.

    featured in all email marketing and social media publicity for event.

    featured in event program and logo displayed on all event signage.

    logo will be featured in all event advertisements and promotional marketing.

    logo will be featured in on event landing page,with hyperlink to website.

    featured in all email marketing and social media publicity for event.

    featured in event program and logo displayed on all event signage.

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    Volunteers

    Morgan StateUniversity StudentsIn partnership with the office ofRetention and the MBA program atMorgan State University we have had

    over 50 volunteersparticipatein #EYECON.

    Bank ofAmericaIn partnership, withPenny Lewis, Presidentof the VolunteerNetwork for Bank of

    America Maryland, we have had over

    30 volunteersparticipate in#EYECON.

    MorganStanleyIn partnership withMinori Rueda of

    Morgan Stanleys Community Affairs,

    we have had over 50

    volunteersparticipate in#EYECON.

    Time, Talent and Treasure

    Our Generous SponsorsEYE for Change gratefully acknowledges

    the past support of the following sponsors.Their support has been essential to the

    increasingly influential #EYECON youthentrepreneurshipconferences. Sponsorsrepresent a great diversityof interests includingcorporations, smallbusinesses, non profitorganizations,

    foundations and individual donors.

    Our Beloved Volunteers

    Each year, an average of 30 volunteerscome out to lend a helping hand at#EYECON. Volunteers donate an average of4 hours of their day to assist with theimplementation of #EYECON. They are aninvaluable resource for our organization thathelps us deliver quality services.

    PAST SPONSORS

    Nile Style Barbershop

    Sunnys Subs

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    Thank you for your interest in partnering with us to become a sponsor. Please print, complete, scan and email this formto [email protected]. It can also be faxed to 443-885-8345. Your support will be greatly appreciated and willdirectly help prepare youth to become competitive in a global economy through entrepreneurial skill building.

    SPONSORSHIP LEVELSPlease select a sponsorship level:

    TITLE PLATINUM SPONSOR $10,000

    GOLD SPONSOR $8,000

    SILVER SPONSOR` $5,000

    BRONZE SPONSOR $2,000

    OTHER $________________________ (write in amount you would like to give)

    PAYMENT OPTIONS CREDIT CARD INVOICE CHECK MADE PAYABLE TO: EYE FOR CHANGE

    *Please note on your check:#EYECON SPONSOR 2015BILLING INFORMATION

    _______________________________________________________________________________________________Business / Organization Name

    _____________________________________________ __________________________________________Phone Email

    _______________________________________________________________________________________________Name

    _______________________________________________________________________________________________Address

    _____________________________________________ __________________ _________________City State Zip

    CREDIT CARD INFORMATION

    Credit Card Type VISA MASTERCARD AMEX DISCOVER

    Credit Card Number

    Expiration Date Security Code

    (The card security code is a unique three or four digit number, separate from your credit card number.)

    _______________________________________________________ _____________________________________

    Signature Date

    SPONSORSHIP APPLICATION

    mailto:[email protected]:[email protected]:[email protected]