sport accord brochure

10
QUEEN ELIZABETH OLYMPIC PARK LONDON’S NEW PLAYGROUND FOR SPORT AND LEISURE

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April 2011

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Page 1: Sport Accord brochure

Queen elizabeth Olympic parklOndOn’s new playgrOund fOr spOrt and leisure

Page 2: Sport Accord brochure

When the 2012 Olympic and Paralympic Games conclude, the transformation of London’s Olympic Park will rapidly begin, building on its prestige and profile.

The Park will begin to reopen in 2013, known as Queen Elizabeth Olympic Park, home to world-renowned sports facilities, attractions, large event spaces and parkland: providing something for everyone.

Multi-use arena

the stadiuM

south Plaza

arcelorMittal orbit

aquatics centre

VelodroMe

a new internatiOnal destinatiOn

One Park, two distinct areasWith an urban entertainment plaza in the south, anchored by the Stadium, Aquatics Centre and 114m tall ArcelorMittal Orbit, the area will be animated with fountains, art installations and an ever-changing flow of activities and events. Capturing the waterside spirit of London’s South Bank, this will be a vibrant new events space at the heart of the Park.

The north of the Park by contrast will feature a river valley, centred around waterways, parklands and green space, offering outdoor activities including recreational and informal training space as well as a host of cycle paths and pedestrian walkways.

Queen Elizabeth Olympic ParkLondon’s new playground for sport and leisure02—03

Page 3: Sport Accord brochure

It is expected that the Park will attract up to 7 million visitors by the end of 2014 and host a wide range of year round cultural, sporting, business and community events. Westfield Stratford City, which neighbours the south plaza and acts as the main gateway to the Olympic Park, has an anticipated total footfall of 23 million.

The Stadium, Aquatics Centre, VeloPark and Multi-Use Arena will host national and international competitions.

With its 20,000 capacity, the south plaza is ideally suited for hosting a range of high performance and community events, including fan fests.

The north park offers an outdoor lawned event space for up to 8,000 people. This area will be heavily animated with local community and grass roots sports.

Queen Elizabeth Olympic ParkLondon’s new playground for sport and leisure04—05

events in the park

Page 4: Sport Accord brochure

Elite Athlete offer:— Tailored high performance athlete

training environment — Access to national and international

competition venues— Athlete accommodation being

planned in the Park— Easy access to exceptional sports

science and medical professionals— A potential future home for National

and International Sporting Agencies— Working with Loughborough

University to establish an Institute of Sport and Health on the Park

— Easy access to restaurants, shops, cinemas and entertainment

Queen Elizabeth Olympic ParkLondon’s new playground for sport and leisure06—07

Queen Elizabeth Olympic Park will become a new global destination for athletes.

Athletes can eat, train and sleep within a 15 minute walk of restaurants, bars, entertainment venues, visitor attractions and the largest urban shopping centre in Europe, Westfield Stratford City.

high perfOrmance spOrt in the park

Page 5: Sport Accord brochure

— The Stadium, home to West Ham United and a series of athletics and entertainment events

— The iconic Aquatics Centre, the UK’s only facility with two 50 metre swimming pools and a dive pool with dry land training

— Multi-Use Arena, a 7,500 capacity indoor arena for community and high performance sporting and non-sporting events

— The UK’s first VeloPark with an indoor Velodrome, BMX, mountain biking and 1 mile road race circuit

— Eton Manor, accommodating the national events centre for England Hockey and home to indoor and outdoor tennis

Queen Elizabeth Olympic ParkLondon’s new playground for sport and leisure08—09

th eve nues

Page 6: Sport Accord brochure

An unprecedented convergence of transport infrastructure will ensure the Queen Elizabeth Olympic Park will be one of the best connected places in London.

7 Minutes to st Pancras international

25 Minutes to oxford circus and the heart of london

less than 40 Minutes to all london’s Major railway stations

just an hour to heathrow airPort

20 Minutes to london city airPort

linking to

london, euroPe and beyond —

Queen Elizabeth Olympic ParkLondon’s new playground for sport and leisure10—11

7 minutes tO st pancras internatiOnal

Page 7: Sport Accord brochure

key facts abOut Queen elizabeth Olympic park

Queen Elizabeth Olympic ParkLondon’s new playground for sport and leisure12—13

easy accessto london’s

airPorts

corP

orat

e ent

erta

inMe

nt sP

ace f

or 30

0 Peo

Ple

in th

e arc

elor

Mitt

al or

bit

20,000caPacity urban eVents Plaza

300 shoPs, restaurants and barsat westfield Making it euroPe’slargest urban shoPPing centre

world class

5 sPorting Venues 1,000

hotel rooMswithin 15 Minuteswalk of the Park

by the end of 2014

MillionVisitors exPected

114M

Page 8: Sport Accord brochure

If you are interested in hosting events, training or being based in Queen Elizabeth Olympic Park after the 2012 Games, please contact us at: [email protected] or +44 (0) 20 3288 1800

Queen Elizabeth Olympic ParkLondon’s new playground for sport and leisure14—15

getting in tOuch

Page 9: Sport Accord brochure

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STRATFORD REGIONALAND BUS STATION

ETON MANORSPORTS CENTRE

ARCELORMITTAL ORBIT

THE STADIUM

SOUTHPLAZA

3 MILLS STUDIOS

NEWSPITALFIELDS

MARKET

THE INTERNATIONAL QUARTER

THE INTERNATIONAL QUARTER

THE INTERNATIONAL QUARTER

Queen Elizabeth Olympic ParkLondon’s new playground for sport and leisure16

Page 10: Sport Accord brochure

Olympic Park Legacy Company Limited5th floor29-35 West Ham LaneStratfordLondon E15 4PH+44 (0) 20 3288 [email protected]