spotlight · 2017. 4. 25. · how i sell homes in 3 simple steps. foreword ... i’m going to walk...

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SPOTLIGHT HOW I SELL HOMES IN 3 SIMPLE STEPS

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Page 1: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

SPOTLIGHTHOW I SELL HOMES IN 3 SIMPLE STEPS

Page 2: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

ForewordDon’t you just love those realtors who advertise on the backs of diner menus? I mean what better time to think about selling your home than when you’re trying to decide between waffles or french toast, am I right? Well lucky for you I’m not your “local market expert” in fact, I may have never even stepped foot in your town. But I can sure as hell sell your home. “Now how can you do that if you don't even know anything about the area” you may ask? And I'm glad that you hypothetically did. You see, market knowledge is great to have, but it doesn't sell homes. It’s actually a very small piece of the puzzle. The best agent isn't the one who knows the most. It’s the one who can apply their knowledge the best. It’s the agent who sells houses for the most money, in the shortest amount of time, with the least amount of hassle. Because after all, what’s the use of all of that knowledge if you don't know what to do with it? In this short presentation, I’m going to walk you through the steps that will get your house sold for top dollar whether you’re on Long Island or in Zimbabwe. I’m going to show you why 20% of active realtors make up 80% of home sales, so get excited!

-Liam

Page 3: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

LIGHTS, CAMERA, ACTION

Page 4: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

STEP 1LIGHTS

Page 5: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

LightsEverybody knows that it’s important to have great lighting when showing your property, but one thing that can really dim your chances of selling is being overpriced. In order to sell your home for top dollar, you need to figure out the price that is going to get buyers excited about your home. What price is going to get people in the door to look at your house more than everybody else's? Once you get people in the door, you need to know what to do with them…

To get an idea of the right price, you need

- 3 Comparable sales (within 6 months)

- 3 Expired or Available listings (within 6 months)

- To compare the amount of time that each listing spent on the market

Page 6: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

STEP 2CAMERA

Page 7: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

CameraNow’s the fun part! It’s time to get the house into tip top shape so that we can maximize value and get people even more excited!

We do this by…

- Finding opportunities to make the house look bigger, brighter, and more open since that’s what today’s millennial home-buyers are looking for.

- Taking top quality pictures

- Writing a carefully crafted property description

Page 8: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

STEP 3ACTION

Page 9: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

ActionNow that we’ve made your house look like the best house available, we need to be able to live up to the hype! Are we going to show people the house? No! We’re going to sell people the house! We create a great experience that people can associate with your house! This way when people are thinking about the 10 houses that they looked at last Saturday, yours stands head over heels above the rest!

We create a great experience by…

- Having great food, music, and entertainment

- Having multiple open houses

Page 10: SPOTLIGHT · 2017. 4. 25. · HOW I SELL HOMES IN 3 SIMPLE STEPS. Foreword ... I’m going to walk you through the steps that will get your house sold for top dollar whether you’re

ConclusionWell aren't you excited now? Listen, If you are serious about selling your home and are willing to follow this simple process to a tee, then you will have your house sold within 30 days, I can nearly guarantee it. It works everywhere, because it focuses on what’s important to the buyers. When you focus on what’s important to other people you create a win-win scenario and that’s why I created this little pamphlet in the first place! I hope that you now can see the value that a good realtor can provide and I look forward to helping you with all of your real estate needs!

-Liam

Liam RosenbergHomes by Mara [email protected]