Staff Handbook Media Installation

Welcome Welcome to Flashlite Media, as a Media Installer

you are a vital part of our organisation. You are

required to install, photograph and monitor POS

in your designated stores each week. This

booklet provides you with everything you need

to know about becoming a part of Flashlite

Media.

OUR CORE VALUES

Our core values reflect what is truly important to us as an organisation. These

core values speak of our belief in a balanced way of doing business. They

very succinctly express the purpose of our business, which is not only to make

profits, but to create value for all our major stakeholders – our advertisers, staff

members, suppliers, investors, the community and the environment. All are

linked interdependently.

To empower staff and to promote enjoyable work.

To build wealth through profits, growth and knowledge.

To create close connections with shoppers through intimacy, sensuality

and mystery.

To make a difference in the communities that we are a part of.

To build positive relationships with our stakeholders.

About This Guide

As a part of our commitment to our staff members we think it’s

important to provide you with the knowledge and tools to help

you reach your highest potential with Flashlite Media. We want

to explain how we work, what is expected of you and what you

can expect from us.

We have provided a summary and overview of our policies and

programs. This handbook is intended to be used as a basic

guideline only. It may be amended by Flashlite Media at

anytime. It an issue or policy is not covered or is unclear, ask your

manager. Your managers are committed to your success with

Flashlite Media

The content of this handbook does not constitute the terns of a

contract of employment and should be construed as a

guarantee of continued employment. Employment with Flashlite

Media is on an at will basis.

Being a Flashlite Media Staff Member Means:

Making new friends with both customers and co-workers.

Being able to take advantage of many opportunities both

personally and professionally.

Continued learning opportunities: We value education and

have lots of training opportunities available.

Working with fun and friendly co-workers in and exciting and

contemporary workplace.

Working in a Flashlite Media

Team Means Communicating frequently, openly and passionately.

Meeting regularly to discuss team operations and decision

making.

Appreciating each others contributions.

Working together to maximise rewards from our incentive

program.

Celebrating success together.

Having fun.

Friendly competition between store departments and

participating in “inter-store challenges” in the future.

Pursuing our goals together.

How to Know When You’ve Become a Flashlite

Media Business Person

You aim to have profitable customers that stay with our com-

pany for a long time.

You understand what your customers’ value.

You think like your customer before you do anything.

You enter your customers’ world, and want to change things

to work better for your customers.

Time Cards & Overtime

Staff members must fill out the hours they have worked each

week and mailed or emailed to Mt Maunganui at the end of

each working week. You need to indicate on the time card the

hours actually worked. You must be at your assigned work

station ready and dressed for work at your specified starting

time.

Failure to complete a time card will result in a loss of pay until

such hours can be substantiated. It is your responsibility to fill in

your own time card. Filling in someone else time card is not

allowed and a violation of Flashlite Media policy. It could result in

disciplinary action up to and including termination.

Grooming

Regardless of your position in the company, working at Flashlite

Media places you in direct contact with the customer everyday.

You must be clean shaven or have a neatly groomed moustache

or beard, your hair must not impair your vision.

Management have the authority to approve or disapprove of

cosmetics, hairstyles, and etcetera.

All unusual or extreme hairstyles, colours, piercings, cosmetics

and dress are subject to management approval.

You will be provided with a uniform that must be worn at all times

while working in your Welcome Pack.

Your Welcome Pack Includes:

Business cards

Media hardware (bolts, frames, attachments)

Email address and instructions

Tax Code declaration

Your contract

Your employment offer letter

A CD ROM with authorisation letters, forms,

schedules, replacement request forms.

Digital camera

Blank CD ROMs

Floor scraper

Chux cloth and cleaning fluid.

Uniform

Photographs Photos are vital for all POS material.

Photos provide proof of your hard work.

Because photos are so important, forms without them will not be

paid.

Photos give the clients insight to their campaign and add value.

Photos back you up if POS goes missing in store.

We require photos of every installation in every store - including

reinstallation of missing POS attached to your forms.

We also require at least two check photos every week from every

store.

You should photograph each POS in store and keep these on file

until the end of the run in case they are needed.

We don’t need close up photos

We do require that photos are taken so we can see they are in

the correct position in store. It should include both the POS

and they product in the photograph.

When taking the photo imagine your are the client - you want to

see your photo in the correct position - in front of the product.

If the product is high up on the shelf, move back or take the

photo from an angle so you can see the product and the POS

For frequency campaigns, fit at least 3 decals in your photo.

Floor To install floor decals you can view the video on

youtube.com.

You will need:

Floor decal

Scraper

Authority letter

When installing the floor decal make sure it is in the

correct position in store. Floor decals are usually placed

in front of the product they are promoting, but

occasionally are placed near a complementary

product.

Don’t forget to take a photo of the floor decal once

you have installed it.

You will be allocated fifteen minutes to install a floor

decal.

Frequency To install floor decals you can view the video on

youtube.com.

You will need:

Floor decal

Scraper

Authority letter

When installing frequency, use the same method as

you do for the floor decal, except you can peel off the

whole backing. Place the frequency evenly between

the end of the aisles and the checkouts, there should

be one frequency per checkout.

When you photograph frequency, make sure you can

see at least three of the decals in the photo.

You will be allocated fifteen minutes to install a set of

frequency.

Shelf Installing shelf media is easy. You are allocated 10

minutes per shelf unit you install. You are provided with

the required hardware for each unit. You can view a

video demonstration of how to install shelf media at

youtube.com.

Remember to take a photo of the shelf talker once it

has been installed.

You will be allocated fifteen minutes to install a shelf

talker.

Take Installing a take unit is very similar to installing a shelf

unit. You will be provided with all the required

hardware. The leaflets must be inserted in the correct

position and the card must clearly display the Flashlite

Media logo.

Remember to check that it is being placed in the

correct location - occasionally take units will be

placed in a complementary position.

Also remember to take a photo of the take unit once

you have finished installing it.

You will be allocated fifteen minutes to install a shelf

talker.

Freezer/Freezer Take

Freezer units are like floor decals on a glass door, they

simply adhere to the glass do that the product is

ranged in.

Placed the glass in the centre of the door at eye level.

A take unit simply means attaching a adhesive backed

brochure holder on top of the freezer decal and

inserting the brochures.

Remember to take a photo of the unit once you have

installed it.

You will be allocated ten minutes per freezer talker and

fifteen minutes per freezer take you install.

Basket Basket ads are simple to install you will be allocated 30

minutes per 20 baskets you are required to install.

Use the Velcro spots you will be provided with to attach

the ad to the base of the shopping basket.

Remember to take a photo of at least ten baskets in

one photo once you have installed all the decals.

Checkout Divider

Checkout dividers are acrylic bars used at the

checkout for separating customer’s orders. To assemble

a checkout divider fold along the lines to assemble a

rectangular shape and peel back the adhesive tape to

join. Slide the ad into the divider and press the ends

together. There should be 2 checkout dividers per

checkout.

You will be allocated 5 minutes per checkout divider

you install. There are usually about 12 dividers per store.

Trolley Trolleys are the easiest media solution to install. If you

are installing the frame to the trolley for the first time

simply centre it and press together, you’ll only have to

do this once.

If the frames have already been installed just slide in

the new advertisement to the frame.

You will be allocated 30 minutes per 25 trolley solutions

you install.

Remember to take a photo of the installed unit on both

sides.

Forms

When you receive media to be installed make sure you

check it off against the docket to ensure everything

you were meant to receive you did receive.

When installing media check off each piece of media

you install against the form and attach photographs of

the finished installation.

You can do this in an excel document and attach the

photos sending them to the office via email. Or you

can mail a hard copy with print outs of the photos sent

to us at:

Flashlite Media Ltd

Installation Forms

PO Box 5603

Mount Maunganui 3150

If you need a replacement media solution please

phone or email the office immediately - you can use

the form provided on the CD ROM in your Welcome

Pack.

Notes

Contact Information

installation@flashlitemedia.co.nz

Help Line: 0800 45 96 84 (staff only)

Postal: PO Box 5603

Mount Maunganui 3150

Physical: Cnr Grove & Maunganui

Mount Maunganui 3116

Website: www.flashlitemedia.co.nz