stainless · coaches. the 2,500th coach made of stainless steel was flagged off in the presence of...

STAINLESSPOST

JINDAL STAINLESS - MAY, 2018

Page no 02

Jindal Stainless Bags

Prestigious 'SAP ACE

Award'

Page no 03

Integral Coach

Factory Surpasses

Production Target,

Rolls Out

2,500th Coach

Page no 06

OUR PARTNER,OUR PRIDE

OUR PARTNER,OUR PRIDE

Meet TVS Shenoy, The Man Who Traversed From Mines to

Head The Ferro Alloy & Mineral SBU of Tata Steel.

Read His Journey on Page No. 09

Jindal Stainless

Sales Squad Huddle

in Delhi to Gear-up

For FY18-19

TV Srinivas Shenoy- Chief (Marketing & Sales)Ferro Alloys & Minerals Division, Tata Steel

01 | | JINDAL STAINLESS - MAY, 2018STAINLESS POST

�t is an honour to be the new

editor of Stainless Post,

newsletter of India's largest

stainless steel producing companies.

I look forward to carrying the baton of

keeping you informed and invested

in what's called as the 'wonder metal'

of humanity, that is, stainless steel.

The Stainless Post will continue to

chronicle inspiring stories from all

facets of stainless steel – from the

suppliers of raw material, the

people and furnace behind the

metal, the customers who deploy

it, and the world where it finally

shines on. Our motive is to provide

the world with an option that is

truly sustainable. As an important

cog in the wheel of future, you can

help create a bright and sustainable

future with this wonder metal.

In the current issue, read how Indian

Railway is swiftly transitioning to

stainless steel coaches. Learn how

Jindal Stainless is expanding the

presence of stainless steel among

present and future generation of

entrepreneurs. Read how the

co m p a n y ' s g i g a n t i c d i g i t a l

transformation to SAP HANA for

high speed business solutions was

recently awarded.

Our promise to acknowledge and

get inspired by your innovatory

skills continues with equal fervour.

In this issue, we feature the versatile

TVS Shenoy. A man who started off

at the Mines Divis ion of his

organization and currently heads

the Marketing and Sales of Ferro

Alloys and Minerals.

I hope that with every issue we can

leave you with a story to remember

stainless steel by. I'd look forward

to receiving your suggestions for

improvement.

Note From The Editor

Our motive is to provide the world with an option that is truly sustainable. As an important cog in the wheel of future, you can help c r e a t e a b r i g h t a n d sustainable future with this wonder metal.

Sonal SinghHead – Corporate Communications


A Stainless World

�ntegral Coach Factory (ICF), Chennai

has surpassed its production target of

railway coaches this year too. Against

the target of 2,464 coaches set by the

Railway Board, ICF manufactured 2,503

coaches.

The 2,500th coach made of Stainless Steel

was flagged off in the presence of Mr. S. Mani,

General Manager, ICF. The non-AC day coach

will have a seating capacity of 102 and has

been made with technology from Linke-

Hoffman Busch (LHB), Germany.

The LHB coaches have a life of 40 years

and are less prone to corrosion. The

2,500th coach would be provided to the

South Eastern Railway. Train 18 would be

the next path-breaking stainless steel

product with a speed of 160km per hour,

equipped with world class amenities.

Sassda to Celebrate InnovationAt 2018 Stainless Steel Awards Sassda has announced the launch of its

biennial stainless steel awards, this year

under the theme Celebrating Innovation,

acknowledging world-class thinking and

success at a local and international level.

The 2018 Sassda Columbus Stainless

Awards are open to all individuals and

companies that are involved in the design,

production, conversion, distribution and

use or specification of stainless steel and

e n t ra n t s d o

not need to be

a member of

Sassda.

Source: thehindu.com

Source: steelguru.com

Integral Coach Factory Surpasses Production Target, Rolls Out 2,500th Coach

Stainless steel and Electric vehicle market to drive Nickel Demand in FY 18 Increased global stainless steel demand and future prospects of

Electric Vehicle Market will be driving Nickel demand. Nickel, a key raw

material in stainless steel manufacturing, has been rallying since last

couple of months and has touched new high in March'18. It is predicted

that Nickel demand will grow at 4% annually for next 10 years. Growth

is expected on account of higher consumption of nickel in the stainless

steel, which is projected to grow at an annual average rate of 2.5% in

the next 10 years, mainly driven by higher output in China and

Indonesia. On the other side, Nickel consumption will also be driven by

the increased demand from battery segment, which is expected to

grow 20% annually in the next 10 years.


Jindal Stainless Newsflash

Jindal Stainless has been

awarded with esteemed 'SAP

ACE Award' by SAP India

f o r s u c c e s s f u l S A P H A N A

implementation. Highly regarded as

a mark of technology excellence,

t h e aw a r d r e co g n i s e s J i n d a l

Stainless for keeping pace with the

evolving business and technology

landscapes. Moreover, Jindal Stainless

is India's pioneer company in the

manufacturing sector to migrate on

H A N A c l o u d a n d i m p l e m e n t

Enterprise Resource Planning (ERP)

system. Jindal Stainless has been

awarded ACE in "Leveraging SAP

HANA on Cloud" category. SAP ACE

Jindal Stainless Bags Prestigious 'SAP ACE Award'

Award is the most admired industry

award for the best run businesses in

India.

With SAP HANA implementation,

Jindal Stainless has also successfully

adopted the emerging technology

'In-Memory Computing'. The winners

were chosen after a rigorous four-

step assessment process by an

independent jury. Jurors evaluated

over 150 nominations based on the

integration of the SAP Performance

Bench-marking Program.

SAP HANA implementation is a giant

leap for Jindal Stainless which

enables a connected and high speed

business. It is efficiently facilitating

increased volume of business

transactions. Speed of transactions has

reportedly become 15-20 times

quicker, leading to reduced wait

time. This has also helped establish

solutions for 'Pre-Sales and Customer

engagement' (C4C), Deployment of

HANA at Indonesia Unit and ongoing

Employee engagement solution (SAP

Success Factors).

Jindal Stainless IT Team With The SAP ACE Award


Jindal Stainless organized a Mega

Fabricators awareness session at

Ludhiana, in association with

SNB Tubes and Indian Stainless Steel

Development Association (ISSDA).

Aimed at skilling the manpower in

stainless steel fabrication, training

programs were organised in Pune.

O n - s i t e t ra i n i n g a n d p ra c t i ca l

demonstration were performed with

the help of Jindal Stainless mobile

training van. Jindal Stainless also

expanded its reach to Ludhiana for

training plumbers on stainless steel

tubes & pipes.

Stainless Steel Training & Market Development Initiatives

Ludhiana MLA Simarjit Singh Felicitating Jindal Stainless Team

Jindal Stainless Road Show in Ludhiana

Skill Development Training Workshop Jindal Stainless Steel with Fabricators


A plant tour is a unique learning experience where one observes real

situations. As part of learning phase, students and faculty from

Netaji Subhas Institute of Technology, New Delhi visited the Hisar

Plant to learn various facets of stainless steel production. A technical session

was arranged for the students to impart stainless steel knowledge and

production process.

Jindal Stainless has been collaborating with several industries for industrial fabricator training program. This time the

Jindal Stainless Marketing Team reached the premises of Bakewell Machines in Mundka, New Delhi. 'Bakewell

machines' is an OEM making Stainless Steel machines for the bread manufacturing plants. Some of the machines

include Dough Mixer, Dough Divider, Final Proofer and Baking Oven.

The training program covered topics like need for better finishing techniques, design considerations, maintenance,

and cleaning which is extremely essential in food segment as the metal comes in contact with food items.

NSIT Students Visit Jindal Stainless Hisar Plant

All You Need in The Belly is a Good Bread, and a Stainless Steel Machine Makes It Best

NSIT Students at Hisar Plant

To reiterate its prevalence in the European markets, the Jindal Stainless team was present at the International

Wire & Tube Exhibition held in Dusseldorf, Germany to reiterate. This is the world's leading trade fair for wire, tube

and related processing industry which took place from the 16th to 20th of April.

The fair witnessed around 2300 exhibitors, including Indian producers from 64 countries who showcased their

products and services. Perceiving the importance of European markets, Chairman & Managing Director of Jindal

Stainless, Rattan Jindal was also present along with senior most representatives from the sales division.

During the interactions with customers, European Safeguard investigation took the centre stage. Superseding

all worries, it was encouraging to note that apart from our flat products, which already have an acceptability in

the European market, is well poised to accept long products from Jindal Stainless.

Jindal Stainless Sales Squad Huddle in Delhi to Gear-up For FY18-19

Rightly expressed by Tesla owner & adviser, Chris Grosser “Opportunities don't happen. You create

them." This was the spirit when the Jindal Stainless sales force gathered for the Annual Sales Meet

last month to examine new opportunities. To instil vigour in the team, the meet was themed

“Defining Leadership Everyday". The 3-day annual event pondered on the FY 17-18 performance and formulated

sales strategy for FY18-19. Moreover, yearly target setting was not the only objective of the meet, but it also

deliberated on Process Improvement, Digitization, Customer Service, and Customer Communication. The

Pan-India sales team also got an opportunity to interact with the CXO's, who shared their experiences and

cheered the sales team.


Jindal Stainless Team Participates in Wire & Tube Exhibition in Germany

Jindal Stainless Sales Team at the Brainstorming Session

Jindal Stainless' Top Team at the Exhibition


Jindal Stainless Demonstrates its Duplex Grade Clout For Strategic Sector

Duplex stainless steel is known to be a vital element in strategic sectors like defence. It exhibits high

strength-to-weight ratio and greater corrosion resistance when it comes to stress corrosion. To

reveal its range of offerings, Jindal Stainless participated in “Duplex Stainless Steel and its

applications in Strategic Sector” seminar on 26 April, 2018 at Hyderabad. The seminar was organized by

MIDHANI (Mishra Dhatu Nigam), a defence sector PSU which manufactures strategic materials, along with IIM

Chapter Hyderabad & Indian Stainless Steel Development Association. Jindal Stainless showcased different

applications of duplex stainless steel along with its manufacturing capabilities at the seminar.

Oscillate wound coils are best known to increase the productivity as they

facilitate longer and continuous operations in the system. This type of

winding provides many benefits like fewer changeovers, reduced start-up

problems and generation of lesser scrap. Out of the many segments,

requirement of oscillate wound coils in Single Edge blade steel is norm,

where the steel strips with a width as low as 5 mm is oscillate wound. A coil

weight range of 150 kgs can be achieved which is many times more than the

normal ribbon/pancake type of packaging. Jindal Stainless is now equipped

to offer these coils in the Blade Steel & Precision Strips segment through our

Special Products Division.

Jindal Stainless (Hisar) Ltd Special Product Division Building Capabilities and Enhancing Value

Jindal Stainless' Devender Devgun at the Seminar

Oscillate Wound set-up at SPD


Insights

Railway is now one of the most promising

segments where stainless steel has gained

significant importance in the last five years.

Ever since the government decided to convert majority

of coaches into stainless steel coaches, our segment

lead Mr Nagarajan P has been playing a pivotal role

between various railway coach factories and Jindal

Stainless. His untiring and zealous efforts to regularly

meet, plan and coordinate with railways to understand

Keeping The Rolling Stock Steady

and deliver their expectations in coordination with

operations and quality teams at Jindal Stainless is

laudable. He is always exploring newer applications

in railways and devotes majority of his time in railway

workshops to get the knack of the requirements.

One ought to be on his toes, especially if the

production targets for FY 18-19 by railways are

2000 coaches compared to a target of 750 coaches

last year.

Mr Nagarajan P


Our Partner, Our Pride

e is a photographer, but only by

Havocation; a promising author, who

can acquaint you with the tricks to

succeed in the corporate world; a leader who

puts his team before himself, mentoring them to

grow to fill his shoes, he is a student for life who

thinks every day at work has something new to

learn from.

Traversing an array of business functions, from

'Mines' to 'Marketing', meet a most versatile

leader, TV Srinivas Shenoy - Chief Marketing and

Sales, Ferro Alloys and Minerals SBU of Tata Steel.

Here, he, shares his mantra of work and life in an

exclusive talk with the communications team of

Jindal Stainless.

Q. Introduce us to young Shenoy

and some of his early childhood

memories.

� started out as an engineering

student. I was fortunate to

make it to NIT Rourkela (REC

then) and graduated as a Mining

Engineer and joined Tata Steel from

the campus itself. I'm the third child

of a middle-class family, with two

elder sisters, and aspired to become

a pilot or a cricketer by profession. I

spent my entire childhood in

Sunabeda, a cosy township tucked

away in the Koraput District in

Odisha, watching the manufacturing

of engines of the fighter MiG aircraft

jets, as my father worked in one of

those plants as an engineer. So when

both of my sisters grew up to become

doctors, I needed to balance it out;

a n d t h a t ' s h ow e n g i n e e r i n g

happened to me. Though simple

l iving, my family placed supreme

emphasis to education, ethics and values.

That is what my childhood was all about,; it

still had a distinct charm to it which only a

small town, away from the hustle-bustle of

city, can offer. Looking back, I would have

perhaps the best education one can get in

my school, V S Vidyalaya and owe a lot of

what I am today to my school teachers. But

this is all about my past. My present world is

surrounded by my loving wife Shantal, who

is a school teacher, and my daughter

Dimitra who is a state level badminton

player, studying in class eleven.

Q. More than two-decade with

Tatas, what are some noteworthy

milestones of your career?

I started my career with Tata Steel in

1992 as a Mining engineer in the

Noamundi/ Joda Iron ore Mines.

There, I learnt all the important traits

that a novice needs to become

competent in his job. From shop-

floor management, to handling

workmen, to all the admin work,

every day was abundant with

learning and I enjoyed every bit of it.

In 1995 I went on to do my MBA from

the T A Pai Management Institute

and shortly after majoring in

Marketing moved to a different yet

c h a l l e n g i n g r o l e a s a S a l e s

professional in the Tubes SBU of Tata

Steel. After sales stints in various

locations I went on to head the North

My family placed supreme emphasis to education, ethics and values. That is what my childhood was all about,; it still had a distinct charm to it which only a small town, away from the hustle-bustle of city, can offer.

TV Srinivas Shenoy- Chief (Marketing & Sales) - Ferro Alloys & Minerals Division, Tata Steel


Zone sales. Soon after that, I was

appointed the Marketing Head of the

Agrico and Retail initiatives SBU. All this

while, I was first located in Mumbai,

Ahmedabad, and then in Delhi. Today,

I head the Sales and Marketing function

of Tata Steels' Ferro Alloys and Minerals

SBU based out of Kolkata. Exposure to

different places and multiple roles,

taught me a great deal of flexibility and

skills; skills that have helped me become

who I am. They also serve as fodder to

another challenge that I undertook

voluntarily – that of writing a book. Once,

completed, this can indeed be one of my

biggest milestones.

Q. Can you tell us more about this book

of yours?

� believe that every day at work is a

case study. You meet different

people with different personalities and

traits. How people react, how they

behave, how they ideate and the

reasons behind these are leaning that

can form patterns. Once you start

examining them in detail, you can

unlock a lot of secrets of the corporate

world. This book is a compilation of

a n e c d o t e s / i n c i d e n t s f r o m m y

professional journey and lessons that I

have learnt while interacting with

others in the Corporate. I have named

the book “Corporate Musings” and

when published, I hope it can be a

professional guide to help everyone in

the Corporate learn the rules of the

game. In this, I have also mentioned

some of those traits that are

c o m m o n t o a l m o s t a l l t h e

successful corporate leaders;

leaders who I have personally

observed growing and reaching the

top.

Q . I n y o u r e n t i r e g a m u t o f

customers, what sets Jindal

Stainless apart?

We never treat Jindal Stainless as our

customer. We are partners who have

been working together quite

successfully over the years. Mr

Ganesh and his team are real eager-

beavers. I still remember how in one

of the initial meetings, he came up

with an idea and said to me “you

send us chrome ore & Coke we will

convert it to ferro, chrome and buy it”

That suggestion struck and there we

formed one of the most unique

relationships; transitioning from a

customer to a partner. The synergy

that exists between us and Jindal

Stainless is commendable and

perhaps the only such partnership

which exists globally in this industry.

Q. What is your message to future

leaders out there?

I don't have just one but four

important messages for our young

leaders: The first one is, 'raise your

hand'. The difference between good

and great managers is that great ones

take challenges and never succumb to

their comfort zone. I see this as a symbol

of 'raising hand'. Those who raise their

hand and rise to the occasion are bound

to be successful.

The second one is even more important.

As you grow, you need a very strong

team and that is possible only when you

nurture your people and empower

them enough that they prove your

worth through their work. You definitely

need to put them first and yourself

second. That's what will make you a

good leader.

The third one is to have a mentor in life;

someone who can guide you and

someone who you can look up to. You

need him/her the most when you

meander through difficulties. Corporate

life can be very unforgiving and to

navigate through tough times and in

good times having a mentor helps

significantly.

The last one is to have a passion in

life beyond work. This is essential to

release all the work related pressure.

I am a photographer and trust me, this

pursuit helps me even more in my

professional life.

TVS Shenoy with his Colleagues

TVS Shenoy

Stars of Jindal Stainless


The man of fire indeed; tell us what

spark of your childhood had ignited

this fire in you?

The journey from being Nathuni Pandit

to the senior technician in India's

biggest stainless steel plants is not

very intimidating. It is a story of any

common man who has been through a

difficult childhood owing to lack of

resources; and this one begins in a

small village of Bihar. Being a sole

bread-earner, my father had seen

extreme difficulties in raising five

children; I happened to be the eldest

and thsus expected to be the most

responsible one. Born to ill health and

severe weakness, I was a petite and

feeble child who was bed ridden for up

to three years of age. Though the

complete recovery couldn't happen

until I was six, my medical treatment

demanded a great deal of money,

which my father struggled really heard to

earn. I completed my matriculation

studying in one of the local schools of

the village. The burden to provide for six

family members, including himself,

drove my father towards insanity and

soon came a time when our financial

conditions became from bad to worst.

As the eldest son, everyone's eyes

turned to me and I surrendered myself

into the flames of expectations. It was

the fire created by the rigors of poverty

that transformed a fragile little child into

a hardened-young man who could raise

six people of his family.

So in what conditions did that

mature-young man start making a

living?

It was in 2005. With the help of a distant

relative, I got a contractual job of a helper

in grinding section of Allied Casting in

Nagpur. Three thousand three hundred

rupees (Rs 3,300) is what I used to get

in lieu of all the hard work and labor, of

which two thousand rupees I'd send to

my family. For three years, in the same

money, I went through the same sweat

and toil. In 2007, I came to Odisha to

appear for an interview in Bhushan

Steel and I was made an LRF (Ladle

Refining Surface) technician where I

used to raise temperature and adjust

the chemical composition of the

molten metal. This is when I was first

exposed to the heat and fire, that

reared my mettle soon enough, and in

2011 I got an opportunity to work for

Jindal Stainless, Jajpur.

Seven years, and you are our

stainless hero today. How did you

do this?

To become stainless, one not just has

to undergo 'heat and fire', but needs

people who can polish you and ensure

eet Nathuni Pandit- the man of

Mfire, whose day begins in the

scorching heat of Steel Melt Shop

and ends around the fire that rears our 'stainless'

in its lap. The fire that carries our 'scrap(e)' and

transforms it into a shining glittery metal. A

metal that defines our existence and helps us

make our living.

Nathuni Pandit - Senior Technician, SMS-Jajpur


there is no blemish. Working in around

1700 degree Celsius of temperature every

day for more than eleven years, and

suffering two minor injuries, I became

sturdy like steel, but it was my good fate

that made me meet people like Mr

Bhagwan Singh, Mr Mukesh Pathak, Mr

Rajesh Sharma, and Mr Gurbaxani, who

helped me gain that sheen of stainless. In

just six months of my stint with Jindal

Stainless, I was shifted to AOD. In my

various initiatives, a few have caught the

limelight and that's how people have

started recognizing me. Some of these

achievements have been:

• Reduction of non-process time thereby

cutting the pouring and sampling time by

one third

• Additional responsibility as a 'Safety

Captain' owing to my interest in promoting

safety at shop-floor

• Roko-Toko campaign initiator and

participant

• Mainta in ing qual i ty at House

Keeping by reducing material

wastage up to 0%

•Mentor ing and t ra in ing junior

technicians.

“SMS has been hugely benefited in

terms of productivity and quality

because of people like Nathuni

Pandit. Nathuni is not only an

outstanding technician, he even

works for housekeeping and looks

after precious material. He closely

inspects AOD vessel condition for

improving AOD life, as well as

keeps a check on mater ia l

addition, wherever required, to

help reduce the AOD process time,

thereby improving productivity of

shop floor. Though he works in a

very hot and critical zone, he never

lacks in any of his jobs. His drive to

promote safety at shop-floor has

helped us reduce accidents at

workplace. He is a true stainless hero.”

– Bhagwan Singh, AGM- SMS, Jajpur

What is your message to Jindal

Stainless family?

My message to all is very simple and clear.

I work for around 11 hours a day, 8 hours to

make my living and 3 hours on the safety of

my fellow colleagues. Thus, the three hours

that I devote after work, mean a lot to me. I

urge all my colleagues to follow safety

instructions and promote it too. Loss of

hours or loss of production can later be

recouped, but loss of life is the biggest loss

ever. Our safety is in our own hands. Treat it

as priority.


QUIZ & CONTEST

�t's time for the Quiz. Above is the image of an Art Deco–style skyscraper

which uses austenitic stainless steel in its design extensively. It is the tallest

brick building in the world with a steel framework. What is the name of this

sculpture and where is it located? Send us your answers at

[email protected].


In the last month quiz, we asked the

following question:

Above stainless steel statue stands 62 m (203 ft) tall

upon the a building with the overall structure

measuring 102 m (335 ft) including its base and

weighing 560 tons. What is the name of this statue

and where is it located?

Answer: The Motherland Monument is a

monumental statue in Kiev, the capital of Ukraine.

The sculpture is a part of the Museum of The History

of Ukraine in World War II, Kiev. The stainless steel

statue stands 62 m (203 ft) tall upon the museum

main building with the overall structure measuring

102 m (335 ft) including its base and weighing 560

tons. The sword in the statue's right hand is 16 m (52

ft) long weighing 9 tons, with the left hand holding

up a 13 by 8 m (43 by 26 ft) shield with the State

Emblem of the Soviet Union. Initially the image of

the statue was drawn by Vutchetich from Ukrainian

painter Nina Danyleiko, after the design was taken

over by Borodai from another Ukrainian sculptor

Halyna Kalchenko, a daughter of the Prime Minister

of Ukraine Nikifor Kalchenko.

The sword of the statue was cut because the tip of

the sword was higher than the cross of the Kiev

Pechersk Lavra.

Winners-

We continue to get an overwhelming response for

our quiz. Amongst 348 entries, Mr Frank William

(Whilson Steel Supplier) & Mr Mrutyunjaya Sahoo

(NALCO) were the first ones to revert back with the

correct answer.

Our own Jindal Stainless team has also taken an

active part. In total we got 78 entries with Mr Somraj

Bhattacharjee (Product & Market Development) &

Ms Vandana Sachdeva (Trade Finance), the first ones

to crack the same.

Winners will be receiving a small compliment from

us shortly.

Results- Last Month Quiz & Answers

HERE FOR YOU

Are you facing any concerns related to corrosion, selection

of material/ right grade of SS, less life, fabrication

difficulties, sourcing of material? We can provide support

and can revert back with details as required by you.

Our training Van is also available to visit your factory to

provide onsite training to yours officers and technicians.

Contact us at: and our [email protected]

technical and commercial experts will revert back to you.

Jindal Stainless Corporate Management Services Pvt Ltd,

12, Bhikaiji Cama Place, New Delhi -110066,

Tel: 011-41462000, E-Mail: [email protected],

Website: www.jindalstainless.com

Find us on:

/Jindal-Stainless /Jindal_Official

Corporate: Careers: /JSLCareers

Marketing: /JindalStainlessSolutions /MagicofSS

stainless · coaches. the 2,500th coach made of stainless steel was flagged off in the presence of...

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