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STANDARD PUBLISHINGCHRISTIAN STANDARD & THE LOOKOUT
MEDIA KIT 2015-16
Dear Advertiser,
Join the dozens of advertisers who reach our tens of thousands of readers
in every issue! Reach engaged Christians concerned about their Christian
walk, their family’s health, and their church’s growth. These active
Christians, many of them leaders in their congregations, are eager to hear
how
• their purchases can help them grow
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Our rates are inexpensive. Your products and services are important. Our
audience is responsive. We look forward to partnering with you through
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Sincerely,
Mark A. Taylor
Editor and Publisher
Christian Standard app now available on smart phones and tablets.
Biblical. Practical. Dependable.
As the growing Christian’s weekly resource, The Lookout equips believers every week to grow in their spiritual lives, deepen their relationships, influence their communities, and reach the world:
• Feature articles: Get a biblical perspective on everyday events and challenges from writers who have been on similar journeys and share their experiences.
• Bible study helps: Find devotions, Bible commentary (Mark Scott), small group questions (Michael Mack), and Bible-reading plan articles (David Faust).
• Thought-provoking columns: Connect faith to missions (Laura Wood), culture (Jacqueline Holness), the home (Bev and Phil Haas), the workplace (Jamie Shafer), and the Word (Bob Russell).
• Current events: Read summaries of news impacting our country and our world (Melissa Hill).
Resourcing Christian Leaders
Add your message to Christian Standard’s unique mix of information, analysis, and practical insights for leaders and involved members of Christian churches and churches of Christ.
Themed articles of special interest address challenges every Christian is facing and every congregation must consider. Meanwhile, regular features address special interests.
Every month . . . insights, challenge, and practical tips from features like these:
Best Practices—How are churches serving effectively? Help for small group leaders and local church elders as well as ideas for professionals in ministry.
A Different Tune—Jim Tune offers fresh perspectives and his offbeat read on church and culture.
Ministry Today—A monthly companion and adviser to church staff members, written by Tim Harlow and Eddie Lowen, two local church ministers wrestling with the problems and joys of ministry.
From My Bookshelf—Leroy Lawson tells us about what he’s been reading. We’re sure you’ll find here a book you haven’t read but know you should.
Seen and Heard—Simon J. Dahlman shares quotes, quips, and questions.
4C’s—Christian churches and churches of Christ are making a difference on many fronts. Jennifer Johnson reports news she finds encouraging, along with her own opinions about why.
Culture Watch—Joe Boyd helps us make sense of the deluge of media messages we’re receiving.
The Best Sermon—Arron Chambers searches out excellent preaching from listeners whose opinion matters and provides links to the sermons so readers can judge for themselves.
WHYChristian Standard?• Connects church members with the worldwide fellowship of Christian churches.
• Encourages simple Christianity in a world that’s tired of divisions and disunity.
• Equips leaders to face the issues and devise the strategies that will lift up Jesus in our secular culture.
The Lookout inspires and informs today’s growing
Christian. It speaks to issues and obstacles Christians face in their
walks with Christ.
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Print Ads included in our Christian Standard app
GENERAL ADVERTISING POLICIES1. All ads are subject to publisher’s approval. The publisher reserves the right to accept, classify, cancel, edit, or reject any advertising copy and to place the word “advertisement” on any ad.
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4. Print advertising is billed upon publication. Web advertising must be reserved and paid for at www.christianstandard.com or www.lookoutmag.com using a credit card or PayPal.
AD RATES 2015-16Print
Christian Standard (per month) 1x 3x 6x 12xInside Front Cover 8.375” x 10.75” $1,100 $1,000 $900 $700Back Cover 8.375” x 10.75” $1,200 $1,100 $985 $800Inside Back Cover 8.375” x 10.75” $1,100 $1,000 $900 $700Full Page 8.375” x 10.75” $800 $750 $700 $5252/3 Page 7.625” (w) x 6.444” (h) $675 $650 $600 $4501/3 Page Horizontal 7.625” (w) x 3.22”(h)1/3 Page Vertical 2.361” (w) x 9.75” (h)
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The Lookout (per week) 1x 3x 6x 12xBack Cover (available in ALL weekly issues) 8.375” x 10.75” $1,000 $950 $900 $650Mix and match insertions in both magazines to achieve multiple insertion rates.
Web*Christian Standard 1 month 3 months 6 months 12 months125 x 125 pixels $500 $1,400 $2,500 $4,000
The Lookout 1 month 3 months 6 months 12 months125 x 125 pixels $250 $700 $1,200 $2,000*Web ads must be reserved and paid for at www.lookoutmag.com or www.christianstandard.com.
Email NewsletterChristian Standard (weekly) & The Lookout (monthly) 1st month Additional monthsLeft Rail Small 130 x 130 pixels $250 $200Left Rail Large 130 x 500 pixels $350 $300Banner 475 x 200 pixels $500 $400
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For print advertising placement or questions, contact:Magazines/Advertising, 8805 Governor’s Hill Drive, Suite 400, Cincinnati, OH 45249513.728.6829 phone • 513.931.0950 fax • [email protected]
Christian StandardIssue Date Theme Reserve By Materials Due
Oct Integrity Also: BOOKS/READING SECTION
7/3 7/31
Nov Annual Missions Issue (Distribute at ICOM) 7/31 9/4Dec Using the Arts for Praise
Also: CHRISTMAS9/4 10/2
The LookoutIssue Date Theme Reserve By Materials Due
10/4 The Power of Story 7/3 7/3110/11 God’s Sense of Humor 7/10 8/710/18 When Darkness Strikes—Illness & Dying 7/17 8/1410/25 When Darkness Strikes—Mental Health Issues 7/24 8/2111/1 ICOM Distribution Issue 7/31 8/2811/8 Theology 101—Bible Questions You’re Afraid to Ask 8/7 9/4
11/15 Biblical Tools 8/14 9/1111/22 Thanksgiving 8/21 9/1611/29 Money 8/28 9/2512/6 Simplicity 9/4 10/2
12/13 Preparing Hearts for Christmas 9/11 10/912/20 Christmas 9/18 10/1612/27 New Year’s 9/25 10/23
Total Subscribers
Monthly Online Visits
Unique Monthly Online Visitors
Opt-In Newsletter Subscribers
Christian Standard
17,300
461,368
61,383
8,995
The Lookout
33,500
8,625
2,044
1,512
REACH YOUR AUDIENCE
EDITORIAL CALENDAR 2015
Christian StandardIssue Date Theme Reserve By Materials Due
Jan Welcome the ChildrenAlso: ICOM REPORT
10/2 11/6
Feb Thinking TheologicallyAlso: NACC PREVIEW
11/6 12/4
March Your Context, Your CallingAlso: QUESTIONS ABOUT TRANSGENDER
12/4 1/1
April 150th Anniversary Issue 1/1 2/5May Success Planning (Succession Planning)
Includes megachurch and other church statistics2/5 3/4
June The Church—a Secure Future?Also: RACE—BREAKING DOWN DIVIDING WALLS
3/4 4/1
July “The Gospel: A Better Story”Distribute at NACC
4/1 5/6
Aug The Leadership PipelineAlso: CHRISTIAN COLLEGE STATISTICS AND CAMPUS MINISTRY DIRECTORY
5/6 6/3
Sept Using the Gifts of All BelieversAlso: NACC REPORT
6/3 7/1
Oct The American JesusAlso: BOOKS/READING SECTION
7/1 8/5
Nov Seeking Justice: Christians making a differenceAlso: GOD AT WORK IN THE CITY
8/5 9/2
Dec Born of a WomanAlso: CHRISTMAS
9/2 10/7
The LookoutIssue Date Theme Reserve By Materials Due
1/3 Jesus’ Prayers 9/11 10/91/10 Jesus’ Healings 9/18 10/161/17 Jesus’ Confrontations 9/25 10/231/24 Jesus’ Teachings 10/2 10/301/31 Worry 10/9 11/62/7 Men’s Issues 10/16 11/13
2/14 Women’s Issues 10/23 11/202/21 Kids’ Issues 10/30 11/272/28 Leap Year 11/6 12/43/6 Hymns 11/13 12/11
3/13 Fasting 11/20 12/183/20 Palm Sunday 11/27 12/253/27 Easter 12/4 1/14/3 Doubt 12/11 1/8
EDITORIAL CALENDAR 2016
The Lookout continuedIssue Date Theme Reserve By Materials Due
4/10 Beauty 12/18 1/154/17 Sharing Christ: In the Country 12/25 1/224/24 Sharing Christ: In the Suburbs 1/1 1/295/1 Sharing Christ: In the City 1/8 2/55/8 Mother’s Day 1/15 2/12
5/15 Fear 1/22 2/195/22 Social Media (How Should We Conduct Ourselves Online?) 1/29 2/265/29 Cross-Generational Relationships 2/5 3/46/5 Reaching Out (Relational Ministry to Those Outside the Church) 2/12 3/11
6/12 Reaching In (Ministering to Those Inside the Church) 2/19 3/186/19 Father’s Day 2/26 3/256/26 Complaining 3/4 4/17/3 Fourth of July 3/11 4/8
7/10 Fellowship 3/18 4/157/17 NACC Distribution Issue 3/25 4/227/24 Brokenness 4/1 4/297/31 Special Needs 4/8 5/68/7 Olympic Spirit 4/15 5/13
8/14 Teamwork: Leaders & Followers 4/22 5/208/21 Introverts and Extroverts 4/29 5/278/28 Failure 5/6 6/39/4 Fruit of the Spirit: Love 5/13 6/10
9/11 Fruit of the Spirit: Joy 5/20 6/179/18 Fruit of the Spirit: Peace 5/27 6/249/25 Fruit of the Spirit: Patience 6/3 7/110/2 Fruit of the Spirit: Kindness 6/10 7/810/9 Fruit of the Spirit: Goodness 6/17 7/15
10/16 Fruit of the Spirit: Faithfulness 6/24 7/2210/23 Fruit of the Spirit: Gentleness 7/1 7/2910/30 Fruit of the Spirit: Self-Control 7/8 8/511/6 Election Tie-In (Our Civic Duties) 7/15 8/12
11/13 ICOM Distribution Issue 7/22 8/1911/20 Thanksgiving 7/29 8/2611/27 Tithing 8/5 9/212/4 Sabbath Rest 8/12 9/9
12/11 Grief 8/19 9/1612/18 Spreading Christmas (Spreading the Joy to Those Without) 8/26 9/2312/25 Christmas 9/2 9/30
EDITORIAL CALENDAR 2016
TESTIMONIALS
513.728.6829 • [email protected]
Christian Standard is a “must-read” for me because it informs me and inspires me. I invest my time in a lot of resources, but nothing speaks into my specific ministry as effectively as Christian Standard.
—Arron Chambers, lead minister,Journey Christian Church, Fort Collins, Colorado
Spiritual growth means time invested. To know more, lead better, and live bolder, you have to take the time to read the scholars, leaders, and stories of our generation. The Lookout provides you with this opportunity all in one place.
—Tyler McKenzie, ministerNortheast Christian Church, Louisville, Kentucky
I read Christian Standard for three very good reasons. First, it’s a ministry toolbox full of practical help on training leaders, discipling families, finding good resources, and much more. Second, it’s a theological gathering place where we can think through the doctrinal issues of the day in conversation with other Christian leaders. Third, every tribe needs a storyteller, and in this tribe called the Restoration Movement, Christian Standard tells the stories of our people, relationally connecting me to other congregations, ministries, and belivers.
—Matt Proctor, presidentOzark Christian College, Joplin, Missouri
The Lookout is rich fare for the soul. Its pages inspire, challenge, and encourage me both in ministry and in my personal life.
—Tom Ellsworth, ministerSherwood Oaks Christian Church, Bloomington, IN
Christian Standard is an old magazine with fresh, new energy. I rely on it to keep our team envisioned informed, challenged, and equipped. The writing is reliably intelligent, relevant, and probing. It’s not the only tool we use to shape and sharpen our leaders, but it’s one we trust and are grateful to have in our kit.
—Ben Cachiaras, senior pastor,Mountain Christian Church, Joppa, Maryland
As a mom with young children, The Lookout serves as a weekly source of encouragement. With its relevant themes and biblical content, it’s a great way to prepare my heart for the week ahead.
—Lindsey Bell, author, mother, & minister ’s wifeSouthwest Missouri