Start up Business

Yesika Kristina 1501146792 Dea Pradana Darmawan 1501155014 Sukianti 1501169991 Merianti 1501171320 Meshiya Caterlee 1501171485

06 PLM

Outline

Product to sell Market Survey Segmentation ROI Distribution Marketing Conclusion

Employee desk

A web based application that supports the flow of information in a company

Suggested Features :Personal organizerPersonal messageAnnouncement dashboardReal-time chat

Main Features :Profiling Forum EventFeedbackReporting Questionnaire

Market Survey

Involved 46 working people from various management levels, various departments and organizational sizes.

Classification Category :•Age•Job Position•Organization size•Organization field•Frequency of communication •Current communication tools being used•Sources of gaining information•Difficulty of information distribution

Survey result

Age:89% of respondents are between 20- 29 years old9% are between 20- 29 years old, and 2% are more than 40 years old.

Segmentation:Small-size company , Middle – size company, Large company

Year 2014 2015 2016  

Total Income Rp      135.000.000Rp         150.000.000

Rp         180.000.000

 

Total Costs Rp      120.000.000Rp         110.000.000

Rp         120.000.000

 

Net Profit Rp        15.000.000 Rp           40.000.000Rp.          60.000.000

 

ROI 12.5% 36.364% 50%   

2014 2015  ROI = (Net Profit/Total Costs) *100% ROI = (Net Profit/Total Costs) * 100%

ROI =(15.000.000/120.000.000)*100 ROI = (40.000.000/110.000.000)*100ROI = 12.5% ROI = 36.364%  

  

2016 

ROI = (Net Profit/Total Costs) *100%  ROI = 60.000.000/ 120.000.000*100  ROI = 50%  

ROI

Distribution

Digital distribution• The most effective method to distribute our products right away to the right customer in needs. • Easier for us to introduce and distribute our products.

Official websiteFree Trial

Contents :• Products informations, • Specifications, • Features• Specializes

Social network accounts Reach out our customers closer and better

Marketing

Massive marketing by putting lots of our products and services on sales. used to attract customers.

Advertisement Promotional activities through our

website, social network accounts and company visits.

Loyalty programs

Conclusion

This application can support the company in: Distributing information effectively and

efficiently. Increasing the number of interaction among

department. Saving the paper uses, because the data

exchange is done electronically, for example questionnaire filling, feedback distribution.

Helping employee to accomplish the task, for example book new event and managing reports.

Ease of gaining other colleagues information.

Suggestion

Employee communication has played important role in an organization, where each employee should interact with each other in order to accomplish the task that will support the process to achieve the organization goal.

This application can be customized in order to meet company requirements need and also provided with user friendly design.

Adding another feature may help the user (employee) easier to accomplish the task that must be gained from the survey, in order to know what they actually need.

Suggested feature solution must meet the user requirement.

Thank you …