startup camp berlin 2013: ten commandments for building a website
DESCRIPTION
A keksbbox presentation at the 3rd Startup Camp Berlin 2013 Topic: What you have to remember/note before a website goes live. -- Ein keksbox Vortrag beim 3. Startup Camp Berlin 2013. Thema: was muss man bedenken, beachten, bevor eine Website live geht.TRANSCRIPT
10 commandments for building a website. #scb13
@bastiankbx
1think twice:do you really need a website?
‣ are your clients online?
‣ would a social media set up make it as well?
‣ what about out of the box solutions?
mission?
2feel humbled:the website is for whom?
‣ what do your clients expect?
‣ what do your clients need?
‣ what do your clients like?
‣ ... can you live with that?
3stick to your business:what‘s your profession actually?
‣ are you a marketer?
‣ are you a (web-)designer?
‣ are you a programmer?
‣ are you a journalist?
4handle with care:which resources do you really have?
‣ do you have the time?
‣ do you have the man power?
‣ do you have the money?
‣ what are the priorities?
5define features:who‘s first - architect or bob?
‣ did you define a kpi?
‣ have you built clickflows/
wireframes?
‣ how social/mobile want you to be?
‣ what about the different user groups
(incl. yourself)?
6follow function:in which formats will you be present?
‣ do you have a corporate design?
‣ what kind of templates will you use?
‣ which social media channels will you use?
‣ do you plan a newsletter?
7start building:do you have enough coffee?
‣ does it work on all relevant browsers and devices?
‣ is it planned seo?
‣ are there sharing functions?‣ can you handle the backend?
8create content:it‘s king, isn‘t it?
‣ what are your keywords?
‣ what is a cc-licence?
‣ who will create articles, pictures
and videos at what time?
‣ where will the backlinks come
from?
9go live:is there a buzz?
‣ what do your friends, family and employees say?
‣ what‘s most interesting for your users?
‣ ... can you live with that?
10start over:lessons learned?
‣ does your website work as you wanted?
‣ have you been honest/realistic in steps one to nine?
‣ what can be done better?
‣ are there new technical requirements?
‣ is your business model still the same?
plan. build. analyze.
linkedin.com/in/bastiankochxing.to/bastiankbxtwitter.com/bastiankbx
+49(0)30 501 73 582bastian (at) keksbox (dot) com
keksbox.com
ps:we relaunch our website.you play pong!