startup in action: interactive project, by matteo palumbo
DESCRIPTION
Interactive Project propone dei browser game motoristici e fa di MyGPTeam, di cui ci eravamo già occupati, il suo fiore all’occhiello, potendo contare già su oltre 45.000 utenti, alcuni dei quali paganti grazie al modello di business freemium. Il mercato dei browser game è in fortissima crescita in tutto il mondo e, dopo aver ricevuto un primo microseed, Interactive Project sta preparando un secondo round di funding.TRANSCRIPT
Interactive P r o j e c t S . r . l .
Matteo PalumboCo-founder & CEO
[email protected]. interactiveproject.it
+39 338 186 6042
Motor sports games, emotional interactions projects
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .ABOUT Interactive Project
• Browser-based games company
• Motor sports management games: • Formula 1 online!• Moto GP • Nascar• ...
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .Interactive P r o j e c t S . r . l .VISION
• Games and gamification growing fast
• Games played on different devices and platforms
• Browser-based games gaining more and more market
• Games more social than ever
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .Interactive P r o j e c t S . r . l .MISSION
• Worldwide leading developer of motorsports management browser games
• Same game experience for each platform and device • Games integrated with the most important
social networks
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .Interactive P r o j e c t S . r . l .OPPORTUNITY
• European browser-based games developers under the investors radar • Already backed by a microseed investor
• A proven asset of games development
• International agreements under discussion
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .Interactive P r o j e c t S . r . l .MYGPTEAM
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .Interactive P r o j e c t S . r . l .MYGPTEAM
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .
• Browser-based game
• Facebook application
• iOS application
Interactive P r o j e c t S . r . l .MYGPTEAM
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .
Man only plays when in the full meaning of the word he is a man,and he is only completely a man when he plays.“
“
Friedrich Schiller, On the Aesthetic Education of Man, 1795
• Fully-featured games
• Emotional real time races
• Social approach: Racing Passions sharing
Interactive P r o j e c t S . r . l .MYGPTEAM
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .
• Market growing at CAGR exceeding 27%
• Micro-transactions revenues growth
• Recent significant investments from VC0
10
20
30
40
2011 2013 2015
$ BILLIONS
Online gaming - Gartner research
Interactive P r o j e c t S . r . l .MARKET ANALYSIS
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .
FREEMIUM
CREDITS
IN-GAME ADVERTISING
PAY RACE MODE
• Payment systems embedded • Worldwide exponential growth
• Facebook credits system • Potential partner interested
Interactive P r o j e c t S . r . l .REVENUE STREAMS
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .
COMPETITIVE ADVANTAGES Batracer PitStopBoss GPRO
Complete platform
Internationalization
Scalability
Participative community
MyGPTeam
Fully-featured game
Interactive P r o j e c t S . r . l .COMPETITIVE LANDSCAPE
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .Interactive P r o j e c t S . r . l .WE ARE SEEKING...
• PHP star developers
• UI / UX talents
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .Interactive P r o j e c t S . r . l .NEXT 3Q ROADMAP
• New race viewer dev• UI, UX• Android app• Tutorials dev
1Q
2Q
3Q
• More FB features• New championships release• New market release• Moto game dev
• Car settings on mobile• Graphic viewer on mobile• Windows phone app
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .Interactive P r o j e c t S . r . l .WE OFFER...
• Exciting environment of a rapidly growing international startup
• Compensation plan including:
• Attractive salary• Benefits• Stock options
lunedì 19 marzo 2012
Interactive P r o j e c t S . r . l .
IMPROVE
[email protected]. interactiveproject.it
+39 338 186 6042
PROJECT!YOUR
Motor sports games, emotional interactions projects
lunedì 19 marzo 2012