startups & ventures - big picture_mc

36
8/16/2019 Startups & Ventures - Big Picture_MC http://slidepdf.com/reader/full/startups-ventures-big-picturemc 1/36 Startups & Ventures Big Picture Mihai Coman Co-Founder & COO DealMatrix GmbH

Upload: ionutburcea

Post on 06-Jul-2018

212 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 1/36

Startups & VenturesBig Picture

Mihai Coman

Co-Founder & COO

DealMatrix GmbH

Page 2: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 2/36

Agenda

I. Intro

II. Startups vs Investors

III. DealMatrix GmbH

IV. The Pitch

I. The Pitch – key

II. Case Study

III. Pitch Simulation

IV. Q&A

!"#$ & !"#$ &&

Page 3: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 3/36

Mihai Coman

!"#$ & ' &()*+

University of Applied Sciences Wiener Neustadt

Business Consultancy International

Major in Sales & Marketing Consulting

Facultatea Romano-Americana Bucuresti

FRCFBII

Specializare Finante - Banci

VisioneersPartner GmbH

Business Associate Consultan

VisioneersPartner GmbH

Advisor

Home Town Media GmbHSales Consultant & Advisor

Various events, workshops & acc

Mentor – Coach – Advisor – J

DealMatrix GmbH

Co-Founder & Chief Operation

Page 4: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 4/36

!"#$ & , -./01/)*23 4567

PITCH.

SCREEN.

DEAL.

Page 5: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 5/36

Startups

Page 6: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 6/36

!"#$ & ' 8)/*)9:;

Startup Stages- Ideea/Concept

- Pre-Seed- Seed

- Early Stage Startup

- Startup- Bridge

- Round A- Bridge A/B

- Round B

- etc

8)/*)9: .;). + <+5:/(2. /=0/)/ 2( ;)/>220. 2(<2:2.(). ?. ?.@A+0)/*</9@/ A.(2)9*20+* *.?9;. ;/9 / <+;)9*20+* *2?2</).B /:.0./@

2(A.;)2)22 ?. )2: A.()9*. :.()*9 / /<<.0.*/ :*+<.;90 ?. ?.@

Page 7: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 7/36

!"#$ & ' 8)/*)9:;

SaaS (Software-as-a-Service)

8.>5.(). ?. :2/)/ <9 <.0 5/2 5/*. A+095 ?. ;)/*)9:

IoT (Internet-of-Things) Health Tech

Education Tech

Bio Tech

CybersecurityBig Data

Robotics

FinTech (Financial Tech)

Cognitive Computing E-Com

Ma

Page 8: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 8/36

Exemple de potentialul investitiilor in startupuri in diferite Indust

!"#$ & ' 8)/*)9:;

Transporturi

EUR 1.3 bn

Imobiliare

EUR 1.8 bn

Imobiliare

EUR 1.8 bn

Comunicatii si mediaEUR 5.6 bn

Produse si Servicii Industriale

EUR 7.0 bn

Servicii FinanciareEUR 2.5 bn

Energie

EUR 0.9 bn

Bunuri de larg consum

EUR 5.4 bn

ConsEUR

Electronice si Computere

EUR 2.2 bnAgric

EUR

Indu

EUR

Page 9: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 9/36

Venture Ecosystem

Page 10: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 10/36

Tipuri de Investitii

!"#$ & , E.()9*. F<+;G;).5

Tipuri de In

Granturi

Investitii Directe

Imprumuturi Convertibile

IPO Crowdfunding

The 3F

Business Angels Vent

AngAngel Networks

Family Offices

Crowd Investing Platf

Crowd F

Page 11: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 11/36

Procesul de investitie general

!"#$ & , E.()9*. F<+;G;).5

!"#$%&'$&

('&)'*"*#*$

+,&#*&)-&

.$'%/ 1-%23

*#*$

1$4%*'$-

56$'$&#&

56,-4'$'7)*#

%-)- 8&$

8*#'- $697

:-;7%$&)- &

'-)8-6$#7)

4$ %76<$'$$#7)

(-86&)-

&%'-#7)

Page 12: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 12/36

Aspecte cheie dupa care se uita investito

!"#$ & , E.()9*. F<+;G;).5

Echipa

Piata

Modelul de Business

Tehnologie

Potentialul de dez

Key Performance

Alte aspecte foarte importante:

Produsul sau Serviciul

Tipul de Inovatie

Flexibiliatea aplicar

Page 13: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 13/36

Startups vs Investo

Page 14: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 14/36

!"#$ & , 8)/*)9:; A; &(A.;)+*;

77%of applications are rejected

17%of deals are rejected

upon closer examination

6%of deal oppoare effective

1.5 million <- &"#$%&'$$ $

$6 ABCD E%7897)8 +>!:F

Page 15: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 15/36

!"#$ & , 8)/*)9:; A; &(A.;)+*;

Page 16: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 16/36

!"#$ & , 8)/*)9:; A; &(A.;)+*;

Page 17: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 17/36

The Pitch

Page 18: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 18/36

Ce trebuie sa contina un Pitch:

!"#$ & , $H. !2)<H

1. Problema care este atacata

2. Solutia la acea problema

3. Care este valoarea care solutia o aduce consumatorului4. Care este potentialul de piata

5. Care este segmentul de piata pe care este focusata solutia6. Care este planul de monetizare

7. Care este planul de GO-TO-MARKET

8. Care este Produsul Minim Viabil9. Ce substitute exista deja pe piata

10. Care este viziunea pe termen scurt, mediu si lung11. Este echipa capabila sa execute

12. Care este exit planul

13. Tractiunea existenta (daca exista)

Page 19: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 19/36

Tipuri de Pitch

!"#$ & , $H. !2)<H

In scris

Pitch Deck – pentru aplicatii

Verbale

Pitch Deck – pentru scena

One pager

Pitch Deck Extins

Elavator Pitch – max 30 se

Stage Pitch

1-on-1 Pitch

Demo Pitch

Page 20: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 20/36

!"#$ & , $H. !2)<H

Page 21: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 21/36

BREAK30 min

Page 22: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 22/36

ECHIPA

!"#$ && , $H. !2)<H IJ.G :+2();K

1. Intotdeauna slideul echipei sa contin

2. Rolurile fiecarui membru sa fie clar e

3. In prezentarea verbala, intotdeauna spregatita o fraza despre backgroundu

4. In meetingurile initiale cu potentiali inmare atentie la dinamica echipei – TO

TREBUIE SA FIE LA ACEEASI PAGIN

Page 23: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 23/36

PIAT

!"#$ && , $H. !2)<H IJ.G :+2();K

1. Marimea pietii trebuie specificata cat mai clar posibil,specificata in valoare si/sau numar de utilizatori

2. Focusul trebuie sa fie intotdeauna pe ce segment depiata se axeaza firma

3. Caracteristicile si challenge-urile specifice respectiveipiete

4. Product - Market Fit

H H IJ K

Page 24: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 24/36

MODELUL DEBUSINESS

!"#$ && , $H. !2)<H IJ.G :+2();K

1. Planul de monetizare trebuie specificat fo2. In caz de modele dinamice, focus pe care

si rapid pe termen scurt/mediu3. Focus pe grafice care pot descrie rapid p

4. FOARTE IMPORTANT! – cele mai multe ssunt puse in legatura cu modelul de busi

5. Legatura directa cu ECHIPA!

H 2 H IJ 2 K

Page 25: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 25/36

TEHNOL

!"#$ && , $H. !2)<H IJ.G :+2();K

1. Descriere scurta si foarte simpla a tehnologie

2. A se face uz de elemente grafice puternice

3. Unul din cele mai importante slide-uri – cu cat este

mai usor de inteles, cu atat si piata va puteaintelege produsul mai repede!!!

4. Pontetialul de aplicari multiple (cross-industries)

!"#$ && $H !2 H IJ 2 K

Page 26: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 26/36

KEY PERFORMANCEINDICATORS (KPIs)

!"#$ && , $H. !2)<H IJ.G :+2();K

1. Aproape inexistenti in stadiile in

startup

2. Pot fi manipulati foarte usor

3. Foarte importanti in rapoarte sistartupurilor pentru investitii saactuali.

!"#$ && $H !2) H IJ 2 ) K

Page 27: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 27/36

POTENTIALU

DEZVOLTA

!"#$ && , $H. !2)<H IJ.G :+2();K

1. Directa legatura cu toate aspectele de pana acum!

2. A se descrie doar planuri si viziuni clare si concrete

3. Mare grija in a nu lasa impresia de pierdere a

focusului4. Acest slide reflecta foarte multe presupuneri facute

de echipa fondatoare – Investitorii pot evalua

potentialul unui exit!

!"#$ && $H !2) H IJ 2 ) K

Page 28: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 28/36

POVESTEA

!"#$ && , $H. !2)<H IJ.G :+2();K

Toate aspectele de mai sus treb

poveste ca intr-o ra

O poveste buna ridica un pitch pe investori sa isi aminteasca

!"#$ && $H !2) H IJ 2 ) K

Page 29: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 29/36

ANEXA

!"#$ && , $H. !2)<H IJ.G :+2();K

Orice Pitch Deck ar trebuii sserie de anexe care sa supo

ce este prezentatat in co

Page 30: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 30/36

CASE STUDY

!"#$ && L"8F 8$M-N

Page 31: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 31/36

TASK:

!"#$ && , L"8F 8$M-N

Alege-ti orice companie/brand/produs/serviciu care il cunoaste-ti foarte bine

Presupune-ti ca abia ati fondat un startup si aveti primul pitch pentru investitii,

companiei/brandului/produsului/serviciului ales

Pregatiti o prezentare a startupului

3 minutePitch

2 minuFeedba

!"#$ && L"8F 8$M-N

Page 32: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 32/36

!"#$ && , L"8F 8$M-N

Echipe de2 Persoane

Ordinea pentruPitch

va fi trasa la sort

Feedbpartea a

Suporpreg

Atentie laelementele cheie

Page 33: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 33/36

Lets Pitch

Page 34: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 34/36

Feedback

Page 35: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 35/36

Ideile sunt usoare.Executia este grea

Guy Ka

Page 36: Startups & Ventures - Big Picture_MC

8/16/2019 Startups & Ventures - Big Picture_MC

http://slidepdf.com/reader/full/startups-ventures-big-picturemc 36/36

Q&A