IN ADDITION, THE STATE MAGAZINES WILL INCLUDE COVERAGE OF NIADA NEWS, EDUCATION AND SPECIAL EVENTS AS WELL AS NATIONAL LEGAL, LEGISLATIVE AND REGULATORY INFORMATION.

V I S I T U S AT W W W. I A D A C . O R G

PRSRT Standard

U.S. Postage

PAIDDALLAS, TEXAS

Permit No. 2079

S T A T E A F F I L I A T E

WEST COAST DEALER

I N D E P E N D E N T A U T O M O B I L E D E A L E R S

A S S O C I AT I O N O F C A L I F O R N I A

A U G U S T / S E P T E M B E R 2 0 16

C O N V E N T I O N R E C A P

IADAC PARTICIPATES IN

70TH ANNUAL NIADA

CONVENTION & EXPO

Record Setting Historical Event

PA G E 16

STATE MAGAZINES PROGRAM

STATE ASSOCIATION MAGAZINES PUBLISHED BY NIADA GENERAL INFORMATION:NIADA publishes nineteen (19) state specific magazines. These publications are distributed to ALL used car dealer licenses in each specified state. (Dealer Principal/Dealership Owners) The state magazines highlight dealer financing, indirect lending and a mix of local state-specific and national information for the independent dealers as well as local regulatory and government issues. These state magazines are also used as a membership recruitment tool and will be used for continuing education purposes.

ALABAMA AIADA

ARIZONA Arizona’s Independent Dealer

CALIFORNIA West Coast Dealer

CAROLINAS (NC/SC) CIADA Auto Dealer News

COLORADO CIADA Insider

ILLINOIS Dealer’s Edge

INDIANA Car Lines

IOWA Street Smart

LOUISIANAOpen Road

MA/NEW ENGLAND* Independent Auto Dealer*(ME, NH, RI, VT)

MICHIGANDriveline

NEBRASKANebraska Dealer Updates

NEVADANV Dealer News

NEW JERSEYNJ Dealer News

NEW MEXICO NM Dealer Insight

NEW YORK NY Driving Force

OREGONOregon Dealer News

TENNESSEETennessee Dealer News

UTAHUtah Dealer

State-Specific Editorial Content for the State Magazines will Include:• Messages from the State Executive Directors• Coverage of State-Specific Events and Programs• State-Specific Dealer Educational Opportunities• State-Specific Legal and Legislative Information

And in addition, the State Magazines will include coverage of NIADA news, education and special events as well as national legal, legislative and regulatory information.These magazines are also available online inclusive of advertisements at www.niada.com/state_magazines.php

MONTHLY STATE MAGAZINE SCHEDULEJANUARYColoradoIllinoisIndianaMichiganMA/New England*NebraskaNew MexicoNew YorkOregonUtah

FEBRUARYAlabamaArizonaCaliforniaCarolinas (NC/SC)IndianaIowaLouisianaNevada New JerseyOregonTennessee

MARCHColoradoIllinoisIndianaMA/New England*NebraskaNew MexicoNew YorkOregonUtah

APRILAlabamaArizonaCaliforniaCarolinas (NC/SC)IndianaIowaLouisianaMichiganNevadaNew JerseyOregonTennessee

MAYColoradoIllinoisIndianaMA/New England*NebraskaNew MexicoNew YorkOregonUtah

JUNEAlabamaArizonaCaliforniaCarolinas (NC/SC)IndianaIowaLouisianaNevadaNew JerseyOregonTennessee

JULYColoradoIllinoisIndianaMichiganMA/New England*NebraskaNew MexicoNew YorkOregonUtah

AUGUSTAlabamaArizonaCaliforniaCarolinas (NC/SC)IndianaIowaLouisianaNevadaNew JerseyOregonTennessee

SEPTEMBERColoradoIllinoisIndianaMA/New England*NebraskaNew MexicoNew YorkOregonUtah

OCTOBERAlabamaArizonaCaliforniaCarolinas (NC/SC)IowaLouisianaMichiganNevadaNew JerseyOregonTennessee

NOVEMBERColoradoIllinoisIndianaMA/New England*NebraskaNew MexicoNew YorkOregonUtah

DECEMBERAlabamaArizonaCaliforniaCarolinas (NC/SC)IowaLouisianaNevadaNew JerseyOregonTennessee

PRSRT Standard U.S. PostagePAID DALLAS, TEXAS Permit No. 2079

V I S I T U S A T W W W . O H I A D A . O R G

RETAIL RELATIONSHIPS12 EMBRACING TECHNOLOGY20 LOWERING WORKERS’ COMPENSATION

24

14 WASHINGTON UPDATE

Independent DealerO H I O I N D E P E N D E N T A U T O M O B I L E D E A L E R S A S S O C I A T I O N magazine

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W W W . N I A D A . T VPAGE 6

What’s in Store for AUTO FINANCE

in the YEAR AHEAD?

COMPLIANCEOUTLOOK

2 0 1 5

FEATURE STORY PAGE 82015RESPONSIVE

WEBSITES

06 07MARKETING TO

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V I S I T U S A T W W W . I O W A I A D A . C O M

AUTO DEALERS BEST

PRACTICES12CARLAWYER

10

STREET SMART

PRSRT Standard

U.S. Postage

PAIDDALLAS, TEXAS

Permit No. 2079

PRSRT Standard

U.S. Postage

PAIDDALLAS, TEXAS

Permit No. 2079

IA_02.15.indd 1

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V I S I T U S A T W W W . I L - I A D A . O R G

PRSRT StandardU.S. Postage

PAID DALLAS, TEXASPermit No. 2079

PRSRT StandardU.S. Postage

PAID DALLAS, TEXASPermit No. 2079

Dealer’s Edgemagazine

I L L I N O I S I N D E P E N D E N T A U T O M O B I L E D E A L E R S A S S O C I A T I O N

M A R C H / A P R I L 2 0 1 5

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IN AN AGE OF RAPID CHANGE, FOCUS ON THE BASICSStart by Evaluating Your Value Proposition BY CHET HEUGHAN

PAGE 08

FE AT URE S TORY

PRSRT StandardU.S. Postage

PAIDDALLAS, TEXASPermit No. 2079

PROPOSED LEGISLATION06

PROTECT YOUR DATA1210

WASHINGTON UPDATE

magazineDealer NewsN E W J E R S E Y I N D E P E N D E N T A U T O M O B I L E D E A L E R S A S S O C I A T I O N

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COMPLIANCE OVERDRIVE18 BECOME A MEMBER

and receive $5,000 in AUCTION COUPONS!

NJ_0415.indd 1

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NIADA ’S 2017 ADVERTISING MARKETING SPONSORSHIP OPPORTUNITIES

6

NIADA ’S 2017 ADVERTISING MARKETING SPONSORSHIP OPPORTUNITIES

STATE MAGAZINES OVERVIEW

• “All-inclusive” insertions may be paid on a quarterly basis, with each quarterly payment due on the 20th of the month preceding the start of the quarter.• “Term” insertions sold as a package (meaning multiple states) may be paid on a quarterly basis, at the discretion of your advertising sales representative. (Each quarterly payment will be due on the 20th of the month preceding the start of the quarter.)• “Individual term” and “per issue” insertions must be paid in full on the 20th of the month preceding the first ad insertion date.• Payment may be submitted by credit card by completing NIADA’s Credit Authorization Form, or by submitting a check payable to: NIADA Services, 2521 Brown Blvd., Arlington, TX 76006

ADVERTISING PAYMENT

ALABAMA 6 4,293ARIZONA 6 3,804CALIFORNIA 6 6,229CAROLINAS (NC/SC) 6 9,708COLORADO 6 3,419ILLINOIS 6 2,657INDIANA 10 4,170IOWA 6 2,538LOUISIANA 6 3,036MA/NEW ENGLAND* 6 4,560 MICHIGAN 4 2,379NEBRASKA 6 1,815NEW JERSEY 6 3,171NEW MEXICO 6 1,050NEVADA 6 1,100NEW YORK 6 3,624OREGON 12 1,720TENNESSEE 6 3,300UTAH 6 1,450TOTAL 122

Number of Issues CirculationCIRCULATION

& FREQUENCY

The NIADA State Magazines are distributed NO later than the first of each month

STATE MAGAZINE PROGRAM NOTES:

*(ME, NH, RI, VT)

NIADA ’S 2017 ADVERTISING MARKETING SPONSORSHIP OPPORTUNITIES NIADA ’S 2017 ADVERTISING MARKETING SPONSORSHIP OPPORTUNITIES

7

JANUARY 12/5/2016 12/9/2016FEBRUARY 1/4 1/9MARCH 1/27 2/6APRIL 2/28 3/6MAY 3/28 4/6JUNE 4/27 5/5JULY 5/26 6/6AUGUST 6/27 7/6SEPTEMBER 7/27 8/7OCTOBER 8/28 9/6NOVEMBER 9/27 10/6DECEMBER 10/27 11/6

Space Reservation

DeadlineArtworkDeadline

MAGAZINEDEADLINES

STATE MAGAZIN

ES

PER TERM

STATE MAGAZINE ADVERTISING RATES

ALABAMA 6 4,293 $4,200 $3,780 $3,300 $2,700 ARIZONA 6 3,804** $3,960 $3,565 $3,000 $2,580 CALIFORNIA 6 6,229** $4,350 $3,960 $3,540 $2,850 CAROLINAS (NC/SC) 6 9,708** $5,700 $5,250 $4,800 $4,050 COLORADO 6 3,419** $3,960 $3,565 $3,000 $2,580 ILLINOIS 6 2,657 $3,720 $3,300 $2,910 $2,370 INDIANA 10 4,170** $7,000 $6,300 $5,500 $4,500 IOWA 6 2,538 $3,720 $3,300 $2,910 $2,370 LOUISIANA 6 3,036 $3,720 $3,300 $2,910 $2,370 MA/NEW ENGLAND 6 4,560** $4,200 $3,780 $3,300 $2,700 MICHIGAN 4 2,379 $2,400 $2,160 $1,880 $1,540 NEBRASKA 6 1,815 $3,600 $3,240 $2,820 $2,310 NEW JERSEY 6 3,171 $3,720 $3,300 $2,910 $2,370 NEW MEXICO 6 1,050 $3,300 $3,000 $2,670 $2,160NEVADA 6 1,100 $3,300 $3,000 $2,670 $2,160 NEW YORK 6 3,624** $3,960 $3,565 $3,000 $2,580 OREGON 12 1,720 $7,200 $6,480 $5,640 $4,620 TENNESSEE 6 3,300 $3,960 $3,565 $3,000 $2,580 UTAH 6 1,450 $3,300 $3,000 $2,670 $2,160

Number of Issues Circulation Full

page 1/2 page 1/3 page

Term rate includes cost of advertising in all issues in that state.**Members receive every state issue. List of non-members are split into two lists and each list receives every other issue printed.

ALABAMA $760 $690 $610 $495 ARIZONA $700 $640 $560 $455 CALIFORNIA $780 $700 $625 $510 CAROLINAS (NC/SC) $1,100 $995 $725 $600 COLORADO $700 $640 $560 $455 ILLINOIS $650 $580 $510 $415 INDIANA $760 $690 $610 $495 IOWA $650 $580 $510 $415 LOUISIANA $650 $580 $510 $415 MA/NEW ENGLAND STATES $760 $690 $610 $495 MICHIGAN $640 $570 $500 $405 NEBRASKA $640 $570 $500 $405 NEW JERSEY $650 $580 $510 $415 NEW MEXICO $610 $550 $490 $395 NEVADA $610 $550 $490 $395 NEW YORK $700 $640 $560 $455 OREGON $640 $570 $500 $405 TENNESSEE $700 $640 $560 $455 UTAH $610 $550 $490 $395

2/3 page

Fullpage 1/2 page 1/3 page2/3 page

CONFIRMEDSTATES

PER ISSUE

To receive all-inclusive rates, advertiser must place advertising for the entire term in at least 13 of the 19 magazines offered.

Existing all-inclusive advertisers have first right of refusal on the premium positions for any additional state magazine NIADA acquires in 2017.

All rates listed are full color rates.

All rates listed are PER ISSUE

ALL INCLUSIVE RATES

Fullpage

$465

1/2 page

$375

1/3 page

$300

NIADA ’S 2017 ADVERTISING MARKETING SPONSORSHIP OPPORTUNITIES

8

NIADA ’S 2017 ADVERTISING MARKETING SPONSORSHIP OPPORTUNITIES

CONFIRMEDSTATES

1/2 PAGE SPREAD

1/2 PAGE HORIZONTAL

1/2 PAGE VERTICAL

7.367 x 4.811

4.811x

7.312

DISPLAY AD SIZES USED CAR DEALER MAGAZINE • STATE MAGAZINES • ON THE BLOCK • BHPH MAGAZINE

FULL PAGE

2/3 PAGE VERTICAL2/3 PAGE HORIZONTAL

JUNIOR SPREAD

(V) 2.312 X4.875(H) 4.813 X 2.313

1/6 PAGE

(V)

1/6 PAGE (H)

1/3 PAGE VERTICAL1/3 PAGE SQUARE

4.813 X

4.813

AD MATERIALS All measurements in inches, width by height. Keep all text and logos in live area.

High resolution PDF formatted ads are preferred and can either be e-mailed to your advertising representative or mailed on CD to the NIADA. Advertiser may also place artwork on our FTP site. Contact your advertising representative for FTP site instructions.

IMAGE RESOLUTIONSPlease make sure the entire file is high resolution and that all images within the ad are 300 dots per inch (D.P.I.) Ads and images that are not to specs will be sent back to the advertiser.

COLORAll spot and four-color ads should be converted to CMYK.

FONTSPlease make sure all fonts are embedded in the file before saving to PDF or EPS.

AD SIZEAd sizes must conform to the sizes presented in this media kit. Publisher will not reduce or enlarge ads to fit required space. Incorrect size ads will be sent back to advertiser.

ADVERTORIALSCopy Regulations Advertorials must include words “Paid Advertisement” prominently on the ad. Used Car Dealer Magazine/State Magazines reserves the right to refuse advertorials based on contents of the material and/or the refusal of the advertiser to include the words “Paid Advertisement” on the advertising piece.

WITH BLEED 8.625 X 7.937

NO BLEED15.75 X 6.084

WITH BLEED

17.00 X 7.5

TRIM8.375 x 10.875

WITH BLEED

8.625 x 11.125

1/6 PAGE

NO BLEED4.813 X 9.875 WITH BLEED 5.127 X 11.127

NO BLEED2.312 X 9.875 WITH BLEED 2.937 X 11.127

WITH BLEED

17 X 5.436

LIVE7.25 x 9.874

NIADA ’S 2017 ADVERTISING MARKETING SPONSORSHIP OPPORTUNITIES NIADA ’S 2017 ADVERTISING MARKETING SPONSORSHIP OPPORTUNITIES

9

STATE MAGAZIN

E ADVERTISING RATES • M

AGAZINE SPECIFICATIO

NS