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| 1 STATE OF DOWNTOWN COLUMBUS e MID YEAR 2016 Prepared by Capital Crossroads & Discovery Special Improvement Districts

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Page 1: STATE OF DOWNTOWN COLUMBUS...The Hayden Columbus, Curio Collection by Hilton 20 E. Broad St. NA Hotel AC Hotel 511 Park St. NA Hotel/Offices/Retail Grant Joint and Bone Center 303-323

| 1 | 1

STATE OF DOWNTOWN COLUMBUSe

MID YEAR 2016Prepared by

Capital Crossroads & Discovery Special Improvement Districts

Page 2: STATE OF DOWNTOWN COLUMBUS...The Hayden Columbus, Curio Collection by Hilton 20 E. Broad St. NA Hotel AC Hotel 511 Park St. NA Hotel/Offices/Retail Grant Joint and Bone Center 303-323

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COLUMBUS COMMONS

STATEHOUSE

COLUMBUSMUSEUMOF ART

TOPIARY PARK

COLUMBUSMETROPOLITAN

LIBRARY

HUNTINGTONPARK

NATIONWIDEARENA

Capital Crossroads Special Improvement District (CCSID) is an association of more than 500 commercial and residential property owners in 38-square blocks of downtown Columbus. Its purpose is to support the development of downtown Columbus as a clean, safe and fun place to work, live and play.

Hours of Operation: 6 a.m. - 11 p.m. Monday - Saturday; 9:30 a.m. - 6 p.m. Sunday

Discovery Special Improvement District (DSID) helps property owners create and maintain a safe, vibrant, diverse, distinctive and walkable mixed-use neighborhood. Discovery SID was formed in 2005 by property owners in the eastern area of downtown.

Hours of Operation: 6 a.m. - 2 a.m. Monday-Friday; 8 a.m. - 2 a.m. Saturday

CUSTOMER SERVICE HOTLINE: (614) 228-5718

Photo credits: Andy Spessard, Melissa Fast, Randall Schieber Design: Amy Collins

ABOUT THIS REPORT

The CCSID and DSID monitor and track information that gauges the vitality of the central business district. Unless otherwise specified, the content included is specific to the Downtown District: the area bounded by I-670, I-71, I-70, and the CSX railroad tracks.

The following SID staff collected data for the contents of this report: Marc Conte, deputy director of research, Kacey Brankamp, director of strategic initiatives, and Shannon Fergus, project manager. All information is believed accurate at the time received. Where outside sources are used, attribution is provided. SID staff monitors and interprets downtown data covering a variety of areas, and every effort is given to provide the most accurate information possible.

SID staff is available to provide custom research. Please contact Marc Conte at [email protected] or (614) 591-4507 for more information.

CAPITAL CROSSROADS SPECIAL IMPROVEMENT DISTRICT

DISCOVERY SPECIAL IMPROVEMENT DISTRICT

DOWNTOWN DISTRICT

ABOUT US

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04 Report Highlights

05 Major Investments

10 Housing & Residents

16 Employment & Office Market

21 Education

23 Retail

26 Hospitality & Attractions

28 Transportation & Land Use

31 City of Columbus Incentives

TABLE OF CONTENTS

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70.3% Occupancy Rate

9 New Businesses in

1st Half 2016

330+ Retail Goods & Services

Businesses

68,550 Cars Daily Commuting

into Downtown

23% Downtown Land is

surface parking

New Hotels Planned

REPORT HIGHLIGHTS•

$1.2 BillionPROPOSED

EDUCATIONEMPLOYMENT & OFFICE

HOUSING & RESIDENTS

RETAIL TRANSPORTATION & LAND USE

MAJOR INVESTMENTS

7,945 Residents

5 Colleges & Universities

32,372College Students

84,367 Workers

11.4% Office Vacancy Rate

$501 MillionUNDER CONSTRUCTION

$65 MillionCOMPLETED 1st HALF 2016

HOSPITALITY & ATTRACTIONS

97% Apartment Occupancy

4

Page 5: STATE OF DOWNTOWN COLUMBUS...The Hayden Columbus, Curio Collection by Hilton 20 E. Broad St. NA Hotel AC Hotel 511 Park St. NA Hotel/Offices/Retail Grant Joint and Bone Center 303-323

| 4 | 5MAJOR INVESTMENTS

AT A GLANCE$1.2 Billion Proposed I-70/71 Interchange ($845 Million) Largest Project

$501 Million Under Construction Convention Center Upgrades ($125 Million) Largest Project

$65 Million Completed First Half 2016 Main Library Renovation($30 Million) Largest Project

$2 Billion Private and Public Investment since 2006

Source: CCSID, DSID

HIGHLIGHTSSeveral major projects were completed in the first half of 2016: the Columbus Metropolitan Library Main Library renovation, the Goodale Parking Garage at the Convention Center, and Microliving @ 260 S. Fourth St. The most noteworthy new proposed project is the 25-story Millennial Tower planned for the corner of Front and Rich Streets by Arshot Investment Corp. The proposed “vertical city” includes two stories of retail, six stories of parking, 180,000 square feet of office and about 100 residential units with an amenities floor. The Greater Columbus Convention Center continues its $125 million upgrades, slated for completion in July 2017.

©Randall L. Schieber Photography

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MAJOR INVESTMENTS

PROPOSED

68%Transportation

24%Mixed Use

2%Institutional

1%Government

3% Hospitality3%Park & Parking

COMPLETED IN 2016UNDER CONSTRUCTION

11%Institutional

34%Residential

29%Hospitality

14%Office

46%Institutional

12%Industrial

28%Parking

14%Mixed Use

4%Parking

6%Mixed Use

1%Residential

1% Other

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PROPOSED PROJECTS LOCATION COST ESTIMATE

(MILLIONS) USE

PROJECTS UNDER CONSTRUCTION LOCATION COST ESTIMATE

(MILLIONS) USEFire Station #2 150 E. Fulton St. $7 GovernmentConvention Center Upgrades High & Goodale $125 HospitalityHotel LeVeque Autograph Collection Front & Broad $22 HospitalityHoliday Inn Renovation 175 E. Town St. $0.6 HospitalityPlatform Beer Co. 408 N. Sixth St. $0.5 IndustrialOhio Veterans Memorial and Museum Belle & Broad $55 InstitutionalMichael B. Coleman Governmental Center 111 N. Front St. $60 OfficeBuggyworks Office 400 W. Nationwide Blvd. $11 Office405 E. Town St. 405 E. Town St. $0.5 OfficeCity of Columbus Parking Garage 135 N. Front St. $15 ParkingGarage Renovation 56 E. Long St. $5 ParkingCitizens Building 51 N. High St. $35 ResidentialParks Edge Condos Neil & Spring $34 ResidentialYWCA renovation Fourth & State $20 ResidentialLeVeque Tower Apartments Front & Broad $19 ResidentialLifestyle Communities Trautman Block 205 S. High St. $15 ResidentialThe Neilston Fifth & Long $13 Residential303 S. Front St. Apartments Front & Main $12 ResidentialMercantile Building Fourth & Noble $8 ResidentialThe View on Grant Grant & Mt. Vernon $6 ResidentialSixth Street Mews Sixth & Gay $3 ResidentialLeVeque Tower Condominiums Front & Broad $3 Residential65-67 S. Fifth St. Fifth & Oak $2 ResidentialMicroliving @ Long and Front 55 W Long St. $11 Residential/RetailLong & Sixth 288 E. Long St. $3 Residential/RetailPins Mechanical Co. 141 N. 4th St. $2 RetailWhite-Haines/Madison's High & Gay $14 Retail/OfficeLynn & Pearl Alley Improvements Pearl & Lynn $1 StreetscapeTOTAL $501 MILLION

MAJOR INVESTMENTS

Canopy by Hilton 77 E. Nationwide Blvd. $24 HospitalityHome2Suites Hotel Grant & Main $8 HospitalityThe Hayden Columbus, Curio Collection by Hilton 20 E. Broad St. NA HotelAC Hotel 511 Park St. NA Hotel/Offices/RetailGrant Joint and Bone Center 303-323 E. Town St. $20 InstitutionalFormer Light Plant 555 W. Nationwide Blvd. $20 Offices/Retail457-459 N. High St. High & Vine $3 Offices/RetailScioto Peninsula Park and Parking Garage Belle & Broad $34 Park/Parking330 Oak Street Apartments 330 E. Oak St. $9 ResidentialNeighborhood Launch - 6th & Gay Sixth & Gay $4 Residential640-650 W. Nationwide Mixed Use Development 650 W. Nationwide Blvd. $40 Residential/OfficeMillennial Tower Front & Rich $90 Residential/Office/RetailTwo25 Commons 225 S. 3rd St. $60 Residential/Office/Retail85-111 N. High St. High & Gay $40 Residential/RetailLifestyle Communities Beatty Block 213 S. High St. $15 Residential/RetailLifestyle Communities Matan Block 261 S. Front St. $15 Residential/RetailFifth & Town Residential Fifth & Town $13 Residential/RetailCreative Campus Streetscape Improvements Ninth & Gay $8 Streetscape70/71 Phase 6B-D - West Interchange I-70 & 71 $172 Transportation70/71 Phase 2 - 70/71 East Interchange I-70 & 71 $166 Transportation70/71 Phase 6A - Outbound Downtown I-70 & 71 $140 Transportation70/71 Phase 4A - Inbound Downtown I-70 & 71 $135 Transportation70/71 Phase 5 - 70 East Freeway I-70 & 71 $95 Transportation70/71 Phase 3 - East Innerbelt I-70 & 71 $78 Transportation70/71 Phase 4B - 70/71 South Innerbelt I-70 & 71 $59 TransportationTOTAL $1.2 BILLION

Sources: City of Columbus Department of Development, Developers, and Architects (numbers rounded)

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COMPLETED PROJECTS IN 2016 LOCATION COST ESTIMATE

(MILLIONS) USE

MAJOR INVESTMENTS

Main Library Renovation 96 S. Grant Ave. $30 InstitutionalTriVillage Downtown Storage Young & Long $8 IndustrialGoodale Garage at Convention Center High & Goodale $18 ParkingMicroliving @ 260 S. Fourth St. 260 S. Fourth St. $5 Residential/Retail325-331 E. Long St. Sixth & Long $1 Residential/Retail1-11 E. Gay St. High & Gay $3 Retail/Office/ResidentialTOTAL $65 MILLION

YEAR COMPLETED

PRIVATE PUBLIC TOTAL2006 $224 $47 $2712007 $90 $0 $902008 $58 $0 $58 2009 $75 $60 $1352010 $123 $76 $1992011 $28 $187 $2152012 $203 $54 $2572013 $79 $31 $1102014 $93 $227 $3202015 $186 $110 $2962016* $17 $48 $65TOTAL $1,176 $840 $2,016

MAJOR INVESTMENTS (IN MILLIONS OF 2016 DOLLARS)

$350

$300

$250

$200

$150

$100

$50

$0

PRIVATE

PUBLIC

DOWNTOWN INVESTMENTS BASED ON YEAR COMPLETED

2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016*

Inve

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n m

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*As of June 30, 2016Sources: City of Columbus Department of Development, Developers and Architects

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MAJOR INVESTMENTS (IN MILLIONS OF 2016 DOLLARS)

PRIVATE

PUBLIC

After 16 months of renovation, Columbus Metropolitan Library’s Main Library reopened. The $35 million transformation was only the second in the building’s history dating back to 1907, and the renovation was part of a larger aspirational building plan to reinvent and revitalize 10 branches throughout the 23-location system. The primary goals of the library’s renovation included:

• Build a library that meets the needs of the customers• Connect the library to Topiary Park to provide outdoor

reading space• Update the Carnegie Plaza along Grant Avenue• Add a two-story reading room with sweeping views of

Topiary Park• Enhance the children’s area

The addition of natural light offered another incredible transformation. Customers now enjoy broad vistas of Topiary Park and downtown Columbus, while the newly constructed Park Plaza connects the library to Topiary Park and features a newly commissioned sculpture and a performance space for outdoor Storytimes and concerts.

“The new Main Library is much better equipped to respond to the demands of the 21st century library customer,” said Columbus Metropolitan Library CEO Patrick Losinski. “This building represents a reinvestment in the Discovery District, our entire downtown community and our city.”

The local project team included Schooley Caldwell, Pizzuti Companies and Turner Construction.

MAJOR INVESTMENTS SPOTLIGHT

COLUMBUS METROPOLITAN LIBRARY - MAIN LIBRARY RENOVATION

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| 10HOUSING & RESIDENTS

HIGHLIGHTSFive residential projects broke ground in the first half of 2016 for a total of 236 new units under construction. Two of the five projects – Parks Edge Condos and Sixth Street Mews – will bring owner-occupied units to the market. The most noteworthy new proposed project is the 25-story Millennial Tower planned for the corner of Front and Rich Streets by Arshot Investment Corp. The proposed “vertical city” includes two stories of retail, six stories of parking, 180,000 square feet of office and about 100 residential units with an amenities floor.

Projects completed in the first half of 2016 include Microliving @ 260 S. Fourth St. and 325-331 E. Long St.

AT A GLANCE 7,945 Downtown Residents

2018 Year Downtown residential population estimated to surpass 10,000

44% Downtown Residents Age 20-34 (Millennials)

25% Franklin County Residents Age 20-34 (Millennials)

97% Apartment Occupancy

$164 Million Proposed

1,308 Units Proposed

$181 Million Under Construction

833 Units Under Construction

$6 Million Completed in 1st Half 2016

59 Units Completed in 1st Half 2016

Source: CCSID, DSID, US Census ACS 2014

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| 10 | 11HOUSING & RESIDENTS

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PROPOSED COMPLETED IN 2016UNDER CONSTRUCTION

79%Rental

73%Rental

27% Owner

Occupied 100%Rental

21% Both

HOUSING UNIT TENURE BREAKDOWN: OWNER OCCUPIED VS. RENTAL

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PROPOSED ADDRESSNUMBER OF UNITS TENURE

640-650 W. Nationwide Blvd. Apartments 640 W. Nationwide Blvd. 300 RentalLifestyle Communities Beatty Block 229-245 S. High St. 243 RentalTwo25 Commons 225 S. Third St. 170 Both85-111 N. High St. 85-111 N. High St. 164 RentalLifestyle Communities Matan Block Front & Main 117 RentalMillenial Tower Front & Rich 100 Rental330 Oak Street 330 Oak St. 100 RentalFifth & Town Residential 223 E. Town St. 84 RentalNeighborhood Launch - Sixth & Gay Sixth & Gay 28 Owner Occupied274 E. Long St. 274 E. Long St. 2 RentalTOTAL 1,308 UNITS

UNDER CONSTRUCTION ADDRESSNUMBER OF UNITS TENURE

The Neilston Fifth & Long 130 RentalLifestyle Communities Trautman Block 205 S. High St. 100 RentalYWCA Renovation 65 S. Fourth St. 91 Rental303 S. Front St. Apartments Front & Main 76 RentalThe View on Grant 358 Mt. Vernon Ave. 70 RentalParks Edge Condos Neil & Spring 69 Owner OccupiedLeVeque Tower Apartments 50 W. Broad St. 68 Owner OccupiedCitizens Building 51 N. High St. 65 RentalMicroliving @ Long and Front Front & Long 36 RentalMercantile Building Condominiums Fourth & Noble 36 Owner OccupiedWhite-Haines/Madison’s High & Gay 30 RentalLong & Sixth 288 E. Long St. 30 Owner OccupiedSixth Street Mews Sixth & Gay 13 Owner OccupiedLeVeque Tower Condos 50 W. Broad St. 10 Owner Occupied65-67 S. Fifth St. 65 S. Fifth St. 9 RentalTOTAL 833 UNITS

COMPLETED IN 2016 ADDRESSNUMBER OF UNITS TENURE

Microliving @ 260 S. Fourth St. 260 S. Fourth St. 51 Rental325-331 E. Long St. 329 E. Long St. 8 RentalTOTAL 59 UNITS

HOUSING & RESIDENTS

Sources: City of Columbus Department of Development, Developers and Architects

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DOWNTOWN RESIDENTS AND HOUSING UNITS | 2002-2020 (includes projection)

HOUSING & RESIDENTS

YEAR POPULATION HOUSING UNITS2002 3,619 2,251

2003 3,793 2,418

2004 4,078 2,764

2005 4,402 2,943

2006 4,722 3,247

2007 4,943 3,356

2008 5,314 3,670

2009 5,576 3,957

2010 5,991 4,127

2011 6,249 4,382

2012 6,322 4,371

2013 6,675 4,984

2014 7,080 5,109

2015 7,716 5,366

2016* 7,945 5,581

2017** 9,800 7,000

2018** 10,640 7,600

2019** 11,480 8,200

2020** 12,230 8,800

2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020

14,000

12,000

10,000

8,000

6,000

4,000

2,000

0

NUMBER OF HOUSING UNITS 1ST HALF 2015 1ST HALF 2016

Rental 3,996 4,301

Owner Occupied 1,254 1,280

Total 5,250 5,581

SALES OF OWNER OCCUPIED UNITS 1ST HALF 2015 1ST HALF 2016

Sales of New Units 9 11

Median Sale Price – New $521,000 $400,955

Median Price/SF – New $266 $298

Sales of All Units 77 84

Median Sale Price – All $280,000 $223,250

Median Price/SF – All $231 $234

* Through 7/1/2016**Projection 2017-2020

Source: Franklin County Auditor

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| 14

DOWNTOWN RESIDENTIAL DEMOGRAPHICSUS CENSUS ACS 2014 FIVE-YEAR ESTIMATES

RACEDOWNTOWN

TRACTSFRANKLIN COUNTY

One Race 95% 97%White 71% 70%Black 19% 21%Indian 0% 0.2%Asian 3% 4%Hawaiian 0% 0%Other 1% 2%

Two or more races 5% 4%Hispanic or Latino origin (of any race) 3% 5%

COMMUTING HABITSWorkers 16 years and over 3,686 588,288

Drive alone 58% 82%Carpool 4% 8%Public transportation 4% 3%Walk 28% 3%Other means 2% 2%Work at home 4% 4%Mean travel time to work (minutes) 17.2 21.5

EDUCATIONAL ATTAINMENTPopulation 25 years and over 4,885 779,959

High school graduate or higher 93% 90%Bachelor's degree or higher 52% 37%

COLUMBUS COMMONS

STATEHOUSE

COLUMBUSMUSEUMOF ART

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Map of Census Tracts 30 and 40Data for Tracts 30 and 40 have been combined for this report and referred to as Downtown Tracts to represent the downtown residential population.

HOUSING & RESIDENTS

POPULATION TRACT 30 TRACT 40FRANKLIN COUNTY

Total 3,310 2,957 1,197,592

Median Age 31.7 40.4 33.8

Male/Female 58%/42% 55%/45% 49%/51%

Median household income $51,389 $26,838 $51,890

Mean household income $80,885 $66,291 $70,522

INCOME AND BENEFITS (IN 2014 INFLATION-ADJUSTED DOLLARS)

OCCUPATION DOWNTOWN TRACTS 30 & 40

40

30

FRANKLIN COUNTY

DOWNTOWN TRACTS

0 10 20 30 40 50 60 Percent

Management, Business, Science & Arts

Sales & Office

Service

Production, Transportation & Material Moving

Natural Resources, Construction & Maintenance

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| 14 | 15

POPULATION TRACT 30 TRACT 40FRANKLIN COUNTY

Total 3,310 2,957 1,197,592

Median Age 31.7 40.4 33.8

Male/Female 58%/42% 55%/45% 49%/51%

Median household income $51,389 $26,838 $51,890

Mean household income $80,885 $66,291 $70,522

INCOME AND BENEFITS (IN 2014 INFLATION-ADJUSTED DOLLARS)

HOUSING & RESIDENTS SPOTLIGHT

Brad DeHays of Connect Realty didn’t intentionally look for buildings to convert into micro living units, but it happened because of his love of historic properties.

“We view adaptive re-use as an efficient way to achieve urban infill,” DeHays says. “The massive amount of windows and high ceilings [at 260 S. Fourth St.] provide the necessary natural light and vertical space that make the micro units possible.”

Because the City of Columbus had previously laid the groundwork to foster downtown redevelopment with historic tax credits, it helped create an environment for rapid growth. Coupled with a growing national trend of micro-living spaces, DeHays is carving out a niche residential product.

Both of the micro-living apartment projects under construction—Microliving @ 260 S. Fourth St. and

Microliving @ Long and Front—offer residential units between 250 and 310 square feet. Some include an additional 80 square feet of loft space. New residents get the opportunity to add items such as Murphy beds and pre-selected furniture that are uniquely suited for the living space. Additionally, corporate packages are available that come fully furnished, from dishes to linens. Cleaning services are available as well.

DeHays notes the most interesting aspect of his work has been the constant buzz about downtown Columbus. “As we continue to plan and build new projects, our previous projects are stabilizing and demand has not yet tapered off. Great tenants and great communities are making our developments successful.”

Residents have begun moving into Microliving @ 260 S. Fourth St. Pre-leasing for Microliving @ Long and Front is set to begin in summer 2017. Learn more at microliving.net.

CONNECT REALTY MICROLIVING

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| 16EMPLOYMENT & OFFICE MARKET

HIGHLIGHTSThe office vacancy rate for Class A & B space ticked down to 11.4 percent from 12.1 percent at 2015 year-end. The renovation of three buildings at Gay and High Streets by the Day Companies will add unique creative space. The City of Columbus continues work on its downtown campus including the construction of an office building at the site of the former 109 North Front Street building.

AT A GLANCE11.4% Office vacancy rate (Class A & B)

84,367 Workers

41% Workers live in City of Columbus

11 Million SF Commercial office space

$71 Million Under Construction $60 Million Columbus City Hall Campus Largest Project

17% of jobs in City of Columbus located Downtown

Source: CCSID, DSID, Xceligent, US Census Bureau

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| 16 | 17

$25

$20

$15

$10

$5

$0

QUARTERLY DATA (CLASS A & B)

3Q 2014 4Q 2014 1Q 2015 2Q 2015 3Q 2015 4Q 2015 1Q 2016 2Q 2016

NET ABSORBTION 7,051 48,162 94,373 4,895 323,059 502,379 56,019 2,707(SF)

VACANCY RATE 14.1% 13.2% 12.4% 13.6% 13.1% 12.1% 11.5% 11.4%

COMPARISON WITH OTHER DOWNTOWNS (CLASS A & B)

CITYNET RENTABLE

BUILDING AREA (SF) VACANCY RATEYTD NET ABSORPTION

(SF)Columbus 10,904,316 11.4% 58,726

Cleveland 24,914,855 13.3% 73,309

Cincinnati 11,928,333 17.0% 103,074

COMPARISON WITH SUBURBAN MARKET (CLASS A & B)

LOCATIONNET RENTABLE

BUILDING AREA (SF) VACANCY RATEQUARTERLY NET

ABSORPTION (SF)AVERAGE LEASE

RATE

Downtown Columbus 10,904,316 11.4% 58,726 $21.13

Suburban Columbus 21,039,082 11.8% 157,302 $21.14

Source: Xceligent powered by COCIE

EMPLOYMENT & OFFICE MARKET

1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q2011 2011 2011 2011 2012 2012 2012 2012 2013 2013 2013 2013 2014 2014 2014 2014 2015 2015 2015 2015 2016 2016

18%

16%

14%

12%

10%

8%

6%

4%

2%

0%

DOWNTOWN OFFICE VACANCY RATES AND LEASE RATES 2011-2016

LEASE RATE VACANCY RATE

Page 18: STATE OF DOWNTOWN COLUMBUS...The Hayden Columbus, Curio Collection by Hilton 20 E. Broad St. NA Hotel AC Hotel 511 Park St. NA Hotel/Offices/Retail Grant Joint and Bone Center 303-323

| 18EMPLOYMENT & OFFICE MARKET

DOWNTOWN FRANKLIN COUNTY METROTOTAL ALL JOBS Count Share Count Share Count Share

84,367 100% 716,238 100% 971,524 100%

JOBS BY WORKER AGE

Age 29 or younger 13,794 16% 172,181 24% 236,367 24%

Age 30 to 54 51,191 61% 405,698 57% 545,589 56%

Age 55 or older 19,082 23% 138,359 19% 189,538 20%

JOBS BY EARNINGS$15,000 per year or less 12,128 14% 164,843 23% 231,945 24%

$15,000 - $40,000 per year 19,571 23% 241,014 34% 330,429 34%

$40,000 per year or more 52,668 62% 310,381 43% 409,150 42%

Source: US Census Bureau, Longitudinal Employer-Household Dynamics, 2014

JOBS BY NAICS INDUSTRY SECTOR

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DOWNTOWN FRANKLIN COUNTY METRO

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| 18 | 19

JOBS BY WORKER EDUCATIONAL ATTAINMENT

DOWNTOWN FRANKLIN COUNTY METROTOTAL ALL JOBS Count Share Count Share Count Share

84,367 100% 716,238 100% 971,524 100%

JOBS BY WORKER AGE

Age 29 or younger 13,794 16% 172,181 24% 236,367 24%

Age 30 to 54 51,191 61% 405,698 57% 545,589 56%

Age 55 or older 19,082 23% 138,359 19% 189,538 20%

JOBS BY EARNINGS$15,000 per year or less 12,128 14% 164,843 23% 231,945 24%

$15,000 - $40,000 per year 19,571 23% 241,014 34% 330,429 34%

$40,000 per year or more 52,668 62% 310,381 43% 409,150 42%

EMPLOYMENT & OFFICE MARKET

DOWNTOWN FRANKLIN COUNTY METRO

JOBS BY WORKER RACE Count Share Count Share Count Share

White Alone 6 8,528 81% 576,936 81% 809,003 83%

Black or African American Alone 12,390 15% 107,480 15% 122,994 13%

American Indian or Alaska Native Alone 167 0.2% 1,770 0.2% 2,369 0.2%

Asian Alone 2,362 3% 20,854 3% 25,500 3%

Native Hawaiian or Other Pacific Islander Alone 22 0.03% 365 0.1% 465 0.05%

Two or More Race Groups 898 1% 8,833 1% 11,193 1%

JOBS BY WORKER ETHNICITYNot Hispanic or Latino 82,644 98% 697,304 97% 947,326 98%

Hispanic or Latino 1,723 2% 18,934 3% 24,198 2%

JOBS BY WORKER SEXMale 40,405 48% 353,953 49% 484,622 50%

Female 43,962 52% 362,285 51% 486,902 50%

Source: US Census Bureau, OnTheMap Application, 2014

Downtown

Franklin County

Metro

Ohio

USA

LESS THAN HIGH SCHOOL

HIGH SCHOOL OR EQUIVALENT

SOME COLLEGE OR ASSOCIATE DEGREE

BACHELOR’S DEGREE OR ADVANCED DEGREE

NOT AVAILABLE (WORKERS AGED 29 OR YOUNGER)

5%

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

17% 26% 35% 16%

7% 20% 24% 24% 24%

24%23%24%21%

24% 25%

25%21% 22% 22%

23%21%

7%

7%

10%

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| 20

Bouncing back from the recession, Construction One was poised to grow again. The family owned and operated national commercial construction company had been located on Fifth Avenue since it was founded in 1978. According to President William Moberger, the location was comfortable because most of the company’s business was out of state and convenient access to the airport was beneficial.

The company purchased the building at 101 East Town Street eight years ago for a “good deal” and began to re-tenant the mostly empty building. Moberger held no intention to move his business into the building, but faced with an extensive remodel of the current office and repeated nudging from his sons in the business, Moberger considered a move downtown.

“Our employee profile has changed over the years,” says Moberger. “The average age is 35 with a college or

post-college degree. Their tools are laptops, tablets and phones, not a hammer and drill. With that comes higher expectations.”

Another key factor revolved around recruiting. He realized that construction project managers expected good offices and great amenities, which pointed to downtown.

“The downtown office allows us to bring in new recruits and be able to compete for the best talent,” Moberger says. “It’s totally impacted our recruiting, and we have received nothing but praise from clients.”

“Now that we are here, I would never go back. I’m a big proponent of downtown. The amenities are significant. Columbus Commons is just across the street and offers kickball, live entertainment, food trucks or just a place to walk around. Our employees do yoga in the park. It’s a great place for us as we continue to grow.”

CONSTRUCTION ONE NEW HEADQUARTERS

EMPLOYMENT & OFFICE MARKET SPOTLIGHT

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| 20 | 21EDUCATION

HIGHLIGHTSEnrollment remains strong at downtown’s colleges and universities. Columbus State Community College, representing the largest student population in downtown, advanced its master plan by convening stakeholders in the north Discovery District (area north of Broad Street on eastern side of downtown). The impressive collaboration seeks to transform the Discovery District into an attractive place build for people as CSCC focuses on cultivating the next generation’s workforce. Columbus College of Art and Design announced its new president, Dr. Melanie Corn, to lead the nearly 1,000 staff and over 1,000 students. She is the first female president in the school’s 136-year history. Capital University Law School was recently named in the top 20 schools for students seeking careers in government.

AT A GLANCE5 institutions

32,372 Students

24,448 Columbus State Community College

5,737 Franklin University

1,288 Columbus College of Art & Design

533 Capital University Law School

366 Miami-Jacobs Career College

Fall 2014 Enrollment

Source: College Navigator, Capital University Fact Book

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| 22

Columbus College of Art & Design remains a steadfast anchor of the Discovery District, and this past spring, the college named Dr. Melanie Corn as its first female president of its 136-year history. Dr. Corn came to CCAD as the Provost of California College of the Arts in San Francisco. “I’ve taken on bragging about Columbus as my new hobby,” Dr. Corn said. “This is such a fantastic city that combines the cutting-edge arts, culture, food and entrepreneurship of a major metropolis with the friendliness, ease and comforts of a Midwestern town. I’m looking forward to enjoying both sides of that coin and being part of a community that makes my job easy by recognizing the importance creative endeavors.” In the first few months of her tenure, Dr. Corn will pull together her long-term strategy, which will outline how to increase enrollment and public profile.

“With the growth of the creative economy in Columbus, and across the nation, I’m thrilled to help CCAD become an even more amazing breeding ground for artists and designers who can use what they learn here to make a difference in the world and make a living doing what they love,” Dr. Corn said. “CCAD will continue to develop new academic programs and increase opportunities for students to use their creative talents on real-world projects through more community engagement, internship opportunities and sponsored studios.” As a premier educational art institution, CCAD offers a unique opportunity to spur economic development by showcasing what all Columbus has to offer to its students, and perhaps more importantly, its graduates.

CCAD’S NEW PRESIDENT: DR. MELANIE CORN

EDUCATION SPOTLIGHT

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| 22 | 23RETAIL

HIGHLIGHTSDowntown welcomed 9 new businesses in the first half of 2016, five of which opened on East Long Street. Emerging clusters include the areas around Grant and Long, and Fourth and Main. Proposed projects at Gay and High will add a considerable amount of first floor retail space in one concentrated area.

AT A GLANCE180 Retail goods and services establishments

150 Restaurants and bars

9 Storefront businesses opened in first half of 2016

12 Average new businesses each year since 2008

2,167 SF average size of retail space leased in 2015

12 Average new businesses each year 2008-2015

$2,000 Average amount daytime employees spends per year on goods and services

$8,200 Average amount a resident spends per year on goods and services

Source: Boulevard Strategies, CCSID, DSID

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| 24

POTENTIAL RETAIL CONSUMERS

ANNUAL SPENDING POTENTIAL BY RETAIL CATEGORY (MILLIONS)

$120Convenience

goods & services

$105Dining &

entertainment

$55Fashion goods

$40 Leisure

$40Home goods

Total Annual Spending Potential by Consumer Segment $360 Million

RETAIL

ANNUAL SPENDING POTENTIAL BY CONSUMER SEGMENT (MILLIONS)

$165 Daytime

employees

$55Downtown residents

$40 In town neighborhood residents

$35 Local/regional visitors

$35 College/university students

$20 Overnight visitors

NEW BUSINESSES IN 2016:

Source: Boulevard Strategies

DOWNTOWN RESIDENTS

COLLEGE/UNIVERSITY STUDENTS

IN TOWN NEIGHBORHOOD

RESIDENTSDAYTIME

EMPLOYEESOVERNIGHT

VISITORS

LOCAL/REGIONAL VISITORS

7,945 32,000 45,000 84,367 300,000 9.2 MILLION

Café Phenix - 39 E. Gay St.

Condado Tacos - 132 S. High St.

Jewelweed Floral Studio - 122 E. Long St.

Downtown Bike Shop - 124 E. Long St.

PowerHouse Gym - 9 E. Long St.

Jimmy John’s Gourmet Sandwiches - 325 E. Long St. Sprint - 1 E. Gay St.

TriVillage Self Storage - 195 E. Long St.

Koko Tea Salon & Bakery - 361 E. Broad St.

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| 24 | 25

When Jeff Davis opened Café Brioso 15 years ago on Gay Street, he took a risk on Downtown, but he wanted an urban environment.

“I wanted to open a shop somewhere I wanted to come to work every day,” said Davis. “I saw potential in this space.”

Jeff’s passion about coffee continues to fuel his vision as he roasts beans daily, which now occurs in his new shop at 329 East Long Street. The Long Street space is dedicated to coffee — coffee tasting, coffee creation, coffee education and coffee research and development. “It was too busy at High and Gay Street to provide that elevated coffee experience,” Jeff says. “We can really focus on coffee here.”

The new shop is full of bright, natural light and lots of high-quality coffee equipment. Brioso now offers classes from how to brew the perfect cup of coffee at home to more intricate techniques geared towards coffee aficionados.

“I need to have great coffee to survive, and it’s one of the most affordable luxuries accessible to everyone,” says Davis. “It brings me enjoyment to make it for everyone here.”

Learn more about both Café Brioso and the Roastery at briosocoffee.com.

RETAIL SPOTLIGHT

BRIOSO ROASTERY AND COFFEE BAR

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| 26HOSPITALITY & ATTRACTIONS

AT A GLANCE9.2 Million Visitors a year

15 Hotels

4,000 Hotel Rooms Downtown

331 Rooms Proposed

149 Rooms Under Construction

70.3% Hotel Occupancy Downtown

65% Hotel Occupancy City of Columbus

$136.17 Downtown Average Nightly Rate

$99.22 City of Columbus Average Nightly Rate

2015 Theatre Attendance:

219,121 Ohio Theatre

122,427 Palace Theatre

78,170 Riffe (Studio Theatres + Capitol Theatre)

47,144 Southern Theatre

Source: Experience Columbus, CCSID, DSID

HIGHLIGHTSAC Hotel by Marriott (163 rooms) on Park Street across from the North Market and The Hayden Columbus, a Curio Collection hotel by Hilton on Broad Street at Pearl Alley were both announced. Canopy by Hilton (168 rooms) was approved by the Downtown Commission and is slated to open on Nationwide Boulevard in 2018. The highly anticipated Hotel LeVeque, an Autograph Collection Hotel, plans to open 149 rooms in November 2016. The Greater Columbus Convention Center’s $125-million upgrades continue on its main facility. The $18-million parking garage along Goodale Street opened to the public in February 2016. CBUS Bike Tours opened at 92 N. Front St., offering daily bike tours around downtown.

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| 26 | 27

This year Experience Columbus celebrates its 75th anniversary as the city’s Destination Marketing Organization, bringing conventions and visitors to Greater Columbus.

Tourism is big business in Columbus, with an estimated annual economic impact of $8.7 billion generated by 37.6 million day and overnight visitors, sports and arts enthusiasts, convention attendees and business travelers. Direct annual visitor spending—that’s money right out of visitors’ pockets into Central Ohio cash registers—is $5.7 billion. That spending translates into jobs—nearly 71,000 in Columbus and Franklin County. In fact, travel and tourism supports one in every 11 jobs in Franklin County. And money generated by the hotel bed tax—a record $42.6 million in 2016—benefits not only tourism sales and marketing efforts, but also the arts and human services.

Thanks to visionary leaders, public/private partnerships and a collaborative spirit that is the envy of other metropolitan areas, we have enjoyed steady progress that has made Columbus more beautiful, accessible, welcoming and vibrant for residents and visitors alike.

Building on this positive momentum, Experience Columbus has set its sights firmly on growing the Tourism Economy by attracting more conventions and visitors who stay longer and spend more money. And Experience Columbus continues to lead image marketing efforts, such as the successful lifeincbus campaign, to showcase the best of the Columbus experience to the world.

Experience Columbus is supported with funding from the City of Columbus and Franklin County, along with members and corporate partners who invest in its mission to ensure an even brighter future for the Columbus community.

HOSPITALITY & ATTRACTIONS SPOTLIGHT

EXPERIENCE COLUMBUS

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| 28TRANSPORTATION & LAND USE

HIGHLIGHTSThe reconstruction of the I-70/71 interchange is the largest transportation project by far with a price tag of $845 million. The Central Ohio Transit Authority (COTA) launched the AirConnect service between downtown and John Glenn Columbus International Airport. CBUS Bike Tours opened at 92 N. Front St. offering daily bike tours around downtown.

AT A GLANCE996 Total Acres (excluding right-of-way)

COTA

1.2 Million CBUS Circulator trips

1,500 Average daily weekday riders

New AirConnect Service from Downtown to airport

Real-time bus location information now available through Transit App

Car2go Car Share

200 Eco-friendly vehicles

146 Trips a day to/from Downtown

1,000+ Members live Downtown

CoGo Bike Share

41 Stations in system

20 Downtown stations

Bicentennial Park is busiest station in system

30’s Age of most users

Sources: COTA CoGo Bike Share, car2go

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| 28 | 29

DOWNTOWN COLUMBUS LAND USEDowntown Columbus is bounded by I-670, I-71, I-70 and the railroad tracks on the Scioto Peninsula. Excluding the river and right-of-way, the total land area in that boundary is 963 acres.

TRANSPORTATION & LAND USE

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“Transportation” includes COTA terminals, railroads, and the Greyhound terminal. Vacant buildings are grouped by most recent land use. “Open Space” includes public and private parks and plazas. Underground parking garages, the river and the right-of-way were excluded.

126

39

= 1 pound of CO2 emissions

The average household in New Albany has a daily carbon footprint of 393 pounds of CO2 per day, the largest in central Ohio...

....while the average household in Downtown Columbus has the smallest footprint in the region: 163 pounds of CO2 per day

57

24

20

23

117

47

47

56

transportation

housing

services

food

goods

Source: Community Research Partners Data Byte

= 1 pound of CO2 emissions

... while the average household inDowntown Columbus has the smallest footprint in the region:163 pounds of CO2 per day.

The average household in New Albany has a daily carbon footprint of 393 pounds of CO2 per day, the largest in central Ohio...

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| 30

The Central Ohio Transit Authority (COTA) launched a direct line from downtown to the airport in May offering service every 30 minutes, seven days a week. The specially branded bus, COTA AirConnect, stops at the Convention Center and services the downtown hotels before heading directly to John Glenn Columbus International Airport. The buses offer USB charging ports and luggage racks. Fares cost $2.75 one-way.

Real-time data is now available for COTA’s entire fleet through Transit App (available to download on smartphones). Transit App users have the ability to view all alternative transportation options mapped out based on one’s location and now will be able to see exactly where COTA buses are on their routes.

TRANSPORTATION & LAND USE SPOTLIGHT

COTA AIRPORT SERVICE AND REAL-TIME DATA

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| 30 | 31

COTA AIRPORT SERVICE AND REAL-TIME DATA

Columbus Downtown Community Reinvestment Area (CRA): The Downtown CRA is a designated area of land in Downtown Columbus within which property owners can receive a tax abatement related to eligible new investment in real property improvements. The tax abatement can apply to either residential and non-retail commercial rehabilitation or new construction. The percentage term of the abatement is 100% on the real property taxes related to the finished value of the improvements and the length of the term is 10, 12 or 15 years depending on the type of improvement.

Contact:City of Columbus Economic Development Division: Anthony Slappy (614) 645-0719

Downtown Office Incentive: Businesses locating or expanding in Downtown may be eligible for this incentive, which involves a cash payment equal to 50 percent of the local income tax withholdings for eligible new employees for a negotiated term for a minimum of 10 new jobs created and retained within the Downtown area.

Contact: City of Columbus Economic Development Division: Anthony Slappy (614) 645-0719

Mile-on-High Incentives: The Mile-on-High program offers tax incentives, loans and matching grant funds for qualified businesses within the area. The Job Growth Retail Incentive involves a cash payment equal to 25 percent of the local income tax withholdings for new jobs. The Storefront Renovation Grant offers a match up to $5,000 for exterior improvements to a building in the designated area. The Mile-on- High area is bound by Spring Street on the north, Front Street on the west, Mound Street on the south and Fourth Street on the east.

Contact: City of Columbus Economic Development Division:Storefront Renovation Grant: Kasia Richey, (614) 645-8172Job Growth Incentive: Anthony Slappy, (614) 645-0719

Business Development Loan Fund and Working Capital Loan Fund: This fund provides low-interest loans up to $199,000 for the acquisition of real estate and/or large equipment. These loans require a second lending institution match; the loan fund amount to comprise the principal. The creation of a minimum of one new job per $30,000 of City investment is required with 51 percent of the jobs created awarded to low-moderate income individuals.

Contact:City of Columbus Economic Development Division: Kasia Richey, (614) 645-8172

Loan Fund Partners

• Community Capital Development Corporation (CCDC): www.ccdcorp.org • The Economic and Community Development Institute: www.ecdi.org

Downtown Streetscape Improvements: This funding is specific to streetscape improvements for Downtown commercial and residential projects.

Contact:City of Columbus Economic Development Division: Kasia Richey, (614) 645-8172

Green Columbus Fund: This fund was established to encourage sustainable development and redevelopment. Private businesses and non-profit organizations can receive grants up to $200,000 per project to assess and redevelop Brownfield sites or to construct green buildings in Columbus.

Contact:City of Columbus Department of Development: David Hull (614) 645-6330

CITY OF COLUMBUS

CITY INCENTIVES

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| 32

23 N. Fourth St.Columbus OH 43215(614) 645-5133DowntownColumbus.com

PARTNER WITH US Capital Crossroads Special Improvement District collaborates with partners across public and private sectors to get things done. From research and analysis to extensive clean and safe programs to parking and transit advocacy, the SID helps make downtown THE place to be. Through membership, businesses have the opportunity to work with the SID to set the stage for bigger things to come. Contact Michelle Chippas, Director of Engagement, today to learn more. (614) 591-4506 or [email protected].

Join US.

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e