Ahsanullah University of science and technology

Topics Name

STATUS,POTENTIAL,CONSTRAINTS

OF E-BUSINESS application IN BANGLADESH

Name ID

1.Imran Hossain 11.01.02.073

2.Mamun al Reza 11.01.02.067

3.Tanmoy chandra

sarker

11.01.02.087

4.Saiful Alam 11.01.02.074

5.Raqibul Hasan

Khan

11.01.02.094

6.Ridwanul Hossain 11.01.02.082

Mamun Al RezaID:11.01.02.067

Introduction:

E-Business is a term for any type of business, orcommercial transaction that involves the transfer ofinformation across the internet. It is currently one ofthe most important aspects of the internet toemerge. E-business has grown rapidly Worldwideand also in Bangladesh.

E-Business:• A broader definition of electronic commerce that

includes not just the buying and selling of goods andservices ,but also servicing customers, collaboratingwith business partners and conducting electronictransaction within an organization.

E-Business types and process:

Process of E-Business:

1.Click and Mortar: -Partially Digital. Ex: Credit Card.

2.Pure Play: -Fully Digital.

Ex: products purchase through online.

Types of E-Business:

1.B2B: Like Gp to Banglalink network share.

2. B2C: Manufacturer to customer

3.C2C: Sell bazar,olx

Drivers of E-Business:

1.Digital Convergence: -Digital revaluation -Used of Modern Technology.

2.Anytime,anywhere,anyone: -24/7 days

3.Change in Organization: -Virtual organization

4.Increasing pressure operating cost and profit: -Reduce operating cost .

5.Demand for customized product and service: -For own choice products.

Next Topics will Discuss…………Saiful Alam

ID:11.01.02.074

Present status of E –Business in Bangladesh:

Types of E-marketing suitable for Bangladeshi company

some of the most effective-marketing service in bangldesh.Hereis the list of these:

• Social media marketing.

• Email marketing to targeted customer

• Search engine optimization

• Content Marketing

• Advertising on adds marketing

• Brand and reputation management

Name of the E-marketing company in Bangladesh:

• Customize sourcing• 0LX.COM.BD• Macro media• Email brain• BD.jobs.com• Hatbazar.com• TOlet.com• Ekhoni.com• Sellbazar.com

E-Business marketing process in Bangladesh

• Display Advertising: The use of web banners or banner ads placed on athird-party website or blog .

• Search Engine Marketing(SEM): by increasing their visibility in search engineresult pages(SERPs) through the use of either paid placement, contextualadvertising, and paid inclusion.

• Social media marketing: such as Face book, Twitter, and LinkedIn.

• Email Marketing: directly marketing a commercial message

• Referral Marketing:

• Affiliate Marketing:

• Inbound Marketing:

• Video Marketing:

Next Topics will Discuss…………Tanmoy Chandra sarker

ID:11.01.02.087

SWOT of E-Business

Approaches of E-Business in Bangladesh

• One to one approaches: This approach usually works under the pay per clickmethod.

• Appeal To specific interests: These marketers typically segment their marketsaccording to age group, gender, geography, and other general factors.

• Niche Marketing: Niche internet marketing focuses on marketing products andservices which are or can appear, tailor made.

• Geo-Targeting: In internet marketing ,geo trading is the methods ofdetermining the geo location of a website visitors with geo location softwareand delivering different content to the visitor on his or her location

Types of Ad:

• Floating ad

• Wallpaper ad

• Trick Banner

• Pop up

• Pop under

• Mobile ad

• Email advertising

• Display advertising

• Affiliate marketing

• Behavioral targeting

• Semantic advertising

• Social networking advertising

Next Topics will Discuss…………Ridwanul HossainID:11.01.02.082

The potential of E-business in Bangladesh

E-Business future

• Improve Infrastructure

• Campaigning

• Educating People

• International Support

• Human Resource

• Regulatory and Legal Environment

• Increased number of Internet users

• Increasing Number of Mobile Subscribers

HOW E-Business can be popular:

• Most convenient way to shop.

• Ecommerce offers the ability to shop 24 hours a day

• Most ecommerce stores offer bigger discounts and savings on theirproducts.

• Comparison-shopping is simple because of the vast selection.

• Large profit to the manufacturer

• More production for more demand and Reducing price

• unemployment solution

• increasing standard of living

• Create skillful worker

• Expands the marketplace

Next Topics will Discuss…………Raqibul hasan khanID:11.01.02.094

Constraints or challenges of E-Business

challenges of E-Business

E-Business has several challenges. Among them the following are critical:• Limited access and use of computer and telephone.• High internet connection cost.• Slow internet connected speed.• Unpredictable power supplies.• Credit card conundrum.• Lack of modern financial system.• Language barrier.• Lack of flat rate phone call.• High illiteracy rate.• Legislation and regulation are not contemporary.• Personal computer and other computer device access rate is low.• Low penetration of credit card.• Security and privacy issue.

Next Topics will Discuss…………IMRAN HOSSAIN

ID:11.01.02.073

Self Dependable…..

Hard Working……

Suggestion

• Train the people to use the E-Business system.

• To provide more information about the of E-Business system.

• Organization need to have more preparation to use the system thus thereare no problem when the users use the E-Business system.

• Reduce the internet cost.

• The current govt. of republic of Bangladesh is to make a ‘Digital Bangladesh‘so they have also the responsibility to develop more E-Business related firm.

• At last public should aware to use E- Business as the system is developingonly for customer convenience.

Conclusion

THANK YOU ALL