stems: a garden soirée 2017 - the arts & recreation

Stems: A Garden Soirée 2017 10th Annual Fundraiser for The Arts & Recreation Foundation of Overland Park

Event Impact Report

DeWayne & Linda Bridges

1. Stems 2017 Dollars Raised (Pie Chart)• Sponsorship $224,069.96• Donations $7,402.46• Sales $2865• Patron Tickets $19,000• General Admission Tickets $96,250

In-Kind $177,134++

Gross Income $349,587.42

Stems 2017 Gross Income (bar graph)• 2014: 286,981• 2015: 273,298• 2016: 275,740• 2017: 349,587

2. Attendance/Ticket Sales 1918 guests attended Stems 2017

Stems Ticket Sales in Dollars (bar graph) • 2014: $79,395• 2015: $61,740• 2016: $69,785• 2017: $96,500

Stems 2017 diverted 74.19% of waste from the landfill. Pie Chart for Waste:• Landfill – 1120 pounds• Recycling – 880• Composting – 1220• Glass - 1120

\Reasons for sponsoring Stems (pie chart) 22% Networking Opportunity 11% To entertain clients or customers 33% Community Involvement 33% Financial support of The Arts & Recreation Foundation

Top Reasons for volunteering at Stems (more than one response allowed) 66.6% To support the mission of The Foundation 55.5% Have enjoyed it in the past 2.7% For service hours 25% To spend time with friends

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In-Kind $177,134++








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1. Stems 2017 Dollars Raised

n Sponsorship $224,069.96

n Donations $7,402.46

n Sales $2865

n Patron Tickets $19,000

n General Admission Tickets $77,500

In-Kind $177,134++ Gross Income $329,798.07

Stems Gross Income

2014: $286,9812015: $273,2982016: $275,7402017: $329,798

2. Stems Attendance/Ticket Sales 1918 guests attended Stems 2017

Stems Ticket Sales in Dollars

2014: $79,3952015: $61,7402016: $69,7852017: $96,500

Event ImpactThe proceeds from Stems: A Garden Soirée ensure that The Arts & Recreation Foundation of Overland Park can continue to support and develop Deanna Rose Children’s Farmstead, the Overland Park Arboretum & Botanical Gardens, and city art installations.

Your investment of time and money allows us to sustain The Foundation and issue grants to our Friends of the Farmstead, Friends of the Arboretum, and Friends of Overland Park Arts Advisory Boards. These grants fund necessary programs and capital improve-ments in our cultural and recreational community gems.

In addition, Stems had multiple and far reaching avenues to highlight and showcase sponsors, donors, volunteers, and staff to our community.

Below is detailed information on the impact of Stems:

Stems: A Garden Soirée

took place on June 24, 2017 at

the beautiful Overland Park

Arboretum & Botanical

Gardens. It was an absolutely

gorgeous evening for the 10 Year

Celebration in Full Bloom. Record

numbers of guests attended the

event, and we exceeded our fund-

raising goals – resulting in the most

successful Stems to date.

Stems is the annual fundraiser for

The Arts & Recreation Foundation

of Overland Park so we can con-

tinue to grow and support Deanna

Rose Children’s Farmstead, the

Overland Park Arboretum & Botani-

cal Gardens, and city art installa-

tions. These cultural and recreation-

al amenities are part of the reason

why Overland Park is consistently

ranked as one of the best places to

live, work, and play in the country.

We are grateful to have had Debbie

and Wes Jenson as our Honorary

Chairs this year. Debbie and Wes

did an outstanding job serving in

this capacity and we thank you!

We are also extremely appreciative

of everyone who assisted in making

the evening so amazing. Thank you

to all of our wonderful volunteers,

vendors, sponsors, donors, and

staff. The collaboration and gener-

osity of our community is clearly a

huge factor in the ongoing success

of Stems: A Garden Soirée.

Once again, thank you to everyone

who made Stems: A Garden Soirée

2017 a magical evening.


In-Kind $177,134++








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3. Marketing

Through various marketing initiatives, sponsors, do-nors, vendors, volunteers, and staff were showcased and highlighted in our community and beyond.

n Print & Promtional Materials

• The Save-the-Date Card was mailed to 6,609 households, organizations, and businesses. All confirmed sponsors were listed on the card and presenting sponsors’ logos were included as well.

• The Invitation was mailed to 6,609 households, organizations, and businesses. All confirmed sponsors were listed on the invitation and pre-senting sponsors’ logos were included as well.

• 2,000 programs were disseminated to guests at Stems. All confirmed sponsors were listed, and presenting, platinum, gold, and specialty sponsors’ logos were included on the program.

• 1,800 trays were disseminated to guests at Stems. All confirmed sponsors were listed and presenting sponsors’ logos were included on the tray.

• Banners and signs were displayed throughout the event. Sponsor logos and names were included.

n Social Media All sponsors had at least one posting on the Stems

Facebook page which included an image of the logo and a link/tag to the sponsors’ Facebook page if applicable.

n The Foundation Web-Site All sponsor logos were displayed on the

Stems: A Garden Soirée home page.

n E-Mail Marketing Ten different Stems email blasts were sent. Each

email was sent to 49,274 people, and all emails included a listing of confirmed sponsors.

n Media Partners Multiple Media Sponsors provided a variety of

media outlets to market Stems to target audiences. These media outlets included print, radio, social media, website promotions, and email.

Media Sponsors:Ekstrand Media HERLIFE MagazineHealthy Kansas City Jazz in the Woods Johnson County Lifestyle Kansas City Homes & Style KC Studio Leawood LifestyleOverland Park Chamber of CommerceThe PitchThe Restaurant Guide of Kansas City SIMPLYkc

4. Volunteers

It takes many volunteers donating their time and efforts each year to make Stems a success. We are very fortunate to have excellent volunteers who are in-vested in our community and enjoy collaborating with a diverse team. We are thankful for each volunteer and all the work they do for Stems.

Every year we identify one Volunteer of the Year. It is hard to pick one volunteer since there are so many hard working volunteers. This year Leo Handzlik was selected as the Volunteer of the Year for all of his dedication and leadership. We celebrated Leo and all the other volunteers at the Volunteer Appreciation Party on July 17th.

Total Volunteers: 175Total Volunteer Hours: 1,757

100% of patron tickets holders were very satisfied with Stems

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5. VendorsWe focus on creating a unique and high quality guest experience each year. A variety of vendors par-ticipate in Stems to ensure our guests have a delight-ful evening.

n Attractions & EntertainmentCandid KC Photo BoothGift Shop with Ten Talents Arts and the Wood Turners Eileen McCoy, Kc’s Original Caricature ArtistExclusive Corporate Woods-Stoltz Management Patron Experience provided by All-Seasons Event RentalFunk Syndicate Overland Park Orchestra String Quartet

n Attractions & Entertainment (contd.)The Rice Gallery – Plein Air ExhibitionUp, Up & Away BalloonsVitamin CVoler – Theives of Flight

n Featured Beverages Boulevard Brewing Company Clear 10 Vodka Crawford Sales Company Dos Puentes DPSG - The 7UP/SNAPPLE GROUP Holladay Distillery KC Wine Co. Midnight Espresso Vox Vineyards

n Featured Restaurants Best Regards Bakery and Café Bizz & Weezy Bo Lings Chinese Restaurant CocoBolos Woodfired Grill & Cantina Corner Bakery Cafe Firebirds Wood Fired GrillGranite City Food and Brewery Hereford House Jersey Boyz Subs & Deli

96.3% of general admission ticket holders were very or somewhat likely to attend Stems again

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n Featured Restaurants (contd.)Johnny’s Italian Steakhouse Le Peep Longhorn Steakhouse Louie’s Wine Dive & Kitchen 119 Marwood Sales, Inc. McLain’s Bakery Nick and Jake’s Nothing Bundt Cakes OP 1906 at the Sheraton Overland Park Hotel Pinstripes Plan B Event Style Catering Porto do Sul Redrock Canyon Grill Ritz Charles Ted’s Café Escondido

6. Sustainability

Through a partnership with Missouri Organic Recycling, Ripple Glass, Johnson County Department of Health & En-vironment, and Hockenbergs Food Service Equipment & Supply a considerable amount of waste was conserved and diverted from the landfill.

Stems 2017 diverted 74.19% of waste from the landfill.

n Landfill – 1120 pounds

n Recycling – 880 pounds

n Composting – 1220 pounds

n Glass - 1120 pounds

7. Event Feedback Various surveys were emailed to sponsors, vendors, pa-

tron guests, general admission guests, and volunteers. n Sponsor Feedback

• 100% of sponsors were very or somewhat satisfied with their Stems sponsorship

• 100% of sponsors found the following aspects of the event to be much better or somewhat bet-ter than they expected

- Enjoyment of those who attended as sponsor guests

- Sponsorship recognition in printed program- Patron Party on June 15 - Professionalism of the sponsorship solicitation process

- Entertainment- Featured Restaurants - Event operations- Parking

Reasons for Sponsoring Stems

n 22% Networking Opportunity

n 11% To entertain clients or customers

n 33% Community Involvement

n 33% Financial support of The Arts & Recreation Foundation

n Guest Feedback • 100% of patron tickets holders were very

satisfied with Stems

• 94.6% of general admission ticket holders were very or somewhat satisfied with Stems

• 100% of patron ticket holders were very likely to recommend Stems to a friend or colleague

• 96.3% of general admission ticket holders were very or somewhat likely to attend Stems again

n Volunteer Feedback • 54% of volunteers had volunteered at Stems

in the past

• 91.8% of volunteers were very or somewhat satisfied with volunteering at Stems

• 97.2% of volunteers are very or somewhat likely to volunteer at Stems again

• 97.2% of volunteers are very or somewhat likely to recommend volunteering at Stems to a friend

Top Reasons for Volunteering at Stems (more than one response allowed)

n 66.6% To support the mission of The Foundation

n 55.5% Have enjoyed it in the past

n 2.7% For service hours

n 25% To spend time with friends


In-Kind $177,134++








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In-Kind $177,134++








0 50000 100000150000200000250000300000350000

0 20000 40000 60000 80000 100000

0.00.20.40.60.81.0


In-Kind $177,134++








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Silver Sponsors All Seasons Event Rentals DPSG - The 7UP/SNAPPLE GROUP Barton P. and Mary D. Cohen Charitable Trust DLR Group/Confluence Goody Tickets McCownGordon Construction NextPage The Pitch Restaurant Guide of Kansas City Shawnee Mission Health - Overland Park Suburban Lawn & Garden Bronze SponsorsAnne & Wayne Byrd Art Lithocraft Company Bank of Labor Chris-Leef General Agency, Inc. Community America Credit Union Craig Sole Designs Curtin Property Company DEG Georgia Erickson Excel Linen Supply Co. Fisher Phillips Foulston Siefkin G & J Mailing Inc. Garmin International Garney Construction Healthy Kansas City Hiland Dairy Foods Company Hockenbergs Food Service Equipment & Supply Hoefer Wysoki Architects Imperial PFS Jazz in the Woods JE Dunn Construction Company Johnson County Community College Kansas City Homes & Style Kaw Valley Engineering, Inc. KC Studio Magazine Lathrop Gage Lifted Logic Lockton Companies, Inc. Mark One Electric Co., Inc.

Bronze Sponsors (continued)McCarthy Building Companies, Inc. M.D. Electric, Inc. Merrill Companies, LLC/Prairiefire Missouri Organic Recycling Oncology Strategies Overland Park Chamber of Commerce Overland Park Convention Center PGAV Architects PNC Financial Services Group Price Brothers Management Co. The Rice Gallery of Fine Art Ripple Glass Searcy Financial SIMPLYkc Magazine Southcreek Office Park Stinson Leonard Street LLP UMB Bank Private Wealth Management VanTrust Real Estate, LLC Veritiv

DonorsBlock Real Estate Services on behalf of College 69 Associates, LLC CBRE John Robert Cattanach Colliers International Creative Planning, Inc. Nicole Emanuel JLL Bryan Johnson The Multifamily Advisory Group at Cushman & Wakefield Timothy SernettKendra ScottVince & Associates Clinical Research, Inc. Waterford Property Company, LLC Marcia & Dick Woodhouse

Patrons Patti Aspenleiter & Kent Klepper BHC RHODES Ellen J. Curnes Dr. & Mrs. Russell Davis Todd Denmark Ekstrand Media Mary Enyart

Patrons (continued)Fidelity Bank Douglas Firebaugh Kevin & Karen Flattery Jill Grotzinger Linda Hoffman Mike & Christy LaHood Kelly & Kelly Marketing Brooks & Vicki Lilly Lori Lynch Nancy McConnell Rick & Lynette Morris Gary Nevius David & Karla Nicol Olsson Associates Richard & Linda Patterson Polsinelli Priority Envelope John and Sharon Rakos Anna Randazzo & John Quattlebaum Beth & Bob Shea William & Marilyn Taylor Steve & Susan Troester Dave & Bev White Sharon Wells Charlie Wooten Jr. - Peoples Bank

Board of DirectorsPatti AspenleiterTony CosbyMary DavidsonAngela Davied, Vice-PresidentJill ForrestJim Holland, PresidentChristy LaHoodJanet LongRick MorrisJig PatelLinda Patterson Anna Randazzo, Vice-President Greg Ruether Brad Scafe Bob Shea, Treasurer Steve Troester, Vice-President

Stems Steering CommitteeHonorary ChairsWes and Debbie Jenson

Stems Steering Committee (contd.)

Stems Fundraising CommitteeSteve Troester, ChairJill ForrestRick MorrisGary PetersonAnna Randazzo

Logistics CommitteeKim AlvarezRachel BarnettRussel DavisSadie GardnerKatharine GarrisonLeo HandzlikBrendan IrvingLibby IrvingNancy JernbergMike JohnsonKaren KerkhoffKim LedbetterShannon LillyTom MencerCharles MetzkerPJ NovickIrene ParsonsLinda PuetzAnna RandazzoChris RandazzoTodd RobertsBrianna ShindlerCindy SimsAlan StetsonDonald TetzlaffSonya Wright

StaffVicki Lilly, Executive Director Jill Grotzinger, Development DirectorKevin Flattery, Campaign ManagerKeyonna Steele, Donors Services CoordinatorTom Truman, Communications Coordinator

Mission Statement: To provide and promote art, recreation, nature, education and culture that build community and enhance quality of life.

Event Sponsors, Donors, and PatronssThe generosity of our sponsors, donors, and patrons resulted in the most successful Stems to date.

Thank you for your investment in our community.

Presenting SponsorsPresenting Sponsors

Platinum Sponsors

Fireworks Sponsor Wine Glass Sponsor

10 Year Celebration in Full Bloom Sponsor

Dr. Marc Enyart & Mr. Joe Comer

DeWayne & Linda Bridges

Gold Sponsors

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stems: a garden soirée 2017 - the arts & recreation

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