step-by-step guide to academic-industry partnerships
TRANSCRIPT
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A Step-by-Step Guide to Creating Successful Academic-Industry Partnerships
Jon D. Duke, MD, MSRegenstrief Institute
January 30, 2013
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U
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Step 1. Know ThyselfStep 2. Know Thy PartnerStep 3. Lay Out the VisionStep 4. Develop the ContractStep 5. Define the InfrastructureStep 6. (Serious) Project PlanningStep 7. Do the WorkStep 8. Review, Articulate, Iterate
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Know Thyself
Do you want to partner with Industry?
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NIH Funding
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Know Thyself
Source: NIH
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Know Thyself
Source: NIH
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7+ Years
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Photo: NASA Goddard Space Center
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Photo: Peter Fleck
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Do you want to partner with Industry?
+ Funding
+ Speed of Action
+ Breadth of Impact
+ Expertise
+ Cutting Edge Innovation
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Academy Industry
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The Tenure Track
Source: Open Clip Art LIbrary
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Source: US Patent Office
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Do you want to partner with Industry?
+ Funding
+ Rapid Action
+ Breadth of Impact
+ Expertise
+ Cutting Edge Innovation
- Differing cultures- Some loss of control- Uncertain career benefits- Publication complexities- IP complexities
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Know Thyself
What do you have to offer?
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Does your work havetranslational potential?
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Step 1. Know ThyselfStep 2. Know Thy PartnerStep 3. Lay Out the VisionStep 4. Develop the ContractStep 5. Define the InfrastructureStep 6. (Serious) Project PlanningStep 7. Do the WorkStep 8. Review, Articulate, Iterate
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Do you know what they want?
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Do they know what they want?
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Do they understand theacademic research environment? Photo: Dimitri B
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Do they understand theacademic research environment? Photo: Perkins
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Do they have realistic expectations for funding?
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Do they have realistic expectations for time?
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What is the level of commitment?
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At what level does that commitment exist?
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Three Key Attributes:Respect, Flexibilty, Personability
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Ideal Partner
• Experience with academic research• Realistic expectations• High level of commitment at high levels in the
company• Engage as equals• Flexible approach• Personable interactions
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Step 1. Know ThyselfStep 2. Know Thy PartnerStep 3. Lay Out the VisionStep 4. Develop the ContractStep 5. Define the InfrastructureStep 6. (Serious) Project PlanningStep 7. Do the WorkStep 8. Review, Articulate, Iterate
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Define the drivers for the relationship on both sides
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Example Industry Drivers
• Develop intellectual property• Increase sales• Mitigate risks• Gain access to experts• Gain access to data• Public relations benefits
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Example Academic Drivers
• Fund one’s work• Novel research• Build infrastructure• Develop IP• Access to experts• Gain insight into industry
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Identify common areas that will satisfy drivers on both sides
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Be Honest
A 'No' uttered from the deepest conviction is better than a 'Yes' merely uttered to please.
- Mahatma Ghandi
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Be Creative
With a breadth of drivers, you may find surprising areas will meet common goals.
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Expect Change
Over the course of your collaboration, areas of interest may shift.
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The Vision
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Step 1. Know ThyselfStep 2. Know Thy PartnerStep 3. Lay Out the VisionStep 4. Develop the ContractStep 5. Define the InfrastructureStep 6. (Serious) Project PlanningStep 7. Do the WorkStep 8. Review, Articulate, Iterate
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Fear Not the Lawyers(but be patient)
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Is the contractual commitment commensurate with the Vision?
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Example Funding Mechanisms
• Up Front Funding• Recurring Funding• Milestone-based Funding• Marketization-based Incentives
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How is the Work Defined?
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Are IP Issues Addressed?
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Are IP Issues Addressed?
• Who will own the IP?• Do you have the ability to make assurances?
– University requirements– Multiple university affiliations
• Involvement of researchers not part of this contract?
• Relationship between IP and publications
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Publication Rights
• Ensure freedom to publish• But expect oversight from technical to
‘interpretive’• Build in time for reviews and IP consideration• Shared authorship brings complexity• Recommend a Publication Committee
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Steering and Tie Breakers
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Expect an Escape Clause(make sure it’s mutual)
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keep the lines open
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Step 1. Know ThyselfStep 2. Know Thy PartnerStep 3. Lay Out the VisionStep 4. Develop the ContractStep 5. Define the InfrastructureStep 6. (Serious) Project PlanningStep 7. Do the WorkStep 8. Review, Articulate, Iterate
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Steering:Guidance, Vision, Approval
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Operations:Running the Day-to-Day
Partnership
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Multiple Project Teams
Internal Advisory Board
Cross-Cutting Cores
For Large Collaborations
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Steering Committee
Operations Committee
OperationsCommittee
Project Team
Project Team
Project Team
Project Team
Project Team
Data Core
Biostatistics Core
Natural Language Processing Core
RI InternalAdvisory
Board
MerckInternal
Processes
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Step 1. Know ThyselfStep 2. Know Thy PartnerStep 3. Lay Out the VisionStep 4. Develop the ContractStep 5. Define the InfrastructureStep 6. (Serious) Project PlanningStep 7. Do the WorkStep 8. Review, Articulate, Iterate
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P.P.P.P.PP
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The Single Most Critical Factor
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Idea
a long way
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Ensure that everyone who might be interested later is informed now
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Project Leads Should Be…
• Genuinely interested and invested in the topic• Collaborative in nature• Aware of the overall partnership vision• Provided sufficient resources (FTE, PM, admin)
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Write a Comprehensive Project Plan
• Be explicit about the division of labor in preparing the project plan
• Be aware of any protocol review requirements (e.g., IRB, DRC) up front
• Provide buffer in project execution, recognizing communication challenges
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Do both sides still see value in the project that has emerged?
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Step 1. Know ThyselfStep 2. Know Thy PartnerStep 3. Lay Out the VisionStep 4. Develop the ContractStep 5. Define the InfrastructureStep 6. (Serious) Project PlanningStep 7. Do the WorkStep 8. Review, Articulate, Iterate
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Begin with the End in Mind
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Keeping Things on Track
Transparency
Monitor team relations
Avoid Assumptions
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If Things Go South…
Review Goals and Plan
Team Changes
Terminate
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Step 1. Know ThyselfStep 2. Know Thy PartnerStep 3. Lay Out the VisionStep 4. Develop the ContractStep 5. Define the InfrastructureStep 6. (Serious) Project PlanningStep 7. Do the WorkStep 8. Review, Iterate, Articulate
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Review with all participants what worked and what didn’t.
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Iterate on your processes.
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Articulate the value of your
partnership to your stakeholders.
Help your partner do the same.
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1. Know Thyself
2. Know Thy Partner
3. Lay Out the Vision
4. Develop the Contract
5. Define the Infrastructure
6. (Serious) Project Planning
7. Do the Work
8. Review, Iterate, Articulate
Steps to Creating a Successful Academic-Industry Partnership