steve aglosolos cv 2015 rev3 wlogo

11
STEVE AGLOSOLOS IT Industry - SALES & MARKETING HEAD FMCG (Food & Beverage) - Food Service Manager, Distributor Development Manager, Customer Marketing Manager, Category Manager. Unit Sales Manager, Area Sales Manager Pharmaceutical (Ethical) – Nutritionals: Territory Manager Management Consultancy – Associate Sales Consultant Career Summary A dominant FMCG Professional under Food and Beverages Market, with a well- rounded and various Channel experience (Traditional and Non-Tradition Channels), Sales and Marketing Management and Business Development (Gen Trade, Key Accounts, Distributors, Category, Trade, & Customer Marketing) experience, also with I.T. business solution, and Pharmaceutical – Nutritional (Ethical), Retail Store background. Work Experience I.T. Solutions & Consulting Innovalynx Inc. SALES & MARKETING DIRECTOR: September 2014 – Present A startup company base in Australia focusing on IT business products, consulting and solution services. IT product includes (1) Cloud base solution w/ Amazon Web Service, (2) Customize business solution – Real Estate, Logistic & Distribution, Hospitality (Hotels & Resorts), (3) Web design and development, and Mobile Apps, (4) Others – CRM Develop and execute 2014-2015 Business Strategy o Publicity Campaigns, Scorecards & Scoreboards, Sales process and Client progress monitoring o Build up customer database for new accounts pipeline o Target/Budget setting, forecasting, o New accounts management & product development FMCG (Fast Moving Consumer Goods) – Food and Beverage As Associate Consultant – currently engage with BOMCI Best Option Management Consultant, Inc. (BOMCI) ASSOCIATE SALES & TRAINING CONSULTANT: April 2012 to June 2012, June 2014, and at Present o As Consultant Classroom and Field Sales Training Del Monte Phils, Inc.

Upload: steve-aglosolos

Post on 08-Aug-2015

51 views

Category:

Documents


3 download

TRANSCRIPT

Page 1: STEVE AGLOSOLOS CV 2015 rev3 wlogo

STEVE AGLOSOLOS IT Industry - SALES & MARKETING HEAD FMCG (Food & Beverage) - Food Service Manager, Distributor Development Manager, Customer

Marketing Manager, Category Manager. Unit Sales Manager, Area Sales Manager Pharmaceutical (Ethical) – Nutritionals: Territory Manager Management Consultancy – Associate Sales Consultant

Career SummaryA dominant FMCG Professional under Food and Beverages Market, with a well-rounded and various Channel experience (Traditional and Non-Tradition Channels), Sales and Marketing Management and Business Development (Gen Trade, Key Accounts, Distributors, Category, Trade, & Customer Marketing) experience, also with I.T. business solution, and Pharmaceutical – Nutritional (Ethical), Retail Store background.

Work Experience I.T. Solutions & Consulting

Innovalynx Inc. SALES & MARKETING DIRECTOR: September 2014 – Present

A startup company base in Australia focusing on IT business products, consulting and solution services. IT product includes (1) Cloud base solution w/ Amazon Web Service, (2) Customize business solution –

Real Estate, Logistic & Distribution, Hospitality (Hotels & Resorts), (3) Web design and development, and Mobile Apps, (4) Others – CRM

Develop and execute 2014-2015 Business Strategyo Publicity Campaigns, Scorecards & Scoreboards, Sales process and Client progress monitoringo Build up customer database for new accounts pipelineo Target/Budget setting, forecasting, o New accounts management & product development

FMCG (Fast Moving Consumer Goods) – Food and BeverageAs Associate Consultant – currently engage with BOMCI

Best Option Management Consultant, Inc. (BOMCI) ASSOCIATE SALES & TRAINING CONSULTANT: April 2012 to June 2012, June 2014, and at Present

o As Consultant – Classroom and Field Sales Training

Del Monte Phils, Inc.o As Beverage/Food Service and New Channel Development Consultant for Del Monte Phils.Inc – Food

Service Group for GMA/NCR and South Luzon Area. Target Channels are Call Centers, BPO, Manufacturing, and other FS accounts.

Coca Cola Bottlers Philippines, Inc.o As Beverage Sales Training Consultant

Coca Cola Bottlers Philippines – Sales Training Program: Sales Force Effectiveness Manager. Area Coverage: GMA/NCR Area – using V-Mobile Tool.

Coca-Cola FEMSA Sales Training on Delivering Sales Presentation via PSF (Persuasive Selling Format) focusing on Schools Channels related to DepEd Memo on Carbonated Soft drinks in Schools premises., and (3) Coke –FEMSA Sales Training on Value Dialogue.

Page 2: STEVE AGLOSOLOS CV 2015 rev3 wlogo

Nestle Phils, Inc.o As Distributor Auditor/Consultant on both Nestle Grocery & Nestle Professional (NP) for North, Central,

South Luzon, and Southern Region Areas. Nestlé DCAR (Distribution Capability Assessment Rating) which includes KRA on:

Human Resources – Legal Compliance, Compensation & Benefits, Recruitment, Performance Management.

Finance & Sales System Management. Supply Chain Management – Warehouse Building Infrastructure, Warehouse Operation

Competency, Maintenance, Cleanliness, & Safety. Nestle Way of Selling – Call Book, DSR, Training Logs and Coaching Count. Execution Excellence – Reach, Core SKUs.

San Miguel Pure Foods Inc. (SMPI) – (1) Purefoods – Processed Meats, Hotdogs, etc., & (2) Magnolia – Poultry (Live, Dressed, and Branded, Whole and Choice Cuts Chickens) Brands. Chilled & Frozen Products.

o As Sales Training Field Consultant for Qualified Seller’s & Trainer’s Program (QSTP) on Basic Selling Systems and Procedures (BSSP) for North/Central Luzon Territory Sales Managers (TSM) –

QSP Field Training, and Qualifier Evaluation - Field Operation

Dole Philippines, Inc. FOOD SERVICE MANAGER: June 2012 – May 2014 Under Package Food Division on National Distribution (Placement/Distribution) and National Key Accounts (Ingredient/Food Solution) coverage

As Food Service Manager – for National Distribution for All Categories – Fruit, Beverage, and Sauces and other Food Ingredient Solution. Management and Development of 2 National Distributors:

RFM for Food Service DMC structure and Placements, QFI Food Service for Ingredients or Food Solution and Machines – Juice Dispensers,

Granita/Slush and Soft Serves, business opportunity/product development.o Field and Sales Activation Programs - FAP and SAP program executions like:

Chefs on Parade Expo WOFEX – World Food Expo Food & Drinks Expo Grand Culinary Challenge 3 AFEX – Asian Food Expo

PROGRAMS INITIATED - Food Service Strategy 2013 o FS Distribution Structure and Census Expansion:

Manage 2 National FS Distributors groups - QFI Food Service which has 26 sales force including GM and Category Manager, and RFM Food Service with 5 Regional Sales Managers.

o Food Service Channel Activation (Sales and Field Activation Program), and Brand Building activities:

Execution includes - 10 Schools (High School, College and Universities), 3 Restaurant Chains, 1 Food Court Operator (Food Parks/Rain Tree Inc. - operating in 7 Office Buildings in Makati City Central District), 1 National Meat Shop (Monterey which has 240 stores nationwide), 4 Food and Culinary Expo/Exhibits (World, Asian, and Local Food & Beverage Expo participation at World Trade Center, SMX and Cebu Convention – Chefs on Parade, WOFEX), 1 Top Hospital (St. Luke’s’ Medical Center BGC – on Dole fruit cup

Page 3: STEVE AGLOSOLOS CV 2015 rev3 wlogo

exclusivity), 2 Airline Companies (Cebu Pacific and Philippine Airline/PAL – on fruit cups exclusivity).

o Non-Traditional Channel Development BPO/Call Centers/24 hr Office Operation Vending Machines Christmas Basket Operators Dole Health Store/Kioks execution

Other task:o Product Sourcing and New Product Development (NPD):

Thailand for: Dole Soft Serve as ingredient for Soft Serve and Slush/Granita

machines for Food Service Channels - Key Accounts and distribution Corn Kernels in plastic pouch for McDonalds Fruit in gel in 2 Oz for Food Chains for McDonalds

Philippines for: Pineapple Concentrates in Drums, PJ/PO/FS Juice Concentrates in

high dilutions, and Pizza Cuts - Pineapple Tidbits #10 cans all as new products for Food Service Channel.

o Includes PnL process, Pricing, Opportunity Briefs, Forecasting, Sample/Technical Specs coordination for testing, alignments with NPD, QA, and Central Logistics groups, etc.

As Food Service Manager – for both National Key Accounts and National Distribution for All Category and other Food Ingredient Solution (contributing 15% share of business for Dole Package Foods).

2012 Food Service Sales Performance: 201% sales growth achievement (Key Accounts: 144%, Distribution: QFI FS - 124%, Initiatives from DMCs, Non-Trad – CBO/House Labels: incremental value of 40.7M (Sept-Dec period).

Dole Key Accounts Management: Jollibee Food Corporation: Jollibee, Greenwich Pizza, and Chowking.. Pizza Chains: Pizza Hut, and Shakeys. Other Key Accounts: Jamba Juice, Zest-O, Pepsi, URC, etc. New Accounts & Prospect Clients: ABI - Asia Brewery, McDonald’s, Ginebra San Miguel

Corp., Cenmaco, etc.

Manage Plant Audits from Key Accounts – ex. Pizza Chains AccountsDistribution Management:

QFI Food Service: Structure – 1 GM and 12 Sales force Dole Market Consolidator - DMC Set Up: 6 - Large Scale, 6 - Medium Scale, 3 – Non Traditional Channel,

Continues set up and expansion for 2013.

PROGRAMS INITIATED - Food Service Strategy 2012 FS Structure and Expansion - Dole Market Consolidators or DMC Set Up: Engagement with Food Service

Distribution Players and Non-Traditional Channel Operators. FS Channel Development – SAP or Sales Activation Program:

o Philippine Vending I Innovend - Vending Machines Placements o Monterey Meat Shops Placement (with 240 branches nationwide) – Dole owned the canned/plastic fruits

category in the shelves and TVC/media execution thru LCD deployment with IDDI agency. o CBO or Christmas Basket Operation – engagement on 2 CBOs (Taragift for SM Supermarkets and All

Aspirationals for WatlerMart, etc.).

Page 4: STEVE AGLOSOLOS CV 2015 rev3 wlogo

FS Category Build Up – FAP or Field Activation Program:o AFEX 2012 – partnering with KLG Food Service (new DMC). o GCC 3 2012 - Grand Culinary Challenge 3. o Carinderia Festival 2012 –SMC/Magnolia partnership.

Del Monte Philippines, Inc. DISTRIBUTOR DEVELOPMENT MANAGER – FOOD SERVICE CHANNEL: April 2009 to February 2012 CUSTOMER MARKETING MANAGER – BEVERAGE CATEGORY: November 2007 to April 2009

o Retail - General Trade & Key Accountso Food Service Distributor Development

As Distributor Development Manager for Food Service – Beverage, Culinary, & Fruits Category (handing a mega Distributor for Metro Manila and Rizal Province which shares 50% of the national business).

Sales and Distribution Management and Non Traditional Channel Development .

PROGRAMS INITIATED at Distributor Level – Food Service Group (GMA & Pilot Projects) and ACHIEVEMENT

Channel Strategy & Brand Development Drives: SVO - Street Vendor Operation for Del Monte Fit & Right Juice Drink at EDSA (Hi-way) Office to Office Selling Activation for Del Monte Fit n Right Juice Drink (under third party Agency). “Pay Day Selling” a Sales activation for various Company Offices (Private& Government) during

OND (QTR4) – for Del Monte Account Specific Programs (ASP): ex.Value meals promo for Gas/Petrol Station & CVS (Convenient

Stores), various trade deal programs for beverages, etc. Brand Development Programs

o Christmas Basket Operation thru Area Market Consolidators (AMCs)o Multi-Purpose Coop Expansion and Other Non-Trad/New Channels – like Call Centers/BPOs. o Trade Deals and Volume Incentives programs per product/brand

Distribution Strategy: AMC Engagement and Expansion Program for Food Service Area Market Consolidators Food

Service (FS)/ On Premise and Non-Traditional Channel Extended Distribution System. FS Distributor’s new Sales Structure Program.

As Customer Marketing Manager for Beverage – National scope driving beverage business for Food Service, Retail – General Trade and Key Accounts Channels..

Beverage Category Management and Development:

2008 Beverage Performance: 138% sales growth achievement (actual achievement: 11.82M cases vs. Target: 8.76M cases).

PROGRAMS INITIATED at National Level – Distribution Operation:

FnR tie up with SMART Telecoms Building on Del Monte Fresco Juice Cups Gen Trade- Project Dynamite (Distribution Expansion Program) GT Beverage Market Stall Census Expansion Program:

Page 5: STEVE AGLOSOLOS CV 2015 rev3 wlogo

PROGRAMS INITIATED at Distributor Level – General Trade/Retail:

Top/Key Account Supermarket – NCCC Group: a) VIP – volume incentive program, b) Placement drives, and c) Christmas basket promo.

Basic Call Procedure (BCP) Training for Distributor Sales Personnel (DSP). Organize and Initiate change in Distributor’s internal operation – Sales Scoreboard (visuals),

salesman’s salary standard, Operation Manager’s tools for the trade, etc.

PROGRAMS INITIATED at National Level - Special Projects:

Field Activation Program (FAP) on the following categories/segments: o Regional Festivals, Sports , Schools,Groups,Del Monte Marketing (Beverage Team) Major Activity for

2008 – Del Monte Fit n Right Got 2 be fit Challenge 2 (Boracay). FAP KIT Design & Deployment Beverage Team shirt jack uniform. Food Service FnR On-Premise Expansion Program Development of Beverage Business, Model Structure for Del Monte Sales and Distributor. FnR Chiller Deployment Other initiatives and inputs: School Universe/Census for distribution expansion reference, Competitor’s

Distribution level, Channel and Distribution Strategies, Sales and Distribution Structure, etc.

Universal Robina Corporation CATEGORY MANAGER – BEVERAGE (Trade Marketing Group): March 2007 to November 2007 UNIT SALES MANAGER: January 2006 to March 2007

As Category Manager for Beverage (TMG – Trade Marketing Group) (March 2007 to November 2007). 5 Brand Categories:

RTD & Powdered Milk (Swiss Miss, Cream All), RTD and Powdered Coffee (Great Taste & Blend 45), RTD Tea (C2 and Teazz Cola), RTD Functional & Energy Drink (Rush and Bull Fighter), RTD Juices & Water (Refresh, Nature’s Harvest, Nestle Purelife, and Hidden Spring).

o Handles 2 TMG Beverage Specialists as team members.o Beverage Budget and Program Managemento National Trade Marketing – Field and Sales Activation

Beverage Category Management and Development: Category Management

PROGRAMS INITIATED AND ACTIVITIES:

Development of Street Vendor Operation in EDSA. Acquisition and transition of Nestle Water brands, and its trade channels to URC-Beverage.

As Unit Sales Manager - General Trade (January 2006 to March 2007). Area Coverage: (1) North Luzon Area - Pangasinan, La Union, Baguio City - Benguet Province, & Mt. Province. (2) GMA - Quezon City.

Sales and Distribution Management: On and Off Premise Channel Development: Sales Management

URC National Sales Convention 2006

Page 6: STEVE AGLOSOLOS CV 2015 rev3 wlogo

Best Beverage Unit Sales Manager of the Year - General Trade FY 2005-2006

PROGRAMS INITIATED:

Area Market Consolidator Structure Set Up – North Luzon Area Field Activation Programs in North Luzon Area: a) Festivals, and b) Schools. On Premise Business Development Programs – Visibility and Availability Campaign.

Nestle Waters Philippines, Inc. AREA SALES MANAGER – General Trade: June 2004 to January 2006 DISTRIBUTOR SALES SUPERVISOR: February 2002 to June 2004

As Area Sales Manager for North-West Luzon (June 2004 to January 2006). Tarlac, Pangasinan, Baguio City/Benguet Province, La Union, Abra, Ilocos Sur, & Norte (Region 1, CAR, & 3) Managing 2 Nestle Waters Sales Supervisor.

o Manage Sales People, Key Accounts, and Distribution Management and Development As Sales Supervisor (February 2002 to June 2004). For Pangasinan & Baguio City – Benguet Province. Managing 2

Regional Distributors.

Sales and Distribution – General trade and Key Accounts management.

PROGRAMS INITIATED:

Project Dynamite Program – Distribution/Saturation Drive Campaign to train DSP. Visibility and Availability Blitz – for Schools and Terminals. HORECA Rack Attack Campaign – product maximization in-store. Street Vendor Operation – Bus Terminal, Main Hi-Ways, and Toll Gate presence of Street Vendors. FAP thru Alliances with other Nestle counterparts – Milo Marathon, Bear Brand Kite Fest, Local Festivals

(Pangasinan, La Union, & Baguio-Benguet), HORECA activities (HRAB Baguio Country Club). Key Account’s In-Store Programs – CSI Malls and Supermarkets (Cross Merchandising campaign, Store activity

supports, etc.)

Pepsi Cola Products Philippines, Inc. ACCOUNT DEVELOPMENT MANAGER: October 2001 to February 2002 As an Account Development Manager (MT) under Sales & Distribution Department, managing an EDS Operation –

Entrepreneurial Distribution Systemo Account Development and Account Penetration/Conversion

Sales and Distribution Management – Bottling Division .

I.T. Solutions & Consulting Fil-Mosaic Data Systems, Inc. SENIOR ACCOUNT MANAGER: September 2000 to May 2001 As Senior Account Manager - Heading 3 different Sales Groups; Supervise 13 Sales People.

o Group 1 – Retail (Computers, Off-the-Shelf Software & Licensing, Hardware Sale), & Training (CED /Microsoft Training),

o Group 2 - Solutions & Systems Integration (1. Eastman Software - Work Management Technology, 2. Cardiff Software - Document & Data Capture, 3. Storage Devices and Scanners - Kodak).

Page 7: STEVE AGLOSOLOS CV 2015 rev3 wlogo

o Group 3 - Service & System Integration 2. (Tailor-Fitted-Software- SAD, Consultancy, & Programming, Internet & Intranet - Web Development, ASP, Info Kiosk & E-Commerce Solutions & Services,, CD-Rom Publishing & Back-File Conversion, Structured Cabling, Networking - LAN & WAN.

C3 Consulting Corporation ACCOUNT MANAGER: July 1999 to September 2001 As Account Manager - Marketing & Sales - Software Division for (1) Solomon Software - Flexible Business &

Accounting Applications (A Financial Software made in the US - includes: accounting, distribution, service, manufacturing, e - commerce, and other series). And also for (2) HR 2000 Software - A locally developed Human Resources and Payroll System.

Pharmaceutical - Nutritionals (Infant & Adult Nutrition - Ethical)

United Laboratories, Inc. TERRITORY MANAGER: May 1996 – January 1999

Field Marketing, Medical PR As a Territory Manager (TM) - Marketing Division, assigned for North Luzon Area - Benguet, Baguio City; Pangasinan,

Dagupan City: and La Union, San Fernando City. A pioneering job experienced for an infant milk formula products made from Holland/The Netherlands.

o Demand generation & Rx (Prescription) build up, Ethical - Medical Field Management and Development:

Brand Awards: Grand Slam AwardMylac TM of the year 97Hinulac TM of the year 97

Company Award:PhilHealth’s (UniLab Nutritionals) Territory Manager of the Year 1997 (Grand Slam Award)

Retail Store Industry

Plaza Fair, Inc. STORE SUPERVISOR: June 1995 – June 1996 As a Store Supervisor.

Responsibilities includes: Conduct meetings with Department Heads, Supervisors, Regular and Casual Employees and Security guards; signatory of papers and documents; orientation and training of newly hired employees; serve incoming memos; In charge of employee attendance; counseling of staffs & employees. Warehouse and Merchandizing procedures

Corporate Trainings, Seminars United Laboratories, Inc. (UniLab Nutritionals)

o Basic Nutrition Training (Infant/Adult) . o Managerial Excellence.

Pespi Cola Products Phils . Inc. o Basic Training Course on Sales & Distribution Management . o EDS Entrepreneur Distribution System .

Nestle Waters Phils. Inc. o Nestle’s Field Management Best Practices (FMBP) o Nestle’s Distributor Management Best Practice (DMBP)

Universal Robina Corporation – Beverage (Trade Marketing Group) . o AC Nielsen’s Advisor Interactive / Eyesight

Page 8: STEVE AGLOSOLOS CV 2015 rev3 wlogo

o Coaching for Effectiveness and Management Skills Del Monte Phils., Inc.

o A. Customer Marketing Group: Nielsen Eyesight Nielsen Category Management BCP/PSF/Training the Traino r

o B. Customer Development Group – General Trade and Food Service: Distributor School 1 Culinary Foundation Course - at Enderun Colleges DDI Essentials of Leadership and Coaching for Success DMPI LEAD 2 - Systems Thinking and Strategic Planning Del Monte Way – Distribution Management Training Program DMPI Finance 101 Training: “Finance for Non-Finance Workshop” DMPI LEAD - Building the Leadership Difference DMPI CDG Forecasting/Demand Review

Dole Phils., Inc. Effective Management of Dealers and Distributors for Better Performance.

Innovalynx,. Inc . o Amazon Web Service (AWS) - Training and Certification :

AWS Business Professional AWS Partner Educate: Business Development Best Practices 

Academic BackgroundJASM-PWU QCBA Industrial Psychology 1990 - 1994

Contact Details

STEPHEN M. AGLOSOLOS Nick Name: STEVEPhilippines: Unit 514, Kyoto Bldg., Mayfield Park Residence Condominium Corp., Rosario, Pasig City Philippines 1600Tel No. (632) 7926551 Cell Nos: +639062094379, +639399025847, +639228470602, E-mail Address: [email protected] and [email protected]: Avenida Ouvidor Arriaga Edificio Nga Lim Garden 20-D (C/o Samuel Dave Aglosolos)Tel. No. (853) 28533701 Cell No. Macau (853) 66376005 and HK (852) 677 25749Pass Port No.: EC3917579