steve phillip's 4-week successful social selling programme

8
Your 4 Week Course to Successful Social Selling

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Page 1: Steve Phillip's 4-Week Successful Social Selling Programme

Your 4 Week Course to Successful Social Selling

Page 2: Steve Phillip's 4-Week Successful Social Selling Programme

What’s included?

Are you ready to begin a journey that will guarantee you a continuous pipeline of new clients from this point onwards, that will help you maintain a consistent brand presence with those:

• Who are looking for your expertise?• Will refer you to those who want your expertise?• Who already benefit from your expertise and would like more?

No more sales peaks and troughs, whilst you’re busy delivering your services, instead, you’ll build a robust network of new business opportunities for life. You will receive tutorial videos each week, practical resources to support your learning, agreed action plans, a weekly group coaching call with myself and group support forum to share your journey with.

The following pages will explain what’s included in your 6-week Successful Social Selling course. Steve https://www.linkedin.com/in/stevephillip Linked2Success Limited / Successful Social Selling

A MESSAGE TO YOU

Page 3: Steve Phillip's 4-Week Successful Social Selling Programme

Week 1Right profile, right place

If someone searched for you, on-line today, how easily could they find you and what would they see when they did?

Week 1 you will learn;

• How to be certain which social media and on-line marketing tools you should be using.

• How to build your personal profiles so they speak to your ideal audience.

• How to build your company profiles so they promote your business effectively.

By the end of Week 1 you will have your social profiles looking ship-shape and positioning you and your expertise better than your competitors.

Week 1 - Successful Social Selling Course

Page 4: Steve Phillip's 4-Week Successful Social Selling Programme

Week 2Building a solid foundation

Imagine if your audience was an asset, like a piece of equipment in your business – how well would you nurture and care for them?

Week 2 you will learn and lay the foundations to;Building your 3 key audiences:• *Seekers – those who need & are looking for your services• *Amplifiers – those who will share who you are & what you do• *Joiners – those who connect & subscribe to your services • How to use LinkedIn and Twitter’s advanced search tools to locate

relevant contacts for each of your 3 audiences• How to use the right etiquette to message & nurture relationships

with each audience to build know, like & trust with them.By the end of Week 2, you will have a plan in place to grow these 3 audiences and understand how to use advanced search techniques, to locate connect and engage with them

* Terminology borrowed from the book Audience; Marketing in the Age of Subscribers, Fans & Followers by Jeffrey K Rohrs

Week 2 Successful Social Selling Course

Page 5: Steve Phillip's 4-Week Successful Social Selling Programme

Week 3Positioning Yourself As A

Key Person of Influence (KPI)People buy from people they know, like and trust.

No matter how good your product or service, clients are 71% more likely to buy from someone, who is an authority and who they trust.

Week 3 – You will learn;• How to create a meaningful content plan – if you have a plan

then creating & finding relevant content, which positions you as a KPI, becomes much easier.

• How to write great blog content – that your connections/followers want to read and which positions you as a KPI.

• How to share your expertise – via updates and personal messaging, which will keep you top of mind with your audience and add value to their businesses and their lives.

By the end of Week 3 – you will have a structured plan for how to position yourself as a Key Person of Influence

Week 3 Successful Social Selling Course

Page 6: Steve Phillip's 4-Week Successful Social Selling Programme

Week 4How to make it easy

for customers to buy from youAre you clear what I need to do next, if I’m interested in your services? Would you like a more efficient method to keep in touch with your audiences and achieve better quality sales meetings?

Week 4 – you will learn;

• How to create engaging calls to action (CTA) to direct more people to your website or pick up the phone and call you.

• How to use email marketing to bolster your relationship with your Amplifier and Joiner audiences

• How to improve the quality of your sales meetings, by using social media to better understand your prospects & clients & build more know, like & trust with them.

By the end of Week 4, you will understand how to create more engaging calls to actions, how to be more efficient using email to nurture client relationships & achieve better quality sales meetings.

Week 4 Successful Social Selling Courses

Page 7: Steve Phillip's 4-Week Successful Social Selling Programme

SSS

6 W

eek

Inte

nsiv

e C

ours

e

• Weekly video tutorials

• Group coaching calls once a week

• Weekly action plans

• Practical tools & resources

• Access to on-line group support forum

£495 + VatSS

S A

dvan

ced

• Coming November 2016

SSS

Mas

ter

• Coming January 2017

Page 8: Steve Phillip's 4-Week Successful Social Selling Programme

Since 2009, through my business Linked2Success, I have been recognised as one of the UK’s leading authorities on Social Selling. 92% of my clients come from my Social Selling lists.

Now through my new brand Successful Social Selling, you can learn how to achieve a consistent pipeline of new clients by applying the skills I have coached others in companies, such as FedEx, The British Red Cross, Harley Davidson, Oxford Brookes University, Investors in People and many others large and small to medium sized business in the UK, Europe and the United States.

To schedule a complimentary coaching call with me to discuss your Social Selling and marketing challenges and to see if my services are a good fit for you, please get in touch.

If you would like to apply to attend my next Successful Social Selling course (restricted number of places), please click the button below, I look forward to hearing from you.

Websites Linked2Success Limited / Successful Social Selling

Phone +44 (0)1423 223400 Mobile 07879 628708