steveco messujulkaisu
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one stop shopSteveco is an end-to-end logistics provider
that fulfills all your freight forwarding and
logistics needs. page 6
come and meet usWe are at the Antwerp Expo for
Breakbulk Europe 2014. Come
and meet us at booth 528H1!
provengateway
eastFinland is high
tech for smooth operations. page 2
B r e a k B u l k e d i t i o n
m a y 2 0 1 4
528H1Booth
May 2014 May 20142 3
f a c t
For transporting goods to Russia, Finland is a natural choice – an efficient transit country that can ensure the best possible risk management. In the latest Global Competitiveness Survey by The World Economic Forum, business executives ranked Finland’s ports highest in the Baltic Sea and fifth highest worldwide. Port efficiency is increasingly important as businesses change their processes towards greater fluidity in line with the lean concept. Companies need to get goods into production or into a store just in time. Unnecessary time in storage means higher cost and lower competitiveness.
Greater efficiency up and down the chain often translates into significant cost savings, but it can also mean more trade and industry vulnerability, which is why the reliability of the logistics chain is today more important than ever.
“If the summer shoe selection arrives too late in the shop, they won’t sell,” says Key Customer Manager Sami Orimus of Steveco Logistics.
The aim of the lean philosophy is to have the goods in the right place at the right time and in line with the agreed terms. Businesses want to trim the waste and raise productivity. In Moscow, for instance, storage space is expen-sive, so many businesses wish to keep stocks low. This can be achieved only if delivery can be guaranteed as agreed with the customer.
efficient and safe
The high marks for Finnish ports in the WEF survey didn’t surprise. The import-export sector has always been vital to Finland, and is the foundation for Finnish expertise in this area. Due to its geography, eastward is the only direction for which connections by land can be made from anywhere in the country, and this goes to the heart of Steveco’s excellent and long acquired expertise in handling the entire logistics chain.
W h e n a c u s t o m e r n e e d s p u n c t u a l a n d r e l i a B l e d e l i v e r y t o r u s s i a , f i n l a n d ’ s p o r t s a r e t h e s a f e c h o i c e .
p a g e s 2 – 5
Best Baltic sea portsQuality of port infrastructure
Country Score
1. The Netherlands 6.8
2. Singapore 6.8
3. Hong Kong 6.6
4. United Arab Emirates 6.4
5. Finland 6.4
6. Panama 6.4
7. Belgium 6.3
8. Iceland 6.0
9. Germany 5.8
10. Sweden 5.8
…
17. Estonia 5.6
88. Russia 3.9
The Global Competitiveness Report shows that Finland has the best Baltic Sea ports
and fifth-best ports worldwide. The Netherlands is the only European country ahead
of Finland.
source: THE GloBAl CoMpETiTivEnESS REpoRT 2013–2014, WoRld EConoMiC FoRuM
text by risto pennanen photos by Juha metso and elina harjama
proven gateway
east
May 2014 May 20144 5
In Finland, you can always find cargo for the return leg.
container balance and two-way shipping. If this cannot be done, traffic will move to other ports and cost pres-sures increase,” says Jouni Ahrela, Managing Director in Finland of CMA CGM, a global shipping company.
The bottom line is that Finnish ports must keep their competitive edge.
“They need to be able to provide services at a lower rate 24/7,” Ahrela concludes.
extensive ict expertise
Finland, the home of Nokia, has long been in the fore-front in applying ICT solutions, as clearly seen in the industry-authorities-operators chain. Finland is high tech for smooth operations The Steveco container terminal, for instance, uses a check-in kiosk for trucks to alleviate rush hour queues and provide services at all hours. The multi-lingual kiosks operate in Finnish, English, Estonian and Russian. A similar service is also available online.
Recently Steveco introduced Aviso, a service the for-warding agent can use to monitor the containers’ move-ments in real time.
Information technology is vital to ensuring agility and adaptability throughout the chain. Real-time data on the cargoes of incoming vessels helps the ports to plan capac-ity in advance so goods move on from the port as quickly as possible.
IT ensures that loading, customs clearance and trans-portation are managed without delays and customers receive their goods on time.
“With our regular customers, containers arriving in Finland leave for Russia the next day. Of course, this re-quires that all the paperwork is in order,” says Orimus.
cross-Border and international
Modern ports cannot rely on logistics alone – all links in the chain must be reliable. The World Economic Forum’s Global Competitiveness Survey indicates that Finland’s good infrastructure, property protection, low crime and judicial system are all important factors in the country’s shipping competitiveness.
Finland’s good relations with port and other authorities are also an asset in cross-border operations. Steveco, for example, has an expert representative who consults with The National Board of Customs, which puts the company in a good position for its voice to be heard when reforms are being considered, and who keeps the company abreast of changes in Finnish, EU, Russian or other regulations.
Finland’s railway network and road infrastructure are well maintained. From Finland’s biggest transit port in Kotka, goods can be transported to Russia by road or by rail. This spring Steveco launched container-carrying
freight train traffic from Kotka to Moscow. Steveco Logis-tics also handles the final stretch from the Moscow termi-nal to the customer, and then returns the empty container to Kotka.
It is the customer’s requirements that determine whether road or rail transport is the better option.
“Rail transport is an excellent choice for customers with regular, large deliveries that need to reach their destination at the same time,” says Orimus.
The quality of ports is due to many factors. Service reliability, lead times and security score particularly high. Service reliability is especially crucial in winter when our modern icebreakers keep the sea lanes open even in the harshest ice conditions.
“In Russian ports, we have challenging situations partic-ularly because of congestion, but breaking the ice to keep channels open is also a big challenge in harsh winters,” says Timo Hatva, Logistics Director of the forestry products company Stora Enso.
Stora Enso closely monitors the ports for service reli-ability, any handling damages incurred as well as loading efficiency. Keeping a close eye on cost efficiency is also key to successful operations.
Finnish ports score high in many key areas. The volume of weekly departures in all directions is manageable, ship-ping services are competitive and container capacity meets current demand.
“To stay competitive, however, port operations need to be even more agile and constantly develop,” says Hatva.
container Balance scores high
Finland is also a good transit country for container trans-port because empty containers can always be refilled with
exports. In Russia, it’s a different story. Nearly half of the containers that arrive in Russian ports still leave empty and need to find replacement cargo elsewhere.
Finland exports a great deal of container-transported goods, so there is always someone to foot the bill for the return freight.
“In Finland, you can always find cargo for the return leg, so the customer is not burdened with empty container repositioning costs,” says Steveco’s SVP for Sales and Mar-keting, Tapio Mattila.
If an empty container has to be carried to Rotterdam or elsewhere before return freight is available, the logistics chain loses efficiency and incurs unnecessary costs.
Transit freight passing through Finland and Finland’s own exports eastbound go hand in hand.
“They create strong flows that aid others. Strong termi-nals remain competitive because of their skilled personnel, adequate operating hours and good technology,” says Stora Enso’s Hatva.
Therein lies the challenge for Finnish container ports in the future. Port competition has risen significantly, so holding on to traffic flow is more important and challeng-ing than ever.
“It’s vital for shipping companies for ports to maintain
local service in russiaFinnish knowledge and understanding of its eastern
neighbour guarantees that transit traffic passing
through Finland is in the most experienced hands,
and Finnish operators know the best route for each
customer.
Many Finnish companies are also used to operat-
ing in Russia via their local offices. Steveco has sales
offices in Moscow and St Petersburg. With its local
presence, the company can provide even better ser-
vice to customers operating in Russia. When you are
near the customer, it is much easier to understand
their needs.
Local knowledge also benefits customers who
export to Russia. Laws and regulations and their
practical application can fluctuate and often quite
quickly, so the advantage goes to operators inside
the country.
“Local offices can often be more helpful to
customers than offices further away,” says Steveco’s
sami orimus.
The transport
environment in
Finland is safe
and secure.
f a c t
reliaBle logistical environmentFinland’s infrastructure ranking among 148 countries
Protection of property 1.
Bribery 2.
Efficiency of judicial system in dispute settlement 2.
Expenses for companies from crime and violence 3.
Good corporate governance 2.
Quality of infrastructure 3.
Quality of roads 9.
Quality of railways 6.
Quality of aviation infrastructure 6.
Quality of power distribution 5.
Quality of ports 5.
source: THE GloBAl CoMpETiTivEnESS REpoRT 2013–2014, WoRld EConoMiC FoRuM
May 2014 May 20146 7
steveco Handles logistics
FRoM End To Endorigin
A shipment of home electronics products awaits
transport at a factory in China.
At the factory, the products are loaded into a
container. The designated shipper completes the
export declaration. The container is transported
to the port by the shipment closing time to await
the departure of the ship.
transfer
At the port of Rotterdam, the container is
discharged from the container ship and loaded
onto a smaller feeder vessel.
The container is loaded
onto a container ship that
transports it to the port of
Rotterdam.
slow steaming saves fuel
Slow steaming at low engine loads can save
thousands of tons of fuel for a container ship
on a long intercontinental route. Slow steaming
typically adds approximately two days to the
transport time between Asia and Europe.
steveco’s strengtHs include excellent communi-cation lines with port authorities. As an expert consultant
to the Finnish Customs administration, Steveco has the latest information on developments in the field, and can serve as a link between customers and Finnish Customs officials. This speeds up the examination of shipments and facilitates the issu-ance of permits required by EU customs legislation.
STEvECo loGiSTiCS iS A onE STop SHop
FoR All youR FREiGHT FoRWARdinG
And loGiSTiCS nEEdS.
text thomas freundlich illustrations shutterstock expert mia Brunila / steveco logistics
At Rotterdam, the
container is transferred
to a smaller feeder
vessel bound for the
port of HaminaKotka in
Finland.
In Kotka, the
container is
offloaded and
transferred to
the Steveco
container yard.
Steveco arranges ground transport for the
container. After the handover from the
shipping company, the required transport
documents are created. Depending on
the discharge schedule of the vessel, the
container can often continue from Kotka
even the same day.
The container
arrives at the
customs ter-
minal for dec-
larations and
continues to
the customer’s
warehouse.
destination
At the customer’s warehouse, the container is unloaded
and the electronics appliances are distributed to a shop-
ping centre in Moscow.
the fast lane
Steveco’s Truck Check
In service allows the
check-in for ground
transport shipments to
be completed swiftly
online or at automats in
the terminal.
steveco Has unparalleled expertise of operating in Russia. The company’s long
experience has created a trustworthy partner net-work with local knowledge that helps customers do business in Russia. The experts at local subsidiary Steveco LLC are always ready to help if any prob-lems arise. Steveco’s agent network also extends into the Far East.
delivered safely
Fast and precise logistics depend on a
network of reliable long-term partners.
Steveco’s extensive network guarantees
that customers’ shipments are always
delivered to the right place at the right
time without complications.
steveco is an end-to-end logistics provider with a comprehensive
network across the globe. Steveco is the ideal partner for companies looking to streamline their worldwide logistics chains. At Steveco Logistics, a designated contact person is at the customer’s service throughout the entire transportation pro-cess. Steveco helps find the best possible route for shipments to any destination.
30 DAyS HoNG KoNG – SUEz CANAL – RoTTERDAM 4 DAyS RoTTERDAM – KoTKA2–3 DAyS
KoTKA – MoSCoW
1–2 days at
terminal in
Kotka
2 days in
Moscow
Steveco returns the empty
container to Kotka.
Hongkong
Rotterdam
Rotterdam
Kotka
Moscow
steveco oy, sales
Senior Vice President
Tapio Mattila
+358 44 2323 502
Marketing and sales
Sales Director
Markus Myllylä
+358 44 2323 785
Forest industry,
shipping lines
Sales Director
Mikko Raki
+358 44 2323 325
Sawn goods, container
lines, depot, projects
Sales Director
Vesa-Heikki Renlund
+358 44 2323 335
Forest industry,
bulk, shipping lines
steveco logistics, sales
Vice President
Kauko Saarela
Tel. +358 44 2323 402
New customers
Key Account Manager
Mia Brunila
Tel. +358 44 2323 558
Import
Key Account Manager
Marko Tuokko
Tel. +358 44 2323 742
Transit, export to CIS
and haulage freight
Key Account Manager
Päivi Nygren-Laitinen
Tel. +358 44 2323 562
Import, export and transit
Key Account Manager
Sami orimus
Tel. +358 44 2323 256
Export
Key Account Manager
Alexey Kostenko
Tel. +358 44 2323 594
Transit, rail transportation to CIS
steveco logistics offices
Mailing address
P.o. Box 44
FI-48101 Kotka, Finland
Visiting address
Kirkkokatu 1 (Steveco head office)
FI-48100 Kotka, Finland
Tel. +358 5 2323 1
Fax +358 5 2323 392
WHEn you nEEd CoMpREHEnSivE loGiSTiCS
SoluTionS, ConTACT STEvECo loGiSTiCS.
Contact us
In its operating system, Steveco follows the management
systems conforming to standards ISo 9001 and ISo 14001
and specification oHSAS 18001. www.steveco.fi
Imatra
LappeenrantaKouvola
KotkaHelsinki St. Petersburg
RigaMoscow