steven 010-7757-3228 [email protected] - the name of pioneer and innovator jjans j.j jane alex...
TRANSCRIPT
Steven 010-7757-3228 [email protected]
- The Name of Pioneer and Innovator
JJANSJ.J
Jane
Alex
Nicky
Steven
Steven 010-7757-3228 [email protected]
AGENDA
OVERTURE AND CEO Yoon Se-Woong
Problem and solution
The Process for the interview
Q & A
Specific plans for selecting a company
Steven 010-7757-3228 [email protected]
OVERTURE AND CEO Yoon Se-Woong
15%
9%
59% 170 won per click
150 won per click
140 won per click
What is Overture?
flower
Steven 010-7757-3228 [email protected]
Quality Edited listings Systems for Quality Filter
Internet Users
Advertisers P4P Model Fair Market Price More than 93% Market
Share
Enhanced Revenue Top-rated Search
Affiliates
OVERTURE AND CEO Yoon Se-Woong
What is Overture?
Steven 010-7757-3228 [email protected]
OVERTURE AND CEO Yoon Se-Woong
The growth of searching advertisement marketHigh growth of the internet advertisement market
Steven 010-7757-3228 [email protected]
OVERTURE AND CEO Yoon Se-Woong
Who is CEO Yoon Se-Woong?
Graduated Korea Foreign Language University
Entered LG ad company
Completed IMD business school in Switzerland
Entered Saatchi & Saatchi company
Appointed to Director at YAHOO
Overture Korea CEO
Steven 010-7757-3228 [email protected]
OVERTURE AND CEO Yoon Se-Woong
Why we chose IT industry as our target business
Why we chose Overture and its CEO as our research target
Why we chose Marketing as our target business function
Steven 010-7757-3228 [email protected]
The process for the interview
Contact •By email and calling
Preview •Firm’s basic information and literature review
Questions •Made questions and sent them to CEO
Interview •Prepared a small gift
2005.5.13
Steven 010-7757-3228 [email protected]
The process for the interview
Questions
1. What do you think the characteristics that make for a successful CEO today are?
Dream
Passion
Courage
Steven 010-7757-3228 [email protected]
2. What are your most important principles for leadership and inspiring people?
Questions
The process for the interview
Show the goal to employees.
Be proactive.
Steven 010-7757-3228 [email protected]
3. Who or what (e.g., mentors, books) have most influenced your thinking and philosophy?
Questions
The process for the interview
Seven habits of highly successful people by Stephen Covey
Steven 010-7757-3228 [email protected]
4. What specifically do you look for in hiring people as a CEO of company? or promoting people?
Questions
The process for the interview
Passion
Integrity
Knowledge
Steven 010-7757-3228 [email protected]
5. What do you think is the ideal relationship between a CEO and employees?
Questions
The process for the interview
Coach
Supporter
Cheerer
Steven 010-7757-3228 [email protected]
Problem and solution
Mr. Yoon resigned from his position and left Overture Korea
consulted with Professor Dave Jaye and got his approval.
Steven 010-7757-3228 [email protected]
Conclusion
We were able to learn..
1. That CEOs are interested in students and wish to hire them
2. That the ability to change is important in the IT industry
3. That leadership is an important skill in all companies
