steven allder, "everything is design. everything!" - paul rand
TRANSCRIPT
Everything is design. Everything
Dr Steven AllderConsultant Neurologist
Introduction
My Background• Doctor• Clinical Researcher• Consultant Neurologist• Interest in ‘Hysteria”• Management, leadership
and Improvement• Harvard Executive
Development Programme
My view of title and talk• Wow!• Resonated
• Resonated but, BUT…• Design is essential but on its own not
sufficient
• Design is a social process • Embedded in a social system• To fully exploit what design can offer
societies:
• we need to cultivate our understanding of these social elements = MIND
• DESIGN of our MINDS
Phase 1Phase 2
Phase 3Phase 4
Back to start!
I will be 68!
Born
QualifiedConsultant
The Healthcare challengeStability of growth of current system
There is hope!
Redesigning health care is possible…
My results were bewildering…CVA1 N1 4hr RTT CVA2 Medicology CVA3 Strateg
y JTTaunton
Step 1: CT SA own service
SA CD 8/2006 AMD NSS AMD post FT
CVA performance
FT Via JDY
Step 2: ACT 1 - Analysis
SA LOS IP SA SA SA FT risk table Mine-theirs
SL Good
Step 3: ACT 2 Deliver change
SA Via attending
Via OBS Via Dept
Via redesign
Medicology SW vs ESD Mandate
Program
Step 4:Provoke SC
JDP AW PDR GV/PV loads CST Strategic implications
Await AJ
In all 5!
Step 5: Name and see
TR TR IC after crisis
PV aftercrisis
Ian yes Yes 1:1 Dec
Step 6:SMT PLAY and explore
Step 7: Experiment 2
Step 8:Roll-in
Won..
Lost..
Won..
Battle
Won..
Lost
Won..
Lost
Supportive
Lost.. Lost Bury me
Managed better!
DESIGN ALWAYS
APPLICABLE!
SMALL SCALE SUCCESS!
LARGE SCALE FAILURE!
A sudden insight…
These board meetings feel like my consultations with my ‘hysterical’
patients!LEON FESTINGER
Cognitive dissonance
Design of the Mind: Three Loops
Stimulus
1. InnateWisdom
2. ConditionedIntuition
3a. ReasonedJudgement
DeliveredAction
Outcome
3b. ActionLogics
Moments: Embedded in
streams activity 500-
700ms
Ever present:Move Towards
or AwayControversial
idea
Implicit learning‘Good’ (Automatic)
‘Bad’ (Should)
Explicit awareness: Own view,
Choices and decisions Action
Options:CreateDeliverAvoid
Outcome:Who’s ‘Truth’
Extended choice theoryLearning
Loop (s)
Design of the Mind: Temporal development
Stimulus
1. InnateWisdom
2. ConditionedIntuition
3a. ReasonedJudgement
DeliveredAction
Outcome
3b. ActionLogic
Learning Loops
0-5 yrs moments (Reactive)
Learning to walkLearning to talk
5-23 yrs moments (Proactive)
Learning an instrumentLearning to drive
“Hysteria”Loop 1
buried..
Design of the Mind: The developed ‘successful’ mind
Stimulus
1. InnateWisdom
2. ConditionedIntuition
3a. ReasonedJudgement
DeliveredAction
Outcome
3b. ActionLogic
Learning Loops
With expertise comes:
More Choice, Opinions and
DecisionsCAPABILITY FOR
DESIGN!CreativityInfluence
Leadership
As we mature, 23 and beyond…
The prevailing MIND paradox!
Why Important?
Why Happens?
Beyond the Stable state:
VUCADesigned to exist in the
pack!
Design of the Mind: The dangerous rational delusion
Stimulus
InnateWisdom
ConditionedIntuition
ReasonedJudgement
DeliveredAction
Outcome
ActionLogic
Learning Loop
VITAL NEED FOR:Different Options, braver choices and
hard decisions
NEW ,NON ROUTINE, DESIGN!
True CreativityReal leadership
WHEN THE HEAT IS ON…
Prof Chris Argyris:99% of executive teams with critical moments act
defensively not creatively
Totally, unconscious..
Barry Oshry – Living Systems
ResultsCVA1 N1 4hr RTT CVA2 Medicology CVA3 Strategy
JTTaunton
Step 1: CT SA own service
SA CD 8/2006 AMD NSS AMD post FT CVA performance
FT Via JDY
Step 2: ACT 1 - Analysis
SA LOS IP SA SA SA FT risk table Mine-theirs
SL Good
Step 3: ACT 2 Deliver change
SA Via attending
Via OBS Via Dept Via redesign
Medicology SW vs ESD Mandate Program
Step 4:Provoke SC
JDP AW PDR GV/PV loads CST Strategic implications
Await AJ In all 5!
Step 5: Name and see
TR TR IC after crisis
PV aftercrisis
Ian yes Yes 1:1 Dec
Step 6:SMT PLAY and explore
Step 7: Experiment 2
Step 8:Roll-in
Won..
Lost..
Won..
Battle
Won..
Lost
Won..
Lost
Supportive Lost.. Lost Bury me Managed better!
The explanation: I was advocating a non-routine design
99% of executive teams mess up critical moments
Totally, unconscious..Emotional repression….
It can be overcome…Adult Cognitive Complexity
Small % of individuals
reclaimTheir creativity
Via Destructive process!
Reality of change currently..
Undeniable need to
change…
It really isNo pain, No gain…
Doesn’t really capture it…
HERD!
Courageous individuals!
I mean, real pain:Dante’s Inferno
A better way forward: Vertical Development
Stimulus
Meta-cognition (Mindset)“Prism”
InnateWisdom
ConditionedIntuition
ReasonedJudgement
DeliveredAction
Outcome
ActionLogic
Learning Loop
7
6
5
4
3
2
1
Design of the Mind: New Skills
Stimulus
Meta-cognition (Mindset)“Prism”
InnateWisdom
ConditionedIntuition
ReasonedJudgement
DeliveredAction
Outcome
ActionLogic
Clear Intent
Learning Loop
Re-learn to be
creative
Right teams
Realistic Theory
of change
Honest feedback:
Fail often, fail safely, know
failed
Reclaim your emotional
world via your body
7
6
5
4
3
2
1
Identify context specific critical
events and moments
Real time monitoring
IMPLICITPowerlessnessPoor Self worth
ACTING REQUIRES:
VulnerabilityAnd Courage
Increasingly Intangible…
Transpersonal phenomena
Broadening the PRISM: Why so hard?
Bob’s Big idea:The real reason we are getting older: the need for WISDOM
The route forward, is a lesson from ancient times – via our Hearts….
Brene Brown Barbara Friedrickson
Everything is design. Everything
Including the tool and environment in which design can contribute…