stories from social media: promise and pitfalls
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Stories From Social Media: Promise and Pitfalls. David F. Carr InformationWeek @ davidfcarr d [email protected]. # nypasoc. Introduction. Current gig: Editor, InformationWeek Education Previous: Editor of The BrainYard , InformationWeek’s web publication on social media / social business - PowerPoint PPT PresentationTRANSCRIPT
PowerPoint Presentation
David F. [email protected]@ubm.comStories From Social Media: Promise and Pitfalls#nypasoc
IntroductionCurrent gig: Editor, InformationWeek EducationPrevious: Editor of The BrainYard, InformationWeeks web publication on social media / social businessPast: newspaper reporterFuture: author Social Collaboration for Dummies
#nypasbkFind Sources FastCourtesy of Mandy Jenkins @mjenkins#nypasocBacklash: ABCResearcher seeking sources on Sandy Hook storySourcing failedReporter, network embarrassed
#nypasocBacklash: New York Times
#nypasoc
Beware B.S. on Social MediaCourtesy of Mandy Jenkins @mjenkins6
Courtesy of Mandy Jenkins @mjenkins
B.S. ImagesCourtesy of Mandy Jenkins @mjenkinsStrategies for VerificationInternal evidenceHistory (established vs. brand new)Connections to other credible sourcesCross-referencing with other sourcesCheck images vs Map/satellite/Google street viewCompare to other news sourcesCheck image EXIM metadataMay show different date/location than claimedConnect on the phone, other channelsSocial PromotionViral hits drive trafficTake enough swings and youll get hitsSocial increasingly influences search rankings, Google NewsStory link sharing a big part of TwitterGoogle+ participation mandatory for writers/editors because of tie to Google#nypasocBeyond Headlines: Conversations
From Mandys blog zombiejournalism.com#nypasocCatching Hell on Twitter
#nypasocEngaging with Critics
#nypasocGoogle+ PitfallsMake sure you share with Public
#nypasocGoogle+ Notification Settings
#nypasocEditors Picks RSS Feed
http://www.link_to_channel.com Description of the channel (e.g. News Sites best articles of the day) News Sites editors picks http://www.link_to_logo_image.png text to use as alternative for the image http://www.link_pointed_to_by_the_image.com Headline for first article http://www.newssite.com/long-island/first-article-1.2654166 Some details Author name
#nypasocBoiled Down to 2 Bullet PointsGotta be thereGotta be careful
#nypasocCredits/Further ReadingMandy Jenkins @mjenkinszombiejournalism.comslideshare.net/mandyjenkinsBest Practices for Social Media Verification by Craig Silverman, Columbia Journalism Reviewwww.cjr.org/the_news_frontier/best_practices_for_social_medi.phpMy slides www.carrcommunications.com/2013/04/nypa/
#nypasbkDavid F. [email protected]@ubm.comStories From Social Media: Promise and Pitfalls#nypasoc