stott pilates hosting program - pilates body inc. · the stott pilates hosting program allows you...

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STOTT PILATES ® Hosting Program Ivy League Education Comes to You The STOTT PILATES Hosting Program allows you to deliver STOTT PILATES’ world-renowned instructor training, certification courses and workshops on-site at your facility. Whether you train your own staff or open courses up to the fitness community, the opportunities to generate revenue are endless. You simply handle the course registration, promote the course with our assistance and we’ll do the rest. Partner with the Best Benefits are the key to success Gain revenue and profit opportunities As a hosting site, you set the enrollment prices and typically break-even with six participants. So if you open up the course to non-staff participants, you can train your own staff and recoup the costs. You can also add workshops to generate additional revenue. Inspire staff loyalty When you host a course, you can train up to 12 students. As a hosting facility, you can choose to subsidize your staff’s development to encourage long-term loyalty and commitment. Enjoy convenience Our courses can be adapted to weekday or weekend modules to fit participants’ busy schedules and to reduce travel time and extra costs. Implement a profitable Pilates program Our Full Solutions service is a valuable resource that will help you implement and run a profitable Pilates program. Receive customized advice and ongoing support to help you achieve success regardless of your facilities size or budget.

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Page 1: STOTT PILATES Hosting Program - Pilates Body Inc. · The STOTT PILATES Hosting Program allows you to deliver STOTT PILATES’ world-renowned instructor training, certification courses

STOTT PILATES® Hosting ProgramIvy League Education Comes to You

The STOTT PILATES Hosting Program allows you to deliver STOTT PILATES’ world-renowned

instructor training, certification courses and workshops on-site at your facility.

Whether you train your own staff or open courses up to the fitness

community, the opportunities to generate revenue are endless.

You simply handle the course registration, promote the

course with our assistance and we’ll do the rest.

Partner with the Best Benefits are the key to success

Gain revenue and profit opportunities

As a hosting site, you set the enrollment prices and typically

break-even with six participants. So if you open up the

course to non-staff participants, you can train your own staff

and recoup the costs. You can also add workshops to

generate additional revenue.

Inspire staff loyalty

When you host a course, you can train up to 12 students.

As a hosting facility, you can choose to subsidize your

staff’s development to encourage long-term loyalty

and commitment.

Enjoy convenience

Our courses can be adapted to weekday or weekend

modules to fit participants’ busy schedules and to reduce

travel time and extra costs.

Implement a profitable Pilates program

Our Full Solutions service is a valuable resource that will help

you implement and run a profitable Pilates program. Receive

customized advice and ongoing support to help you achieve

success regardless of your facilities size or budget.

Page 2: STOTT PILATES Hosting Program - Pilates Body Inc. · The STOTT PILATES Hosting Program allows you to deliver STOTT PILATES’ world-renowned instructor training, certification courses

Intensive Mat-Plus™ – IMP

level 1 – essential, intermediate

This course teaches effective matwork programming for a variety of clients.Students learn how to incorporate small equipment into personal or group classes foradded challenge and variety.

prerequisites

Working knowledge of functional anatomyThree-plus years teaching movement or fitness30 hours of Pilates classes

duration

40 hours of instructionMon-Fri for 2 weeks – 4 hours ⁄ day max.or 3 weekends – 5 hours ⁄ day max.PLUS 10 hours observation

30 hours physical review15 hours practice teaching

required equipment††

> 1 mat per student> 1 Arc Barrel per 2 students> 1 extra-strength Flex-Band® exerciser per student> 1 Fitness Circle® resistance ring per student> 2 Foam Cushions (A, C) per 2 students> 1 sponge/small ball per 2 students> 1 Rubber Pad per 2 students> 1 Spine Supporter

required materials

> Mat ⁄ Reformer Support Materials book*> 1 manual: Comprehensive Matwork> 4 DVDs: Essential Matwork, 2nd or or 3rd Ed,

Intermediate Matwork, 2nd or or 3rd Ed.,Fitness Circle Challenge, Sculpt & Tone

capacity

Maximum 12 participants

Helping You to Fulfill Your Potential Courses offered – what you need and what you get.

Additional fees – all coursesIn addition to Hosting fees, the Hosting site is responsible for the instructor trainer’s travel costs,per diem and accommodation. These costs are determined on an individual basis.

◗ All prices subject to change without notice.

◗ Fees do not include required equipment, course materials or taxes where applicable.

◗ Deposit is non-refundable and non-transferable.

For more information contact the Education Services Department ext. 261 [email protected]

Market Fresh Promote your course

STOTT PILATES recognizes that a strong marketing

program with fresh ideas is the key to building a

successful Pilates business. For that reason, we

offer comprehensive marketing support to help you

promote your STOTT PILATES hosted course.

As a Hosting Site, you receive the following items

and services to boost enrollment and build your

Pilates program’s visibility:

◗ Drive potential students to your dedicated web

page on stottpilates.com that outlines all the

courses and/or workshops offered at your facility

with a link to your web site

◗ Promote your course in an e-newsletter sent

to more than 70,000 fitness professionals

and retail clients

◗ Use press release templates to promote your

course, classes or equipment and PR tips to help

you garner press coverage

◗ Promote and market courses to prospective

students with customized flyers in a PDF format

◗ Have access to STOTT PILATES logos and images

and other marketing tools. Talk to your Full

Solutions representative for more information.

Intensive Reformer – IR

level 1 – essential, intermediate

This course provides the necessary skills toteach exercises, variations and modifications on the Reformer. Students also learn how touse resistance to challenge clients.

prerequisites

Working knowledge of functional anatomyThree-plus years teaching movement or fitness30 hours of Pilates classes

duration

50 hours of instructionMon-Fri for 3 weeks – 4 hours ⁄ day max.or 4 weekends – 5 hours ⁄ day max.PLUS 10 hours observation

40 hours physical review25 hours practice teaching

required equipment††

> 1 Reformer per 3 students> 1 Reformer Box per Reformer> 1 pair Long Spine Straps per Reformer> 1 pair Foam Grip Handles> 1 Foam Cushion (C) per Reformer> 1 sponge/small ball per Reformer> 1 Rubber Pad per Reformer> 1 Padded Platform Extender

required materials > Mat ⁄ Reformer Support Materials book*> 2 manuals: Essential Reformer, 2nd Ed.,

Intermediate Reformer, 2nd Ed.> 2 DVDs: Essential Reformer, 2nd or 3rd Ed,Intermediate Reformer, 2nd or 3rd Ed

capacity

Maximum 12 participants

† Cost per person based on maximum capacity *Need only be purchased once.

costs

hosting fee $7,750.00

cost per person† $645.83

costs

hosting fee $5,875.00

cost per person† $489.58

Page 3: STOTT PILATES Hosting Program - Pilates Body Inc. · The STOTT PILATES Hosting Program allows you to deliver STOTT PILATES’ world-renowned instructor training, certification courses

Intensive Cadillac, Chair & Barrels – ICCB

level 1 – essential, intermediate

This course teaches exercises and modifications usinga variety of equipment and accessories to maximizepersonal, small group and circuit training options.

prerequisites

Intensive Mat-Plus – IMP + Intensive Reformer – IR

duration

50 hours of instructionMon-Fri for 3 weeks – 4 hours ⁄ day max.or 4 weekends – 5 hours ⁄ day max.PLUS 10 hours observation

40 hours physical review25 hours practice teaching

required equipment††

> 1 Cadillac per 6 students> OR 1 Cadillac and 1 Reformer with Vertical frame > per 12 participants> 1 Ladder Barrel per 6 students> 1 Split-Pedal Stability Chair per 3 students> 1 Spine Corrector per 3 students> 1 Arc Barrel per 2 students> 1 pair of Rotational Disks per Cadillac> 2 Foam Cushions (A, C) per 3 students> 1 sponge/small ball per 3 students> 1 Rubber Pad per 3 students

required materials > 6 manuals: Essential Cadillac, 2nd Ed.,

Intermediate / Advanced Cadillac, Complete Arc Barrel,Complete Spine Corrector, Complete Stability Chair,Complete Ladder Barrel

> 8 DVDs: Essential Cadillac, Intermediate Cadillac,Essential Stability Chair, Intermediate Stability Chair, Split-Pedal Stability Chair, Arc Barrel, Spine Corrector /Spine Supporter, Ladder Barrel

capacity

Full Advanced Repertoire – FAR

level 2 – advanced

Advanced Matwork – AM

Breakdown of 10 exercises.

Advanced Reformer – AR

Breakdown of 35 exercises.

Advanced Cadillac, Chair & Barrels – ACCB

Breakdown of 47 exercises.

prerequisites

AM Intensive Mat-Plus– IMP

AR Intensive Reformer– IRACCB Intensive Cadillac, Chair & Barrels – ICCB

duration

AM 6 hours over 1 dayAR 18 hours over 3 days (6 hours ⁄ day)ACCB 12 hours over 2 days (6 hours ⁄ day)

required equipment††

AM see IMP required equipmentAR see IR required equipmentACCB see ICCB required equipment

required materials

AM 1 DVD: Advanced MatworkAR 1 manual: Advanced Reformer, 2nd Ed.

1 DVD: Advanced ReformerACCB 1 manual: Intermediate / Advanced Cadillac

2 DVDs: Advanced Cadillac,Advanced Stability Chair

capacity

Maximum 12 participants

costs

Whether you are a fitness professional or a facility operator, we have a program to meet

Certification levels & requirementsOur rigorous training programs are respected for their credibility and integrity. Working toward STOTT PILATESCertification indicates to members that instructors and facilities are serious about fitness and professionalism.

A “Letter of Completion” and continuing education credits are provided for each course completed.

Level 1 & 2 STOTT PILATES Certification is awarded only upon successful completion of each course plus writtenand practical exam. Exam material is cumulative so students may take their exams at the end of each course or seriesof courses.

Exams must be taken within six months of the last course completed.

Exam feesMatwork only $250.00

Reformer only $250.00

Matwork & Reformer $285.00

Matwork, Reformer, Cadillac, Chair & Barrels $350.00

†† Use of STOTT PILATES equipment required **For details contact the Education Services Dept.

Injuries & Special Populations – ISP

This course enables instructors to customize clientworkouts to address particular weaknesses, conditions,postural problems or injuries.

prerequisites

Intensive Mat-Plus – IMP or Intensive Reformer – IR

duration

24 hours 4 days (6 hours / day)PLUS 8 hours of review

8 hours practice teaching

required equipment††

> 1 mat per student> 1 Cadillac & 1 Split-Pedal Stability Chair > 1 Professional or Rehab Reformer > 1 Reformer Box & 1 Padded Platform Extender> 1 pair Long Spine Straps> 1 pair Hamstring Extension Straps (Rehab Reformer)> 1 Ladder Barrel & 1 Spine Supporter> 1 Spine Corrector & 1 Arc Barrel per 2 students> 1 Fitness Circle® resistance ring per 2 students> 1 extra-strength Flex-Band® exerciser per student> 1 Stability Ball per 2 students> 3 Foam Cushions (A, B, C) per 2 students> 1 sponge/small ball per 2 students> 2 Toning Balls (1-2 lbs.)> 1 Foam Roller > 2 Rubber Pads > 1 BOSU®* Balance Trainer > 1 pair of Rotational Disks > 1 Rotational Diskboard > 1 Jumpboard > 1 pair Foam Grip Handles

required materials > 1 manual: Injury & Special Populations > 4 DVDs: Be Kind to Your Spine, Standing Tall,

Shoulder Stabilization, Lumbar Stabilization, Anatomy Tools**

capacity

Maximum 15 participants

costs

hosting fee $5,500.00

cost per person† $366.67

Maximum 12 participants

costs

hosting fee $7,750.00

cost per person† $645.83

hosting fee – FAR $5,500.00

cost per person† $458.33

hosting fee – AM $975.00

cost per person† $81.50

hosting fee – AR $3,125.00

cost per person† $260.42

hosting fee – ACCB $2,100.00

cost per person† $175.00

Page 4: STOTT PILATES Hosting Program - Pilates Body Inc. · The STOTT PILATES Hosting Program allows you to deliver STOTT PILATES’ world-renowned instructor training, certification courses

your needs.Workshops

Revenue opportunities

Continuing Education Workshops

STOTT PILATES offers a range of introductory

and continuing education workshops designed

to motivate staff and clients alike. Select a

two-, three-, four- or six-hour format to build

awareness and increase interest in your program.

Many of our workshops also qualify for

continuing education credits from other

accreditation organizations.

Some workshop titles include:

◗ Essential to Intermediate Matwork

◗ Essential Reformer

◗ Power Paced Fitness Circle

◗ Sculpt & Tone, Flex-Band, level 1

◗ Total Body Sculpting, Flex-Band, level 2

◗ STOTT PILATES on a Roll, Foam Roller, level 1

◗ Foam Roller Challenge, level 2

◗ Toning Ball Workout

◗ Dynamic Balance, Stability Ball, level 2

◗ Jumpboard Interval Training

For a complete list of current and

new workshops offered please visit

www.stottpilates.com/education/cont-ed

Crossover programThe Crossover Program was developed to offer instructors additional opportunitiesfor professional growth by helping them make the transition from private to grouptraining and vice versa. Unlike our other courses, the Crossover Program isdesigned to act as a bridge between the Group SPX and Intensive programs.

For information about hosting a Crossover course visit www.stottpilates.com.

XMG Crossover from IMP or CMR to Group Training 6 hoursXRG Crossover from IR or CMR to Group Training 6 hoursXMP Crossover from GM to Personal Training 10 hoursXRP Crossover from GR to Personal Training 10 hours

Group SPX Reformer – GR

Instructors learn the skills needed to conduct Essentialand Intermediate level group Reformer classes withenergy and effective cueing techniques. Taught intwo modules.

prerequisites

MODULE 1 – GR1:Working knowledge of functional anatomy,three-plus years teaching movement or fitness,30 hours Pilates classes / workouts

MODULE 2 – GR2: Module 1

duration

MODULE 1 30 hours (over two three-day weekends)

MODULE 2 20 hours (over two weekends)

AFTER EACH WEEKEND WE RECOMMEND STUDENTS COMPLETE:3 hours minimum observation7 hours minimum practice teaching10 hours minimum physical review

required equipment††

MODULE 1 > 1 Reformer per 2 students> 1 box per Reformer> 1 pair Foam Grip Handles > 1 Padded Platform Extender> 1 Jumpboard per Reformer > 1 Foam Cushion (C) per Reformer> 1 Rubber Pad per Reformer

MODULE 2 > same as Module 1

required materials

MODULE 1 > 1 manual: Essential Reformer, 2nd Ed.> 1 DVD: Essential Reformer

MODULE 2 > 1 manual: Intermediate Reformer, 2nd Ed.,> 1 DVD: Intermediate Reformer

capacity

Maximum 12 participants per module

Group SPX™ Mat-Plus – GM

Instructors gain the necessary skills to conduct safeEssential and Intermediate level group Mat-Plus classeswith energy and effective cueing techniques. Taught intwo modules.

prerequisites

MODULE 1 – GM1:Working knowledge of functional anatomy,three-plus years teaching movement or fitness,30 hours Pilates classes / workouts

MODULE 2 – GM2: Module 1

duration

MODULE 1 25 hours (over two weekends) MODULE 2 15 hours (over a three-day weekend)

AFTER EACH WEEKEND WE RECOMMEND STUDENTS COMPLETE:3 hours minimum observation5 hours minimum practice teaching10 hours minimum physical review

required equipment††

MODULE 1 > 1 mat per student> 1 Fitness Circle resistance ring per student> 1 Flex-Band exerciser per student > 2 Foam Cushions (A, C) per 2 students> 1 Rubber Pad per 2 students

MODULE 2 > same as Module 1 plus > 2 Toning Balls (2 lbs.) per student

required materials

MODULE 1 > 1 manual: Comprehensive Matwork> 3 DVDs: Essential Matwork, Total Body

Sculpting, Fitness Circle Challenge

MODULE 2 > same as Module 1 plus > 2 DVDs: Intermediate Matwork,

Toning Ball Workout

capacity

Maximum 12 participants per module

All amounts in US dollars

costs

hosting fee – MODULE 1 $3,750.00

cost per person† $312.50

hosting fee – MODULE 2 $2,400.00

cost per person† $200.00

hosting fee – MODULES 1&2 $5,875.00

cost per person† $489.58

costs

hosting fee – MODULE 1 $4,725.00

cost per person† $393.75

hosting fee – MODULE 2 $3,325.00

cost per person† $277.08

hosting fee – MODULES 1&2 $7,750.00

cost per person† $645.83

costs

hosting fee $240.00 ⁄ hour

Page 5: STOTT PILATES Hosting Program - Pilates Body Inc. · The STOTT PILATES Hosting Program allows you to deliver STOTT PILATES’ world-renowned instructor training, certification courses

Scenario for a 400 square foot Reformer studio

Total investment for equipment & training

Training $ 4,725 < up to 12 participants, 1 course = GR Module 1

Course Materials $ 801 < 15% off Support Materials book< 25% off required manuals < 50% off DVDs

Equipment $ 12,913 < 25% off required equipment, not including shipping

Total $ 18,439

Return on investment [ROI]Based on 6 instructors each averaging 10 billable hours a week

class number sessions cost weeklytype of participants per week per person revenue

Private 1 35 $ 50 $ 1,750

Semi private 2 15 $ 35 $ 1,050

Group training 4 10 $ 25 $ 1,000

Totals per week 60 $ 3,800

Annual revenue (50 weeks) $ 190,000

Annual instructor fees $ 95,000

Annual net profit $ 95,000

Gross profit per week $ 1,900

Weeks to recover investment 10

Year one return on investment 515%

Pilates for ProfitUnderstand your return on investment

Scenario for an 800 square foot fully equipped studio

Total investment for equipment & training

Training $ 21,375 < up to 12 participants, 3 courses = IMP, IR, ICCB

Course Materials $ 7,936 < 15% off Support Materials book< 25% off required manuals < 50% off DVDs

Equipment $ 28,070 < 25% off required equipment, not including shipping

Total $ 57,381

Return on investment [ROI]Based on 6 instructors each averaging 16 billable hours a week

class number sessions cost weeklytype of participants per week per person revenue

Private 1 60 $ 50 $ 3,000

Semi private 2 20 $ 35 $ 1,400

Group training 4 18 $ 25 $ 1,800

Totals per week 98 $ 6,200

Annual revenue (50 weeks) $ 310,000

Annual instructor fees $ 155,000

Annual net profit $ 155,000

Gross profit per week $ 3,100

Weeks to recover investment 19

Year one return on investment 270%

General key assumptions for ROIs

◗ Based on actual club results

◗ Instructor compensation at approximately 50% of gross revenue

◗ Model is based on complimentary group matwork class scenario with

anticipated progression to fee-based Pilates equipment classes

◗ All amounts in US dollars.

Key assumptions for equipment & training investment

◗ All training costs and course material fees may be recouped from the

fees paid by the participants attending training courses

◗ Cost of training does not include instructor trainer’s travel costs,

accommodations and per diems

◗ Certification exams are an additional fee per participant

◗ Leases available (subject to credit approval). Contact one of our

Sales Consultants for details about this simple, cost-effective way to

finance your long-term Pilates training and equipment needs.

Page 6: STOTT PILATES Hosting Program - Pilates Body Inc. · The STOTT PILATES Hosting Program allows you to deliver STOTT PILATES’ world-renowned instructor training, certification courses

2200 Yonge Street, Suite 500, Toronto, ON, Canada M4S 2C6telephone 416-482-4050 toll-free N.A. 1-800-910-0001 www.stottpilates.com

1 Get a Full Solutions assessment. Consult with our Full Solutions

team to assess your facility’s needs, including staffing, training, equipment,

studio location options and implementation timelines.

2 Select courses. We recommend starting with Intensive Mat-Plus™.

For clubs, we suggest beginning with Group SPX™ Mat-Plus.

3 Book dates. We require a minimum of eight weeks notice in order to

secure the instructor trainer and promote the course through our

marketing vehicles – four months lead time is preferred.

4 Sign the contract and send payment. Once the dates of your

course are confirmed, we will send you a Hosting Agreement. Return the

signed agreement with a 20% deposit. The balance of the Hosting fee is

due at least four weeks prior to the start of the course.

5 Market the course. Market your course with the assistance of

STOTT PILATES. Once we receive your deposit, we will post your course on

our web site, publish it in our e-newsletter and provide a customized flyer

in PDF format.

6 Enroll students. Ensure your trainees meet the prerequisites

outlined in this brochure.

7 Order required equipment and materials. To ensure timely

delivery, place your order for STOTT PILATES equipment eight to ten weeks

prior to the start date. Save on course materials and equipment when

hosting a course.

8 Submit your class list. Send a complete list of participants to

STOTT PILATES after the first weekend of your course.

COMPLIMENTS OF:

Get in on the Action Eight easy steps to becoming a Hosting Site

Full SolutionsSupporting your every step

At STOTT PILATES we know that not all facilities are created

equal. Common obstacles, like limited resources, space or

budget can seem like barriers to facilities that want to

participate in mind-body fitness programs like Pilates.

Because every facility’s needs are unique, we offer our

Full Solutions service with step-by step support in every area.

Our Full Solutions team, a group of seasoned fitness industry

professionals, work with countless facilities big and small to

help implement and run strong, profitable Pilates programs.

They provide a customized ROI analysis and one-on-one

expert advice on everything from staffing and strategic

marketing to equipment and studio layout scenarios.

For more information, contact a Full Solutions representative at

[email protected] or 1-800-910-0001 ext. 203

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