strategic healthcare, mcmaster u

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A CASE STUDY BY STRATEGIC HEALTHCARE W weusthem.com E [email protected]

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Page 1: Strategic Healthcare, McMaster U

A C A S E S T U D Y B Y

S T R A T E G I CHEA L THCAREW weusthem.comE [email protected]

Page 2: Strategic Healthcare, McMaster U
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MINTRODUCTORY NOTE STRATEGIC HEALTHCARE

Ashwin Kutty, BSc., MBA, IMM, EMMPresident & CEO, WeUsThem Inc.E: T: W:

[email protected]

Faten Alshazly, BSc., MAChief Creative Officer, WeUsThem Inc.E: T: W:

[email protected]

McMaster University came to us as they had heard of our work in healthcare and had been referred to us for our expertise in uniquely understanding the industry.

They are working on a unique mechanism of capturing the experience of all the players in a youth health encounter and identifying how experiences from various perspectives speak to how there may or may not be a disconnect between those involved.

An experiential look at the encounter does not necessarily look at the clinical identifiers of the same, but does speak to the potential outcomes and feelings one may have as a precursor or as a postvention indicator of success.

This unique view in the encounter that is not captured in any of the documentation during the same may provide for key insights for all concerned going forward as a mechanism to better the potential outcomes and make positive the experiential nuances we sometimes take for granted.

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OUR RECENT HONOURS STRATEGIC HEALTHCARE

BUSINESS PERSON OF THE YEAR2014

20132014

2012

2011

2014

20112013

Faten Alshazly

WeUsThem

Ashwin Kutty

Canadian Progress ClubProgress Women of Excellence Awards

EXCELLENCE IN SERVICE DELIVERY

GTEC

NEXT GENERATION LEADERSHIP AWARD

GTEC

Canada’s Executive Leadership

The Peter Brojde Foundation &

INNOVATION & CARE DELIVERY AWARD

Mental Health Commission of Canada

Community Capacity Award

HEALTH AND WELLNESSMEANINGFUL INVOLVEMENT OF CONSUMERS AWARD

INNOVATION A W A R D

CHRISTOPHER J. COULTER AWARD & ALUMNUS ACHIEVEMENT AWARD

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CLIENTS LIST STRATEGIC HEALTHCARE

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TABLE OF CONTENTS STRATEGIC HEALTHCARE

T CO

IDENTITY

WEB PROVIDER & PARENT INTERFACE

ANALYTICAL REPORTING

MOBILE YOUTH INTERFACE

1

10

12

7

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DENTITY

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THE BIRTH OF AN IDENTITY

2

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IDENTITY

3

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As myEXP will capture the experiences of three different perspectives, the notion of identifying it by a representative colour palette was born.

In looking at how this would be a personal reflection of ones experience, the notion of My came about to encapsulate the experience as being personal to the individual. The use of a handwritten font style further articulates the personal observations captured through the various interfaces.

As the youth would be the centre of this experiential cataloguing, the texting terminology of EXP as opposed to Experience was used for the naming & the identity. Availability in the App Stores as well as clarity as an icon was certainly part of the brainstorming process as well.

THE BIRTH OF AN IDENTITY IDENTITY

ABCDEFGHIJKLMNOPQRSTUVWXYZ

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

COLOUR PALETTE

DESYREL REGULAR

MOSTRA NUOVA REGULAR

MOSTRA NUOVA BOLD

APP ICON

4

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OBILE YOUTH INTERFACE

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1

Questionnaire

SCEN

ARI

O B

SCEN

ARI

O C

SCENARIO A

SCENARIO B

SCENARIO C

EXIT MODULE

SCEN

ARI

O C

YOUTH EXPERIENCES

Our wireframing process follows the user journey mechanism of tracing how a user may based on the logic identified be faced with a variety of screens from start to finish of a single use.

A snapshot of a couple of core functions are shown to highlight the complexity of the App as well as trace the various logical paths for the user based on their responses.

INTRO

SCEN

ARI

O B

6

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SCENARIO C

EXIT

MO

DU

LE

EXIT

MO

DU

LE

The intake survey gathers background information on all youth enrolled in the study. It also introduces the youth to the app and the questions they will be asked. The intake survey as one would imagine would only appear once at the first use of the App.

The questionnaire is designed to be delivered following each scheduled appointment. Its goal is to capture the users’ subjective experience of an appointment through multiple choice and open ended questions. There are 17 possible questions in the core questionnaire. The 3 possible response sequences are. There is also an exit module that is only answered after the LAST appointment.

INTAKE SURVEY

QUESTIONNAIRE

EXIT

MO

DU

LE EXIT

MO

DU

LE

MOBILE YOUTH INTERFACE

7

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SPLASH SCREEN HOME MENU INTAKE SURVEY

Our wireframing process looks at how an individual would interact from the point they launched the app and following game logic would follow the entire tree of decisions made through the App.

These high-fidelity wireframes provides for a unique view into the navigation, interaction

and interface design attributes faced by the user. We believe in ensuring our clients receive a complete view to how a user would approach the various interactive points prior to development. This allows for initial testing and feedback from users on the intuitive nature of the same, coupled with its aesthetic appeal.

JOURNAL CALENDAR

USER INTERFACE DESIGN

8

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MOBILE YOUTH INTERFACE

QUESTIONNAIRE

RESOURCES ABOUT THE APP SETTINGS HELP SCREEN

9

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TAP THE “+”

TAP ON THE DATES TO SHOW DETAILS OF ALL APPOINTMENTS ON THAT DAY

WEEKLY PROMPT

SCENARIO A

SCENARIO B

SCENARIO C

EXPERIENTIAL FUNCTIONS

The calendar gathers general information about appointments that participating youth have scheduled. The dates entered will determine when following an encounter questionnaire prompts are sent out.

Youth may enter appointments manually themselves if they end up having an appointment that they weren’t aware of when receiving the weekly prompt.

CALENDAR

MOBILE YOUTH INTERFACE

Calendar

10

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EB PROVIDER & PARENT INTERFACE

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WEB PROVIDER & PARENT INTERFACE

myEXP is the first experiential app that brings together the perspectives of the youth, the service/health providers and the family members under one umbrella.

To facilitate this collaborative sharing of perspectives to improve the clinical encounter, a web based questionnaire is made available to the service provider and the family member upon the completion of an encounter. The interface is responsive for mobile, web or desktop devices, allowing for this information captured across devices and applications.

PROVIDER EXPERIENCES

12

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NALYTICAL REPORTING

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PRIMARY INVESTIGATOR & TEAM INTERFACE

As with everything we do, we believe in the numbers and how they reflect the success of a project or an initiative.

myEXP and the investigators at McMaster also believed in ensuring there was a mechanism to bring together an analytical interface that would collate the information collected from all three perspectives and provide for a mechanism to review the

information and be able to export the same for further statistical analysis should it be required.

As the fourth interface for this project, it brings together a holistic view on how perspectives are gathered, evaluated and reported on for better clinical interventions leading to perhaps better health outcomes.

14

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ANALYTICAL REPORTING

15

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