Strategy for Osprey Drones LLC

Presented by John KayesMay 12th, 2016

Osprey Drones Unmanned Aerial Vehicles (UAV), are known for their easy

maneuvering, great flexibility, and low costs, are promised to be a great

aerial sensor for transportation applications.

The Product

Step 1:SWOT AnalysisAudience: Potential customers and stakeholders

• StrengthsPromote drone technology, easier access to use the technology for problem solving in the any commercial industry. More customers will have access to hire me and use to technology to better their customers and man kind

• Weaknesses90 % of startup businesses fail

• OpportunitiesMakes it easier to get quality video or photography especially at places they are tough to get access to (altitude)

• ThreatsUsing it for what it is not intended for. Privacy issues and liability may be a concern. Safety is of the upmost concern.

Market Opportunity-Pros

• Professional Aerial Photography• Search & Rescue• Surveillance• Inspection & Mapping

Services• Media Reporting• Wild Fire Detection &

Monitoring• Aerial Real Estate

Photography • Agriculture• Remote Chemical Sniffing• As needed

Barriers to Entry-Cons

• Government Regulation

• Training Qualifications

• Limitations of Drones

• Technology

Step 2 –SMART Analysis

• Specific-Implementing the use of drone technology in any type of commercial fields

• Measurable-easily and frequently to see if we are on course to achieve our objectives. That's why breaking them down into weekly and monthly targets helps. One new customer each month and increase profits by 3-5% annually.

• Attainable-Consistent actions to overcome barriers and meet monthly with technology department to keep up with drone technology

• Relevant-Around the world right now, over 1 billion people live without access to proper roads, which means over 1 billion people are potentially too remote to receive emergency aid. With the help of upstart drone companies that will all change.

• Time-Bound-Monthly meetings

My True North

My Pillars of Strength are the four directions on this compass. They guide me every day and provide a path to be the man that I am today and will continue to be. To the ordinary eye you would think they go in four opposite directions and they do but in my case they come together to form the center of me and who I am. I just realized that the assignment for My True North came before my business idea for Osprey Drones LLC and they are both related to aviation (notice the aviation compass).

Honesty is our only policy!

Step 4-Plan Implementation• Live Demonstrations

• Loyalty Incentives for repeat customers

• Online Advertising & Marketing

• Social Media

• Trade Shows

• Press Releases

• Education

Step 5 Implement

Using twitter/Facebook

create and publish one drone video every

week of our work

Using a potential customer contact email

list, email all new customers about our new drone business

and capabilities

Using trade publications and

Angie’s list send inbox messaging on how drones can improve

other businesses

Step 6-Evaluate