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Magnesium!

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Up to 90%

heightenedmetabolic process

highlyprocessed foods

decreased overall mineraland nutrient concentrations

electrolytes

medications

of the population in the United States isMagnesium deficient, which is a key factor in manyprevalent health disorders and imbalances. Here are a fewof the main documented causes for magnesium deficiency:

Stress is the product of the natural "Fight-or-Flight"response inherent in all intelligent life. Triggered by a widearray of physical and emotional stimuli, "Fight-or-Flight" is aremarkable mechanism that increases muscular workpotential, endurance, and metabolism for increasedsurvivability in an emergency. However, this

is notorious for rapidly depletingessential magnesium, vitamins, and other nutrient reserveswithin a very short period of time.

Marked deficits in dietary magnesium have been observedin developed countries where diets rich in

dominate the global food supply.

Poor soil management policies used in conventionalagriculture have given rise to

in modern food ingredients.

As with most in the body, certain illness-related symptoms such as diarrhea, vomiting, andexcessive sweating may rapidly reduce intracellularconcentrations of magnesium.

Certain , excessive use of laxatives (includingoral magnesium), and diuretics may inhibit magnesiumabsorption or reduce intracellular magnesium levels.

ENVIRONMENTAL AND EMOTIONAL STRESSORS

DIETARY DEFICITS

INDUSTRIAL AGRICULTURE

ILLNESS

MEDICINALS

Metabolic Stress Physical Trauma

EnvironmentalStress

Psychological Stress

InsomniaHormone imbalancePoor diet – sugar, processedfoods, insufficient nutrients

Nutrient deficient soilSynthetic vitamins &supplements

Prescription and over-the-counter drugs

Nutritional imbalances resultingin Depression, Chronic FatigueSyndrome, Fibromyalgia,Diabetes, Osteoporosis,Migraines, Cardiomyopathy,Hypertension, Arrhythmia, etc.

Excess need for nutrients oversupply

Excess supply of junk food overneed

Chemical intake – alcohol,tobacco, additives

Aspartame aka Equal®,NutraSweet®, and Canderel®

MSG aka Hydrolized VegetableProtein

ParabensCaffeine

ChildbirthMultiple PregnanciesAccidentsBurnsHemorrhageSurgeryChemotherapy

Exhausting ExercisePollutionSmokeFlashing LightsIrritating VibrationNoiseRadiation

AggravationAngerAnxietyMood disordersPressureFrustrationLossConflict and threatsUnresolved conflictDepression

Magnesium Deficiency

Sources of Stress

You have tried everything...But...you are here,

searching for yet another solution.

Anger

Chocolate cravings

Fatigue

Headaches

Heart palpitations

Insomnia

MigrainesMuscle cramps

PMS

Sore muscles

Stress

AnxietyAsthma

Bronchial spasmsBursitis

Dry skinExercise pain

Growing pains

High cholesterolHormonal issuesHyper Activity

Menstrual issues

NeuropathyPainPeriodic LimbMovement Disorder

PsoriasisRestless LegSyndrome

RheumatoidArthritisRosecea

Spider veins

Blood pressure

Stress of any kind depletes magnesium in the cells

causing a variety of symptoms and our Magnesium

products safely satisfy the need for magnesium.

Clinically, magnesium deficiency quicklymanifests in a number of symptoms, including:

ApplicationsPERSONAL AND HOME USE

SPORTS MEDICINE AND ATHLETICS

MASSAGE PRACTICES

MEDICINAL THERAPEUTICS AND HEALING

PETSAND LIVESTOCK

Transdermal magnesium is ideal for daily magnesiumuptake that is as a foot soak, bathadditive, direct application (to the bottom of the feet)without the irritating stomach and intestinal upsetassociated with oral magnesium. Avoid oral supplements,i.e. pills and drinks, that contain any form of magnesium asthese are all laxatives!

For any exercise regimen, Magnesium is critical inmaintaining healthy bone structure, increased musclerecovery, and endurance. In Sports Medicine, magnesiumsupplementation has been shown to increase workloadduration and enhance cellular membrane function, inaddition to promoting a significant decrease in musclerecovery time following exercise.

Commonly used by Massage Therapists and Body WorkPractitioners, magnesium’s effects on muscular relaxationis pivotal in the release of stress and tension and oftenbrings significant relief from common aches and painsthrough direct topical applications like massage.

Magnesium Deficiency is a mineral imbalance commonlyaddressed by Naturopaths, practitioners of naturalmedicine, Native American Practitioners, Chiropractors,midwives, etc. worldwide through transdermalmagnesium supplementation.

safe for all ages*

Keep your furry friends calm by massaging Magnesiuminto their ear flaps and sore muscles or add to bath water.

Stressed? Crave chocolate?Muscle aches & pains? Insomnia? You

need magnesium! Start today!

Anxiety & Stress

Energy & Overall Health

Sleep Restoration

Muscle and Fitness Recovery

Headache & Migraine Relief

Mental Sharpness

Pain Relief

Most Americans suffer from moderate to high stress with 44%reporting their stress levels have increased over the past fiveyears.

Feeling sluggish? Do you rely on coffee, chocolate, or energydrinks? Difficulty concentrating or staying awake?

50-70 million U.S. adults have sleep or wakefulness disorders.Lack of daily, quality sleep robs every aspect of your life ofenergy, enjoyment, and richness.

You have no trouble maintaining an active muscle building orfitness routine, but you may find yourself taking far more time torecover from that workout than you previously did.

Frequent headaches and migraines rob you of your personalpleasures and professional success. Lost time with family andlife experiences can often lead to depression, anxiety, sleepdisorders, other pain conditions, and fatigue.

Concentration, memory, and focus are indicators of a healthymind. Improving mental sharpness is an ongoing priority inboth our personal and professional lives.

Over $100 Billion is spent annually, but the real costs of painare in terms of quality of life and experiences with friends andfamily that are missed or tainted because of the pain or lack ofmobility.

There is hope and the solution is Pure, Safe, and Fast!

Topical application is superior to ingested! The skinis the largest organ of the body and anything put theskin is absorbed the body! If you would not eatsomething, do not put it on your skin as it will beabsorbed! A simple test: rub a clove of garlic on thebottom of your foot, in seconds you will taste it!

All the nerves in the body end in the feet.Assuming there is no foot injury, anysore spot on the feet is a result ofinflamed nerves to the correspondingorgan! This chart maps the entire bodyand similar points are found on thehands and ears. Reflexology is basedon this science. When properly workedthrough deep tissue massage thenerves are relaxed and the relief is sentto the organs in distress!

oninto

All forms of magnesium are . Magnesium needsto stay in the colon for 12 - 24 hours to be absorbed.When you take enough to be really beneficial at thecellular level you develop diarrhea which eliminates themagnesium. It can take up to to increase cellularlevels with oral supplementation. This can create alifetime dependency on laxatives. Topicalis easier, safer, and more effective! Our topicalmagnesium does not impact the bowel unless your arealso taking oral magnesium. IF you are going to takemagnesium orally, do not take Magnesium Oxide as it isthe LEAST effective form providing only 4-10% of theamount listed on the product label!Products that contain calcium and magnesium often areout of balance usually with 3 parts calcium to 1 partmagnesium. In the cells, we need

Any wonder you may still be tight & stiff?

laxatives

3 years

Why do this?

9 parts magnesium to1 part calcium!

AWordAbout Ingested Magnesium

What is Topical

Magnesium?

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headaches

frequent infections

taut muscles

muscular twitches

fatigue

skin irritations

breathlessness

loss of confidence

more fussy

irritability

depression

apathy

alienation

apprehension

worrying

muddled thinking

impaired judgement

nightmares

indecisions

negativity

hasty decisions

accident prone

loss of appetite

loss of sex drive

drinking more

insomnia

restlessness

smoking more

MindBody

Emotions Behavior

stress

Use the Best!

Safest

Purest

Fastest

What is Topical

Magnesium?

Do you Need

Magnesium?

Time Testedfor Thousands of years

Do you need Magnesium?Who should use Health and Wisdom’s Magnesium?

From pregnancy to old age, male and female,active and sedentary - this mineral is one of the easiest tolose, through stress of any kind, and the easiest to restore,using Health and Wisdom’s transdermal magnesium!

Magnesium is responsible forintracellular (in the middle of the cells)

while calcium is responsiblefor extracellular (outside the cells)

.When magnesiumis lacking, calciumgoes to the center ofthe cells to protectthe cell integrity.The result?

Which would youprefer, relaxed cells or tight cells? Thinkof grapes versus raisins.

Every cell is tightand constricted!!!

relaxation

c o n s t r i c t i o n

Everyone!

Magnesium rich,

fully hydrated cells

Magnesium starved,

calcium laden cells

*Illustration purposes only. Not all cells are the same shape

or have the same gap in the body!

Calcium antagonist

Vasodilator

Natural regulator of intracellularcalcium influx and re-uptake.

Al lows for greater local ized bloodcirculation when used topically. Also promotes healthyvascular tone.

Mechanisms of Action or What does Magnesium do in my body?Neurotransmitter modulator

Essential electrolyte

Necessary for regulationof certain key neurotransmitters such as acetylcholine.

Magnesium is one of the body’smany heavily required electrolytic ions.

There is nothing new or revolutionary

about soaking in magnesium rich waters,

people have been doing this for thousands

of years!

To restore and maintain intracellular magnesiumlevels, daily use of transdermal magnesium isrecommended.

FOOT SOAK

WHOLE BODY SOAK

TOPICAL APPLICATION

highly

TRANSDERMAL (TOPICAL) DELIVERY

When stressed our magnesium levels drop impactingenzymatic processes, lymph drainage, and immuneresponses. Soaking your feet or soaking in a tub 6 daysa week for 4 weeks will significantly raise intracellularmagnesium levels for most people. Subsequentlycontinue to soak daily, soak one to three times perweek, or apply the Magnesium Oil or Gel products dailyto whole body (particularly the soles of the feet).Massage into sore muscles as needed.

Which method should you choose? Whichever one youwill do consistently! Current research and studies intotransdermal medicinal application is ongoing, exciting,and continue to illuminate the truly absorptive nature ofour body’s largest organ -

Soaking the feet in a solution ofand water provides for

an extended period of therapeuticexposure to a mildly saturated solution.This is the homeand professional delivery method fortransdermal magnesium supplementation.

The same principles that apply tomagnesium foot soaks also apply tosoaking in the tub. Whole body soakingusing our Magnesium Bath Crystals notonly allows for effective absorption of themineral, but also applies magnesium’sbenefits to every submerged sore muscle

and joint for immediate relief and relaxation. For thosesuffering from Chronic Fatigue Syndrome, Fibromyalgia, orother all-over aches and pains, the whole body soak in

works wonders. Lymphaticmassage and drainage is also very helpful for theseconditions.

The Skin!

Use a container (glass or plastic) large enough tocomfortably soak both feet, add 4 ounces of Magnesium Oiland enough water to cover the toes. For best results, soak20-30 minutes and discard solution after each use.

Using the scoop provided with each container of BathCrystals, add 2-3 scoops to a full bath. For best results, soak20-40 minutes. No rinsing required. Step out carefully!

Apply liberally to the bottoms of the feet, palms of the hands,and/or small of the back (lower lumbar region), and along thespine as needed. May also be massaged into the scalp topromote healthy scalp and hair.

Magnesium Oil

Magnesium Bath Crystals

single most effective

MAGNESIUM SNOW (Magnesium Carbonate)Magnesium Snow increases localized blood

circulation to skin to promote cellular healthand restore a natural youthful glow. It is aneffective astringent cleanser that will not clogpores and is readily useable in any number ofbody and facial applications at home or in thespa to tighten and tone. Our Magnesiumsnow may be combined with Magnesium Oiland Gel.

(Magnesium Oxide)

Our Magnesium Prills effectively reduce water’soverall surface tension, which makes the waterthinner, to and theusability of water in drinking, teas, juicing, andcooking. Even plants love Prill Water! Whatshould your cells look like, raisins or grapes?

Kiln-hardened for prolonged durability that lastsfor years (about 1000 gallons), MagnesiumPrills’ unique effects on water have also beenshown to enhance the surfactant properties ofsoaps and detergents when added duringlaundry wash cycles and in baths, allowing forless soap used and increased financial savingsleaving clothes smelling fresh!

Add one teaspoon to the bath to improve skintone. To make a facial mask, simply addenough water (Prill) to Magnesium Snow tomake a paste, apply to the face (or area ofconcern) and allow to dry. Lightly rinse withwater to wash away the residue to restoreyouthful vibrance and promote a healthycomplexion.

Apply to the teeth directly as an astringentcleanser and to tighten gums while promotinghealthy blood flow, overall oral health, anddental hygiene. Combine with Magnesium Oil

to remove tartar and plaque.

Use Prills to treat any volume of water fromgallons of drinking water to entire baths using avariety of products sized to meet your specificneeds. May be used for any task requiringwater!

increase cellular hydration

MAGNESIUM PRILLS

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Provides superior hydrationEnhances nutrient absorption

Improves metabolic efficiencyImproves cellularcommunication

Readily used by plantsand peopleForms an integral partof the cell membraneand interior of the cellof living organisms

Creates structure within thebody

Improves detoxification�

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BENEFITS OF PROPER HYDRATION

All our containers are BPA free!!

Other ProductsMICA CRYSTALS - Do not take internally!

VIRALIB

POTASSIUM IODIDE, USP

Fine Ground Mica

®

Commonly found in naturally occurring laminar sheet-stone in the Rocky Mountains, our Laminar Mica is

often employed in Energy Healing techniques,meditation, healing ceremonies, and prayer to instilthe calm, grounding influences of pure earth energyinto spaces such as home, school, office, andactivities (i.e. sprinkled in shoes).

When Mica comes in contact with the human bodyor is in bowls around your home or business, thenatural energy from Mica Crystals flood the areaand benefit everyone. Users are known toexperience increased energy levels, less pain, andbetter moods!

Intuitives say that Mica Crystalshave the power to significantlyreverse the aging process, restorefunction to many parts of the bodyand reduce arthritic pain.

is a powdered form of natural mica, isalso a popular addition to natural mineral makeup andskin products to add radiance and a shimmering glow.

This unique blend of non-GMO, organic and/orwildcrafted herbs has been meticulously extractedfor therapeutic quality that is absorbed quickly intothe bloodstream to assist the andprotect against bacterial, viral, and fungal attackssuch as flu, herpes, shingles, andailments including toenail fungus, and warts;conditions involving thesystems such as seasonal colds and flu, sinus,respiratory, mouth, and upper digestive infections;and for complaints such as elevatedblood pressure, anxiousness due to stress, andsleeplessness.

Use Laminar Mica to enhancepersonal energy levels, mood adjustment, and to

provide energy fortification needed for healing andeveryday emotional clarity.

May be added to bath water to enhance relaxation,healing, and emotional focus.

ViraLib is administered orally or by anointing thebottoms of the feet and at sites of infection oraffectation (such as outbreaks of shingles, warts, andcold sores).

Immune System

integumentary

respiratory and digestive

circulatory

The best time to prepare for an emergency is beforethe emergency is present! Along with food, clothing,personal items, water, shelter, and medicinesPotassium Iodide should be part of every person’semergency supplies in the event of a radiation leak.Potassium Iodide, when taken correctly, will fill thethyroid gland with safe Iodine - not leaving room for

radiated Iodine. Of course eating foods high in naturalIodine is the best prevention.

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Prized by athletes, chiropractors, andmassage /body work p rac t i t i one rs ,

may be applied liberally toalmost every surface of the body forimmediate relief. Direct massagecombines the benefits of magnesium withtherapeutic manipulation of muscle tissues,increasing magnesium’s effectiveness in reducingmuscle soreness and tension while speeding musclerecovery.

When using magnesium for teeth, both Magnesium Oiland Magnesium Snow are not only beneficial to bone andgum health, but they are also naturally astringent whichincreases salivation and localized blood flow to the gumsand surrounding tissues. Tartar and plaque are removedalong with stains leaving teeth clean and whiter.

The response to stress in an animal isthe same as for humans - reducedmagnesium in the cells. Storms,separation anxiety, fireworks, illness,e tc . a re s t ressors . Rubb ing

onto theear flaps (everything outside the head,not down the ear canal) will safely getmagnesium into the cells. This may also be massagedinto sore muscles and along the spine. Due to the laxativenature of magnesium do not apply this where the animalcan lick! Adding this to bath water for all animals,especially horses, is amazing!

Magnesium Oil and Gel (both regular andwith Aloe Vera)

Magnesium Gel with Aloe

Apply 4-5 drops of to moistenedtoothbrush and brush as normal. maybe added for gum tightening and deeper cleaning.

Magnesium OilMagnesium Snow

TEETH AND GUMS

PETSAND LIVESTOCK

Q:

A:

Q:A:Q:A:

Q:

A:

Magnesium is a vasodilator which means it opens theblood vessels very quickly and this can cause friction or heatbelow the surface of the skin. Also, it is salt based so once itis dry (the magnesium is absorbed), a salt residue may beleft. This may be rinsed off or wiped with a damp cloth.

Sure! Just use half the amount.

The source of magnesium chloride does not matter, it isthe purity that matters and our product is mined as a liquid(not watered-up flakes) from pre-tested wells in the UnitedStates and highly purified to meet FDA regulated USP(United States Pharmacopoeia) standards. The MagnesiumOil is used in intravenous treatments for dialysis patients!Now THAT is pure!!

Rest assured that the mercury level in the Health andWisdom’s Magnesium Oil is below a single part per million -often so low as to be beyond detection.

Why does topical magnesium burn or leave my skinitchy?

Can I use the Bath Crystals in a foot soak?

Why are Health & Wisdom’s products better than others?

The Great Salt Lake is high in mercury. Should I beconcerned?

• The human body is made up of 75 to 100 trillion cells.• Cells are supposed to have a specific shape and gap

between them.• Each one of these cells have the ability to communicate and

receive messages from other cells.of the Magnesium in the body is in the and,

except for extreme cases of acute alcoholism, starvation,or diabetic acidosis, a deficiency will never be discoveredthrough a blood test

• Magnesium is supposed to be the 7th most abundantmineral in the body.

• Only 1% blood

.

• Magnesium is responsible for the relaxation phase of themuscles and the heart.One function of Magnesium is to regulate the nerves

• Magnesium is required in over 325 enzymatic processes inthe body.

• .

• Magnesium is needed to keep the brain, nerves, flexors,motor nerves, spinal nerves and functions throughout thesystem functioning properly.

• Magnesium (the relaxer) is required in every cell in the bodyand, when it is lacking oxygen, nutrient deprivation resultsleaving the cell malformed.Stress related passion cools under the influence ofmagnesium.

•

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The Magnesium Connection

For information about magnesium and the otherbody systems not listed here and to learn morescan and visit: www.health-and-wisdom.com

Key Body Systems

Frequently asked...

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CARDIOVASCULAR (CIRCULATORY) SYSTEM

MUSCULOSKELETAL (LOCOMOTOR) SYSTEM

NERVOUS SYSTEM

IMMUNE SYSTEM

Although very little of the body's total magnesium is found inSerum (blood), the Circulatory System is the primaryvehicle for magnesium transport. Magnesium’s effect onneuromuscular regulation of calcium within arterial andcardiac muscle tissue makes it a crucial element in propercardiovascular modulation and vascular tone maintenance.

The adequate channeling of calcium ions within cardiacmuscle depends on crucial intracellular magnesiumconcentrations in cardiac muscle tissue. Because ofcardiac muscles’ inability to store extra calcium, the rolemagnesium plays in regulating calcium re-uptake isessential to cardiac muscle health and endurance.

The bulk concentration of our body's intracellularmagnesium is found in muscle and bone tissue.Magnesium plays crucial roles in regulating muscularconstriction as well as serving as a surface substituent ofthe mineral component in bone and teeth.

The applications for magnesium regarding the NervousSys tem inc lude the modu la t i on o f va r i ousneurotransmitters throughout the body. The essentialinterplay of magnesium, in addition to many other tracemetals within nerve tissue, is not only fundamental toproper nerve communication and function; it is required.Illness arising from magnesium deficiency may manifestanywhere throughout the Nervous System.

Magnesium is used with other electrolytes for modulatingand maintaining optimum serum pH levels. Magnesium isalso essential to effective mobilization andmaintenance of leukocyte “white” bloodcells. Magnesium’s vascular toningattributes aid the immune response in thedelivery of motile leukocytes to afflicted andother target regions of the body.

MAGNESIUM OIL

MAGNESIUM GEL

(Magnesium Chloride, USP)Health and Wisdom’s Magnesium Oil is 100% pure USPgrade magnesium chloride mined as a liquid and sourcedfrom brine wells in the United St

will not clogpores and contains no added fragrances or dryingalcohols that often irritate the skin.

Used in foot soaks and topical applications, thismagnesium is readily absorbed without the laxativeeffects or stomach upset prevalent in oral magnesiumsupplements.

Formulated using our pure USP Magnesium Oil as abase, Magnesium Gel is thicker and gentle on sensitiveskin. Also containing no added fragrances or dryingagents, Magnesium Gel is a versatile product suitablefor all skin types and provides essential magnesiumsupplementation while allowing for increased use inmassage. This product may be applied liberally to thefeet and body and massaged into the hair and scalp foradded benefit.

In these products, Magnesium Oil or Gel is combinedwith pure 100% Organic whole leaf Aloe Vera to bringsoothing relief to all skin types. Aloe Vera has acenturies old tradition of use in treatments forailments of the skin and muscles. When combinedwith magnesium chloride, the medicinal propertiesof Aloe Vera are able to affect tissues far moredeeply and this unique combination has madethese products especially favored by massagetherapists and other Body Work Practitioners.

Magnesium Oil and Gel with Aloe Vera are used inevery topical application associated with regular Oiland Gel.

ates. Carefully purified andfiltered, our Magnesium Oil meets or exceeds UnitedStates Pharmacopoeia (USP) standards to bring youa crystal clear product that is safe and sure to please.Our magnesium chloride is used intravenously as aconstituent in dialysis treatments! This

(Magnesium Chloride Hexahydrate)

Clinically proven, our Magnesium Bath Crystals areto provide the greatest benefit

with the least expense. These pure crystals are notmixed with magnesium sulfate (Epsom Salts), otherforms of magnesium, fragrances, or dyes.

highly concentrated

Note: Epsom Salts (magnesium sulfate) are great for detoxifying but onlya minimal amount of magnesium is absorbed.

MAGNESIUM OIL & GEL WITH ALOE VERA

MAGNESIUM BATH CRYSTALS

A mere 2-3 scoops (equivalent to 2-3 liquid ouncesby measure) of our Bath Crystals saturate an entirebath with essential, readily absorbed elementalmagnesium at fully therapeutic levels.

Our products require no processing by the body. Here isthe level of elemental (usable) magnesium by product:

Magnesium Oil ~ 3182 mg per ounceMag Oil with Aloe ~ 2387 mg per ounce

Mag Gel ~ 1591 mg per ounceMag Gel with Aloe ~ 1591 mg per ounceMag Bath Crystals ~ 8979 mg per bath

Magnesium ProductsDelivery MethodsRestore Magnesium at the cellular level in as little as 30 days!

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