STRICTLY CONFIDENTIAL: This proposal is proprietary to Clear Channel Entertainment and its affiliates and we reserve all rights to full confidentiality in all the information contained in this document. Recognizing that there will be additional details of both a legal and financial nature which will need to be negotiated and agreed upon and that such details are subject to the approval of Clear Channel Entertainment’s corporate office, it is understood that neither Clear Channel Entertainment nor its affiliates will be obligated to each other until a written agreement approved by Clear Channel Entertainment’s corporate office has been signed by both parties.

40th Anniversary Tour40th Anniversary Tour

Tour MarketingAlliance

At the core of all rock and roll is the notion that people can do what they want to, when they want to, and how they want to, and the rest of the world be damned.

More than any other rock act, the Rolling Stones epitomize this idea in their music, look, attitude, and behavior.

They have followed this road, and get away with it. In the process, they are undoubtedly the most successful and influential band of all time.

Dubbed as ”The Greatest Rock-N-Roll Band in the World!,” their 40-year career of hit records, classic songs, monster live spectacles has consistently reinforced that title time and time again.

““It’s Only Rock ‘N’ Roll…It’s Only Rock ‘N’ Roll…““It’s Only Rock ‘N’ Roll…It’s Only Rock ‘N’ Roll…

……BUT I LIKE IT!”BUT I LIKE IT!”……BUT I LIKE IT!”BUT I LIKE IT!”

DiscographyDiscographyDiscographyDiscography1998

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1998

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1989

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No Security LP

Charlie Watts Solo AlbumLong Ago & Far Away

Rock n Roll Circus LP

Stripped LP

Undercover LP

Tattoo You LP

Emotional Rescue LP

Some Girls LP

Voodoo Lounge LP

Steel Wheels LP

Singles Collection Box SetDirty Work LP

Black And Blue LP

It’s Only Rock n Roll LP

Goats Head Soup LP

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More Hot Rocks LP

Exile On Main Street LPHot Rocks LP

Sticky Fingers LP

Their Satanic Majesty’s Request LP

Flowers LP

Between The Buttons LP

High Tides, Green Grass LP

12x5 LP

Now LP

Profile LP

Get Your Ya Ya’s Out LP

Let It Bleed LP

Through The Past Darkly LP

Beggars Banquet LP

December’s Children LP

Got Live If You want It LP

Out Of Our Heads LP

In 2002, the Rolling Stones show no signs of resting on their laurels as the band will release a new album featuring some new songs along with a retrospective of their #1 hits throughout their career.

Shortly after the release of the album, the Rolling Stones will also release their first ever Box Set.

Their record label, Virgin, plan to execute a multi-million dollar media campaign surrounding these two releases on a world-wide basis.

Keep On Rolling…Keep On Rolling…Keep On Rolling…Keep On Rolling…

Audience DemographicsAudience DemographicsAudience DemographicsAudience Demographics

Concert Attendees:

Ages 35 – 55 represents 70% of the audience

Ages 18 – 25 represents 15% of the audience

Ages 25 – 35 represents 15% of the audience

60% M / 40% F

Album Purchasers:

50 plus represents 60% of buying public

18 – 25 represents 40% of buying public

THETHE Live Act Live Act THETHE Live Act Live Act

Top 15 Grossing Tours of All Time in North America

Year/Act YearGross

( i n mi l l i ons )

The Rolling Stones * 1994 121.2U2 2001 109.7Pink Floyd 1994 103.5The Rolling Stones 1989 98The Rolling Stones * 1997 89.3*NSYNC 2001 86.8Backstreet Boys 2001 82.1Tina Turner 2000 80.2U2 1997 79.9The Eagles 1994 79.4*NSYNC 2000 76.4New Kids On The Block 1990 74.1Dave Matthews Band 2000 68.2U2 1992 67The Rolling Stones* 1999 64.7

Every year the Rolling Stones* have gone on tour, it has always been the biggest musical event of the year.

*Past tour sponsors included Budweiser (1994), Sprint (1997) and Tommy Hilfiger (1999).

So what do you do when you turn 40? YOU THROW A PARTY!Working Tour Names: “The Life Begins at 40 Tour” “The First 40 Years Tour”

To celebrate their 40th anniversary, the Rolling Stones will go on a worldwide tour which will re-enact memorable moments in their 40-year career as well as continue their present new music and live spectacles, the likes of which only The Stones can do. Many tour stops will have one club date, one arena date and one stadium date, each representing a different face of the band!

All the action will be captured in a documentary to be broadcasted on Network TV.

Tour ConceptTour ConceptTour ConceptTour Concept

Tour ProfileTour ProfileTour ProfileTour Profile

Timing: Starts September 2002

# of Shows: US-40 shows in 15 to 16 cities (multiple shows in each city)

Europe/Japan/China/South America/ Mexico-50 shows in 25+ cities (multiple shows in each city)

Markets: Major US and Worldwide Cities

Venues: Stadiums, Arenas and Clubs

Projected Attendance: 3,000,000 (1,000,000 US, 2,000,000 International)

Media Support: No less than $10,000,000

An alliance with the Rolling Stones offers Sponsor the unique opportunity to harness the power and capture the magic of Rock ‘n’ Roll’s most recognizable “brand name” in a relevant, meaningful way, while achieving these important objectives:

A Groundbreaking OpportunityA Groundbreaking OpportunityA Groundbreaking OpportunityA Groundbreaking Opportunity

• Generate top-of-mind awareness

• Reinforce brand image through unique media/promotional initiatives

• Drive product sales

• Build retail/trade relationships

• Create dramatic impact

• Associate with the highest quality events

Tour SponsorshipMarketing Activation Platforms

40th Anniversary Tour40th Anniversary Tour

• Showcase Sponsor products in a relevant context through display and demo

• Allow consumers to interact with new and existing Sponsor products via dedicated sampling areas (where available)

• Make Sponsor a tour souvenir by creating/distributing Sponsor-identified premiums

• Distribute bounce-back coupons

• High-visibility Sponsor signage displayed throughout each venue

• Potential Sponsor PA announcement and/or video to be broadcasted prior to and after show

• Meet and greets with the Rolling Stones in select markets over the course of the tour

• Right to VIP hospitality area at each tour venue for clients (incremental cost for catering)

• Sponsor logo on title page of official souvenir program

• One full-page, color ad in official souvenir program

• Sponsor logo on all VIP passes and laminates* Sponsor responsible for supplying displays, artwork and commercials. Prior approval of creative required if using artist name or likeness.

On-Site BenefitsOn-Site Benefits**On-Site BenefitsOn-Site Benefits**

• Entitlement– Above-the-title positioning (i.e.,“Sponsor Presents

Rolling Stones”)– Sponsor name/logo integrated into official tour title

utilized in all advertising, promotion and publicity materials

• Media/Advertising (at least $5,000,000 in media)– One (1) Logo in print ads– One (1) Audio identification in radio– Sponsor logo inclusion on all outdoor posters & flyers– Sponsor name on ticket headers– Major participation in press conference announcing tour

• Tickets– Complimentary tickets for each tour event– Potential for discount coupon/advance ticket promotion– Option to purchase additional tickets prior to public sale

Off-Site BenefitsOff-Site BenefitsOff-Site BenefitsOff-Site Benefits

* Subject to Rolling Stones' approval. Rolling Stones will not make personal appearances.

• National Sweepstakes Overlay – Enter for a chance to win autographed tour merchandise and a

chance to meet Rolling Stones at their press conference or at a show

• Advance Ticket Promotion/Ticket Pre-sales – Enter codes from Sponsor product on company website and

receive special password for a chance to buy prime-seating tickets before public on-sale

• “If I Could Be Like MICK” Contest– Consumers submit their best Mick Jagger impersonation on-site

at each tour stop or online– Consumers vote online to determine finalists– Finalists to be judged by the Rolling Stones– Winner and his friends are flown all expenses paid to future show

where winner introduces Rolling Stones at upcoming show

Exclusive Exclusive PromotionsPromotions**

Exclusive Exclusive PromotionsPromotions**

Use the Rolling Stones’ name and likeness to create pre-approved national, regional, or local market promotions such as:

• “Buy the Stuff… Get the Stones” – Buy Sponsor products and earn points to receive

Rolling Stones merchandise, CD’s, tickets to upcoming shows and more

• Biggest Fan Promotion – Consumers send e-mails to company website stating

why they are the Rolling Stones’ biggest fan and, at select tour stops, the band invites winner to be their special VIP guest at the show

Exclusive PromotionsExclusive Promotions** continuedcontinuedExclusive PromotionsExclusive Promotions** continuedcontinued

*Subject to Rolling Stones' approval. Rolling Stones will not make personal appearances.

By participating in the tour, Sponsor will have the opportunity to further extend this association by participating in the official Rolling Stones 40th Anniversary Bash, a one-off show featuring all-star acts. This show will be separate from the tour but occur during the same timeframe.

Additional OpportunityAdditional OpportunityAdditional OpportunityAdditional Opportunity

Sponsorship of the Rolling Stones 40th Anniversary Tour is an extraordinary marketing opportunity to form an alliance with the biggest band IN THE WORLD.

Leverage the emotion, power and appeal of the association to break through the clutter and reach Sponsor’s target consumers.

And, the unique live setting enables Sponsor to reach consumers at a place they have consciously chosen to be for a once-in-a-lifetime event with friends and family.

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