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Academic Performance Solutions Central Washington University
Investigating Institutional Enrollment Trends, Student Progress Barriers, and Class Size & Seat Utilization
Student Scorecards
©2016 The Advisory Board Company eab.com 2
LEGAL CAVEAT
The Advisory Board Company has made efforts to verify the accuracy of the information it provides to members. This report relies on data obtained from many sources, however, and The Advisory Board Company cannot guarantee the accuracy of the information provided or any analysis based thereon. In addition, The Advisory Board Company is not in the business of giving legal, medical, accounting, or other professional advice, and its reports should not be construed as professional advice. In particular, members should not rely on any legal commentary in this report as a basis for action, or assume that any tactics described herein would be permitted by applicable law or appropriate for a given member’s situation. Members are advised to consult with appropriate professionals concerning legal, medical, tax, or accounting issues, before implementing any of these tactics. Neither The Advisory Board Company nor its officers, directors, trustees, employees and agents shall be liable for any claims, liabilities, or expenses relating to (a) any errors or omissions in this report, whether caused by The Advisory Board Company or any of its employees or agents, or sources or other third parties, (b) any recommendation or graded ranking by The Advisory Board Company, or (c) failure of member and its employees and agents to abide by the terms set forth herein.
The Advisory Board is a registered trademark of The Advisory Board Company in the United States and other countries. Members are not permitted to use this trademark, or any other Advisory Board trademark, product name, service name, trade name and logo, without the prior written consent of The Advisory Board Company. All other trademarks, product names, service names, trade names, and logos used within these pages are the property of their respective holders. Use of other company trademarks, product names, service names, trade names and logos or images of the same does not necessarily constitute (a) an endorsement by such company of The Advisory Board Company and its products and services, or (b) an endorsement of the company or its products or services by The Advisory Board Company. The Advisory Board Companyis not affiliated with any such company.
IMPORTANT: Please read the following.
The Advisory Board Company has prepared this report for the exclusive use of its members. Each member acknowledges and agrees that this report and the information contained herein (collectively, the “Report”) are confidential and proprietary to The Advisory Board Company. By accepting delivery of this Report, each member agrees to abide by the terms as stated herein, including the following:
1. The Advisory Board Company owns all right, title and interest in and to this Report. Except as stated herein, no right, license, permission or interest of any kind in this Report is intended to be given, transferred to or acquired bya member. Each member is authorized to use this Report only to the extent expressly authorized herein.
2. Each member shall not sell, license or republish this Report. Each member shall not disseminate or permit the use of, and shall take reasonable precautions to prevent such dissemination or use of, this Report by (a) any of its employees and agents (except as stated below), or (b) any third party.
3. Each member may make this Report available solely to those of its employees and agents who (a) are registered for the workshop or membership program of which this Report is a part, (b) require access to this Report in order to learn from the information described herein, and (c) agree not to disclose this Report to other employees or agents or any third party. Each member shall use, and shall ensure that its employees and agents use, this Report for its internal use only. Each member may make a limited number of copies, solely as adequate for use by its employees and agents in accordance with the terms herein.
4. Each member shall not remove from this Report any confidential markings, copyright notices and other similar indicia herein.
5. Each member is responsible for any breach of its obligations as stated herein by any of its employees or agents.
6. If a member is unwilling to abide by any of the foregoing obligations, then such member shall promptly return this Report and all copies thereof to The Advisory Board Company.
Academic Performance Solutions
Practice Manager
Chetan Rao
Contributing Consultants
Lauren Sheram
Kristen Marshall
Irene Kan
Executive Director
Chris Miller
©2016 The Advisory Board Company eab.com 3
ACADEMIC PERFORMANCE SOLUTIONS
Actionable Decision Support Through Meaningful Data Analysis
An Overview
©2016 The Advisory Board Company eab.com 4
78% of U.S. research universities hold an EAB membership
26,000+ academic and administrator leaders supported
EAB
Launched in 2007 as a division of The Advisory Board Company, EAB strives to provide the unique insight, collaboration opportunities, and expert advice needed to help make higher education smarter.
1) Central Washington University partners with EAB on all italicized programs – Academic Affairs Forum, Continuing and Online Education Forum, Advancement Forum and Academic Performance Solutions.
Research and Insights
At the center of what we do, our research forum memberships offer academic and business leaders across campus access to strategic insights and actionable practices gleaned from thousands of colleges and universities, as well as tools and expert advice to help with their implementation.
Our Research Forums:
• Academic Affairs Forum
• Business Affairs Forum
• Student Affairs Forum
• Continuing and Online Education Forum
• Enrollment Management Forum
• Advancement Forum
• IT Forum
• Facilities Forum
• Research Forum – launch in fall ‘15
Technology Collaboratives Data and Analytics
We provide web-based software with dedicated support to help members install technology-based best practices. We believe that bringing hundreds of institutions together to collaborate around a common platform facilitates the sharing of lessons and generation of new insights.
Our Technology Collaboratives:
• Student Success Collaborative
− SSC Campus
• University Spend Collaborative
Our data scientists take disparate and disconnected member data sets, apply world-class analytics and industry understanding, and provide members with insight into their own performance, as well as their performance relative to peer institutions.
Our Data & Analytics:
• Academic Performance Solutions
1,000+ colleges and universities across North America
650+ researchers, consultants, and technologists on staff
WHO WE ARE WHO WE SERVE
WHAT WE DO
With our 2015 acquisition of Royall & Company, the industry leader in strategic enrollment management and advancement services, EAB now partners closely with members to help grow undergraduate and graduate enrollments, manage financial aid, and increase alumni giving.
Our Enrollment Marketing Services:
• Undergraduate recruitment
• Graduate recruitment
• Financial aid optimization
• Alumni participation
Enrollment Management
©2016 The Advisory Board Company eab.com 5
The Top Issue for Provosts and CBOs
How Do We Free Up Resources for Mission Growth?
No End in Sight to External Revenue Pressures
State Support Declining
Performance-Based Funding
Grant Proposal Yield Down in Traditional Fields
Enrollments and Net Tuition Flattening
Urgency to “Self-Fund” through Innovation and Restructuring
Launch and Grow Profitable Programs
Next-Generation Student Success Initiatives
Reorganizing Research around Multidisciplinary and ‘Challenge Grants’
Fix Economics of Low-Demand Programs 70+% of Institution
Expense Driven by Academic Decisions
Academic Decisions at the Center
One-Third of Capacity Underused
Unexamined Course Releases
15-40% of available FCH in service release
Proliferating Small Courses
15-30% of classes seat less than 10 students
Under-filled Sections
10-25% of sections statistically unnecessary
Yet Some Resist Change
“Efficiency is just code for lower quality”
“Faculty will have to work harder for the same pay”
©2016 The Advisory Board Company eab.com 6
Data is Necessary, But Insufficient
EAB Research Indicates Broader Range of Change Management Challenges
Can’t See the Full Cost-Quality Picture
Holistic Program Views Require Unsustainable
Staff Effort
• Key decisions requirefaculty, enrollment,financial and researchdata from 10+ sourcesystems
• Leadershipdramaticallyunderestimatesfaculty and staff timefor data governanceand quality assurance
Change Requires Expertise, Incentives
Need Leadership Development and
Management Training
• Deans and chairs wantto be good stewards,but don’t know leversto achieve cost andquality goals
• Front-line faculty resistchange unlessconvinced something’sin it for me”
Dashboards Aren’t “Smart” or Interactive
Static Reports Don’t Answer Critical
Questions
• Unrealistic time andeffort needed tounderstand “so-whats” of data
• Can’t access keyinformation or do“what-ifs” due to longIR turnarounds
Hard for Leadership to Follow Through
Continuous Improvement Essentials
in Short Supply
• Frequent turnoverand “planning fatigue”leave academicsunmotivated to trackprogress againstgoals and course-correct
• Leadership can’t tellwhat’s working oncampus or what“best” performancelooks like externally
Diagnosing Opportunities Taking Action 1 2
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Unique Assets to Help Elevate Decision-Making Culture
Members Have Helped EAB Gain Critical Expertise in Faculty Engagement and Analytics
+
Activating Data to Diagnose Problems and Pinpoint Opportunities
File Maps and Extraction Scripts
Data Dictionary and Code Crosswalks
Key Focus Areas for Resource Realignment
What We’ve Learned
Extensive Best Practices on Faculty Change Management
High-Impact Leadership Training
Campus-Tested Incentives and Communications
Innovative Budget Models and Incentives
What We’ve Learned
Smart Growth
Running the Academy by the Numbers
Revitalizing the
Program Portfolio
Elevating Academic Program Performance and Strategic Alignment
Optimizing Institutional
Budget Models
Strategic Lessons for Aligning Incentives and Improving Financial Performance
Developing a Data-
Driven University
Strategies and Best Practices for Increasing Reporting Capacity to Improve Institutional Effectiveness
A Proof-of-Concept for Department-Level Analytics
+ +
HR
SIS
Finance
Full Access to Systems
Five years’ access to all ERP – SIS, HR, and Finance systems – needed for integrated cost, capacity utilization and enrollment profiles
Advice from Expert Practitioners
Hundreds of hours with IR, IS, and finance leaders mapping data architecture; with provost and deans mapping decision-making needs
©2016 The Advisory Board Company eab.com 8
Academic Performance Solutions in Brief
Unified Analytics Platform
Seeing the Full Picture
• Multi-dimensional faculty, enrollment, course and cost data
• Instant drill-downs from institution to colleges and departments
Faculty Change Management
Elevating Expertise and Engagement
• Leadership development, management trainings and unit action plan support
• Incentive and policy alignment audits
Structured Analytics
“Smart” and Interactive Tools
• Automatically alerts decision-makers of opportunities and emerging problems meriting course correction
• Takes users step-by-step through root cause diagnostics and action plan development
Continuous Learning Collaborative
Data-Driven Insight and National Best Practices
• Department-level benchmarks from scores of peer institutions
• Annual summits and cohort best practices reports showcasing data-driven insights on cost and quality opportunities
Making High-Quality Decision Support Repeatable
• Streamlined data extracts and quality assurance to reduce burden on IR and IT
• Analytics tailored around critical academic planning and resource decisions
• Nation’s largest benchmarking data for program and course-level performance
Dedicated Consultants
“Consiglieres on call” working directly with your institution to coach decision-makers, proactively identify opportunities, and identify solutions to systemic challenges
ERP
©2016 The Advisory Board Company eab.com 9
Roadmap for First Year of Membership
Ensuring Accurate, Meaningful Results Through A Rigorous Configuration and Report Review Process
Student Enrollment, Progress and Capacity
• Sponsor preview call
• Leadership team onsitepresentation
• Opportunity prioritized andchampion identified
• Follow up performancepulse check
• Sponsor preview call
• Leadership team webinarpresentation/update onexisting workstream
• Opportunity prioritized andchampion identified
• Follow up performance pulsecheck
Faculty Mix and Courseloads
• Sponsor preview call
• Leadership team webinarpresentation/update onexisting workstream
• Opportunity/ prioritizedand champion identified
• Follow up performancepulse check
Cost and Resource Allocation
• Onsite annual review andprioritization exercise for yearahead
• Year ahead service planconfirmed
Ongoing APS Partnership Resources
• On-demand consultativeresources
• Cohort networking webinars
• Best practice opportunitytoolkits
• Annual Executive Summit
Value Summit
Student demand patterns Course persistence and
capacity roadblocks to studentcredit attainment
Trends in class size andenrollment cap fill rates
Instruction and median course-load trends for instructionalstaff
“Local” costs (notincluding centralallocations) to produce astudent credit hour
Campus Kick-Off
APS Launch 1
Data Inclusions + Exclusions
Analysis Configuration 3 APS
Reporting
Leadership Onsite + Best Practices
Change Education
Annual Summits + Discipline Benchmarks
External Benchmarking
Extraction + Validation
Data Engineering
26 222
2 22 4 25
Scorecards + Department Viewbooks
©2016 The Advisory Board Company eab.com 10
Data Configuration for Meaningful Analysis
Jointly Determining Data Exclusions and Inclusions For Analysis
Configuration allows us to collectively decide which elements to include versus exclude in APS reporting. Working together with the Central Washington University team, we discussed how to ensure that the data visualization for Central Washington University allows for the most meaningful analysis for academic planning.
Throughout the configuration process, the EAB team worked closely with the Central Washington University technical and functional experts of the numerous data fields to gain institutional insights into the nuances of your data.
As an ongoing process, this included multiple requested revisions to the decisions and scripts used to generate the analyses based on early drafts of the analyses. Some of these revisions included:
• Modifying the script placement for course exclusion types to ensure that they are filtered out of the analysis
• Investigating the scripts to ensure that the raw data is consistently transformed based on the census date of eachterm
• Modifying final grade exclusions, such as filtering out “Incomplete” grades for developmental courses
Why configuration?
An ongoing, collaborative process
Revisions to ensure data accuracy
Resulting in meaningful analysis for data-driven decision-making
The iterative configuration process was a joint collaboration between the EAB and Central Washington University teams and resulted in refinements to previous versions of analytics. All changes were made in an effort to best reflect Central Washington University’s data while aligning the data to our best practices and processes we follow with other members of the broader Academic Performance Solutions collaborative.
©2016 The Advisory Board Company eab.com 11
ACADEMIC PERFORMANCE SOLUTIONS
Review of the Data Collection and Validation Process
Behind-the-Data-Scenes
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Roadmapping the First Year of Membership
Minimizing Effort for Your Staff, Maximizing Impact for Leadership
Campus Kick-Off
Introducing project goals and timelines
Launch
Academic and Business Leaders
1
Extraction + Validation
Aggregating files and cleaning data
Data Engineering
Technical and Functional Data Leaders
2
Institution Scorecards + Department Viewbooks
Scorecarding key institution, college, and department metrics
Analysis
Campus Project Leader
3
Leadership Onsite + Best Practice Reviews
Reviewing data, reallocation opportunities, and best practices to accelerate priorities
Change Education
Academic and Business Leaders
4
Annual Summits + Discipline Benchmark Reports
Leveraging inter- institutional insights for continuous improvement
External Benchmarking
Provost, CBO, Campus Project Leader
5
©2016 The Advisory Board Company eab.com 13
Our Work By the Numbers
A Look Behind the Curtain at Institutional Data and Systems Facilitated by Your Team
5 years of data
• Pulled from the last four academic years:
− 2014-2015
− 2013-2014
− 2012-2013
− 2011-2012
− 2010-2011
Years of Data Data Rows
5M+ data rows
• From HR, SIS, and Finance data systems
• Across institution, college, department, and program
Institutional Staff Consultations
Files
11 files pulled
• From HR, SIS, and Finance data modules
• Across institution, college, department, and program
4 data experts
• Consulted within the institution across technical and functional areas
• Covering HR, SIS, and Finance data systems
Scope of Data Collection
©2016 The Advisory Board Company eab.com 14
Special Thanks to Our Partners
The Academic Performance Solutions team is grateful to the many individuals at Central Washington University who have shared their insights, analysis, and time with us.
Project Leadership
System Expertise
EAB Team
Maureen Hahn Senior Director
Dedicated Consultants
Dr. James L. Gaudino President
Tami Morrill Information Solutions Architect
Nina Oman Director of Institutional Effectiveness
Jill Hernandez Director, Enterprise Applications
Hardik Patel Integration Engineer Lead
Michael Riccard Business Analyst
Roshni Agarwal Integration Engineer
Data Extraction and Validation
Preeti Dhir Integration Engineer Lead
Jason Thompson Lead Business Analyst
Chris Miller Executive Director
Chetan Rao Practice Manager
Lauren Sheram Content Analyst
Content and Reporting
Kristen Marshall Dedicated Consultant
Dr. Bernadette Jungblut Associate Provost for Accreditation, Academic Planning, and Assessment
Irene Kan Consultant