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MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 1 Study & Evaluation Scheme of Master of Business Administration (Hospital Management) [Applicable w.e.f. Academic Session 2017-19] TEERTHANKER MAHAVEER UNIVERSITY Delhi Road, Moradabad, Uttar Pradesh-244001 Website: www.tmu.ac.in

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MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 1

Study & Evaluation Scheme

of

Master of Business Administration (Hospital Management)

[Applicable w.e.f. Academic Session 2017-19]

TEERTHANKER MAHAVEER UNIVERSITY Delhi Road, Moradabad, Uttar Pradesh-244001

Website: www.tmu.ac.in

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 2

TEERTHANKER MAHAVEER UNIVERSITY (Established under Govt. of U. P. Act No. 30, 2008)

Delhi Road, Moradabad (U.P)

Study & Evaluation Scheme of

Master of Business Administration (Hospital Management) SUMMARY

Programme

Duration Medium

Minimum Required Attendance

Maximum Credits

Minimum credits required for the degree

Assessment

Internal Evaluation (Theory Papers)

Evaluation of Practical/Dissertations & Project Reports

Master of Business Administration (Hospital :

Management) : Two years (Semester System) : English : 75 % : 110 : 106

: Internal External Total 40 60 100

Class Class Clas

s

Assignment(s) Attendance

Total Test Test Test I II III

Best two out of the

three

10 10 10 10 10 40

: Internal External Total

50 50 100

Duration of Examination : External Internal

3 hrs. 1.5 hr. To qualify the course a student is required to secure a minimum of 45% marks in aggregate including the

semester-end examination and teachers’ continuous evaluation. (i.e. both internal and external).

A candidate who secures less than 45% of marks in a course shall be deemed to have failed in that course.

The student should have at least 45% marks in aggregate to clear the semester. Question paper structure

1. The question paper shall consist of eight questions out of which first question shall be of

short answer type (not exceeding 50 words) and will be compulsory. Question No. 1 shall

contain 8 questions representing all units of the syllabus and students shall have to answer

any five (weightage 4 marks each).

2. Out of the remaining seven questions, a student shall be required to attempt any five questions. There will be minimum one and maximum two questions from each unit of the syllabus. The weightage of Question No. 2 to 8 shall be 10 marks each.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 3

Study & Evaluation Scheme Programme:

MBA (HM) (Master of Business Administration (Hospital Management)) SEMESTER SYSTEM

Semester-I

S. Course Subject

Periods Credit

Evaluation Scheme No. Code

L T P Internal External Total

1 MHA101 Principles of Management 4 0 0 4 40 60 100

2 MHA102 Organizational Behaviour 4 0 0 4 40 60 100

3 MHA103 Health Policy and Health care Management in India 4 0 0 4 40 60 100

4 MHA104 Managerial Accounting 4 0 0 4 40 60 100

5 MHA199 English Communication & Soft Skills - I 3 0 2 4 50 50 100

6 MHA151 IT Applications in Hospital 0 0 8 4 50 50 100

7 MHA152 Report on Hospital Practices-I 0 0 8 4 50 50 100

Total 19 0 18 28 310 390 700

Semester-II S. Course

Subject Periods

Credit Evaluation Scheme

No. Code L T P Internal External Total

1 MHA201 Hospital Planning and Designing 4 0 0 4 40 60 100

2 MHA202 Managerial and Health Economics 4 0 0 4 40 60 100

3 MHA203 Marketing and Public Relations Management 4 0 0 4 40 60 100

4 MHA204 General Anatomy 4 0 0 4 40 60 100

5 MHA205 Materials Management 4 0 0 4 40 60 100

6 MHA206

Health Informatics and Management Information System 4 0 0 4 40 60 100

7 MHA251 Report on Hospital Practices- II 0 0 8 4 50 50 100

8 MHA299 English Communication & Soft Skills - II 3 0 2 4 50 50 100

Total 27 0 10 32 340 460 800

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 4

Semester -III S. Course Subject

Periods Credits Evaluation Scheme No. Code L T P Internal External Total

1. MHA301 Human Resource Management 4 0 0 4 40 60 100

2. MHA302

Hospital Support Services and Management of Hazards 4 0 0 4 40 60 100

3. MHA303 Hospital Operations Management 4 0 0 4 40 60 100

4. MHA399 Corporate Communication 3 0 2 4 40 60 100

5. MHA305

Hospital Cost Accounting and Financial Management 4 0 0 4 40 60 100

6. MHA351 Report on Hospital Practices- III 0 0 8 4 50 50 100

7. MHA352

Summer training (Reports and Presentations) * 0 0 0 2 50 50 100

Total 19 0 10 26 300 400 700

Semester -IV S. Course

Subject Periods

Credits Evaluation Scheme

No. Code L T P Internal External Total

1. MHA401 Patient Care Services 4 0 0 4 40 60 100

2. MHA402 Strategic Management 4 0 0 4 40 60 100

3. MHA403 Hospital Management and Law Quantitative 4 0 0 4 40 60 100

4. MHA404 Techniques and Research Methodology 4 0 0 4 40 60 100

5. MHA451 Report on Hospital Practices-IV 0 0 8 4 50 50 100

6. MHA499

Personality Development & Communication 3 0 2 4 50 50 100

7. MHA452

Major Research Project and Comprehensive Viva- Voce** 0 0 8 4 50 50 100

Total 16 0 16 24 310 390 700 * Students will undergo summer training at the end of II semester. ** Students shall be assigned a topic for research work in the beginning of the III

semester. Each student shall submit synopsis by the end of III semester.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 5

Semester - I

PRINCIPLES OF MANAGEMENT

Course Code: MHA101 L-4, T-0, P-0, C-4

Objective: This course intends to familiarize and develop understanding of the students of the basic principles and practices of management for efficient administration of hospital and delivery of healthcare services.

Course Contents: Unit I (10 hours) Management: Concept, nature and importance; Management Vs. administration; Management skills; Levels of management; Evolution of management; Early contributors, Taylor’s scientific management theory; Fayol’s principles of management, Hawthorne experiments and human relations, social system approach; Business ethics and social responsibility; Modern healthcare management.

Unit II (10 hours) Management functions: Introduction to functions of management; Planning: nature, scope and its significance; Types of plans, planning process, barriers to effective planning and decision making. Process organising: Concept, forms of organisational structure, departmentalisation, span of control, delegation of authority, authority and responsibility, organisational design.

Unit III (8 hours) Staffing and directing: Concept, system approach, manpower planning, job design, recruitment and selection, training and development, performance appraisal. Directing: Concept, direction and supervision; Motivation: Concept, motivation and performance, theories of motivation, approaches for improving motivation, pay and job performance, quality of work life, morale building.

Unit IV Leadership: Concept, functions, styles and theories.

(8 hours)

Communication: Process, importance, channels, barriers to communication, communication and management, role of communication in managerial effectiveness.

Unit V (4 hours) Controlling: Meaning, steps in a control process, need for control, types of control methods, essentials of effective control systems, problems in central process, control techniques.

Recommended books: 1. Prasad L M, Principles of Management, S. Chand and Co. 2. Stoner, Freeman and Gilbert Jr, Management, Prentice Hall of India. 3. Koontz, Principles of Management, Tata Mc Graw Hill 4. Robbins S.P. and Decenzo David A., Fundamentals of Management: Essential Concepts and

Applications, Pearson Education.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 6

ORGANIZATIONAL BEHAVIOUR

Course Code: MHA102 L-4, T-0, P-0, C-4

Objective: This course intends to develop understanding of the students of individual and group behaviour in organisational set-up.

Course Contents: Unit I (8 hours) Introduction to Organizational Behaviour: Concept, nature, characteristics, conceptual foundations, determinants and importance; concept of knowledge management and emotional Intelligence in contemporary business organization.

Unit II (8 hours) Understanding Human Behaviour in Management: Perception: Concept, nature, process, importance. Management and behavioural applications of perception. Attitude: concept, process, and importance. Attitude measurement. Personality: Concept, nature, types and theories of personality shaping. Learning In Management: Concept and theories of learning, learning principals, role of learning in management.

Unit III (8 hours) Motivation and Leadership: Concept, principles, theories – content and process. Monetary and non-monetary motivation. Leadership: Concept, functions, styles, and theories of leadership-trait, behavioural, and situational.

Unit IV (8 hours) Interpersonal relationship management: Analysis of interpersonal relationship, developing interpersonal relationship. Rapport building techniques and tips Group Dynamic: Definition of group, stages of group development, punctuated equilibrium model, group structure, group decision making.

Unit V (8 hours) Stress and conflict management: Define stress and its potential sources, individual and organizational approaches for managing stress. Conflict management: Concept, sources, types, functionality and dysfunctional of conflict. Classification of conflict: intra individual, inter-personal, inter-group, and organizational. Resolution of conflict; meaning and types of grievances and process of grievance handling.

Recommended books: 1. Davis Keith, Human Behaviour at Works: Organizational Behaviours, Tata McGraw- Hill,

New Delhi. 2. Pareek Udai, Behavioural Process in Organizations, Oxford and IBH, New Delhi. 3. Robbins S.P., Organizational Behaviour, Pearson Education, New Delhi. 4. Luthans Fred, Organizational Behaviour, McGraw Hill, New Delhi. 5. Chandran J.S., Organization Behaviour, Vikas Publishing House.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 7

HEALTH POLICY AND HEALTH CARE MANAGEMENT IN INDIA

Course Code: MHA103 L-4, T-0, P-0, C-4

Objective: This course intends to develop understanding of the students on health policies, procedures and healthcare management system in our country.

Course Contents: Unit I

(8 hours)

1. Different definitions of health. 2. Concept of health & well being, standard of living, quality of life, hygiene. 3. Development of healthcare system in India. 4. Different types of healthcare systems: allopathic, ayurvedic, homeopathic, unani.

Unit II (8 hours) 1. Dimensions of health, positive health, spectrum of health, spectrum of disease, responsibility

for the health. 2. Determinants of health. 3. Indicators of health. Indices: PQLI, HDI, GDI.

Unit III (10 hours) 1. Levels of health care, concept of control and prevention. 2. Health team concepts, health service philosophies. 3. Concept of causation, surveillance, monitoring. 4. Modes of intervention.

Unit IV (8 hours) 1. Organization of health system: primary care, secondary care and tertiary care. 2. Health programmes with reference to malaria, tuberculosis, MCH and HIV/ AIDS

Unit V (8 hours) 1. Health statistics: introduction, components and methods. 2. Epidemiology: aims, principles, descriptive, analytical and experimental epidemiology,

methods and uses. 3. Government policies on healthcare.

Recommended books: 1. Park K, Text Book on Hygiene and Preventive Medicine, Banarsidas, Bhanoy. 2. Park K, Preventive and Social Medicine. 3. Deimer, Introduction to Health Services, New York, 4. Schultz R.J. Management of Hospitals, McGraw Hill, New York, 5. A.V.(ed), Managing a Modern Hospital, Response Books, New Delhi

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 8

MANAGERIAL ACCOUNTING

Course Code: MHA104 L-4, T-0, P-0, C-4

Objective: This course intends to develop students’ understanding of basic principles, concepts and tools of accounting and financial management for efficient resource management.

Course Contents: Unit I (10 hours) 1. Management Accounting: overview, nature, scope and purpose of managerial accounting;

Tools and techniques of managerial accounting. 2. Introduction to Accountancy: origin, need, meaning, definition and objectives; 3. Accounting equations and rules of debit and credit;

Unit II (12 hours) 1. Journal: meaning, goods a/c, purchase a/c, sales a/c, purchase return a/c, sales return a/c 2. Ledger a/c: meaning, preparation of ledger a/c. 3. Subsidiary books - formats, types and problems. 4. Cash books - simple cash book, cash with discount columns, three column cash book, petty

cash book (simple and analytical).

Unit III (8 hours) 1. Profitability ratio, working capital. 2. Cash flow and fund flow. 3. Recording business transactions.

Unit IV (6 hours) 1. Elements of hospital management accounting : Estimation of cost to various service

departments i.e., CSSD, laundry, water supply ,oxygen, food and beverages, housekeeping, operation theatre, costing as a buy or make decision, special feature of hospital as multi division with multi product in each division, cost reduction in a competitive environment.

Unit V (4 hours) 1. Financial statements and their analysis. 2. Concept of business plan and project plan.

Recommended books: 1. Bhatacharya S.K. , Accounting for Management, Vikas Publications 2. Maheshwari S.N., Corporate Accounting , Vikas Publications 3. Khan and Jain, Financial Management, Tata McGraw Hill 4. Prakash Chandra, Fundamentals of Financial Management, TMH 5. Pandey I.M, Financial Management, Vikas Publications

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 9

ENGLISH COMMUNICATION& SOFT SKILLS-I

Course Code: MHA199 L-3, T-0, P-2, C-4

Objective- The objective of the course is to impart basic knowledge of English Language and Communication. Course Content: Module – 1 Significance of English Language 4 Hours

a) Role and importance of English language in corporate. b) Language as a tool of communication.

Module -2 Vocabulary Building 10 Hours

a) Word Formation Methods i. Prefix

ii. Suffix iii. Conversion iv. Compounding

b) Homophones c) One word Substitutes d) Words often confused

Module -3 Fundamentals of English Language 12 Hours

e) Parts of Speech f) Basic Auxiliaries and Modals g) Tenses

Module – 4 Self Enhancement Skills 14 Hours

a) Understanding self b) Self introduction c) Introducing others d) Managing Emotions e) Understanding Roles f) Basic etiquettes at college premises

(Note- Refer to workbook to carry out exercises as class room activity and home assignment.) Learning Outcomes- Students will be able to

• Know the importance of English Language for their future and start feeling, thinking and living with English.

• Use different words in different situations and be aware of impurities concerning the usage of words.

• Communicate with confidence. • Exercise the correct use of grammar in their written and spoken English. • Introduce themselves and others.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 10

• Build a proper attitude required for overall development of a professional.

Evaluation & Assessment: The students will be evaluated on all four parameters of LSRW External Exam Internal Assessment Total

50 50 100

Internal Assessment: 50

Best 2 out of Three CTs Attendance Workbook Assignments & Viva Total

20

10

10+10

50

Viva to be carried out by external faculty from within the university. External Assessment: 50

PRACTICAL EXAM* VIVA TOTAL 25 Marks 25 Marks 50 Marks

The external evaluation would also be done by the external examiner based on the Practical and viva conducted during the examination. * Practical Exam Paper Structure:

Question paper should consist of four questions out of which the first question will be objective type of 10 marks. Other three question will be long, each of 05 marks.

Reference Books:

� ILFS Bi-lingual Course in Basic English, ILFS Skill Development Corporation � English Grammar Composition & Usage by J.C. Nesfield, Macmillan Publishers � The Business letters by Madan Sood, Goodwill Publishing House, New Delhi � Communication Skills by Sanjay Kumar &PushpLata, Oxford University Press � Taylor Grant, English Conversation Practice, Tata McGraw Hill New Delhi. � Mohan Krishna and Banerji Meera, Developing Communication Skills, MacMillan India Ltd., Delhi.

*********

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 11

IT APPLICATIONS IN HOSPITAL (PRACTICAL)

Course Code: MHA151

L-0, T-0, P-8, C-4

Objective: This course intends to familiarize and develop understanding of the students about IT applications in a hospitals and delivery of healthcare services.

Course Contents: Unit I (8 hours) Introduction to Computing: fundamental s of computer, generation of computers, anatomy of computers, classification of computers, input and output devices; memory and operating systems, programming languages, data processing; software and its’ types.

Unit II (8 hours) Introduction to windows: application in Windows; word processing (MS Word), spreadsheet (MS Excel), Presentation (MS Power Point), Relational database (MS Access) SQL.

Unit III (8 hours) Introduction to Windows: history of internet , how the web works, web server and clients, connection at ISP – ISDN, dialup or leased, domain naming system; registering our own domain name, internet; services of internet, Telnet, www, FTP, email etc.

Unit IV (8 hours) Medical terminologies: medical writing, Grammar and punctuation in medical phrases, Medical report form, transcribing techniques and procedures.

Unit V (8 hours)Hospital Information System: overview and structure, objectives, various functional modules in ahospital, concept of telemedicine and biometrics and touch screen facility, overview of ERP,working knowledge of commonly used hospital software.

Recommended books: 1. Basandra S.K., Computers Today, Galgotia Publishers. 2. Rajaraman V, Fundamentals of Computers. 3. Nancy Stevenson, Word 97 Fast and Easy, Galgotia Publishers. 4. Leon A and Leon M, Introduction to Computers, Vikas Publication. 5. Kakkar D.N., Goyal R, Computer Applications in Management, New Age.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 12

REPORT ON HOSPITAL PRACTICES – I

Course Code: MHA152 L-0, T-0, P-8, C-4

Objective: This course intends to familiarize and enhance understanding of the students about the managerial practices in different departments of the hospital with special emphasis on patient care.

Course Contents:

1. Students will be given detailed information about the functioning of the different departments

and general working environment of the hospital, they will be asked to appreciate special demands and understand various managerial protocols, in different patient care areas of the hospital. They are supposed to learn and get familiar with the functions and activities of the different departments of the hospital.

2. Students will prepare a report highlighting managerial functions undertaken in the hospital and scope of improvement in the hospital.

3. A performance appraisal certificate shall be issued by the hospital administrator or medical superintendent.

4. Students will give a formal presentation of the report before the jury comprising of minimum two internal faculty members appointed by the Director of the college.

5. The assessment would be out of 100 marks (External Marks-50, Internal Marks-50).

6. Departments to be visited are- i. I T Department

ii. Reception iii. Registration iv. Admission v. Billing & Discharge

vi. OPD Services 22.6 Marketing vii. Public Relation Office

viii. Pharmacy Services ix. Stores x. House Keeping

Report format

i. Introduction ii. Functioning of department

iii. Observation iv. Recommendation v. Conclusion

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 13

PERFORMANCE APPRAISAL

Student’s Name: _________________________________________________________________

Course: ____________________ Session: ________________ Roll No. _______________

You are requested to provide your opinion on the following parameters:

A – Outstanding B – Good C – Satisfactory D – Unsatisfactory

1 Technical knowledge gathered about the healthcare industry and the job he/she was involved. 2 Communication Skills: Oral / Written / Listening skills 3 Ability to work in a team 4 Ability to take initiative 5 Ability to develop a healthy relationship with others 6 Ability to relate theoretical learning to the practical training 7 Creativity and ability to innovate with respect to work methods and procedures 8 Ability to grasp new ideas and knowledge 9 Presentations skills 10 Documentation skills 11 Sense of Responsibility 12 Acceptability (patience, pleasing manners, the ability to instill trust, etc.) 13 His/her ability and willingness to put in hard work 14 Punctuality 15 In what ways do you consider the student to be valuable to the organization?

Consider the student’s value in term of: (a) Qualification (b) Skills and abilities (c) Activities/ Roles performed

Any other comments: _____________________________________________________.

Assessor’s overall rating

Assessor’s Name: ____________________________ Designation: ________________

Name and address of Hospital: ________________________________________________________

Email id: ______________________________ Contact No: ________________

Assessor’s Signature _______________

Date: ___________________________

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 14

Semester II HOSPITAL PLANNING AND DESIGNING

Course Code:-MHA201 L-4, T-0, P-0, C-4

Objective: - This course intends to familiarize and develop understanding of the students on hospital planning and designing for optimum utilization of hospital resources and an interrupted delivery of healthcare services.

Courses Contents: Unit I

(8 hours)

1. Classification of hospitals, 2. Planning for site selection, 3. Planning for architecture, interiors and graphics. 4. Construction and commissioning of electrical safety. 5. Factors influencing hospital utilization.

Unit II (8 hours) 1. Facilities engineering: introduction, different divisions of facilities engineering, need for

biomedical engineering department. 2. Types of manpower required for maintenance activities: types of maintenance, job orders,

equipment maintenance log books, AMCS, outsourcing of maintenance services.

Unit III (8 hours) 1. Linen and laundry: meaning, importance, 2. Types of linen and laundry services, 3. General laundry services, 4. Laundry layout arrangement, washing materials, washing arrangements.

Unit IV (8 hours) 1. Dietary services of hospital - importance and functions 2. Kitchen equipment, kitchen stores, day store, general kitchen layout, special diets, food

distribution methods.

Unit V (8 hours) 1. Housekeeping services - importance and functions 2. Pest control measures adopted in hospitals 3. Cleaning methods and different types of equipments used in cleaning 4. Outsourcing of housekeeping services in hospitals - advantages and disadvantages

Recommended books: 1. Kataram, G.D. Kunders and S. Gopinath , Hospital Planning, Design and Management, Tata

McGraw Hill 2. Sakharkar, Principal of Hospital Administration and Planning, Jaypee Brothers Medical

Publisher 3. Lewellyn Davis L., Hospital Planning and Administration, R. Macaualy HMC 4. Sreenivasan S., Management Process in Health Care, Jaypee Brothers

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 15

MANAGERIAL AND HEALTH ECONOMICS

Course Code: MHA202 L-4, T-0, P-0, C-4

Objective: This course intends to familiarize and develop understanding of the students about the principles and concepts of economics for better resource management in healthcare sector.

Courses Contents: Unit I (8 hours) Introduction to health economics, fundamental economic concepts; scarcity and choice, opportunity cost, agency relationship.

Unit II (8 hours) Law of demand and supply, determinates of demand and supply for medical services; Elasticity and its applications in healthcare, market equilibrium

Unit III (8 hours) Market failure and role of Government in health care sector; Risk, uncertainty and insurance;

Unit IV Medical care production and costs analysis; Cost-benefit analysis;

(8 hours)

Unit V (8 hours) Decision making under different healthcare markets (perfect and imperfect) by health care providers.

Recommended books: 1. Paul S., Readings in Economics, Tata McGraw Hill, New Delhi. 2. Dwivedi, D.N., Microeconomic Theory, Vikas Publications, New Delhi. 3. Moyer and Harris, Managerial Economics, McGuian, West Publishing Company.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 16

MARKETING AND PUBLIC RELATIONS MANAGEMENT

Course Code: MHA203 L-4, T-0, P-0, C-4

Objective: This course intends to develop and sharpen students’ marketing skills including effective public relations management for better positioning of the hospital and communication of healthcare services and facilities to the public.

Course Contents: Unit I

(8 hours)

1. Basic concept of marketing management, consumer behavior. 2. Marketing research and information 3. Pricing strategies of various services. 4. Marketing strategy, evaluation and control.

Unit II (8 hours) 1. Promotion of business in hospitals. 2. Service marketing, patient care and communication. 3. Advertisement and branding. 4. Marketing of promotional activities.

Unit III (8 hours) 1. Corporate marketing. 2. Marketing for third party administrators and cash-paying patients. 3. Marketing and medical ethics. 4. Social aspects of marketing.

Unit IV (8 hours) 1. Public Relations : definition, need, essentials of good public relations, public relations towards

global professionalism and major areas of public relations activity. 2. Co-ordination of press relations, advertising, publications and different media. 3. Corporate image. 4. Role of public relations in India, Government interference, role of Press Bureau, other

Government and media organizations, public relations approach and public relations problems in Government sector.

Unit V (8 hours) 1. Public relations for private sector: Impact on business management, share holders, distributors,

customers and internal communication. 2. Professionalism for public relations. 3. Qualities of public relation officers, professionalism and regulations 4. Corporate communications and identity, corporate message, image branding and public affairs. 5. Crisis management.

Recommended books: 1. Kotler Philip, Marketing Management: Analysis, Planning, Implementations and Control,

Pearson Education, New Delhi. 2. Ravi Shankar, Service Marketing, Excel Books, New Delhi 3. Chabra T.N, Marketing Management, Tata McGraw Hill 4. Ranjan Saxena, Marketing Management, McGraw Hill 5. Christopher Lovelock, Ivehen Wirtz and Jayantja Chaherjee, Service Marketing–People,

Technology and Strategy, A Sonta Asian Perspective, Pearson Publisher. *Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 17

GENERAL ANATOMY

Course Code: MHA204 L-4, T-0, P-0, C-4

Objective: This course intends to develop students’ understanding of basic terms, concepts and systems of human body.

Course Contents: Unit I

(4 hours)

1. Introduction to anatomy. 2. Terms used in anatomy. 3. The systems of the body. 4. Cell Structure

Unit II (10 hours) 1. Musculoskeletal System - basic anatomy of important muscles and bones. 2. Respiratory System - basic anatomy of tongue, trachea, nose. 3. Digestive System – basic anatomy of oesophagus, stomach, small intestine, large intestine,

liver, gall bladder, pancreas.

Unit III (8 hours) 1. Cardiovascular system - basic anatomy of heart and important blood vessels. 2. Lymphatic System.

Unit IV (12 hours) 1. Uro-genital system - basic anatomy of kidney and associated organs, male reproductive organs,

female reproductive organs. 2. Endocrine system - brief anatomy of Thyroid, parathyroid, pituitary, Adrenal. 3. Nervous system – basic anatomy of brain and spinal cord. 4. Basic anatomy of ear and eye. 5. Basic anatomy of skin.

Unit V (6 hours) 1. Medical Terminology: Introduction, objectives and importance. 2. Prefixes: Definition, study of various prefixes with examples. 3. Suffixes: Definition, study of various suffixes with examples. 4. Root or Stem words: Definition, study of various suffixes with examples

Recommended books: 1. Chaurasia B.D, General Anatomy, CBC publication. 2. Standing Susan, Gray's Anatomy: The Anatomical Basis of Clinical Practice, Publisher: C.V.

Mosby. 3. Netter H. Frank and John T. Hansen, Atlas of Human Anatomy, Publisher: ICON Learning

Systems.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 18

MATERIALS MANAGEMENT

Course Code: MHA205 L-4, T-0, P-0, C-4

Objective: This course intends to enhance students understanding on the theories, concepts, tools and practice relating to materials management in hospital.

Course Content: UNIT I (8 hours) 1. Materials management: overview, the modern concept, scope and objective, importance,

material planning, integrated approach to material planning and control. 2. Material handling, importance, principles, benefits, material handling equipments, selection of

material handling equipments, relevance of material management to hospitals.

UNIT II (8 hours) 1. Inventory: definition, need for control, objectives of inventory control, scope and importance,

impact on profitability of the organization. 2. Different types of hospital inventories, categories of materials in hospital as un-expendable and

expendable, classification of un-expandable items. 3. Hospital maintenance items, spare parts and stocking polices for capital items.

UNIT III (8 hours)

1. Purchase management: overview, purchasing types. 2. Significance of purchasing policy, principles of scientific purchasing, factors of purchasing,

essence of sound purchasing policy. 3. Purchasing methods and procedures.

UNIT IV (8 hours) 1. Receipt of items: inspection, quality assurance, accounting and storage; buffer stock. 2. Distribution: basket system, topping up, unit dose system, transportation of stores. 3. Types, features and security of different kinds of stores: medical stores, kitchen stores, general

stores.

UNIT V (8 hours) 1. Condemnation and disposal. 2. Centralized and decentralized stocking. 3. Newer concepts: supply chain management, ERP, outsourcing, just in time.

Recommended books: 1. Gopalakrishna, P., Materials Management, Prentice Hall, New Delhi, 2. Gopalakrishna, P., Purchasing and Materials Management, Tata McGraw Hill, New Delhi, 3. Raghuram, G. and Rang raj, N., Logistics and Supply Chain Management, Concepts and Cases. 4. John. T. Mentzer, Supply Chain Management, Response Books, New Delhi,

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 19

HEALTH INFORMATICS AND MANAGEMENT INFORMATION SYSTEM

Course Code: MHA206 L-4, T-0, P-0, C-4

Objective: This course intends to familiarize and develop understanding of the students on the information system management with special reference in healthcare institutions for proper decision making.

Course Contents: Unit I

(8 hours)

1. Meaning and role of information systems. 2. Types of information systems: operations support systems, management support systems,

expert systems and knowledge management systems. 3. Information systems for strategic management: competitive strategy concepts, strategic role of

information systems.

Unit II (8 hours) 1. Health informatics: introduction, Healthcare information literacy, database management

system, application of health information system. 2. Electronic medical records: overview, legal aspects of electronic medical records, advantages

and disadvantages.

Unit III (8 hours) 1. Decision Support Systems: MIS support for decision making; decision support systems. 2. Tools of business support systems: what if analysis, sensitivity analysis, goal seek analysis,

optimization analysis. 3. Emerging concepts in information system design and application.

Unit IV (8 hours) 1. Hospital Information System Management and software applications in registration, billing,

investigations, reporting, ward management and bed distribution, medical records management, materials management and inventory control, pharmacy management, dietary services management, information processing.

2. Executive information system; expert support systems; security and ethical challenges.

Unit V (8 hours) 1. MS Access: creating database, adding, editing and moving records. 2. Querying: creating, saving and editing; creating and using forms. 3. Creating and printing reports, managing data and files. 4. World Wide Web: introduction, web access through on-line services, using web browser,

weaning a better Web. 5. Internet and Intranet: meaning of internet; difference between the internet and intranet; Introduction

to TCP/IP; setting up an internet, internet addressing, types of internet connections.

Recommended books: 1. Kenneth, Laudon and Jane Laudon MIS: Managing the Digital Firm, Pearson Education. 2. James, A. O’Brien Introduction to Information Systems, Tata McGraw Hill. 3. Turban, E., McLean, E. and Wetherbe, J., Information Technology for Management: Making

Connections for Strategic Advantage. John Wiley and Sons. 4. Jawadekar, W. S., Management Information Systems. Tata McGraw Hill.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 20

ENGLISH COMMUNICATION& SOFT SKILLS-II

Course Code: MHA299 L-3, T-0, P-2, C-4 Objective- The objective of the course is to impart basic knowledge of English Language and Communication. Course Content: Module – 1 Fundamentals of Communication

8 Hours a) Communication: definition and significance b) Understanding Verbal &Non verbal Communication c) Using Body Language in Communication d) Building Conversational Skills e) 7C’s of Communication f) Barriers to communication.

(Note- Refer to workbook to carry out exercises as class room activity and home assignment.) Module – 2 Employability Communication

8 Hours a) Writing Emails b) Job application writing-solicited and unsolicited c) Resume d) Joining reports e) Handling telephonic Interviews

(Note- Refer to workbook to carry out exercises as class room activity and home assignment.)

Module – 3 English Grammar and Usage

12 Hours a) Prepositions b) Active and Passive Voice c) Conditional sentences d) Question tags e) Syntax concord

Module - 4 Listening Comprehension12 Hours

a) Effective Listening b) Hurdles to listening c) Listening exercises- Listening to a text reading in class, videos like The Moth, Ted Talks, short

movies with English subtitles, and motivational speeches. Learning Outcomes- Students will be able to

• Know the importance of English Language and its role in Communication. • Write and present their resume along with other corresponding tools required for getting job. • Exercise the correct use of grammar in their written and spoken English. • Comprehend listening for the sake speaking with force and proper articulation.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 21

Evaluation & Assessment: The students will be evaluated on all four parameters of LSRW External Exam Internal Assessment Total

50 50 100

Internal Assessment: 50

Best 2 out of Three CTs Attendance Workbook Assignments & Viva Total

20

10

10+10

50

Viva to be carried out by external faculty from within the university External Assessment: 50

PRACTICAL EXAM* VIVA TOTAL 25 Marks 25 Marks 50 Marks

The external evaluation would also be done by the external examiner based on the Practical and viva conducted during the examination.

* Practical Exam Paper Structure: Question paper should consist of four questions out of which the first question will be objective type of 10 marks. Other three question will be long, each of 05 marks.

Reference Books: 1. ILFS Bi-lingual Course in Basic English, ILFS Skill Development Corporation 2. Sasikumar V and Dhamija P.V.,Spoken English, Tata McGraw Hill, New Delhi. 3. Allen, W.S., Living. English Speech, London. Longman, 1965 4. Taylor Grant,English Conversation Practice, Tata McGraw Hill New Delhi. 5. Thomson A. J. &Martinet A. V.,A Practical. English. Grammar, Oxford University Press,

New Delhi. 6. Department of English and Modern European Languages, University of Allahabad, Anthology of

Modern Prose, Oxford University Press. 7. Mohan Krishna and Banerji Meera, Developing Communication Skills, MacMillan India

Ltd., Delhi 8. Bansal, R.K. and J.B. Harrison,Spoken English, Orient Longman, New Delhi. 9. Hornby A.S.,Oxford Advanced Learners Dictionary of Current English, 7th Edition.

************

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 22

REPORT ON HOSPITAL PRACTICES – II

Course Code: MHA251 L-0, T-0, P-8, C-4

Objective: This course intends to familiarize and develop understanding of the students of the managerial practices in hospital with special emphasis on hospital operations and functions.

Course Contents:

1. Students will be given detailed information about the functioning of the different departments and general working environment of the hospital, they will be asked to appreciate special demands and understand various managerial protocols, in different patient care areas of the hospital. They are supposed to learn and get familiar with the functions and activities of the different departments of the hospital.

2. Students will prepare a report highlighting managerial functions undertaken in the hospital and scope of improvement in the hospital.

3. A performance appraisal certificate shall be issued by the hospital administrator or medical superintendent.

4. Students will give a formal presentation of the report before the jury comprising of minimum two internal faculty members appointed by the Director of the college.

5. The assessment would be out of 100 marks (External Marks-50, Internal Marks-50). 6. Departments to be visited are-

i. Laboratory Services ii. Imaging Services

iii. Personnel / H R Dept. iv. Laundry & Linen Services v. Kitchen & Dietary Services

vi. Marketing vii. Computerized Medical Record viii. Security Services

ix. Transportation Services x. Wards

Report format

i. Introduction ii. Functioning of department

iii. Observation iv. Recommendation v. Conclusion

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 23

Semester - III HUMAN RESOURCE MANAGEMENT

Course Code: MHA301 L-4, T-0, P-0, C-4

Objective: This course intends to develop understanding of the students of concepts, techniques, theories and practices of human resource management in hospital.

Course Contents: Unit I

(8 hours)

1. Elements of HRM: evolution of HRM, meaning, mature and scope, HRM functions and

objectives, difference between HRM and Personnel Management. 2. Human Resource Development in India, role of HR managers, manpower planning.

Unit II (8 hours)

1. Job analysis, job description, job specification. 2. Recruitment and selection, methods and procedures. 3. Difference between recruitment and selection process.

Unit III (8 hours)

1. Training and development: purpose, methods and issues of training and management

development program, mentoring and coaching.

Unit IV (8 hours)

1. Performance and job evaluation: definition, purpose of appraisal, procedures and techniques including performance appraisal.

2. Job evaluation: concept, methods and types.

Unit V (8 hours)

1. Job Enrichment: promotion, transfer and separation: promotion – purpose, principles and types. 2. Transfer: reasons, principles and types. 3. Separation: lay-off, resignation, dismissal, retrenchment. 4. Job enrichment, job enlargement, job rotation.

Recommended books: 1. Mirza, Satyadian S., Human Resource Management. 2. Pareek, Udai and Rao T.V. Designing and Managing Human Resource Systems. 3. Rao T.V. and Pereira, D.H. Recent Experience in Human Resource Development. 4. Rao T.V. Performance Appraisal - Theory and Practice. 5. Keith Davis, Human Behaviour at Work. 6. Khandawalla, Organizational Design for Excellence. 7. Gary Dessler, Human Resource Management, Prentice-Hall of India Pvt. Ltd.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 24

HOSPITAL SUPPORT SERVICES AND MANAGEMENT OF HAZARDS

Course Code: MHA302 L-4, T-0, P-0, C-4

Objective: This course intends to familiarize and develop understanding of the students of various hospital support services and their rational utilisation.

Course Contents:

Unit I (8 hours) 1. Principles and methods of organizing, clinical and support services for hospitals, role of support

services in hospital functioning. 2. Nursing services: meaning, objectives, nursing administration, duties and responsibilities of nursing

officers, nursing and support staff in wards, nursing by-laws, rules, policies and procedures. 3. Documentation and records, nursing audit, determination of department-wise functional nursing

component in a hospital.

Unit II (8 hours) 1. Emergency services: meaning, importance, methods. 2. Safety, security, fire protection and ambulance services. 3. Disaster plan: policies and procedures for general safety, disaster plan and medical initiative plan;

crisis situation management. 4. Laboratories for clinical investigations: laboratory procedures, conduct, sampling, reporting and

billing; staffing, housekeeping, safety and precautionary measures in laboratories and blood bank.

Unit III (8 hours) 1. Dietary services and hospital diet: importance, functions, equipments, storage, day store, general

kitchen, special diet kitchen, food distribution. 2. Types of hospital hazards: physical, biological, mechanical, psychological hazards. 3. Hospital hazards management: meaning, needs, principles, purpose, impact on employees, patients

and visitors; preventive measures.

Unit IV (8 hours) 1. Hospital related infections: common hospital acquired infections and their causative agents,

prevention of hospital acquired infection. 2. Role of central sterile supply department, infection control committees, monitoring and control of

cross infections.

Unit V (8 hours) 1. Biomedical waste management: meaning, categories of biomedical wastes, disposal of biomedical

wastes, incineration and its importance. 2. Standards for waste autoclaving, microwaving and deep burial, segregation, packaging,

transportation and storage. 3. Sewage wastes: meaning, composition, objectives of sewage disposal, decomposition of organic

matter, modern sewage treatment methods, solid and liquid wastes and their treatment.

Recommended books: 1. Srinivasan A.V. (ed), Managing a modern hospital, Response Books, New Delhi. 2. Anand K.K., Hospital management, Vikas Publishing, New Delhi, 3. Arun Kumar, (ed) Encylopedia of Hospital Administration and Development, Anmol Publications,

New Delhi. 4. Park K, Textbook on Hygiene and Preventive Medicine.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 25

HOSPITAL OPERATIONS MANAGEMENT

Course Code: MHA303 L-4, T-0, P-0, C-4

Objective: This course intends to familiarize the students of various activities and operational aspects in a hospital.

Course contents: Unit I (10 hours) 1. Overview and definition of operations management, classification of operations,

responsibilities of operations manager, service design. 2. Developing operations strategy, facility location and layout, importance of location, factors,

general steps in location and selection decision process, types of layouts, product, process, service facility layout.

Unit II (10 hours) 1. Overview of hospital operations management: role and decisions, application of computer and

advanced operations technology, productive systems in a hospital, concept of front office and back office.

2. Operations strategy as a competitive tool, elements, technology selection and process development.

Unit III (8 hours) 1. Maintenance Management: Objectives, types of maintenance systems, equipment maintenance,

quality and reliability, concept of failure, equipment history and documents. 2. Maintenance planning, maintenance information system, replacement policy, biomedical

technology, application in hospital environment, calibration tests, maintenance features, hazards. 3. Hospital maintenance items, spare parts stocking techniques and polices.

Unit IV (8 hours)

1. Inventory: definition, need, scope, objective and importance of for inventory control. Impact of

inventory control on profitability of the organization. 2. Different items in hospital inventory and their categories.

Unit V (4 hours) 1. Productivity and work study: method study, work measurement, work sampling and their

applications.

Recommended books: 1. Srinivasan A.V. (ed), Managing a Modern Hospital, Response Books, New Delhi. 2. Gopalakrishna, P., Materials Management, Prentice Hall, New Delhi. 3. Gopalakrishna, P., Purchasing and Materials Management, Tata McGraw Hill, New Delhi. 4. Raghuram, G. and Rang raj, N., Logistics and Supply Chain Management, Concepts and Cases. 5. Sahay, B.S., Supply Chain Management for Global Competitiveness, 6. Chopra, Sunil and Peter Meindl, Supply Chain Management: Strategy, Planning and

Operation, Addison Wesdey Longman, New Delhi.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 26

CORPORATE COMMUNICATION

Course Code: MHA399 L-3, T-0, P-2, C-4 Objective- The objective of the course is to impart knowledge of corporate behaviour and making the students prepared for job interviews.

Module – 1 Writing Skills 8 Hours

a) Writing Memos,Notice & Circular b) Drafting Agenda c) Minutes of meeting d) Writing Business Letters

(Note- Refer to workbook to carry out exercises as class room activity and home assignment.) Module – 2 10Hours Corporate skills

a) Time Management b) Art of Planning c) Leadership d) Positive Attitude e) Art of Negotiation

Module – 3 Presentation Skills 10 Hours

a) Elements of effective communication b) Setting objectives c) Audience analysis d) Content preparation e) Using audio visual aids f) Non verbal codes

Module – 4 Preparation for Job Interviews 12 Hours

a) Interview Preparation b) Interview gestures and postures c) Dressing sense d) Understanding employer expectations e) Do’s and Don’ts of Interview f) Group Discussion on relevant topics g) Mock Interview sessions

(Note- Refer to workbook to carry out exercises as class room activity and home assignment.)

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 27

Learning Outcomes- Students will be able to

• Do business correspondence for conducting meeting and write business letters. • Acquire corporate skill and behaviour required to be a successful professional. • Present themselves confidently with verbal and non verbal cues. • Perform well in job interview situations.

Evaluation & Assessment: The students will be evaluated on all four parameters of LSRW

External Exam Internal Assessment Total

50 50 100

Internal Assessment: 50 Best 2 out of Three CTs Attendance Workbook Assignments & Viva Total

20

10

10+10

50

Viva to be carried out by external faculty from within the university External Assessment: 50

PRACTICAL EXAM* VIVA TOTAL 25 Marks 25 Marks 50 Marks

The external evaluation would also be done by the external examiner based on the Practical and viva conducted during the examination.

* Practical Exam Paper Structure: Question paper should consist of four questions out of which the first question will be objective type of 10 marks. Other three question will be long, each of 05 marks.

Reference Books: 1. ILFS Bi-lingual Course in Basic English, ILFS Skill Development Corporation 2. Raman Meenakshi& Sharma Sangeeta, Technical Communication-Principles & Practices

O.U.P. New Delhi. 2008. 3. Chabbra T N, Business Communication, Sun India Pub. New Delhi. 4. Sehgal M.K. &KhetrapalVandana, Business Communication, Excel Books, New Delhi. 5. MitraBarun K., Personality Development and Soft Skills, O.U.P., New Delhi. 2012. 6. Mohan Krishna and Banerji Meera, Developing Communication Skills, MacMillan India

Ltd., Delhi

*************

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 28

HOSPITAL COST ACCOUNTING AND FINANCIAL MANAGEMENT

Course Code: MHA305 L-4, T-0, P-0, C-4

Objective: This course intends to familiarize and develop understanding of the students of the cost accounting and financial management processes for optimum utilisation of financial resources in healthcare sector.

Course Contents: Unit I (8 hours) 1. Introduction to Cost Accounting: meaning, objectives and functions of cost accounting, role of

costing in decision making, types of cost; cost concepts; elements of cost; overheads and their allocation and apportionment.

2. Costing of service departments and other related areas, estimation of cost of service departments and allocation of costs to various other departments such as: CSSD, laundry, compressors, water supply, oxygen, nitrous oxide, food and beverage, housekeeping, security, maintenance.

Unit II (8 hours) 1. Preparation of cost sheet: methods of costing, reconciliation of cost and financial accounting. 2. Marginal costing: marginal costing versus absorption costing, cost-volume-profit analysis and

break-even analysis, margin of safety, key factors, managerial applications of marginal costing.

Unit III (8 hours) 1. Differential costing and incremental costing: concept, uses and applications, methods of

calculation of these costs and their role in management decision making. 2. Standard costing: concept of standard cost, establishing various cost standards, variance

analysis, material, labour and its applications and implications.

Unit IV (8 hours) 1. Budgeting: concept of budget, budgeting and budgetary control, types of budgets and their

preparation, advantages and limitations of budgetary control.

Unit V (8 hours) 1. Responsibility accounting: concept and various approaches to responsibility accounting,

concept of investment centre, cost centre, profit centre, responsibility centre and its managerial implications.

Recommended books: 1. Kulkarnin G.R., Hospital Management Accounting – Planning and Control, National Health

Management Institute, Mumbai. 2. Horngren et al, Introduction to Management Accounting, Pearson. 3. Khan and Jain, Management Accounting, Tata McGraw-Hill. 4. Pandey, I.M., Management Accounting, Vikas Publication. 5. Bhattacharyya S.K. and Dearden J., Accounting for Management, Vikas Publication.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 29

REPORT ON HOSPITAL PRACTICES – III

Course Code: MHA351 L-0, T-0, P-8, C-4

Objective: This course intends to familiarize and enhance understanding of the students of the managerial practices in a hospital with special emphasis on patient care.

Course Contents:

1. Students will be given detailed information about the functioning of the different departments and general working environment of the hospital, they will be asked to appreciate special demands and understand various managerial protocols, in different patient care areas of the hospital. They are supposed to learn and get familiar with the functions and activities of the different departments of the hospital.

2. Students will prepare a report highlighting managerial functions undertaken in the hospital and scope of improvement in the hospital.

3. A performance appraisal certificate shall be issued by the hospital administrator or medical superintendent.

4. Students will give a formal presentation of the report before the jury comprising of minimum two internal faculty members appointed by the Director of the college.

5. The assessment would be out of 100 marks (External Marks-50, Internal Marks-50).

6. Departments to be visited are- i. Central Sterile Supply Dept.

ii. Library in Hospital iii. Emergency iv. Critical Care Unit v. Medical Record

vi. Operation Theatre

Report format i. Introduction

ii. Functioning of department iii. Observation iv. Recommendation v. Conclusion

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 30

SUMMER TRAINING (REPORT AND PRESENTATION)

Course Code: MHA352 L-0, T-0, P-0, C-2

Objective: This course intends to familiarize and develop understanding of the students about the organizational set up of hospitals in different set-ups i.e., Government sector, charitable or missionary hospitals, nursing homes, teaching hospitals and corporate sector.

Course Contents:

1. A brief introduction is given by the host hospital on the medical and administrative functions. 2. Students will visit various departments and will observe the physical layout, working

conditions and managerial practices under the supervision of internal faculty of the department. 3. Students will write notes on the salient features of activities of different departments. 4. A structured report shall be prepared by each student after each hospital visit. 5. Each report of visit shall be clubbed and presented in a major project report form. 6. Analysis of the visit reports will be carried out by students with help of faculty. 7. Students will give a formal presentation of the report before the jury comprising of minimum

two internal faculty members to be appointed by the Director of the college. 8. The assessment will be out of 100 marks (External Marks-50, Internal Marks-50).

Note: Students will undergo summer training at the end of II semester.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 31

Format for Summer Training Report

1. Cover / title page

Training report on ....(Topic/department/area)

at

....(Name of the organization/hospital)

In partial fulfilment for the award of the degree of

MBA (Hospital Management)

College of Hospital Administration

Teerthanker Mahaveer University, Moradabad - UP

Submitted by:(Student name, IInd Sem, 2017) Submitted to:(Name & designation of internal guide)

Under the supervision of..(External guide)

2. Acknowledgement

3. Certificate (from the hospital / org)

4. Table of content (Index) –with page numbers clearly identified

5. Hospital Profile (Background, History, Founder, Vision, Mission, Competitors, Organization Structure, Products,

Milestones, Achievements, Address)

6. Objectives of training

Some students will do a general training & some will follow a problem / project, therefore, choose accordingly

General Training Problem Centered Training

7. Introduction (department/s or the area assigned) 8. Observations (including explanation of Processes) 9. Role of (department/s or the area assigned) in the

organization 10. Key learnings 11. Recommendations (if any) 12. Conclusion

7. Introduction to the topic

8. Research Objectives

9. Research methodology

10. Data analysis & interpretation

11. Results & Findings

12. Recommendations

13. Limitations

14. Conclusion

15. Appendices, viz.,

- Questionnaire

- Checklist

- Tables etc

16. References

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 32

Semester - IV PATIENT CARE SERVICES

Course Code: MHA401 L-4, T-0, P-0, C-4

Objective: This course intends to familiarize and develop understanding of the students of the activities and processes involved in various services offered to patients in a hospital.

Unit I (8 hours) 1. Distinction between a hospital and a manufacturing organisation. 2. Criteria of hospital efficiency. 3. Quality healthcare in India, determinants of quality of medical care, indices for measuring

hospital efficiency.

Unit II (8 hours) 1. Administration department, role of medical superintendent, nursing superintendent, hospital

administrator, resident medical officers, night duty executives, public and guest relations officers. 2. Importance of information in patient care, press relations, communication of medical

information, patient informative booklets, management of patients’ attendants.

Unit III (8 hours) 1. Hospital records management: meaning, purpose, uses and importance, functions, history and

significance of medical records, medical forms and registers, global standardization. 2. Computerization and quality control in medical records, qualitative analysis. 3. Legal responsibilities: introduction, personal, impersonal, general policies and procedures of the

hospitals for confidentiality maintained for patients records, legal aspects of medical records. 4. Electronic medical records: meaning, purpose, uses and importance, advantages and

disadvantages, legal implications.

Unit IV (8 hours) 1. Medical audit: objective, medical audit committee, quality assurance, process and outcome. 2. Medico legal cases: custody, disposal, consent, release of information, code of ethics, purpose

of confidential relationship, law of evidence, responsibility of hospital.

Unit V (8 hours) 1. Patient care: introduction, importance of improving the quality care of patients, role of natural

and human resources in patient care management. 2. Evaluation of patient care services, steps of evaluation, determinants of indices. 3. Factors influencing patient care in a hospital.

Recommended books: 1. Llewellyne Davis and H.M. McCauley, Hospital Administration and Planning, J.P.Brothers,

New Delhi. 2. Arun Kumar, (ed) Encylopedia of Hospital Administration and Development, Anmol

publications, New Delhi. 3. Syed Amin Tabish, Hospital and Health Services Administration Principles and Practice,

Oxford Publishers, New Delhi.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 33

STRATEGIC MANAGEMENT

Course Code: MHA402 L-4, T-0, P-0, C-4

Objective: This course intends to familiarize and develop understanding of the students of the concepts and processes involved in strategic management for policy decisions in hospital.

Course Contents:

Unit I (8 hours) Nature of strategic management: concept of strategy; Mintzberg’s 5Ps of strategy; strategic decision making; strategic management process; strategists and their roles.

Unit II (8 hours) Strategy formulation: concept of stretch, leverage and fit; vision mission, goals and objectives; need for balanced scorecard; external environmental analysis; analyzing companies resource in competitive position; SWOT analysis; grand strategies; Porter’s generic strategies.

Unit III (8 hours) Strategies for competing in global markets: strategic analysis and choice, Directional policy and Hofer’s Matrices; healthcare industry and competitive analysis, concept of value chain, strategic alliances in healthcare industry.

Unit IV (8 hours) Strategy implementation: resource allocation; structural considerations and organizational design; leadership and corporate culture; fundamental and operational strategies; plans and policies.

Unit V (8 hours) Strategy evaluation: importance and nature of strategic evaluation; strategic and operational control; evaluation process for operational control in hospital environment; evaluation techniques for strategic and operational control in hospital.

Recommended books: 1. Glueck William F. Lawrence R. Jauchand, Business Policy and Strategic Management ,

McGraw Hill 2. Arthur A., Thomson and Strickland, Strategic Management – Concept and Cases, Tata

McGraw-Hill, New Delhi. 3. Kazmi Azhar, Business Policy and Strategic Management, Tata McGraw Hill, New Delhi. 4. V S P Rao V Hari Krishna - Strategic Management Text and Cases - Excel Books 5. Henry Mintzberg, Strategy Safari, Free Press, New York. 6. Gary Hamel & Prahalad C. K., Competing for the Future, HBS Press.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 34

HOSPITAL MANAGEMENT AND LAW

Course Code: MHA403 L-4, T-0, P-0, C-4

Objective: This course intends to familiarize and develop understanding of the students of the legal environment and regulations of statutory bodies prevalent in the healthcare sector.

Course Contents: Unit I (8 hours) 1. Law and ethics: meaning, concepts, principles. 2. Laws pertaining to health: Central Births and Death Registration Act, 1969, MTP Act, 1971. 3. Laws pertaining to establishment, registration and regulations of hospital.

Unit II (8 hours) 1. Transplantation of Human Organs Act ,1994 2. Medical negligence, medico legal case, dying declaration, euthanasia (mercy killing),

diagnosis, prescriptions and administration of drugs, post treatment services. 3. Laws pertaining to manufacture and sales of drugs: Drugs and Cosmetics Act, 1940; Pharmacy

Act, 1948; Drugs and Magic Remedies (Objectionable Advertisement) Act, 1954; Poison Act, 1919.

Unit III (8 hours) 1. Legal implications related to establishment and maintenance of Blood Bank. 2. Legal implications related to ultra-sonography; PNDT Act. 3. Legal implications related to radio-diagnostic installations, Atomic Energy Regulations. 4. Hospitals and labour enactments; Hospital as an industry; unrest in hospitals; dispute settlement

mechanism; arbitrates, conciliations and adjudication of disputes.

Unit IV (8 hours) 1. Industrial Employment Act, 1946; ESI act, 1948; Employees Provident Fund Act, 1952;

Payment of Gratuity Act, 1972; Minimum Wages Act , 1948; Payment of Wages Act, 1936; Industrial Disputes Act, 1947.

Unit V (8 hours) 1. Liability of hospitals, contractual liability, award of damages and compensation, defences

available to hospitals and medical staff, tortuous liability and vicarious liability. 2. Legal remedies available to patients, remedies under Consumer Protection Act, 1986.

Recommended books: 1. Gupta D and Gupta S., Government and business, Vikas Publishing House. 2. Varma, D.P.S Monopolies, Trade Regulations and Consumer Protection, Tata McGraw Hill,

New Delhi. 3. R.K. Chaube, Consumer Protection and the Medical Profession, Jaypee Publishing, New Delhi. 4. Indian Penal code, Indian Evidence Act, Criminal Procedure Code. 5. Industrial Disputes Act and Indian Companies Act. 6. Indian Medical Council Act. 7. Delhi and NCR Private Medical Care (Establishment, registration and regulation Act). 8. PNDT Act. 9. Drugs and Cosmetics Act.

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 35

QUANTITATIVE TECHNIQUES AND RESEARCH METHODOLOGY

Course Code: MHA404 L-4, T-0, P-0, C-4

Course content:

Unit I (8 hours) 1. Role of mathematics and statistics in business decisions. 2. Logarithms: laws of operations, log tables, compound interest, depreciation and annuities. 3. Equations: linear, quadratic and simultaneous equations. 4. Matrix algebra. 5. Binomial theorem. 6. Principles of mathematical induction, arithmetic progression and geometric progression.

Unit II (8 hours) 1. Time series analysis. 2. Index numbers. 3. Theory of probability. 4. Theoretical distributions: binomial, Poisson and normal distribution. 5. Theory of estimation. 6. Testing of hypothesis: large sample tests, small sample test, (t, F, Z Test and Chi Square Test).

Unit III (8 hours) 1. Meaning, types and process of research, purpose, types of research, significance of research in

social sciences, scientific methods, induction and deduction. 2. Planning of research: research problem, identification, selection and formulation of research

problem, review of literature, Meta analysis, hypothesis, meaning and formulation of hypothesis, sources and types of hypothesis, testing of hypothesis, research design, types and methods of evaluation.

Unit IV (8 hours) 1. Measurement and scaling: nature, structure and types of measurement scales, nominal, ordinal,

internal, ratio; levels of measurement, techniques for scaling, validity and reliability in scaling, limitations.

2. Concept of sampling: types, techniques, selection methods, size of sample, sampling distribution. 3. Data collection and presentation , sources of information, primary and secondary data, methods

of collecting primary data, designing a questionnaire, pre testing the questionnaire, editing primary data, sources of secondary data and its uses, census and sample; experiments, panels and simulation.

4. Data Presentation, classification of data, objectives and types of classification, construction of discrete and continuous frequency distribution, guidelines for class selection, commutative and relative frequencies, charting of data , bar chart, histogram, one dimensional and two dimensional graphs.

Unit V (8 hours) 1. Processing and analysis of data : meaning, importance, process of data analysis, report writing,

role and types of report, contents of research report, steps involved in drafting reports, principles of good report writing.

2. Health and hospital statistics, introduction, utilization of the basic data, sources of health statistics, problems in collection of disease data, measurement of health, vital statistics.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 36

Recommended books: 1. S. Jaisanka,r Quantitative Techniques for Management, Excel Books 2. ND Vohra, Quantitative Techniques in Management, TMH 3. Green E. Paul. Donald S. Tull, Gerald Albaum, Research for Marketing Decisions, Prentice

Hall, New Delhi. 4. Cooper and Schneider, Business Research Methods- 5. Zikmund, Business Research Methods

*Latest editions of the books are recommended.

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 37

REPORT ON HOSPITAL PRACTICES – IV

Course Code: MHA451 L-0, T-0, P-8, C-4

Objective: This course intends to familiarize and develop understanding of the students of the managerial practices in hospital with special emphasis on hospital operations and functions.

Course Contents:

1. Students will be given detailed information about the functioning of the different

departments and general working environment of the hospital, they will be asked to appreciate special demands and understand various managerial protocols, in different patient care areas of the hospital. They are supposed to learn and get familiar with the functions and activities of the different departments of the hospital.

2. Students will prepare a report highlighting managerial functions undertaken in the hospital and scope of improvement in the hospital.

3. A performance appraisal certificate shall be issued by the hospital administrator or medical superintendent.

4. Students will give a formal presentation of the report before the jury comprising of minimum two internal faculty members appointed by the Director of the college.

5. The assessment would be out of 100 marks (External Marks-50, Internal Marks-50).

6. Departments to be visited are- i. Maintenance Department

ii. Bio-Medical Department iii. Diagnostic Imaging iv. Dental Service v. Dialysis Unit

vi. Burn Units vii. Blood Bank

viii. Mortuary ix. Telemedicine X. Medical transcription

Report format

i. Introduction ii. Functioning of department

iii. Observation iv. Recommendation v. Conclusion

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 38

PERSONALITY DEVELOPMENT & COMMUNICATION

Course Code: MHA499 L-3, T-0, P-2, C-4 Objective- The objective of the course is to impart soft skills and to groom the personality of students. Module – 1 Soft Skills 10 Hours

a) Soft Skills –Definition and Importance b) Decision Making c) Stress Management d) Team Building e) Self Grooming

Module – 2 10Hours Personality Development

a) Personality Traits b) Five pillars of Personality Development

i. Introspection ii. Self Assessment

iii. Self Appraisal iv. Self Interrogation v. Self Development

Module – 3 Reading Comprehension 10 Hours

a) Reading with a purpose. b) Reading styles

i. Intensive reading ii. Extensive reading

iii. Scanning iv. Skimming

c) Barriers in reading d) Understanding the text- Finding vocabulary, sentence patterns,tense, and writing short passages

based on text.

Module – 4 Learning Through Practice 10 Hours

1. Making a speech: Welcome Speech, Introductory Speech, Vote of Thanks & Farewell Speech, etc.

2. Role Play in diverse situations to build confidence. 3. Mock Interview sessions 4. Power Point Presentations. 5. Group Discussion on relevant topics

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 39

6. JAM sessions (Introduction –Body –Close technique). (Note- Refer to workbook to carry out exercises as class room activity and home assignment.) Learning Outcomes- Students will be able to

• Exercise soft skill in professional set up. • Analyse about them and strategize for future. • Comprehend English to get clues for spoken English. • Prepare speeches, presentations and perform well in interview situations.

Evaluation & Assessment: The students will be evaluated on all four parameters of LSRW External Exam Internal Assessment Total

50 50 100

Internal Assessment: 50 Best 2 out of Three CTs Attendance Workbook Assignments & Viva Total

20

10

10+10

50

Viva to be carried out by external faculty from within the university External Assessment: 50

PRACTICAL EXAM* VIVA TOTAL 25 Marks 25 Marks 50 Marks

The external evaluation would also be done by the external examiner based on the Practical and viva conducted during the examination.

* Practical Exam Paper Structure: Question paper should consist of four questions out of which the first question will be objective type of 10 marks. Other three question will be long, each of 05 marks.

Reference Books: 1 ILFS Bi-lingual Course in Basic English, ILFS Skill Development Corporation 2 Sasikumar V and Dhamija P.V., Spoken English, Tata McGraw Hill, New Delhi. 3 Dhanavel S.P., English & Communication Skills for students of Science & Engineering,

Orient BlackSwan, Hyderabad. 4 Sharma Sangeeta & Mishra Binod, Communication Skills for Engineer & Scientist,PHI

Learning Pvt. Ltd; New Delhi.

5 Department of English and Modern European Languages, University of Allahabad, Anthology of Modern Prose, Oxford University Press.

6 MitraBarun K., Personality Development and Soft Skills, O.U.P., New Delhi. 2012. 7 Onkar R.M., Personality Development and Career Management: A Pragmatic Perspective,

S. Chand & Co. Ltd., New Delhi. 2011.

**************

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 40

MAJOR RESEARCH PROJECT AND COMPREHENSIVE VIVA-VOCE

Course Code: MHA452 L-0, T-0, P-8, C-4

Objective: This course intends to familiarize and develop understanding of the students of the hospital activities and suggest solutions of a live problem. The objective is to equip the student with the knowledge of actual functioning of the hospital and problems faced by the hospital for exploring feasible solutions and suggestions. The objective of the course is to assess the capacity of the student to articulate and comprehend what is being learned by him during full duration of the programme i.e., in all the four semesters of the course. The evaluation would be for the research project as also the comprehensive learning during the 4

th semester.

Guidelines: 1. The students shall be assigned a research project in the beginning of third semester and the

student will submit a report at the end of fourth semester, which will form part of fourth semester examination. A performance appraisal by the hospital authority will be attached along with the report.

2. The report (based on the problem/ project studied) should ordinarily be based on primary data. It should reflect in depth study of the live problem. Relevant tables and bibliography should support it. The report should be prepared mentioning brief history of the hospital, its structure, performance of services and problems faced. The average size of report ordinarily will be around 100 typed pages in standard font size (14) and double spacing. Three neatly typed and soft bound (paperback) copies of the report are required to be submitted to the university. The report will be typed in A-4 size paper.

3. The report will have two certificates. One by the university and the other by the hospital authority. These two certificates should be attached in the beginning of the report.

4. Students will explain the findings of the report before the jury comprising of minimum two internal faculty members to be appointed by the Director of the college.

5. The evaluation committee shall consist of faculty members constituted by the college which would comprise of at least three members comprising of the Head of Department, Faculty in charge, faculty nominated by vice chancellor.

6. The marking shall be as follows: Major research Project:

Internal: 50 marks By the Faculty: 25 marks By Committee appointed by the vice chancellor: 25 marks

External: 50 marks By external examiner appointed by the university: 50 marks

Comprehensive Viva voce Internal: 50 marks

By the Faculty: 25 marks By Committee appointed by the vice chancellor: 25 marks

External: 50 marks By external examiner appointed by the university: 50 marks

7. The format of the report is given below:

• Title of the Project • Summary and Conclusion • Research Objectives • References • Literature Review • Appendices – to include questionnaire, if any • Research Methodology • Result and Analysis

MBA (Hospital Administration) Syllabus Applicable w.e.f. Academic Session 2017-18 Page 41

PERFORMANCE APPRAISAL BY THE HOSPITAL AUTHORITY

Student’s Name: _________________________________________________________________

Course: ____________________ Session: ________________ Roll No. _______________

You are requested to provide your opinion on the following parameters:

A - Outstanding B - Good C - Satisfactory D – Unsatisfactory

1 Technical knowledge gathered about the healthcare industry and the job he/she was involved. �

2 Communication Skills: Oral / Written / Listening skills. � 3 Ability to work in a team. � 4 Ability to take initiative. � 5 Ability to develop a healthy relationship with others. � 6 Ability to relate theoretical learning to the practical training. � 7 Creativity and ability to innovate with respect to work methods and procedures. � 8 Ability to grasp new ideas and knowledge. � 9 Presentations skills. � 10 Documentation skills. � 11 Sense of Responsibility. � 12 Acceptability (patience, pleasing manners, the ability to instill trust, etc.). � 13 His/her ability and willingness to put in hard work. � 14 Punctuality. � 15 In what ways do you consider the student to be valuable to the organization? �

Consider the student’s value in term of:

(a) Qualification � (b) Skills and abilities � (c) Activities/ Roles performed �

Any other comments: _____________________________________________________.

Assessor’s overall rating

Assessor’s Name: ____________________________ Designation: ________________

Name and address of Hospital: ________________________________________________________

Email id: ______________________________ Contact No: ________________

Assessor’s Signature _______________

Date: ___________________________