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Culture Code

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Page 1: SUG Culture Code

Culture Code

Page 2: SUG Culture Code

Mission

by making it simple to organize groups.

We

topeopleempower

change the world

Page 3: SUG Culture Code

We do this byproviding online sign ups to:

to make it easy for them to coordinate events and people.

nonprofitsschoolssportschurchesfamiliescolleges businessesorganizations

Page 4: SUG Culture Code

For those who...

This is the

Use SignUpGenius...Are considering using SignUpGenius...Want to give us a lot of money to grow SignUpGenius even bigger and better...Plan to write glowing reviews of how amazing SignUpGenius is...Just need an example of a great corporate culture code to make their company even better (we like to share)...

Culture Code

Page 5: SUG Culture Code

Culture Code

At we

Advance the missions of others with our success.

Do excellent work in the areas that matter most.

Strive for simplicity in order to save time.

Treat people better than we’d expect to be treated.

Enjoy what we do.

Embrace change and tackle challenges that lead to improvement.

Page 6: SUG Culture Code

We advance the mission of others with our success.

Core Value #1

Page 7: SUG Culture Code

We advance the mission of others with our success.

Our success allows us to continue developing better sign up tools for our users.

“ I love SignUpGenius’ ease of use and functionality. In just the last few weeks I have used SignUpGenius to help manage Girl Scout outings, Secret Santa sign up, a potluck and a volunteer opportunity at our preschool. The possibilities are endless.

Diane Crockett

Arlington County, Virginia

Page 8: SUG Culture Code

We advance the mission of others with our success.

We shine a spotlight on users who are making an impact in their communities.

The Leukemia & Lymphoma Society uses SignUpGenius to schedule volunteers for fundraising at IHOP on National Pancake Day.

Girl Scout troops across the country use SignUpGenius to coordinate cookie booth sales.

Mind Dance Marketing uses SignUpGenius to coordinate a smart partnership between Chick-fil-a and Ringling Bros. and Barnum & Bailey Circus.

Contest Prizes | Blog Write Ups | Case Studies | Social Media Shout Outs

Page 9: SUG Culture Code

We advance the mission of others with our success.

We give time and money to serve nonprofits locally, nationally and internationally.

Brookstone SchoolsLoaves and FishesUrban Ministry Center

Page 10: SUG Culture Code

We advance the mission of others with our success.

Our direct giving program focuses on a few high

impact nonprofits that serve vulnerable children.

Our matching giving program allows team

members to give to their favorite nonprofits.

$ $ $

$$ $$$ $

$$

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We advance the mission of others with our success.

Every team member receives ongoing training and annual reviews. Each position is tailored to fit team members’ skills and goals.

When we do our job well, the organizations we serve grow their volunteer bases and have a stronger impact.

Consistent growth is a high priority to us both personally and as a company.

Page 12: SUG Culture Code

We advance the mission of others with our success.

Consistent growth is a high priority to us both personally and as a company.

57millionunique users for 2015

Page 13: SUG Culture Code

We do excellent work in the areas that matter most.

Core Value #2

Page 14: SUG Culture Code

We do excellent work in the areas that matter most.

This means throwing out good ideas that require

a lot of resources.

In order to implement rock star ideas that

require less resources.

We focus effort in areas that have a high return on the resources invested.

Page 15: SUG Culture Code

We do excellent work in the areas that matter most.

We take ownership of the projects on which we work.

Page 16: SUG Culture Code

We do excellent work in the areas that matter most.

We consistently exceed expectations.

Page 17: SUG Culture Code

We do excellent work in the areas that matter most.

We grow the company in a way that is financially responsible.

We are profitable today. We will be more profitable tomorrow.

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We strive for simplicity in order to save time.

Core Value #3

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We strive for simplicity in order to save time.

We keep processes simple in order to move fast.

We prefer good judgment to extra processes.

We hire people with good judgment.

We equip them to make decisions.

In areas where this isn’t feasible...we create processes.

Page 20: SUG Culture Code

We strive for simplicity in order to save time.

We develop tools that are easy to use and save time.

“ My work schedule doesn’t allow a lot of extra time, so your website was instrumental in making the coordination of meals doable. I have only basic computer skills, but could figure out everything I needed to set this up quickly.

Ellen Ellis

Walnut Creek, California

Page 21: SUG Culture Code

We strive for simplicity in order to save time.

Organization allows us to achieve simplicity.

“I’m trying to organize a stampede, but everyone has her own agenda.”

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We treat people better than we’d expect to be treated.

Core Value #4

Page 23: SUG Culture Code

We treat people better than we’d expect to be treated.

We strive to give everyone who visits our site a phenomenal experience.

“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important

aspect of the customer experience a little bit better.”

Jeff BezosCEO Amazon

Well said, Jeff.

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We treat people better than we’d expect to be treated.

We strive to give everyone who visits our site a phenomenal experience.

Time Saving ToolsVideosNew FeaturesWebinarsPlanning How-TosFree and Pro Versions

Hundreds of Sign Up ThemesFast, Friendly Customer ServiceWelcome LettersTutorialsBlogUnbeatable Site Reliability

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We treat people better than we’d expect to be treated.

Our families and the families we serve are high priorities.

}We want to make these decisions easier.

Page 26: SUG Culture Code

We treat people better than we’d expect to be treated.

We consistently communicate in productive ways with team members and users.

“Communication works for those who work at it.”

John PowellAmerican Composer

Page 27: SUG Culture Code

We treat people better than we’d expect to be treated.

We listen well and act on what we are hearing.

We listen to:

Our usersOur team membersOur dataOur guts

Page 28: SUG Culture Code

We treat people better than we’d expect to be treated.

We notice and encourage others when they do great work.

Page 29: SUG Culture Code

We treat people better than we’d expect to be treated.

Team members are compensated well for their efforts that lead to the company’s success.

This could admittedly be a slight exaggeration.

Page 30: SUG Culture Code

We treat people better than we’d expect to be treated.

We value and protect our users’ privacy.

Information privacy that is...though, honestly, we’re big fans of all kinds of privacy.

Page 31: SUG Culture Code

We treat people better than we’d expect to be treated.

We say we’re sorry when we mess up.

Page 32: SUG Culture Code

Sign Up Creators

Sign Up Participants

Team Members

Spammers

We treat people better than we’d expect to be treated.

Well, maybe NOT this one.

We value each individual.

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We enjoy what we do.

Core Value #5

Page 34: SUG Culture Code

We enjoy what we do.

Laughing is valuable. We do it often together.

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We enjoy what we do.

We are passionate about what we do.

“We have chosen to focus mainly on developing a phenomenal product that meets a very real need for our users, the need for

time. It’s been successful for us. We continue to add features to our sign up service and our users continue to market for us.”

Dan RutledgeCEO SignUpGenius

Page 36: SUG Culture Code

We enjoy what we do.

Collaboration works best, and collaboration works best when we like each other.

Page 37: SUG Culture Code

We enjoy what we do.

Our work environment is organized, comfortable and set up for maximum productivy.

Page 38: SUG Culture Code

We enjoy what we do.

Team members work in areas of strengths and interests.

“I have to do this all day?”

Page 39: SUG Culture Code

We enjoy what we do.

Every team member is confident of his or her contribution to the mission of the company.

“As a testing specialist for SignUpGenius software releases, I focus on making sure our new functionality is tested thoroughly

and provides a simple and rewarding experience for our users.”

“I am happiest when I am helping someone else. I see our site as the

vehicle to do great things. It’s incredibly reqarding to see how we can help

individuals, schools, businesses and churches create change in their

community.”

Kirsten MayersTesting and Support Specialist

Teresa ClarkSenior Support Specialist

Page 40: SUG Culture Code

We enjoy what we do.

Coffee makes work more enjoyable. We drink a lot of coffee.

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We embrace change and tackle challenges that lead

to improvement.

Core Value #6

Page 42: SUG Culture Code

We embrace change and tackle challenges that lead to improvement.

We change as often as needed to be the leader in online sign ups.

Page 43: SUG Culture Code

We embrace change and tackle challenges that lead to improvement.

We consistently learn, adapt and create new technology.

Page 44: SUG Culture Code

We embrace change and tackle challenges that lead to improvement.

We are flexible with processes and solutions whenever possible.

Page 45: SUG Culture Code

We embrace change and tackle challenges that lead to improvement.

When we fail, and we will sometimes, we do it fast and move on.

Page 46: SUG Culture Code

We embrace change and tackle challenges that lead to improvement.

We are not satisfied with a great product. We will consistently work to make it better.

“ I like that you’re always adding little features that make things more efficient and customizable. Great site and great service.

Terri Topez

Silver Spring, Maryland

“ Today was the first day on my sign up sheet and unlike my usual makeup days, everyone showed up! They said they found the site fast and easy to use - no problems from anyone - amazing!

Kandice Kreutner

Kitchener, Ontario

Page 47: SUG Culture Code

We embrace change and tackle challenges that lead to improvement.

We see problems as opportunities to create solutions.

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So you can change the world.