88.24% of my survey takers were female the remaining 11.76% were male. This means my magazine needs to appeal to females mostly as well as males. I can achieve this through all of the technical elements and through my house style on mode of address within my magazine.

41.18% of my audience were aged 16; 35.30% were 17 or older. As a result of this, I created the target audience of 16-30 year olds. I will attract this target audience by keeping my magazine new, updated and appealing to that age category. Within this audience there will be a split between the ABC1s and the C2DEs.

36% of my target audience use some kind of social media multiple times, every day. To make my magazine attract to these people, I will contain links to online events and social media pages online.

28% of the participants spend a lot of time with friends and family. To appeal my magazine to these people I will include social events such as gigs and concerts so that they could attend with their family and friends if they would like to.

36% of the audience have some sort of hobby that they take part in.

70% want interviews.

30% want reviews.

55% want exclusive stories.

To make this magazine appeal to the target audience, I will include an interview/story as my double page spread. On the contents page I will list some reviews for different pages that I won’t be creating for this course.

Many of the participants in this questionnaire stated that they listen to music in their spare time. Some of their favourite artists are as follows: Beyoncé, Ed Sheeran, One Direction and Ariana Grande. All of these singers stated above are classed within the pop genre. Therefore, I will include these and similar artists in my pop magazine.

52.17% of people questioned preferred serif style font the remainder favoured sans serif. So that both are fulfilled, I will use a majority of the sans serif style font on the front cover (masthead, cover lines etc.) and contents page. Then, I will use serif style fonts on a majority on the double page spread as it’s a font that’s said to be easier to read.

73.91% want bright colours used.

43.48% prefer black and white colour schemes.

21.74% want use of primary colours.

So that I can appeal to everyone, I will incorporate all of the above colours into my magazine.