summer training project report part 1
TRANSCRIPT
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SUMMER TRAINING PROJECT REPORT
PROSELL FIELD & MARKETING PVT.LTD.
Submitted in partial fulfillment of requirement of PGDM(marketing)
BUSINESS SCHOOL OF DELH
Saloon owners and consumers review andresponse for Advertisement
INDUSTRU GUIDESUBMITTDE BYMR. GAURAV PANTRITU GEHLOT
FACULTY GUIDEMR. RAJESH KUMAR
SESSION 2010-2012
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GEARTER NOIDAUTTAR PRADESH
Contents1- Executive summary2- About the company3- Company clients4- Company existence area5- Company working area6- My working area7- Area of interest8- Companys performance9- Companys SWOT analysis10-Project SWOT analysis
11-Company marketing strategy12-Threat force of company13-Competitors threats14-Lacuna in marketing strategy15-Companys strong point
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16-My penetration area17-MY penetration area18-Analysis19-Conclusion and finding20-Recommendation21-Bibliography22-Appendix
AKNOWLEDGEMENT
Nothing, concrete can be achieved without optimal combination of
inspiration and perspiration. No work can be accomplished without
taking guidance of the experts. It is only the critiques from ingenious
intellectuals that helped transform a product into quality product
I take this opportunity to sincerely thank Mr. GAURAV PANT, Project Manager,
PROSELL Field & Marketing Pvt. Ltd. for seeking confidence in me to do this
project. I also take great pleasure in expressing my sincere thank to my project
guide as well as faculty guide Mr. RAJESH KUMAR for his continuous
inspiration and guidance throughout the project.
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I would like to take this opportunity to thank Mr. VIBHU & MOHD. ILYAS,
Trainers, PROSELL Field & Pvt. Ltd. for the full support and cooperation offered.
I would like to thank all the members of the different verticals (MR.SUBOJIT
MITRA ) for providing me the information about the working in their departments
and giving me the opportunity of working in different projects during my training
in the company.
Last but not the least I would also like to thank all saloon owners of Greater Noida
area for their support and cooperation
DECLARATION
I, Ritu Gehlot studying in the fourth trimester of Post Graduate
Diploma in Management, in the academic year 2010-12 at
Business School of Delhi, (AICTE approved), Greater Noida
(Uttar Pradesh), hereby declare that I have completed the project
titled,Saloon owners and consumers review and response for
Advertisementas a part of the course requirement for Post
Graduate Diploma in management, Business School of Delhi.
I further declare that the information presented in this project is
true to the best of my knowledge.
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