8/11/2019 Summer Work- Task two

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Task two:

Features and conventions of music videos-

CAMERA SHOTS:

Long shots

Close ups (used to show emotions and reflect. Emphasis on words-lip synching can be seen.)

Mid-shots (shows artist, location/setting and emotion to make the videos seem relevant and

emphasise meaning to the audience.)

CAMERA MOVEMENT:

Movement of the camera use to follow and trace the artist/band or show the point of interest to the

audience to ensure they are involved ad allowed to understand the message/meaning of the video.

Movement in the form of panning, dolly track shots, crane shots andtiltsmay be used to

follow/track the movement of the singers/dancers in the video.

MISE-EN SCENE:

This is the inter-textual link of the video, therefore object presented to the audience through the

camera in the mise-en-scene depend on the intended representation of the video. Arrangement of

performers and props in a scene or on stage emphasises the importance of representation. Mood

and feelings can be represented through colours, placement etc. Everything in the mise-en-scene is

there for a reason and to allow the audience to make these representations. Costume also adds to

the relevance and enables the audience to understand more about the artist/ band through their

fashion sense or understanding of the video as some clothes may be worn to represent meaning ofthe video.

Mise en scene is also reflected through:

LIGHTING:

The common lighting technique in many music videos would beartificial lighting. This enhances the

look of the artist/band as it makes them appear flawless and adds to the intended glamorous feel to

the majority of music videos produced. Switches in the lightingcan help indicate shifts in the song

(e.g. - from chorus to second verse the lighting may dimmer slightly.) Lighting can also effect the

atmosphere presented in the video to suit the intended mood; bright lights would suggest a right

and upbeat atmosphere to suit a song (dance v videos usually would feature this.) Whereas a dark,

dull and eerie atmosphere may be presented through dim/low lights, usually seen in rock videos to

suit the mood and genre of the music.

PROPS:

These are vital within a music video as creates realistic scenes and adds relevance to the song and

lyrics. Props also create significance on objects or especially on people. Colour of props would

contribute towards setting the mood and atmosphere within a video.

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COSTUME:

This may reflect the genre of the music style and of the artists, this makes the costume an essential

part of the mise-en-scene in a music video as the audience will make associations and judgements

based on this. Costumes give the artists/bands the opportunity to reflect their personality and allow

the audience to relate to this style.

COLOUR:

The mood of the song can be represented through colour shown in the mise-end-scene through the

camera shots.

SOUND:

The sound in music videos is usuallymusic andvocals. Although some may choose a narrative which

involves acting to create a storyline. This therefore means there would be sounds includingdiagetic

and non-diagetic inside of the video to emphasise and make it realistic at the same time as allowing

the audience understand the storyline.

EDITING:

Jump cutsthese are predominant techniques to use within a music video and allow sudden

changes from scenes to allow the audience to see different things which are relevant and prevent

boredom among viewers- retaining attention as they are not just shown the same thing throughout.

Other transactions such as fade and dissolvingscenes into others.

Reaction shotsmay be used within the narrative videos to show and express the relationship

between two or more people.The pace of editing would fit with the beat of the track to ensure it flows nicely and is effective from

the audience point of view- beat is therefore emphasised and recognised by audience.