summit daily media kit

NEWSPAPERS • MAGAZINES • WEBSITES • D IG ITAL • EVENTS331 West Main St., Frisco, Colorado 80443 | 970-668-3998 | wwww.SummitDaily.com

UPDATED JANUARY 2015

MEDIA KITPhoto Courtesy Bob Winsett,

Explore Summit Magazine 2012

331 WEST MAIN ST., FRISCO, COLORADO 80443 | 970-668-3998 | WWW.SUMMITDAILY.COM PAGE 2

The Summit Daily News is the number one news source for residents, second homeowners and visitors to Summit County, Colorado. Known as “Colorado’s Playground,” visitors flock to our community to ski and ride some of Colorado’s best-known ski destinations including Breckenridge, Keystone and Copper Mountain.

Our readers rely on the Summit Daily News seven days a week, 365 days a year. The publication is free and in high demand at over 500 locations including hotels, restaurants, ski and bike shops, art galleries, coffee shops and many other high-traffic spots.

THREE AMAZING FACTS!

1 The Summit Daily News Reaches 90% of the market over a 7 day period.

2 For every one paper we print, we average over four readers.

3 In 2013, Summitdaily.com received an average of 241,500 visits per month.

MARKET OVERVIEW

FREE SummitDaily.com

YOUR SUMMIT COUNTY, COLORADO NEWS SOURCE SINCE 1989

SUNDAYJANUARY 5, 2014

HIGH: 4°LOW: -8°

WEATHER PAGE 35

Peyton Manning is only

unanimous All-Pro choicePAGE 18

Wind, snowfall make for greater avy risk

With terrain near, above tree line especially dangerous, Colorado Avalanche

Information Center advises caution in backcountry PAGE 4

SUMMIT VIEWS

TOO CLOSE

FOR COMFORTJeffrey Bergeron says good

things require time and pa-

tience, but bad stuff seems to

happen in a heartbeat.

PAGE 13

SUMMIT PROFILES

SEW FINEHolly Robb, owner of Holly’s Pizzazz

Boutique in Breckenridge, is about

to tackle her biggest challenge

as a seamstress: outfitting the

Australian Olympic team.

PAGE 2

Local Summit skier Lane Cagle breaks in the new year by sampling some of the steeps and fresh powder on the Falcon run at Arapahoe Basin Ski Area on Wednesday, New

Year’s Day. High winds made the temperature feel like it had fallen below zero, and 4 inches of new snow were reported that morning, with more snow falling throughout the

day. The recent storms have caused the Colorado Avalanche Information Center to raise its avalanche danger level to ‘considerable’ — level three on its five-point scale.

DAVID GIDLEY / SPECIAL TO THE DAILY

SUMMIT ASSOCIATION OF REALTORS

Helping buyers become locals

Photo Courtesy Tripp Fay


DEMOGRAPHICSOur team takes pride in meeting the needs of this diverse, highly active and educated community active and edu-cated community. This unique mix is made up of hard working families, retirees and visitors. We have taken great care to understand out readership and develop products and content strategies that meet their demands.

• 66% of homes in Summit County are second homes (with a cumulative value of $97.3 million.)

• 51% of second homeowners live in Colorado, with the majority enjoying a short commute from Denver and the Front Range.

• 60% of second homeowners have an annual income of $100,000 or more.

POPULATION

28,138 SUMMIT COUNTY

SOURCE: DemographicsNow

MEDIAN HOUSEHOLD INCOME

$63,755 SUMMIT COUNTY


HOUSEHOLDS

11,799 SUMMIT COUNTY


BUSINESS COMMUNITY

3,615 BUSINESSES ARE LOCATED IN THIS AREA SOURCE: Borrell Associates Photo Courtesy Karin Osterlohn-Mattern


OURAUDIENCEPrint

• Daily 28,500 readers (circulation 9,500)

• Our readers look for ads: - 74% of second homeowners - 63% of visitors - 54% of locals reported seeking out ads in the Summit Daily News.

POWERFUL REACHThe Summit Daily News enjoys a diverse audience of locals, second homeowners and visitors. Some of their interests overlap and some are unique to each demo-graphic. As a result, we have developed a product mix that specifically caters to each of these audiences both in content and distribution.

Photo Courtesy GoBreck.com

READER SURVEY, 2012


OURAUDIENCEDigital

Summitdaily.com is heavily accessed by:

• 76% of locals,

• 64% of second homeowners, and

• 67% of visitors

Monthly readership habits reflected in Summit Daily News

Reader Survey, 2012

DIGITAL SERVICESWe have expanded our marketing options so you can extend your digital reach. The Summit Daily News offers a selection of digital solutions to ensure you get your message to your customer, within your budget. Whether you want to reach the person looking for real estate in a resort town, the visitor hungrily searching for a goodrestaurant or the local resident who needs a new cell phone – we can connect you with them.

www.SummitDaily.com

Unique Visitors

Page Views

Visits

30-Day Traffic (12-month Average)

110,423

575,171

239,197


PRODUCTSNAPSHOTReach Summit’s best consumers with the Summit Daily News!

Publication Name: Explore

Summit Weekender

Publication Frequency:

Weekly

Quantity: 6,000

Distribution: 60 boxes and

over 100 lodging partners and

locations county-wide

Geographic Area:

Breckenridge 80424, Dillon

80435, Frisco 80443, Copper Mountain 80443,

Silverthorne 80498/80497

Summit Daily News 02/14/2014

All contents © Copyright 2014 Summit Daily News and summitdaily.com02/14/2014

February 17, 2014 8:54 pm / Powered by TECNAVIA

Copy Reduced to %d%% from original to fit letter page

BB RB RB E CE C K EK E N RN R I DI DD G EGG E .. C OOC P PPP E RRRR M OO U NNNNN T A I N . K E YY SY SY SY SY SSSSSY SSSSSY SYY SYYYY SY T OT OOOOOOOOOOOOOOO N EEN .. F RRRRF RRRRF R I SS C OC OC OC O ... S IS L V EEE RRE T HT OO RO RO R N EEEEE . D ID L LLL L OO NNNNN

FEB14-202014

W W W . E X P L O RO E SE U MU M M IM I T .. C OC O MM

SAVORRed beer to warm the heart of your Valentine

P8

SAVORLocal writer and culinary instructor publishes first baking cookbook

P6

SAVORAffordable date nights all through February at Savor the Slopes

P5 a�FEAST�for FOODIES

Culinary events arrive in

Summit County just in time for the

holiday of love P4

B R E C K E N R I D G E | C O P P E R M O U N T A I N | D I L L O N | F R I S C O | K E Y S T O N E | S I L V E R T H O R N E

SUMMIT COUNTY

2013

FEATURING

TOPO TRAIL MAPS

MOUNTAIN BIKE, ROAD AND

BACK COUNTRY TRAILS

30

ON PAPER. ONLINE. ON SUMMIT COUNTY

A LEISURELY CRUISE PAGE 12

WIN USA PRO CHALLENGE

VIP PASSES PAGE 64

+

1Summitdaily.com/realestate

REAL ESTATE & MOUNTAIN LIFESTYLES | FEbRUARY/MARch 2014

Visit summitdaily.com/realestate to read our tablet and desktop edition.

marketreport

DESIGN& STYLE

Home Front

SKI IN, SKI OUT

Publication Name:

Bike Guide


Annually

Quantity: 45,000

Geographic Area:


80435, Frisco 80443,

Copper Mountain 80443,


Publication Name:

Summit County Home


Monthly

Quantity: 10,000

Distribution: Rack top and

over 50 Home boxes

Geographic Area:


80435, Frisco 80443, Copper Mountain 80443,


Publication Name:

Summit Daily News


Daily

Quantity: Average 9,500

Geographic Area:


80435, Frisco 80443,

Copper Mountain 80443,


Publication Name:

Explore Summit magazines

Publication Frequency: 3x,

seasonally: winter, spring,

and summer.

Quantity: 40,000 each

Geographic Area:


80435, Frisco 80443,

Copper Mountain 80443, Silverthorne 80498/80497

breckenridge | copper mountain | frisco | silverthorne | dillon | keystone spring 2014

exploresummit.com

71 day

From first chair to après across

two counties

cannabis counsel

for the summit

Amy PurdyA PArAlymPiAn snowboArder's roAd to sochi

FREE SummitDaily.comYOUR SUMMIT COUNTY, COLORADO NEWS SOURCE SINCE 1989

SUNDAYJANUARY 5, 2014

HIGH: 4°LOW: -8°

WEATHER PAGE 35

Peyton Manning is only unanimous All-Pro choice

PAGE 18

Wind, snowfall make for greater avy riskWith terrain near, above tree line especially dangerous, Colorado Avalanche

Information Center advises caution in backcountry PAGE 4

SUMMIT VIEWS

TOO CLOSE FOR COMFORTJeffrey Bergeron says good things require time and pa-tience, but bad stuff seems to happen in a heartbeat.

PAGE 13

SUMMIT PROFILES

SEW FINEHolly Robb, owner of Holly’s Pizzazz Boutique in Breckenridge, is about to tackle her biggest challenge as a seamstress: outfitting the Australian Olympic team.

PAGE 2

Local Summit skier Lane Cagle breaks in the new year by sampling some of the steeps and fresh powder on the Falcon run at Arapahoe Basin Ski Area on Wednesday, New Year’s Day. High winds made the temperature feel like it had fallen below zero, and 4 inches of new snow were reported that morning, with more snow falling throughout the day. The recent storms have caused the Colorado Avalanche Information Center to raise its avalanche danger level to ‘considerable’ — level three on its five-point scale.

DAVID GIDLEY / SPECIAL TO THE DAILY

SUMMIT ASSOCIATION OF REALTORS

Helping buyers become locals


COVERAGE AREA

According to most recent census, Summit County his home to 30,000 permanent residents, but serves as a second home to a grown population of second homeowners. 66% of homes in Summit County are second homes with a cumulative value of $97.3 million.

CITY Z IP CODE SDN WEEKENDER HOME

BRECKENRIDGE 80424 YES YES YES

DILLON 80435 YES YES YES

FRISCO 80443 YES YES YES

COPPER MOUNTAIN 80443 YES YES YES

SILVERTHORNE 80498 YES YES YES

SILVERTHORNE 80497 YES YES YES


PUBL ISHER

Matt Sandberg [email protected]

MANAGING EDITOR

Ben Trollinger [email protected]

ADVERT IS ING D IRECTOR

Maggie Butler 970-668-4638

[email protected]

For advertising rates, please contact one of

our Account Managers

WHO WE ARE

summit daily media kit

Documents

summit countysource

summit daily news

summit magazine

comyour summit county

colorado news source

summit viewstoo close

backcountry page

weather page