1. SUNGRUNG PARK A44136526

2. Target Audience Adults in middle-class of earning income who can afford to buy cars.Someone loves adventure, performanceActive adults 18-45 years 3. Sample Advertising SportActiveAdventureYoung 4. Social Strategies 5. Measuring Step To Be Success With Google Adwords Payper click $47,410as Budget $129.89per day. 6. Other Digital Strategies 7. What Will You Going To Pick? Sedan SUV Sporty Truck 8. Honda Link- Phone Application The HondaLink app Can get information of vehicle & eventsConnects quick and easyCloud-based systemContents News/Sports/Talk StationsFacebook and Twitter postsThere are thousands of stations and choices availableLocation listings for nearby restaurants and coffee 9. Marketing Budget $500,000.00 as highest 1. Google AdWords ($47,410)2. Advertisement through mobile media. ($50,000)3. Agency Fees ($210,000 ~ 1 Month of Campaign Building)4. Advertisements on Facebook and Twitter ($192,590) 10. Resources http://automobiles.honda.com/ https://www.facebook.com/Honda?fref=ts https://twitter.com/Honda https://adwords.google.com/cm/CampaignMgmt?__u=1 553220560&__c=8838717560#c.163714640.ag&app=c m http://owners.honda.com/hondalink https://www.youtube.com/watch?v=XiBX8MkFkd4