Super Bowl LIVE OverviewVolunteer Training

3

Super Bowl LIVE – THE FACTS

• Anchored by Discovery Green, Super Bowl LIVE will also incorporate multiple city blocks with a total footprint of 750,000 square feet, or 13 football fields

• Admission is FREE!

• More than 1 million visitors expected to attend

• Home to FOX, NFL Network, and CNN broadcast booths

4

` Opening Time Closing Time

Friday, January 27, 2017 – Private Preview 6:30 pm 11:00pm

Saturday, January 28, 2017 10:00 am 11:00 pm

Sunday, January 29, 2017 10:00 am 9:00 pm

Monday, January 30, 2017 3:00 pm 9:00 pm

Tuesday, January 31, 2017 3:00 pm 9:00 pm

Wednesday, February 1, 2017 3:00 pm 11:00 pm

Thursday, February 2, 2017 3:00 pm 11:00 pm

Friday, February 3, 2017 10:00 am 11:00 pm

Saturday, February 4, 2017 10:00 am 11:00 pm

Sunday, February 5, 2017 10:00 am 3:00 pm

*** Please Note: there will be a 30-minute soft opening prior to all posted public times.

Super Bowl LIVE – HOURS OF OPERATION

5

• FOX Broadcast Set & Activation Area (Jones Lawn)

• Future Flight (Sarofim Picnic Lawn)

• CNN (Lindsey Waterside Landing & Garden)

• Information Tent and First Aid (Gateway Fountain)

• Super Bowl LI Countdown Clock (Jones Lawn)

• Ice Skating Rink

Super Bowl LIVE – DISCOVERY GREEN

7

Super Bowl LIVE – Future Flight

The Future Flight ride will transport guests into space for the ultimate virtual reality experience:

• Fly-bys of the International Space Station and the moon, and a panoramic view of the Red Planet accompany the story of NASA’s deep space missions

• Guests return to earth in a high speed plummet through the clouds, over the Gulf of Mexico to Houston and through the roof into the NRG Stadium, ending suspended just above the NFL Super Bowl LI logo on the 50 yard line

9

10

Location Activation

Houston LIVE Houston LIVE – Host Committee Sponsor Zone

Tailgate LIVE NFL Partners, Concessions Compound, Information & Main Medical, Concessions

Music LIVE Concert Stage, VIP Deck, Concessions, Information Tent & First Aid located on Clay Street

Play LIVE LED Screen, Concessions, Scenic Element & Turfed Football Field

Lot 5 ACP 3, Bike Valet, Volunteer Back of House

5

Super Bowl LIVE - LOT ACTIVATION

Super Bowl LIVE - Entertainment

National-recording and Texas-native artists will perform at Super Bowl LIVE including: ZZ Top, Gary Clark Jr., Leon Bridges, Solange, Blue October and more!

• 51 Texas-Based Acts

• Main Stage in Concert LIVE Lot

• Discovery Green Stage (2nd Stage)

11

12

Super Bowl LIVE – Houston LIVE

Houston LIVE communicates are reinforces the following 6 core themes about Houston:

• Houston is the Culinary & Cultural Capital of the South• Houston is the Energy Capital of the World • Houston is the Diverse, Dynamic and Dimensional City of the Future • Houston is a Global Center for Research and Innovation • Houston is Fun and Affordable • If You Work Hard and Dream Big, Anything is Possible in Houston

13

Super Bowl LIVE – Medical and Access Control Points (ACPs)

14

7 Access Control Points (ACP)• Volunteer Entrance – ACP3• ADA Entrance – ACP 5• Handling Capacity Situations

- ACP 1, 7 & 3

Memorial Hermann Medical & Information Booths (3)• Tailgate LIVE (main)• Music LIVE• ACP 2

ACP1

ACP6

ACP2

ACP 7

ACP4

ACP5

ACP 3

Super Bowl LIVE - CONCESSIONS

With 10,000 restaurants representing cuisines from more than 70 countries and American regions, Houston's restaurant scene is as ethnically diverse as its residents.

Super Bowl LIVE will reflect this diversity and include:

• Local chefs, restaurants, and sustainably sourced food

• 25 Local Food trucks (Lamar, Dallas, Polk, Clay)

• Host Committee Founding Sponsors and NFL Partners

15