super notes on ima powerpoint ver. 6d note new setup fees for website design rather than $3999 for...

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SUPER NOTES ON IMA POWERPOINT VER. 6d Note new setup fees for Website Design Rather than $3999 for each SuperPak, Jim recommends: Each Pak carries both a Setup (which is discounted in close) plus a Design Charge (which won’t be) Starter: $2000 Design plus $999 Setup = $2999 Deluxe: $3000 Design plus $999 Setup = $3999 E-Commerce: $4000 Design plus $999 Setup = $4999 Notes for the Designer Specific notes appear in bold in the Speaker’s notes section, at the bottom of each page. Our salesmen’s script appears here also. Designer needs to make pages consistent, use CM character in poses other than this overused one to right. Should we re-format for 16:9? Note that we’ve changed the name “Web Maintenance” to “Web Blaster” I’m not sure why “Google Places” is or why it’s in the close but not pitched here. (We pitch Local SEO, but not GP). Note that we never reveal Setup fees until #30, when we’re closing the sale. Prices now are described as “Monthly fee: $xx.xx.” Instead, we’ll state all prices as “Only $xx per mo.” Good luck and do a great job!

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SUPER NOTES ON IMA POWERPOINT VER. 6d

Note new setup fees for Website Design Rather than $3999 for each SuperPak, Jim recommends:

○ Each Pak carries both a Setup (which is discounted in close)plus a Design Charge (which won’t be)

○ Starter: $2000 Design plus $999 Setup = $2999○ Deluxe: $3000 Design plus $999 Setup = $3999○ E-Commerce: $4000 Design plus $999 Setup = $4999

Notes for the Designer Specific notes appear in bold in the Speaker’s notes section,

at the bottom of each page. Our salesmen’s script appears here also. Designer needs to make pages consistent, use CM character in poses other than

this overused one to right. Should we re-format for 16:9? Note that we’ve changed the name “Web Maintenance” to “Web Blaster” I’m not sure why “Google Places” is or why it’s in the close but not pitched here.

(We pitch Local SEO, but not GP). Note that we never reveal Setup fees until #30, when we’re closing the sale. Prices now are described as “Monthly fee: $xx.xx.” Instead, we’ll state all prices as “Only

$xx per mo.” Good luck and do a great job!

CAPTAIN MARKETING’S

INTERNET MARKETING ANALYSIS

How to add

SUPERPOWERSto your online marketing for faster, greater profits

A CONFIDENTIAL REPORT PREPARED FOR:

Bob JonesExecutive Marketing DirectorBRILLIANT IDEAS COMPANY

Hi, I’m The Captain. I’m here to help you.

IN THIS PRESENTATION…We’ll take a look at your current internet marketing program

and suggest ways Captain Marketing can help you

MAXIMIZE SALES & PROFITS by doing two things:

The Captain makes it easy & affordable!

2

CONVERT

MORE VISITORS INTO CUSTOMERS

DRIVE MORE

TRAFFICTO YOUR WEBSITE

1

RESUMECAPTAIN MARKETINGInternet superheroLeading internet marketing

optimization & service companyConsulting & services Individual support & guidance

Over 100 experts you need(but can’t afford to hire)

240+ years of combinedinternet experience45 MBA, Ph.D., BS & IT degreesSince 1995Based in Calabasas, CA

Proven experience & resultsfor 800+ companies every day

Go ahead. Feel my resume…

WHO IS CAPTAIN MARKETING?

HELPING 800+ COMPANIES EVERYDAY

Every kind of business National, regional & local markets Every size: market leaders to small biz

OUR CLIENTS INCLUDE:

ABC Financial

ATI Security Systems

Byram Labs

Carolina Heritage

Chang-Castillo Translation

Ecoloblu

Equinox Fitness

Gary Martin Hays

Modern Bath Solutions

Monterey Academy

New York Mortgage Funding

Peak Pilates

Pups Pet Supply

Smith and HasslerSpinning and more…

HERE’S HOW WE MAKE IT HAPPEN…

WE GIVE YOU

MARKETING SUPERPOWERS

HOW THE CAPTAIN HELPS

4 SUPERTOOLS TO HELP YOU DO

THIS

2

CONVERT

MORE VISITORS INTO CUSTOMERS

DRIVE MORE

TRAFFICTO YOUR WEBSITE

1

6 SUPERTOO

LSTO HELP YOU DO THIS

GUARANTEED RESULTSAll our SUPERTOOLS come with this assurance:

THE ENEMY IS “INVISIBLITY”

DRIVE MORE TRAFFIC TO YOUR WEBSITE

RESEARCH SHOWS:

○ FACT: Today, most of your best prospects go online and use just these 3 engines to search for what they want to buy

○ BUT: They only look at PAGE #1 RESULTS

○ LESSON: You simply gotta be on PAGE #1

If you’re not on Page #1, you’re invisible when

customers look for you!

GOOD NEWS! LOTS OF PEOPLE WANT YOU!

# Search Term Searchs # Search Term Searchs

1 snuggie 1,586,000 11 heel repair 23,530

2 topsy turvy 391,300 12 blankets as seen on tv 23,530

3 foot cream 143,000 13 bible on dvd 19,240

4 grow tomatoes 96,200 14 as seen on tv product 10,530

5 as seen on tv products 64,350 15 as seen on tv items 10,400

6 bottle tops 52,650 16 auto scratch remover 4,680

7 as seen on tv exercise 52,000 17 cleavage control 4,680

8 big top cupcake 43,030 18 perfect brownie baking pan 3,120

9 infomercial products 28,860 19 weed thrasher 3,120

10 paint scratch remover 23,530 20 indoor grass for dogs 936

My SUPER ANALYSTS found these Top 20 SEARCH TERMS for you and lots of new business potential for you:

YEAH! That’s a total of 2,584,686 good prospects

searching for you on Google, Yahoo & Bing every month!

BUT NOW FOR THE BAD NEWS…

○ EVEN THOUGH there are a ton of people looking for your type of products and services, most of the prospects are currently passing you by.

○ THE REASON is that you’re not now showing up on PAGE #1 of Google, Yahoo & Bing searches.

○ To most prospects:

YOU ARE

INVISIBLE○ And that means…

PLACEHOLDER

Client Ranking By Keywords

I’ m so sorry…

My SUPER ANALYSTS did their homework. They found:

○ In only 6% of searches, you’re listed on Page #1 of top search listings.

○ In 94% of searches, you’re invisible. Prospects are passing you by!

145000; 6%

890000; 34%

450000; 17%

350000; 14%

749686; 29%

ABC Sample Company

BigShot Competitor

MidSize Competitor

KnockOffTarget

Unknown, lost or uncompleted

TOP 20 SEARCHESTOTAL = 2,584,686

YOU’RE GETTING A SMALL PIECE OF THE PIE

○ BUT: JUST IMAGINE WHAT WOULD HAPPEN IF WE COULD CHANGE THAT...

IMAGINE WHAT THE CAPTAIN CAN DO

1292343; 50%

471448.075694987; 18%

238372.622542409; 9%

185400.928644096; 7%

397121.373118508; 15%

WITH YOU ON 50%

OF PAGE #1 RESULTS

145000; 6%

890000; 34%

450000; 17%

350000; 14%

749686; 29%

ABC Sample Company BigShot Competitor

MidSize Competitor KnockOffTarget

Unknown, lost or uncompleted

NOW ON 6%OF PAGE #1 RESULTS

If you were on 50% of Page #1 Results, here’s where you’d be:

THAT’S AN INCREASE OF

1,147,343 MORE IMPRESSIONS PER MONTH!

OUR SEO SUPERTOOL Here’s the PAYOFF:

More traffic to your site

Organic results

Qualified prospects

Page #1 guaranteed

Expert management

More sales (YEAH!)

PLUS if you need more sales REALLY FAST…

COMES IN 3 DIFFERENT SUPERPAKS

No long-term contracts, just month-to-month with 30-day cancellation option. Setup charges apply.

It’s all about the KEYWORDSOur search experts will help you identify the terms and phrases your best customers are looking for…then make sure you own them with your site. Plus we get you links!

THE CAPTAIN’S PAY-PER-CLICK

Nobody does PPC better…or for less!

Get immediate action—more leads & prospects in just 48 hours Be on Page #1 when prospects search hot keywords WARNING: “Don’t try this at home”

We do PPC every day for hundreds of clients We are “The experts you need, but can’t afford to hire”

THE QUICKEST WAY TO RESULTS!

OUR PAY-PER-CLICK SUPERTOOL

Why you NEED IT:

Super-fast results

Professional ad copy

Site optimization

Keyword analysis

Low cost, no hassle

Great for hot products & offers

CHOOSE FROM 3 DIFFERENT SUPERPAKS

GUARANTEED PAGE #1

PLACEMENT WITHIN

48 HOURS

$749/mo. SuperPak MOST ECONOMICALIncludes $500 paid out to Google Adwords, Yahoo-sponsored links or others for placements.

$999/mo. SuperPak MOST POPULAR

Includes $700 paid out to Google Adwords, Yahoo-sponsored links or others for placements.

$1999/mo. SuperPak BEST VALUE

Includes $1500 paid out to Google Adwords, Yahoo-sponsored links

or others for placements.

No long-term contracts, just month-to-month with 30-day cancellation option. Setup charges apply.

LET’S TALK SOCIAL MEDIA

FACEBOOKOver 500 million active usersOver 700 billion minutes per monthAverage user has 130 friendsGo VIRAL!

OUR ANALYSTS WENT TO WORK AGAIN!

Facebook Traffic Analysis for these keywords

Place holder

OUR SOCIAL SEO SUPERTOOL

Why this ROCKS:

Facebook & Twitter = hot

Social sells!

Word-of-mouth

We do the work for you

Experts guide you

COMES IN 3 DIFFERENT SUPERPAKS

KEYWORD RESEARCH & SELECTION

PAGE & CONTENT CREATION & PROFILES on Twitter, Facebook, MySpace, LinkedIn & Bebo

INSTANT TWITTER 10 tweets linked back to your website with keyword anchor text

PAGE SYNCHRONIZATION & MONITORING

INSTANT FACEBOOK 30 status updates linked back to your site

NO HASSLE SET-UP & MANAGEMENT by social media experts

PROGRESS REPORTS

!

SAPPIREMost

economical

only

$299 /mo.

Includes everything in the Package above, plus these UPGRADES:

CREATE 3 HOT PRESS RELEASES

SUBMIT to 30 press release sites

CREATE 6 KEYWORD-TARGETED ARTICLES related to your product/service

SUBMIT YOUR ARTICLES TO 15 SITES like Ezinearticles

30 “DEEP LINK” SUBMISSIONS through Digg, Redditt, Delicious, StumbleUpon, Diigo, and Yahoo Buzz

RUBYMost popular

only

$599 /mo.

Includes everything in the Package above, plus these UPGRADES:

CREATE 6 RELEVANT BLOGS with keyword-dense content, feed via RSS into Social Profiles

SUBMIT TO 10 BLOG DIRECTORY SITES iIncluding Google, Technorati, DMOZ & Yahoo

GENERATE 100 NEW TWITTER FOLLOWERS

GENERATE 100 NEW FACEBOOK FANS  

DIAMOND

Best value only

$999/ mo.

No long-term contracts, just month-to-month with 30-day cancellation option. Setup charges apply.

Here’s how we’ll help you every month:

Keyword Ranking

Our analysts used these Top 5 Keywords to search for your business:

Word1 Word2Word3Word 4Word 5

LET’S LOOK AT LOCAL MARKETING

LOCAL SEO SCREENSHOTYou really want to be on this list!

OUR LOCAL SEO SUPERTOOLThis is likeKRYPONITE

to your competition!

Gets local customers

Targets good buyers

Be #1 in your area

Our pros do everything

You rake in profits!

PACKAGE PRICE/month SAVINGSThe more you order, the less

you pay per word

3 Power Keywords $99.95

4 Power Keywords $124.95 You save 6%

5 Power Keywords $149.95 You save 10%

6 Power Keywords $174.95 You save 12%

7 Power Keywords $194.95 You save 16%

8 Power Keywords $214.95 You save 19%

9 Power Keywords $234.95 You save 22%

10 Power Keywords $249.95 You save 25%

No long-term contracts, just month-to-month with 30-day cancellation option. Setup charges apply.

WE RESEARCH and advise you on the search terms you need for your local area

PICK UP TO 10 KEYWORDS or even more to help customers find you first

PROFESSIONAL MANAGEMENT and setup by our team of internet SuperStars

STATUS REPORTS every 15 days, so you always know how it’s working

GUARANTEED PAGE #1

PLACEMENTWITHIN 90 DAYS

CHOOSE FROM 8 DIFFERENT SUPERPAKS

2

CONVERTMORE VISITORS

INTO CUSTOMERS

DRIVE MORE

TRAFFICTO YOUR WEBSITE

1

6 SUPERTOOLS TO HELP YOU DO

THIS

6 SUPERTOO

LSTO HELP YOU DO THIS

BUT THAT’S JUST HALF OF THE STORYNOW LET’S TALK ABOUT STEP #2:

SALES MAX SUPERTOOLS

Website Design,Redesign & OptimizationGet online in 30 days or less! Have a site that not only looksgood but will really sell!

Click-to-CallNew and exciting, this lets a visitor connect to your iPhoneor Blackberry with 1-click if they have questions.

Google OptimizationLet our sales strategists and Engineers optimize your Keywords for maximum sales.

Video OptimizationLights, camera, action! Nothing Has impact and sells like a great web video.

Click-to-ChatAdd Live Chat so that visitors can instantly text you any questions that might stop them from buying now.

Web BlasterGain access to our top writers,analysts, designers and marketingexperts. Never have to hasslewith subcontractors again.

WEB BLAST

ER

HERE’S YOUR HOMEPAGE NOW Your site is your most important selling tool Here’s what prospects are seeing now But is it really selling?

Place holder for client’s website

WE SCORED IT FOR 5 VITAL ELEMENTS

The “5 Second” Test Engagement Clarity Action

BOTTOM LINE: we highly recommend

TEST GRADE

SERVICES C

COMPETITIVEADVANTAGE D

CALL-TO-ACTION D

OFFER F

OVERALL D

SITE RE-DESIGN & OPTIMIZATION

THE CAPTAIN KNOWS DESIGN More than just pretty pictures Sites maximized for sales Created by website experts—

top writers, designers, marketers& programmers

WEBSITE DESIGN SUPERTOOL

Ya gotta LOVE IT:

Get a super-selling site

Up in weeks (not months!)

New sites or makeovers

Copy & design by pros

No subcontractors to hire

No high fees or surprises

HTML? You don’t need to learn no stinkin’ HTML…

COMES IN 3 DIFFERENT SUPERPAKS

No long-term contracts, just month-to-month with 30-day cancellation option. Setup charges apply.

1-Time Design & Content: $2000 Only $99/month

1-Time Design & Content: $3000 Only $199/month

1-Time Design & Content: $2000 Only $99/mo.

1-Time Design & Content: $3000 Only $199/mo.

1-Time Design & Content: $4000 Only $299/mo.

WEB BLASTER SUPERTOOL

No HEADACHES:

No worry, no surprises

Keeps your site current

Automatic updates

Stay hacker free

Bankable time

Experts guide you

Plan ahead and get updates & enhancements automatically every month

Use our pro writers, analysts, designers, programmers & marketers FREE

Never have to find & hire a high-priced subcontractor again!

Use hours now, or roll-over time until you need and want it

COMES IN 3 DIFFERENT SUPERPAKS

No long-term contracts, just month to-month with 30-day cancellation option. Setup charges apply.

KEEP YOUR WEBSITE UP-TO-DATEAND IN SHAPE FOR SKY-ROCKETING SALES!

JUNIOR SuperPak MOST ECONOMICAL $299/mo. 4 HOURS of bankable expert time for site updates & enhancements. FREE hosting on dedicated servers, plus voice & e-mail support.

SENIOR SuperPak FOR SERIOUS MARKETERS $499/mo. 8 HOURS of bankable expert time for site updates & enhancements.

FREE hosting on dedicated servers, plus voice & e-mail support.

PRO SuperPak FOR AGGRESIVE MARETERS $999/mo. 12 HOURS of bankable expert time for site updates & enhancements.

FREE hosting on dedicated servers, plus voice & e-mail support.

THE CAPTAIN’S 3-PART SOLUTION

SO FAR, WE’VE SEEN: What you need

Lots of potential new customers Room for website improvement

What we offer 10 possible Supertools Experts you need…

but can’t afford to hire Results & low price guaranteed

Here’s how we can makeyour internet marketing really fly…

THE CAPTAIN’S 3-SUPERTOOL SOLUTION FOR BRILLIANTIDEAS.COM

SEARCH

LOCAL

EXECUTIVE SUMMARY: Your company has un-tapped internet sales potential. Captain Marketing can help you get more prospects and close more sales with these 3 proven SUPERTOOLS. Profit potential: unlimited. Recommend at least a 3-month trial.

TOTAL COST

FOR ALL 3 SUPERTOOLS:

Only $747 PER

MONTHPLUS SETUP CHARGES

LOWEST PRICE GUARANTEED or we’ll do your internet marketing FREE!

Here’s what you need…

No long-term contracts, just month-to-month with 30-day cancellation option. Setup charges apply.

JUNIOR SuperPak MOST ECONOMICAL $299/mo. 4 HOURS of bankable expert time for site updates & enhancements. FREE hosting on dedicated servers, plus voice & e-mail support.

WEBSITE

THE CAPTAIN’S KICK-OFF SPECIALStart today and I’ll cut those

SETUP CHARGES○ 50% OFF 1st Package○ Rest of Packages FREE

Let me “kick in” to get your new web marketing program

kicked off fast!

Package SetupAfter

KICK-IN

SEO Silver $499 $250

Google Places $399 FREE

Web Blaster $499 FREE

START TODAY & SAVE

$1148

THIS OFFER IS GOOD ON THE DAY OF INITIAL PRESENTATION ONLYDiscount does not apply to Website Design & Content Charge.

THE CAPTAIN’S 3-SUPERTOOL SOLUTION FOR BRILLIANTIDEAS.COM

SEARCH

LOCAL

WEBSITE

EXECUTIVE SUMMARY: Your company has un-tapped internet sales potential. Captain Marketing can help you get more prospects and close more sales with these 3 proven SUPERTOOLS. Profit potential: unlimited. Recommend at least a 3-month trial.

LOWEST PRICE GUARANTEED or we’ll do your internet marketing FREE!

TOTAL COST FOR ALL 3 SUPERTOOLS:

Only $747 PER

MONTHPLUS $250 1-TIME SETUP CHARGE

YOU SAVE $1148

Here’s what you need…

No long-term contracts, just month-to-month with 30-day cancellation option.