Survey Monkey – Music Video Analysis

By Courtney Chapman

I asked this question to receive various and open ended answers as it is a open ended question to ask.

From the answers, I have discovered that some people like the use of the dance routine. This is a very effective aspect of the music video as it is the performance material based on the song ‘Crazy in Love’. Also, it shows a narrative within the dance performance as it is not conforming to the stereotype of the ‘boy meets girl’ narrative, suggested by Tessa Perkins.

Additionally, many of the audience responded to the question via the use of mise-en-scene. One audience member used the fact of the different locations used within the music video. This conforms to Contemporary R’n’B music videos as they use various locations to attract the audience and not make the video boring.

Even more so, the audience members have highlighted the use of the post production of editing. The different effects that I have used within my music video attract the audience as it shows something new instead of a boring music video just going through different footage. The use of the flash effect I have used when the chorus kicks in, shows the audience that something quick will be happening and the dance routine will get faster attracting them to watch more.

I asked this question as I wanted to see what the individual message came across to the audience as they was watching my music video. Audience members highlighted the use of cinematography I have used. I used the cinematography to capture the emotions of the male lead role towards the female as I believe the certain types of camera shots shows the conformity of the emotions of love.

Also, the dance routine is greatly expressed through the range of answers. The performance shows the mise-en-scene as well as the cinematography showing the style of the dance routine by the genre.

As I chose the genre Contemporary RnB, I didn’t want to conform to the usual stereotype of the ‘love story’ or drastic ‘money and fame’ stories. I wanted the audience to still know my narrative on the concept of the song.

All of the audience responses responded great as they all knew the concept of my performance narrative. One of the answers included that the cinematography shows that the boy is dreaming about the girl by the choice of camera angles I have chosen to attract the audience to the narrative.

Additionally, some of the respondents reacted to noticing the narrative by the effects used such as the black and white theme. I chose to use this theme as it differs from the ‘reality’ scene of them dancing in the dance studio so the audience can tell the difference of the narrative.

For this question, I have a various of respondents. Some of the audience like everything on the video and suggest that I change ‘nothing’.

However, other audience members refer to the concept of minor touches such as mise-en-scene. One of the audience members suggests to add more locations onto the video to make the video more effective. Additionally, another audience member has suggested to add more effects. This could include a range of different effects, I understand that with a slow song, it is hard to add effects and it is very challenging, however, I could use more effects to attract the audience from the slow to the faced paced chorus.