sustainable mobility project 2 - hamburg · 2015. 8. 10. · sustainable mobility project 2.0 9 ....
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Sustainable Mobility Project 2.0 Project Overview
Sustainable Mobility Project 2.0
Mobilitätsbeirat Hamburg
01. July 2015
Agenda
Goals of the meeting
Who We Are
World Business Council for Sustainable Development
(WBCSD) and Sustainable Mobility Project (SMP2.0)
Our interaction with the City of Hamburg
Approach, solutions and support of city goals
Initial recommendations for Hamburg
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Goals of the Meeting
3
Today’s Discussion
Fuel political debate on sustainable mobility in
Hamburg
Give an external input to the Transport
Development Plan (VEP)
Feedback on SMP2.0 initial recommendations
4
Who We Are
5
A CEO-led organization of forward thinking
companies creating a sustainable future for business,
society and the environment
Generating constructive solutions and shared action
200 member companies, 16 million combined
employees world wide
Sector projects are a unique feature of WBCSD’s
work
Who We Are
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2000-2004 2008-2009
Sustainable Mobility 1.0 Vision of sustainable mobility
and ways to achieve it
Mobility for Development
Sustainable mobility challenges
of rapidly growing cities in the
developing world
2013-2015
Sustainable Mobility 2.0
WBCSD Mobility Projects
Vision Action
Sustainable
Mobility 2.0
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Overall goal
Promote access to safe, reliable and comfortable mobility
Speed up the implementation of sustainable mobility solutions in
cities
Project approach
Collaboration with six demonstrator cities to develop a roadmap and
recommendations for sustainable mobility together with the city
government and related stakeholders
Sustainable Mobility Project 2.0
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Campinas
(Pirelli City task
force leader)
Lisbon
(Brisa City task force
leader)
Bangkok
(Toyota City
task force
leader)
Chengdu
(Michelin City
task force
leader)
Indore
(Ford City task force
leader)
Demonstrator Cities
Hamburg: City task force (CTF leader)
Hamburg
Demonstrator cities cover broad geographic and mobility mixes and show
commitment to moving towards sustainable mobility
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Hamburg Mobility Board Meeting (01. July 2015)
Criteria
Priority
Criteria
Analysis
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SMP2.0 City Engagement Process
Criteria Set for Sustainable Urban Mobility
Affordability of public transport for the poorest quartile
Accessibility for mobility impaired groups
Air pollution
Noise hindrance
Traffic Safety
Access to mobility services
Quality of public area
Functional diversity
Commuting travel time
Economic opportunity
Net public finance
Mobility space usage
Emissions of greenhouse gases (GHG)
Congestion and delays
Energy efficiency
Opportunity for active mobility
Intermodal connectivity
Intermodal integration
Occupancy rate
Comfort and pleasure
Security
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- Inventory of implemented best practice examples worldwide
- Complemented by actual projects of the 15 SMP member companies
- Inventory of technology solutions that are under development
Solutions Inventory as Basis for Toolbox
Real time traffic information Car sharing
Traffic simulation Urban freight
Bus rapid transport
Future vehicles
Driverless rail
Cyber tire
Multimodal
cards Examples:
Bike sharing
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• Consistent vision and roadmap including quantified targets in most cities not
existing; political ambitions are visible but concrete roadmaps and measures
for implementation are sometimes lacking
• All cities work to strengthen Pubic Transport (incl. objectives such as
attractiveness, comfort and frequency); BRT discussed as feasible solution in
most developing cities
• Most cities have plans to change Modal Split
• Intermodality perceived as a necessary solution, yet concrete implementation
measures are still missing in most cities
• Regulations to limit individual motorized mobility have been mostly absent
from the discussions (Low Emission Zones, etc)
• Cities are open for new solutions, esp. in the areas of sharing, alternative
drive trains
What have we seen across the 6 Cities (1/2)
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• Traffic Management Systems missing holistic approach and lagging behind
state of the art practices
• The developing cities lack knowledge on what is “state of the art” in the
developed world and the data based approach (e.g. green waves, filtering
lanes)
• Focus of discussion around quality of life issues, e.g. comfort & pleasure,
active mobility, e.g. strong push for cycling solutions
• Collaboration becomes more important to achieve success, e.g. SMP has
demonstrated the benefits to the cities towards working collaboratively with
companies
• Decision making within cities is evolving to ensure more involvement from
different city departments as well as city districts, such as integration of
urban planning and mobility planning
• Cities aware that mobility covers wider areas than their direct political
responsibility but are struggling how to work across those wider areas
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What have we seen across the 6 Cities (2/2)
SMP2.0 and BWVI
Winning Partnership
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Understand City Issues and Priorities
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City Priorities
Affordability of public transport for the poorest quartile
Accessibility for mobility impaired groups
Air pollution
Noise hindrance
Traffic Safety
Access to mobility services
Quality of public area
Functional diversity
Commuting travel time
Economic opportunity
Net public finance
Mobility space usage
Emissions of greenhouse gases (GHG)
Congestion and delays
Energy efficiency
Opportunity for active mobility
Intermodal connectivity
Intermodal integration
Occupancy rate
Comfort and pleasure
Security
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From City Priorities to Solution List
PRIORITY CRITERIA CLUSTERS
OVERALL APPROACH (EXAMPLE: CRITERIA CLUSTER D)
1
3
2
Analysis based on data evaluation
and representative survey
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OVERALL APPROACH (EXAMPLE: CRITERIA CLUSTER D)
OVERALL APPROACH AND SPECIFIC SOLUTIONS (LONG LIST) 4
3
PRIORITIZED SOLUTIONS (SHORT LIST) 5
Common Discussion with City Experts to
develop Solution Shortlist
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Integrated Approach for Prioritised Solutions
Optimisation of the
transport/mobility system
Prioritisation of sustainable
transport means and services
Urban Freight
• Off-Peak Deliveries • Urban Logistic Spaces
Efficiency & Optimisation
- Car-Related Solutions • V2I Communication
• Dynamic Traffic Management
• Smart Parking
• Framework Conditions for BEV, FCV, PHEV
• Car Sharing
• Car-Pooling/Ride Sharing
- Bike-Related Solutions • Integrated Bicycle Plan
- Bus-Related Solutions • Bus Rapid Transit
Improve Intermodality
- Hardware • Car Pooling and Public Transport
Integration
• Park and Ride Schemes
- ICT & Better Management • Intermodal Travel Information Center
• Multimodal Real-time Information Apps
• Smart Payment/Ticketing
• Company Mobility Manager
Impaired
• Social Mobility Platform
Hamburg: Solution Approach
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Initial Recommendations
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Initial Recommendations (1/4)
1. Implementation of clear political and strategic direction:
• Set quantifiable goals
• Define basis and timeline
• Identify fields of action
• Derive appropriate and concrete measures
• Measure the progress
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2. Optimisation of the transport/mobility system
Use infrastructure more efficiently
• by implementing comprehensive dynamic traffic management systems
using real time traffic information
• by preparing the ground for vehicle to infrastructure communication
technologies
• by separating freight traffic from peak passenger transport, e.g.
through enabling off-peak deliveries
Connect transport modes more closely
• by using information and communication technologies (ICTs) like
multimodal real time information apps and smart payment/ticketing
• by providing easy and comfortable transfer options, e.g. through
sufficient P&R infrastructure, integration of car pooling and public
transportation, integration/coordination of timetables
• by supporting to setting up of intermodal travel information centers
Initial Recommendations (2/4)
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2. Optimisation of the transport/mobility system
Promote mobility management schemes
• by supporting companies to handle commuting of their employees and
manage their business-related mobility demand, e.g. through
company mobility managers
• by supporting impaired through offering a dedicated social mobility
platform
Initial Recommendations (3/4)
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3. Prioritisation of sustainable transport means and services
Make sustainable mobility more attractive for users
• by implementing an integrated bicycle plan that promotes a bicycle culture
and focuses on quality and width of bike lanes, cycling safety, enlargement
and connectivity of network (e.g. Velorouten)
• by implementing parking policies favouring vehicles with alternative drive
trains, car sharing and ride sharing vehicles, e.g. in zones with high parking
pressure and at intermodal nodes
• by continuing publicly funded projects to promote vehicles with alternative
drive trains
• by improving the image, capacity and speed of city busses, e.g. through
consequent bus prioritisation, separate bus lanes, infrastructure adaptions,
testing a full BRT-system
Support the creation of urban logistic spaces
• by cooperating with retail and logistic companies to find appropriate lots and
to operate them effectively, e.g. through bundling deliveries and prioritising
environmentally friendly vehicles
Initial Recommendations (4/4)
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Discussion and Feedback
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