sw 2015-resume

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Graphic & Web Designer STEVEN FREDERICK WROCZYNSKI stevenwroczynski.com 4225 Swift Road Sarasota, Florida, 34231 Address Contact [email protected] 904 405 8591 OBJECTIVE Responsible for maintaining consistent branding across mobile web, 3D rendering, digital & print collateral, infographics and messaging. Maintains relationships with professionals offering specialized expertise. This includes: freelance developers, photographers, SEO gurus and sales people. Creates or oversees all client design, proof creation & presentations. To introduce myself to individuals, teams and organizations that may benefit from my visual communication skills and experience in brand development. (Full Time Hire or Contract) Led project kick-offs, gave direction to mid-level designers and managed campaigns from concept through completion. Created playbooks and worked inside existing brand guidelines to strengthen brand identity across multiple forms of marketing mediums. Designed trade show booths, brochures, sales slicks, case studies, white papers, catalogs, billboards, signage, animated web advertisements, html email campaigns and premium mailers. Attended photo and video shoots to direct production teams. Illustrated storyboards and worked alongside video production artists to create video, flash and animated presentations. Attended trade shows to meet with clients and ensure that visual consistency was applied across booth, video and print materials for national companies including: LexisNexis, Nuance & Elsevier. Designed mobile applications with the help of user interface developers to complete comprehensive digital experiences. Director of Creative Strategy Next-Mark, June 2012 to June 2014 32 South Osprey, Suite 203, Sarasota, FL 34236 Responsible for managing multiple advertising campaigns in order to represent our imprinted glassware across the advertising speciality and food service markets. Developed a complete branding solution, the Branded Brewsky,™ to market our new personalized glassware line to craft breweries. This Included: logo design, copywriting, printed materials, trade show design and product photography. Created a new ecommerce website for the brandedbrewsky.com using the Magento platform. This made the complexity of multi-color screen print ordering a reality. Purchased booth space, designed floor layouts, rack cards, signage, daily bulletin advertisements and invested in lead data retrieval software to maximize our investments at trade shows and events. Marketing Director / Art Director / Lead Designer Benner China & Glassware, December 2008 to June 2012 5329 Powers Avenue, Jacksonville, FL 32207 EXPERIENCE Chief Creative Officer Element One Design, May 2014 to Present 233 E Bay St #1020, Jacksonville, FL 32202 For more information about my work experience please visit www.stevenwroczynski.com Adobe InDesign Adobe Illustrator Adobe Photoshop Adobe Dreamweaver Adobe Fireworks Adobe After Effects Adobe Acrobat Pro Adobe Bridge Adobe Lightroom HTML & CSS Microsoft Office Suite EDUCATION Marshall University, Huntington, WV Graphic Design - Fine Arts Shepherd University, Shepherdstown, WV Graphic Design - Art History & Creative Writing State College of Florida, Bradenton, FL Graphic Design - Web Design & Photography SKILL SET Excellent communication and presentation skills with a focus on print and web design. The ability to tailor design and messaging to meet the specific needs of the client. Exceptional understanding of color theory, white space, vector illustration, typography and photography. Well-versed in copywriting, social media and the latest marketing trends. Can demonstrate examples of logo, brochure, multi-page layout, direct mail, catalog, trade show, video, powerpoint, flash presentations, storyboards, photo manipulation, product photography, web banner animation and mobile web design. Strong knowledge of pdf workflow, preflight and print production. LATEST CONTRACT PROJECTS “20/20 A New Vision For America” (Jacksonville, FL) 200+ Page Design & Copy Flow (2015) http://www.tinyurl.com/od45sta L. Spa (Sarasota FL) Web Design, Copywriting & Image Selection/Editing (2015) http://www.lspasarasota.com Sarasota Film Festival (Sarasota FL) Posters, Magazine Advertisements, T-Shirts, Program Guides, Building Wraps, Billboards, Steet Signage, Menus and Invites (2013 & 2014) http://www.sarasotafilmfestival.com

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Page 1: Sw 2015-resume

Graphic & Web DesignerSTEVEN FREDERICK WROCZYNSKI stevenwroczynski.com4225 Swift Road

Sarasota, Florida, 34231Address Contact [email protected]

904 405 8591

OBJECTIVE

Responsible for maintaining consistent branding across mobile web, 3D rendering, digital & print collateral, infographics and messaging.

Maintains relationships with professionals offering specialized expertise. This includes: freelance developers, photographers,SEO gurus and sales people.

Creates or oversees all client design, proof creation & presentations.

To introduce myself to individuals, teams and organizations that may benefit from my visual communication skills and experience in brand development. (Full Time Hire or Contract)

Led project kick-offs, gave direction to mid-level designers and managed campaigns from concept through completion.

Created playbooks and worked inside existing brand guidelines to strengthen brand identity across multiple forms of marketing mediums.

Designed trade show booths, brochures, sales slicks, case studies, white papers, catalogs, billboards, signage, animated web advertisements, html email campaigns and premium mailers.

Attended photo and video shoots to direct production teams.

Illustrated storyboards and worked alongside video production artists to create video, flash and animated presentations.

Attended trade shows to meet with clients and ensure that visual consistency was applied across booth, video and print materials for national companies including: LexisNexis, Nuance & Elsevier.

Designed mobile applications with the help of user interface developers to complete comprehensive digital experiences.

Director of Creative StrategyNext-Mark, June 2012 to June 201432 South Osprey, Suite 203, Sarasota, FL 34236

Responsible for managing multiple advertising campaigns in order to represent our imprinted glassware across the advertising speciality and food service markets.

Developed a complete branding solution, the Branded Brewsky,™ to market our new personalized glassware line to craft breweries. This Included: logo design, copywriting, printed materials, trade show design and product photography.

Created a new ecommerce website for the brandedbrewsky.com using the Magento platform. This made the complexity of multi-color screen print ordering a reality.

Purchased booth space, designed floor layouts, rack cards, signage, daily bulletin advertisements and invested in lead data retrieval software to maximize our investments at trade shows and events.

Marketing Director / Art Director / Lead DesignerBenner China & Glassware, December 2008 to June 20125329 Powers Avenue, Jacksonville, FL 32207

EXPERIENCE

Chief Creative OfficerElement One Design, May 2014 to Present233 E Bay St #1020, Jacksonville, FL 32202

For more information about my work experience please visit www.stevenwroczynski.com

Adobe InDesignAdobe IllustratorAdobe PhotoshopAdobe DreamweaverAdobe FireworksAdobe After EffectsAdobe Acrobat ProAdobe BridgeAdobe LightroomHTML & CSSMicrosoft Office Suite

EDUCATION

Marshall University, Huntington, WVGraphic Design - Fine Arts

Shepherd University, Shepherdstown, WVGraphic Design - Art History & Creative Writing

State College of Florida, Bradenton, FLGraphic Design - Web Design & Photography

SKILL SET

Excellent communication and presentation skills with a focus on print and web design. The ability to tailor design and messaging to meet the specific needs of the client.

Exceptional understanding of color theory, white space, vector illustration, typography and photography. Well-versed in copywriting, social media and the latest marketing trends.

Can demonstrate examples of logo, brochure, multi-page layout, direct mail, catalog, trade show, video, powerpoint, flash presentations, storyboards, photo manipulation, product photography, web banner animation and mobile web design.

Strong knowledge of pdf workflow, preflight and print production.

LATEST CONTRACT PROJECTS

“20/20 A New Vision For America” (Jacksonville, FL)200+ Page Design & Copy Flow (2015)http://www.tinyurl.com/od45sta

L. Spa (Sarasota FL)Web Design, Copywriting & Image Selection/Editing (2015)http://www.lspasarasota.com

Sarasota Film Festival (Sarasota FL)Posters, Magazine Advertisements, T-Shirts, Program Guides, Building Wraps, Billboards, Steet Signage, Menus and Invites (2013 & 2014)http://www.sarasotafilmfestival.com